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Marketing Cover Letter: 10 Examples & Writing Tips

passionate about marketing cover letter

When applying for a marketing position, submitting a cover letter alongside your resume is essential to stand out to hiring managers. A marketing cover letter serves as an opportunity to explain your relevant experience, skills, and passion for the industry.

The purpose of a marketing cover letter is to highlight your unique selling proposition (USP) and showcase how your skills and experience align with the job requirements. It is also an opportunity to demonstrate your communication skills and attention to detail.

Importance of writing a customized Marketing Cover Letter

A customized marketing cover letter can increase your chances of landing an interview as it shows you have put in the effort to tailor your application to the specific role and company. This demonstrates your enthusiasm for the position and your ability to market yourself effectively.

Best practices for writing a marketing cover letter

When writing a marketing cover letter, it is important to keep it concise, highlighting only the most relevant experiences and skills. It should also be personalized, addressing the specific needs of the job and the company. Finally, it should showcase your creativity and writing abilities.

A well-written marketing cover letter serves as an important tool for job seekers to showcase their qualifications and demonstrate their fit for the role. In the following sections, we will explore 10 examples and writing tips to help you craft a compelling marketing cover letter.

Research the Company and Job Position

In today’s competitive job market, having a polished and effective cover letter can be the difference between landing an interview and getting passed over. One key element of this process is conducting thorough research on the company and job position.

A. Importance of researching the company and job description

Before you start writing your cover letter, it’s crucial to have a deep understanding of the company and its values, brand, and culture. Your goal is to show how your skills and experience align with the company’s goals and mission. Additionally, researching the job description will allow you to customize your application to the specific position you’re applying for, highlighting your relevant experience and qualifications.

B. Tips for conducting research on the company and job position

To begin your research, start with the company’s website, social media accounts, and any recent press coverage. Look for information about the company’s history, mission statement, values, and how they’re making a positive impact in their industry. Pay attention to any recent news related to the company, such as new product launches, partnerships, or any awards or recognitions.

Next, review the job description carefully and consider how your skills and experience match with the specific requirements and qualifications outlined. Do your best to speak to the specific skills and qualities that the company is looking for in a candidate.

Another way to gather insights on the company is to talk to current or former employees, industry professionals, or business contacts who have knowledge or experience in the company’s field.

C. The benefits of tailoring your cover letter to the job description and company culture

By customizing your cover letter to the company’s values and the job position, you’re showing the employer that you’re invested in their vision and eager to work for their organization. Hiring managers are always looking for candidates who are a good fit for the company culture, and tailoring your cover letter to match their values can set you apart from other candidates.

When writing your cover letter, be sure to use specific examples of your achievements, skills, and experience that relate to the job description and the company’s mission. By demonstrating your understanding of the company’s goals and showing how you can contribute to their success, you’re more likely to catch the employer’s attention and get an interview.

Conducting thorough research on the company and job position shows the employer that you’re serious and invested in the opportunity. By tailoring your cover letter to match the company’s culture and the job’s requirements, you can make a strong case for why you’re the right fit for the job.

Tips for Formatting your Cover Letter

A strong marketing cover letter can make a huge difference in your job application process. As you craft your cover letter, keep in mind that presentation and formatting are just as important as the content you include. Here are some tips for formatting your marketing cover letter:

A. Basic format of a marketing cover letter

A marketing cover letter should follow the standard format of a business letter. This means including your contact information at the top, followed by the date and the recipient’s contact information. Use a professional font and keep your letter to one page.

B. Essential elements to include in the cover letter

In addition to the basic format, there are certain elements that should be included in a marketing cover letter. First, make sure you address the hiring manager by name – this shows that you’ve done your research and are invested in the position. Next, introduce yourself and briefly explain why you’re interested in the job. Be sure to highlight your relevant experience and skills, and explain how they would make you a strong fit for the position. Finally, close your letter by expressing your enthusiasm for the job and thanking the hiring manager for their time.

C. Best practices for formatting your marketing cover letter

Here are a few additional best practices to keep in mind as you format your marketing cover letter:

  • Use bullet points to break up dense text and draw attention to important information.
  • Avoid using long paragraphs and blocks of text – keep it visually appealing and easy to read.
  • Bold or italicize keywords to make them stand out and emphasize your skills.
  • Use white space to your advantage – don’t cram too much content onto the page.
  • Use a professional tone and avoid using slang or overly casual language.

Formatting your marketing cover letter correctly can help ensure that your application stands out in a competitive job market. Remember to follow the basic format of a business letter, include all essential elements, and use best practices to make your content visually appealing and easy to read. With these tips in mind, your marketing cover letter can help you land your dream job in the field of marketing.

Opening lines for Marketing Cover Letters

Crafting a compelling introduction is critical in marketing cover letters. It sets the tone for the entire document and leaves a lasting impression on the hiring manager. In this section, we will discuss some effective introductions to use, tips for crafting a strong introduction, and common mistakes to avoid.

A. Effective introductions to use in your marketing cover letters

The following are some examples of effective introductions for your marketing cover letter:

“As a seasoned marketer with over 5 years of experience in driving brand awareness and revenue growth, I am excited to apply for the Marketing Manager position at XYZ company.”

“Having honed my skills in digital marketing through working with top e-commerce businesses, I am confident that I can help ABC company achieve its marketing goals.”

“I have a passion for marketing and a proven track record of developing innovative marketing strategies. I would love the opportunity to apply my skills to the Marketing Coordinator position at LMN company.”

B. Tips for crafting a strong introduction that grabs attention

Follow these tips to craft a strong introduction that grabs the hiring manager’s attention:

Personalize the introduction by using the hiring manager’s name.

Start with an attention-grabbing statement that highlights your skills and experience.

Mention the company and position you are applying for in the introduction.

Tailor your introduction to the company and position you are applying for by researching the company’s values and mission.

End your introduction with a clear statement of your interest in the position and how you can help the company achieve its goals.

C. Common mistakes to avoid in the opening statement

Here are some common mistakes to avoid when crafting your opening statement:

Using cliches or generic phrases that do not differentiate you from other applicants.

Focusing too much on your experience without mentioning your interest in the company or position.

Writing a lengthy introduction that loses the reader’s attention.

Using informal language or slang.

Starting with a weak or irrelevant statement that does not grab the reader’s attention.

By following the above tips and avoiding these common mistakes, you can create a strong introduction that sets you apart from other applicants and impresses the hiring manager.

Showcase Your Skills and Experience

When it comes to crafting a winning marketing cover letter, it is crucial to showcase your skills and experience effectively. Here are some tips to help you highlight your marketing skills and craft a convincing narrative of your achievements:

A. Tips for Highlighting Your Marketing Skills

  • Focus on the skills that are most relevant to the position you are applying for. Take a close look at the job description and tailor your skills to match the requirements of the position.
  • Use specific examples to showcase your skills, such as successful campaigns you have worked on or specific marketing techniques you have used.
  • Highlight any awards or accolades you have received for your marketing work, as this can add credibility to your skills.

B. Crafting a Convincing and Relevant Narrative of Your Achievements

  • Use the STAR method (Situation, Task, Action, Result) to structure your achievements. This will help you tell a compelling story of how you contributed to the success of a marketing campaign or project.
  • Use quantitative data whenever possible to demonstrate the impact of your achievements. For example, instead of saying you increased website traffic, state exactly by how much.
  • Tie your achievements back to the requirements of the job you are applying for. This shows the recruiter that you have the skills and experience they are looking for.

C. Understanding What the Recruiter is Looking For

To make sure your cover letter stands out, it is crucial to understand what the recruiter is looking for. Here are some tips to help you do this:

  • Research the company and the position thoroughly. Look for information on the company’s values, goals, and marketing strategies, as well as the requirements of the position.
  • Use the job description as a guide. Look for keywords and phrases that match your skills and experience, and make sure to include them in your cover letter.
  • Show that you understand the challenges and opportunities the company is facing. This demonstrates your knowledge of the industry and your ability to contribute to the company’s success.

Showcasing your marketing skills and experience effectively in your cover letter can make all the difference in landing your dream job. By following these tips, you can craft a compelling narrative of your achievements and demonstrate your understanding of what the recruiter is looking for.

Give Specific Examples

One of the most effective ways to make your marketing cover letter stand out is by giving specific examples of your past achievements. Not only does this demonstrate your experience, but it also shows that you have a concrete understanding of the industry and a proven track record of success.

A. The Value of Giving Specific Examples

Recruiters and hiring managers want to see evidence that you can deliver results. Simply stating that you are a “results-driven marketer” will not be enough to catch their attention. By providing specific examples of how you have contributed to successful marketing campaigns in the past, you can clearly demonstrate your abilities and differentiate yourself from other candidates.

Moreover, specific examples can help you to paint a clearer picture of your skills and expertise. Rather than making broad, sweeping statements about your experience, which can be easily dismissed as generic buzzwords, specific examples add specificity and credibility to your claims.

B. Recent Accomplishments and How to Present Them

When selecting examples to include in your marketing cover letter, it is generally best to focus on recent accomplishments. This is because recent achievements are generally more relevant and indicative of your current abilities than those from several years ago.

When presenting your accomplishments, make sure to describe the results you achieved in a clear and concise manner. Use metrics and numbers whenever possible to quantitatively show your impact. For example, instead of saying “I managed a successful marketing campaign,” you might say, “I managed a marketing campaign that generated a 30% increase in website traffic and a 20% increase in sales.”

C. Tailoring Your Examples to the Recruiter’s Needs and the Company Culture

Finally, it is important to remember that every marketing role is different, and recruiters will be looking for specific skills and attributes based on the needs of their company. To make sure your examples resonate with recruiters, tailor them to the specific needs of the company and the role you are applying for.

Research the company’s culture and values, and try to identify examples that demonstrate how you align with their mission. Additionally, study the job description and identify the key skills and attributes the company is looking for. Then, select examples that showcase your abilities in those specific areas.

Giving specific examples in your marketing cover letter can be a powerful way to differentiate yourself from other candidates and demonstrate your expertise. By focusing on recent accomplishments, describing them clearly and concisely, and tailoring them to the needs of the company, you can increase your chances of landing your dream marketing job.

Benefits and Value Proposition

As a candidate for a marketing position, it’s crucial to showcase the value you can bring to the company. Your value proposition is a statement that explains what sets you apart from other applicants and how you can benefit the organization.

A. The importance of showcasing the value you bring to the company

Employers are always on the lookout for candidates with a unique skill set and experience that can add value to their company. By emphasizing your value proposition, you can demonstrate how you can contribute to the organization’s overall success. This can increase your chances of getting hired and getting the compensation you deserve.

B. How to emphasize the benefits of hiring you

To emphasize the benefits of hiring you, you should first understand the organization’s objectives and expectations. This can help you tailor your value proposition to align with their needs. You should also highlight your accomplishments and successes in previous jobs that are relevant to the position you’re applying for.

Another way to emphasize your value is to demonstrate your industry knowledge and expertise. Highlight your certifications, training, or relevant publications. You can also showcase your soft skills, such as critical thinking, creativity, and teamwork, which can help you stand out as a well-rounded candidate.

C. Best practices for positioning your value proposition

To effectively position your value proposition, you should keep the following best practices in mind:

Be specific: Avoid vague or general statements. Instead, provide concrete evidence and examples of how you have added value to previous companies.

Focus on the employer’s needs: Tailor your value proposition to address the employer’s needs, objectives, and expectations.

Be concise: Keep your value proposition succinct and to the point. Avoid rambling or going off-topic.

Use persuasive language: Use persuasive language to engage the employer and convince them of your value.

Highlight your unique selling proposition: Identify what makes you unique and valuable compared to other candidates. Also, don’t hesitate to mention your passion and enthusiasm for the position and the industry.

Showcasing your value proposition can significantly increase your chances of landing your dream marketing job. By being specific, focusing on the employer’s needs, and highlighting your unique selling proposition, you can position yourself as an invaluable and irreplaceable asset to the organization.

Professionalism and Tone

Professionalism and tone are essential elements of any effective marketing cover letter. A well-written and professional cover letter can not only make a good first impression but also set the tone for a successful job application process. Here are some essential guidelines for maintaining a professional tone in your marketing cover letter:

A. Essential Guidelines for Maintaining a Professional Tone

Use a formal tone: Your marketing cover letter should convey professionalism and expertise, so it’s essential that you use a formal tone throughout. Avoid using colloquial language, abbreviations, or slang terms.

Address the recipient appropriately: Address the recipient by their name, instead of using generic salutations like “To Whom It May Concern” or “Dear Sir/Madam.” This conveys attention to detail and shows that you have taken the time to research the recipient.

Keep it concise and to the point: Your cover letter should be concise and to the point, generally not exceeding one page. Use short, clear sentences without unnecessary elaboration or repetition.

Use active voice: Writing in the active voice imparts a sense of action and can make your cover letter more engaging. Avoid passive voice constructions that can make your writing appear lackluster.

B. Best Practices for Language and Tone

Apart from the essential guidelines outlined above, here are some best practices for language and tone in your marketing cover letter:

Show confidence: A confident tone shows that you believe in your abilities and are capable of delivering what the company needs. However, avoid overstatements or unrealistic claims.

Customize your language: Use language that resonates with the company or the job requirements. Use keywords, phrases, and terminology that the company or industry uses in their communications.

Use appropriate tone: The tone of your cover letter should match the company culture and values. If the company culture is informal, you may adopt a slightly informal tone. However, maintaining a professional tone is always recommended.

C. Avoiding Overused Phrases and Verbs

Using generic phrases and verbs can make your cover letter seem unimaginative and unoriginal. Here are some overused phrases and verbs to avoid:

“I’m a results-driven individual.”

“I’m a team player.”

“I have excellent communication skills.”

“I’m a problem solver.”

“I’m passionate about what I do.”

Instead, use specific examples that highlight your skills and experience. Use action verbs that convey power and describe a specific contribution you have made. For example, “Managed a successful campaign that increased sales by 20%,” or “Developed and executed a comprehensive social media strategy that increased engagement by 30%.” This approach not only makes your cover letter more compelling but also gives the employer a clear idea of your skills and accomplishments.

Call to Action and Follow-Up

One of the most important aspects of a marketing cover letter is the call to action (CTA) and follow-up. A well-crafted CTA can help differentiate you from other applicants and increase your chances of landing an interview. In this section, we will discuss the importance of CTAs, how to craft an effective one, and the best practices for following up with recruiters.

A. Importance of Call to Actions in Cover Letters

CTAs are crucial because they provide a clear and concise invitation for the recruiter to take action. Without a CTA, your cover letter may be considered incomplete or lack direction, leading the recruiter to move on to the next applicant. On the other hand, a well-placed CTA can guide the recruiter to take the desired action, whether that means scheduling an interview or reviewing your portfolio.

B. Crafting an Effective Call to Action

A good CTA should be brief, compelling, and aligned with your objective. The language used in the CTA should also be action-oriented, so the recruiter feels compelled to take the desired action. For example, a great CTA for a marketing cover letter might be:

“Let’s connect! I would love to discuss how my digital marketing expertise can help your company grow. Please feel free to reach me at [insert phone number or email] to schedule an interview.”

This CTA is both inviting and clear, indicating that the applicant is interested in the company’s growth and ready to discuss their qualifications during an interview.

C. Following up with the Recruiter after Submitting Your Cover Letter

The follow-up process is just as crucial as crafting a winning CTA. After submitting your cover letter, it is essential to follow up with the recruiter to express your continued interest in the position. Keep in mind that most recruiters receive numerous applications, and a follow-up can help you stand out from the competition.

A few tips for following up with the recruiter include:

  • Wait a few days after submitting your application before following up.
  • Keep your message clear and concise, reminding the recruiter why you are interested in the position and highlighting your qualifications.
  • Be professional and polite in your approach, keeping the recruiter’s schedule and workload in mind.
  • Use a call-to-action in your follow-up, such as asking for a phone call or in-person interview.

By following these tips, you can build strong relationships with recruiters and increase your chances of landing an interview. Remember, crafting an effective call to action and following up are both key components of a successful marketing cover letter.

Review and Editing Tips

As with any important document, your marketing cover letter requires thorough proofreading and copyediting. Even a small mistake can significantly reduce your chances of being considered for the position. Here are some tips to ensure your cover letter is error-free:

A. Proofreading and copyediting your marketing cover letter

  • Start by taking a break after writing your cover letter, then come back later with fresh eyes to review it.
  • Read your cover letter out loud to catch any awkward phrasing or spelling mistakes.
  • Use grammar and spelling tools such as Grammarly or Hemingway to help you identify any issues.
  • Have a friend or colleague review your cover letter as a second set of eyes.

B. Common mistakes to avoid

There are some common mistakes that applicants make with their marketing cover letters. To avoid these mistakes, keep the following in mind:

  • Do not simply repeat your resume – your cover letter should expand on your experience and skills.
  • Keep the tone professional, avoiding overly casual or slang language.
  • Avoid cliches and generic statements – instead, use specific examples to showcase your achievements and skills.
  • Make sure to address the hiring manager or recruiter by their name (if available) instead of using a generic greeting such as “To whom it may concern.”

C. Tips for submitting your marketing cover letter

When submitting your marketing cover letter, make sure to follow these tips:

  • Proofread your cover letter one last time before submitting it.
  • Save your cover letter as a PDF before submitting to ensure formatting remains intact.
  • Customize your cover letter for each position by highlighting how your skills and experience align with the job description.
  • Follow any specific instructions provided by the employer regarding submission or formatting.

By following these tips, you can ensure that your marketing cover letter effectively showcases your skills and experience while avoiding common mistakes. Remember, a well-crafted cover letter can make all the difference in landing your dream job.

Sample Marketing Cover Letters

When it comes to searching for a job in the marketing industry, drafting an effective marketing cover letter is vital. The cover letter serves as a chance for you to showcase your skills, experiences, and qualities relevant to the position you’re applying for. In this section, we’ll discuss examples of effective marketing cover letters, tips for leveraging these cover letters, and analyzing the structure, style, and content of sample marketing cover letters.

A. Examples of Effective Marketing Cover Letters

There are countless ways you can write your marketing cover letter, but the key is to create a compelling and impressive one. Here are some examples of effective marketing cover letters that you can use as a guide.

The “Storytelling” Cover Letter – In this type of cover letter, the writer tells a compelling story about their past experiences and how it led them to apply for the position they’re seeking. This way, the hiring manager can get to know the candidate, their achievements, and what drives them to succeed.

The “Data-Driven” Cover Letter – This type of cover letter emphasizes the candidate’s analytical and data-driven background. The writer should highlight their expertise in research, analysis, and data interpretation, and how these skills can add value to the company.

The “Creative” Cover Letter – This type of cover letter is perfect for those in the creative marketing field. The writer can showcase their creativity by adding visuals such as graphs or charts, or by presenting their information in an unconventional way.

B. Tips for Leveraging These Marketing Cover Letters

While these cover letter examples can serve as excellent templates, it’s crucial to customize and personalize it to fit your particular situation. Here are some tips for leveraging these marketing cover letters:

Analyze the job description – It’s essential to understand the requirements and responsibilities of the position you’re applying for so you can tailor your cover letter to address them. Make sure you showcase how your skills and experiences align with the job requirements.

Highlight your unique value proposition – What makes you stand out from other candidates? Make sure to showcase your unique qualifications and how they can add value to the position you’re applying for.

Be concise and to the point – Keep your marketing cover letter brief and to the point. The hiring manager shouldn’t have to read more than one page.

C. Analyzing the Structure, Style, and Content of Sample Marketing Cover Letters

The structure, style, and content of your marketing cover letter can make or break your chances of getting hired. Here’s how you can analyze them:

Structure – Your marketing cover letter should start with a captivating introduction, followed by your qualifications, experiences, and how they align with the job requirements. Lastly, end your cover letter with a compelling call to action.

Style – Use a professional and conversational tone in your cover letter.

Tips for Writing a Successful Marketing Cover Letter

Crafting a marketing cover letter that stands out from the rest can be a challenging task. However, with the right approach and a bit of creativity, you can write a compelling cover letter that will grab the attention of potential employers. Here are some tips to help you get started:

1. Highlight your achievements and skills

The goal of your cover letter is to demonstrate to the employer how you can add value to their organization. Therefore, it’s important to highlight your achievements and skills that are relevant to the job you’re applying for. For example, if you’ve successfully executed a marketing campaign that resulted in increased sales or engagement, mention it in your cover letter.

2. Research the company

It’s essential to research the company you’re applying to before writing your cover letter. This will give you a better understanding of their values, mission, and products/services. Use this information to tailor your cover letter to show the employer how you can contribute to their organization.

3. Be concise

Keep your cover letter brief and to the point. Employers receive dozens of applications, so you want to make sure that your cover letter stands out without being too lengthy. Ideally, your cover letter should be no longer than one page.

4. Use a professional tone

Your cover letter should be written in a professional tone. Avoid using casual language or slang. Instead, use formal language and proper grammar.

5. Show your passion for marketing

Employers want to hire someone who is passionate about their work. Use your cover letter to demonstrate your enthusiasm for marketing and the industry as a whole.

6. Include a strong call-to-action

End your cover letter with a strong call-to-action. This shows the employer that you’re serious about the job and that you’re eager to hear back from them. For example, you could express your interest in scheduling an interview or ask to discuss your qualifications further.

Writing a successful marketing cover letter requires a combination of research, skill, and creativity. By highlighting your achievements, tailoring your letter to the company, being concise and professional, demonstrating your passion for marketing, and including a strong call-to-action, you’re sure to impress potential employers and increase your chances of landing an interview.

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Marketing Cover Letter Guide With Examples, Templates & Tips

Learn how to write a marketing cover letter for beginners & experienced. Discover templates, examples & important tips to make your application stand out.

Pansy Thakuria

Pansy Thakuria

Read more posts by this author.

As a marketing professional, there are many things you could showcase or market to your future employer. Doing so with an apt marketing cover letter says a lot about how good of a marketer you are.

Here, you'll find examples, templates, and valuable tips to help you craft an effective cover letter for your marketing endeavors. Let's make your application stand out.

Who is a marketing professional?

A marketing pro is like the wizard behind making things cool and getting people excited about stuff or products. They're the brainiacs figuring out how to make brands go viral and connect with the squad.

From social media tricks to dope ads, these peeps know how to make things pop in the digital world and boost the business vibes.

The typical responsibilities of a full-fledged marketer involve:

  • Market Research
  • Campaign Planning
  • Advertising and Promotion
  • Content Creation
  • Social Media Management
  • Email Marketing

Marketing Cover Letter: Template for beginners with no experience

marketing CL template for no experience

[Your Name] [Your Address] [City, State, ZIP Code] [Your Email Address] [Your Phone Number]

[Present Date]

[Employer's Name] [Company Name] [Company Address] [City, State, ZIP Code]

Dear [Hiring Manager's Name],

I am writing to express my enthusiasm for the advertised Marketing position at [Company Name]. Although I am a beginner without direct experience, my skills, passion, and commitment set me apart.

Here's why I believe I'd be a valuable addition to your dynamic team:

1. Creative Storytelling: A knack for crafting compelling narratives and messages that resonate with diverse audiences. 2. Social Media Savvy: Proficient in navigating various social media platforms, creating engaging content, and staying on top of trending topics. 3. Adaptable Learning: Quickly grasp new concepts and technologies, eager to stay ahead in the ever-evolving digital marketing landscape. 4. Analytical Thinking: Adept at analyzing data to identify patterns and insights, translating numbers into actionable strategies. 5. Team Collaboration: Strong team player with excellent communication skills, ready to contribute ideas and work collaboratively towards common goals. 6. Customer-Centric Approach: Understanding the importance of customer satisfaction and tailoring marketing efforts to meet their needs.

I am excited about the opportunity to bring my fresh perspective and passion for marketing to [Company Name]. I am confident that my creativity and eagerness to learn will make me a valuable asset to your team.

Thank you for considering my application. I look forward to discussing how I can contribute to the continued success of [Company Name]. Sincerely,

[Your Full Name]

Marketing Cover Letter: Template for professionals with experience

marketing cover letter template for experienced

Dear Hiring Manager,

I am writing to express my interest in the [Marketing Specialist/Marketing Coordinator/Marketing Manager] position at [Company Name]. With over seven years of marketing experience, I am eager to contribute my skills and expertise to your innovative team.

In my previous roles as [Marketing Assistant/Marketing Specialist/Project Manager], I successfully:

1. Analyzed [number] social media metrics, measuring campaign success in engagement, awareness, sentiment, conversions, and customer support.

2. Achieved a [percentage]% increase in consumer engagement by applying UX design principles to revamp a website and e-commerce system.

3. Led a team of [number], ensuring task completion and meeting client expectations and deadlines.

I am drawn to [Company Name] 's commitment to [mention specific aspects of the company or mission]. As an admirer of your work, I am excited about contributing to your mission.

My communication, creativity, problem-solving, and marketing software proficiency align well with the role's requirements. I am confident that my experience can exceed your client's expectations and fulfill their marketing needs.

Thank you for considering my application. I look forward to the opportunity for an interview to discuss how my skills can contribute to the continued success of [Company Name].

[Your Name]

Don't know how to format your cover letter? We've got you covered: Cover Letter Guide with format, examples, and tips.

Marketing Cover Letter: Example/Sample for professionals with experience

marketing Cover letter example

Emma Chapman 156-000-0989 [email protected]

Robert Dawson ABC Company New Town Street New York City, 99999

Subject: Propelling Marketing Excellence - Application for [Marketing Director] at [ABC Marketing Solutions]

Dear [Employer's Name],

I am writing to express my enthusiastic interest in the Marketing Director position at ABC Marketing Solutions. With a proven track record in driving strategic marketing initiatives, I am confident in my ability to contribute significantly to your team's success.

Professional Highlights:

1. XYZ Agency - Marketing Manager:

  • Orchestrated a dynamic campaign, resulting in a 40% increase in brand awareness within six months.
  • Secured the top position on Google search results, driving a 25% boost in online lead generation through targeted SEO strategies.

2. XYZ Agency - Team Leadership:

  • Implemented a customer-centric approach, leading to a 30% improvement in customer satisfaction scores.
  • Executed a comprehensive social media strategy, doubling engagement rates and contributing to a 20% growth in customer acquisition.

3. LMN Corporation - Web Redesign & Email Marketing:

  • Redesigned the company's website and e-commerce platform, resulting in a 50% increase in online sales within the first quarter.
  • Achieved a remarkable 15% conversion rate through personalized email marketing campaigns, significantly enhancing customer retention.

My dedication to achieving measurable results, coupled with my passion for innovative marketing solutions, aligns seamlessly with the vision and goals of ABC Marketing Solutions. I am excited about the opportunity to bring my strategic mindset and proven expertise to your esteemed team.

Thank you for considering my application. I am eager to discuss how my experience and achievements can contribute to the continued success of ABC Marketing Solutions.

Emma Chapman

How to write a marketing cover letter: 8 steps

Your marketing cover letter is an opportunity to showcase your personality and convince the employer that you're the right fit for the role.

Writing a compelling marketing cover letter is your chance to showcase your skills and make a memorable first impression on potential employers. A well-crafted cover letter not only introduces you; it highlights your key achievements & how you can bring value to the company.

Here are 8 steps to write a cover letter for a marketing professional:

1. Start with a Catchy Opening:

Begin your cover letter with a strong and engaging introduction. Consider mentioning a notable achievement, expressing your passion for marketing, or sharing a relevant anecdote.

2. Address the Hiring Manager:

Whenever possible, address the cover letter to the hiring manager by name. It adds a personal touch and shows that you've done your research.

3. Highlight Your Relevant Skills:

Clearly outline the marketing skills you possess. This could include proficiency in social media, content creation, data analysis, campaign management, and more.

4. Showcase Achievements:

Use specific examples to demonstrate your impact in previous roles. Mention measurable outcomes, such as percentage increases, successful campaigns, or improvements in key metrics.

5. Express Enthusiasm for the Company:

Demonstrate your knowledge of the company by expressing why you want to work there. Mention specific aspects of the company's values, mission, or recent projects that resonate with you.

6. Connect Your Experience to the Job Requirements:

Tailor your cover letter to the specific job requirements. Draw connections between your experience and the skills and qualities the employer is seeking.

7. Conclude with a Strong Closing:

End your cover letter with a confident closing statement. Express your eagerness for an interview and thank the employer for considering your application.

8. Proofread and Edit:

Before sending your cover letter, carefully proofread it for errors. Check for grammar, spelling, and formatting to ensure a polished and professional presentation.

Keep it concise, focused, and tailored to the specific job you're applying for.

Summary and Tips

Crafting an awesome marketing cover letter isn't just about listing skills. It's about bringing your passion and dedication to the forefront, especially in the dynamic world of marketing.

In your cover letter, share stories from your marketing journey that vibe with the company you're eyeing. Dive into moments where you showed real marketing flair, and explain how these experiences sync up with what the company values.

Helpful Tips:

  • Customize Each Letter: Make each cover letter unique, matching your skills with what the marketing gig demands.
  • Shout Out Your Cool Experiences: Talk up your marketing gigs, focusing on stuff directly linked to the job you're gunning for.
  • Show Some Excitement: Let your enthusiasm shine through! Highlight what's super cool about the company that gets you stoked.
  • Keep It Clear and Snappy: Write as you talk—clear, to the point, and not too formal. Use bullet points to make it pop.
  • Triple Check for Typos: Keep it pro by giving your cover letter a once-over for any sneaky errors.
  • Stick to the Script: Use a standard format with a chill intro, a solid middle part, and a cool closing. Don't forget to drop your digits and end it like a pro.

Pansy Thakuria

This article has been written by Pansy Thakuria . She works as a Content Marketing Specialist at Vantage Lens . Her areas of interest include marketing, mental well-being, travel, and digital tech. When she’s not writing, she’s usually planning trips to remote locations and stalking animals on social media.

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How to Start a Cover Letter to Impress Employers [+ 14 Examples]

Caroline Forsey

Published: August 11, 2021

According to Career Builder, 40% of recruiters look for a cover letter when they're considering job applicants.

how-to-start-a-cover-letter

But if you had to flip through a hundred cover letters a day, and each one began, "To whom it may concern, I am applying for the digital marketing position at your company ...", how important would you rank them?

Your cover letter is an opportunity to showcase your personality, display your interest in the job, and include relevant information that otherwise wouldn't be surfaced in your application. An ideal cover letter leaves the hiring manager with a positive and memorable impression of you, something a resume alone won't always do.

To help you overcome writer's block and hook your reader right away, take a look at some sharp opening sentences you can use for inspiration.

5 Free Cover Letter Templates

Fill out this form to access your cover letters., creative cover letter opening sentence examples.

  • This position has me written all over it.
  • I've wanted to work in [your industry] since [this moment of inspiration].
  • Although [current employee] suggested I apply for this position, I don't just want to work with my former colleague again -- I want to join all of you in transforming the industry.
  • I like to think of myself as a round peg thriving in a square hole kind of world.
  • Aside from the requisite industry bona-fides in my CV, I bring the following to the table:
  • Last year, I generated [this much money] in revenue for my company, generated [this many leads], and almost tripled our social media ROI.
  • You might not know me, but your client services team certainly does, and now I want to join the vendor that made me such a successful [type of professional].
  • When I discovered [name of company] was hiring, I knew I had to apply.
  • I considered submitting my latest credit card statement as proof of just how much I love online shopping, but I thought a safer approach might be writing this cover letter, describing all the reasons why I'm the person who can take [name of ecommerce company] to the next level.
  • You might compete with my current employer, but why can't we be friends?
  • As a [current job position] with high-level management experience in the [industry], I learned that the best way to achieve success was to [biggest lesson you've learned].
  • I understand that you have been deluged with resumes since you've been listed as one of the best companies to work for. Mine is one more, but I do have experience that is hard to come by.

Read on to find out 14 ways to grab an employer's attention with an exceptional cover letter introduction.

Featured Resource: 5 Free Cover Letter Templates

Cover Letter Templates

Start off your cover letter (and finish it) with a bang with 5 Free Cover Letter Templates. The templates are professional and completely customizable to help you get your dream job. 

How to Start a Cover Letter

1. start with humor..

Employers are humans too, and they'll often appreciate a good joke, pun, or funny opening line as much as the next person. If done tastefully and respectfully, starting your cover letter off with a joke can be an excellent way to stand out.

Plus, a joke can still include a powerful explanation for why you're the right person for the job, without coming off as boastful. For instance, think about something you love to do or something you're really good at, and then imagine how friends or family might make a joke about it -- if you're really good at analyzing data, for example, a joke or pun related to that might be a good way to exemplify both your skills and personality.

Here's a good example of using humor to bring attention to your skills, from The Muse  (you'll notice this is one of our picks for most creative opening lines, earlier in this article):

"I considered submitting my latest credit card statement as proof of just how much I love online shopping, but I thought a safer approach might be writing this cover letter, describing all the reasons why I'm the girl who can take Stylight's business to the next level."

Why This Works

Right away, the personality displayed here grabs the reader's attention. Even better, this applicant uses humor to convey an important message to the employer -- she loves shopping, and she's well-versed in ecommerce as a consumer -- which might've otherwise not come up on her resume or phone screening.

2. Start with passion.

For an employer to know you'll stay dedicated to the role and company, they'll want to ensure you're passionate about what the job entails. Passion is more incentivizing than a paycheck.

For an employer, demonstrating how your passion matches the required skillset is a promising sign that you'd enjoy your job -- if you enjoy your job, you're more likely to stick around longer, help drive company growth, and become a dedicated member of the team.

Consider starting your cover letter templates with a few lines that showcase your passion: "I've been passionate about writing since I was ten years old. My love for writing has led me to write two personal travel blogs, get published in a local newspaper, and pursue two summer internships at publishing firms. Now, I'd love the opportunity to combine my writing skills with my interest in storytelling as a content marketer at Company A."

If you don't have extensive work experience in the industry you're trying to break into, but you've been unofficially preparing for years, let the employer know. In the above example, the candidate's resume would probably look weak, with only internships indicating professional experience. Her cover letter introduction, however, shows the employer she's been writing for audiences and advancing her natural ability for years.

3. Start with an accomplishment.

Employers like seeing numbers. It isn't enough to mention you're a "digital marketer with proven success in SEO strategies." Proven success? Okay, can we see?

It's more powerful to provide statistics. You want to show the employer you're capable of solving for long-term results. How have you contributed to your company's bottom line? For instance, did your Facebook marketing campaign grow your social media following, or has your blog content increased organic traffic?

Consider starting your cover letter with something like this: "Over the past year as digital marketing manager at Company A, I've generated $30k+ in revenue, increased organic traffic to our blog by 14%, and almost tripled our social media ROI."

Even if you don't have the work experience to report impressive numbers, you can still offer proof when opening with an accomplishment. Think about the qualitative feedback you've received from employers. For instance, how would your boss compliment you or tell you you're doing a good job? An accomplishment can be as simple as your boss sending you an appreciative email regarding your diligent meeting notes.

In this example from The Muse , the applicant provides an example of a skill for which he's been previously acknowledged: "My last boss once told me that my phone manner could probably diffuse an international hostage situation. I've always had a knack for communicating with people -- the easygoing and the difficult alike -- and I'd love to bring that skill to the office manager position at Shutterstock."

Even though the applicant doesn't offer numbers as proof of success, they do manage to highlight some proof of their past performance in the form of a former boss's praise. The candidate's candid and funny explanation -- that his last boss liked his phone manners -- is another good way to brag about accomplishments without, well, bragging.

How to start a cover letter by mentioning an accomplishment

4. Start with excitement for the company.

Employers want to know why you like their company, and they'll appreciate an explanation on why you're interested. But it's imperative your reasoning is thoughtful and considerate, and specific to the company. For instance, if you're applying for a financial position, don't write about your interest in finance; write about how your interest in finance relates to the company's goals.

You don't want to just say, "I'm excited to work at Company A because I'm passionate about finance, and I think my skills and experiences will be a good match." Sure, you've explained why you want to work in the financial industry, but you've done nothing to explain why Company A specifically suits your interests.

Instead, you'll want to mention something about the company and culture in correlation to your interest in finance. Take a look at this example from Glassdoor : "When I discovered Accounting Solutions was hiring, I knew I had to apply. I've been waiting to find a company where I feel like I can make a difference while working as an accountant. Not only are your clients awesome, but the overall mission of your company is something I believe in, too."

This candidate shows they've done their research and care about Accounting Solutions in particular. Remember, employers want to hire people who have a demonstrated interest in working at their company. They want someone who will enjoy the nature of the work, but just as importantly, they want a candidate who enjoys the work culture and the company mission as well.

5. Start with news about the company.

Mentioning company news in your introduction indicates you've done research on the company. Plus, including company news might give you the chance to incorporate your own values, as well. If the company just won an award for its innovative solutions in the computer industry, for instance, you might add how you value forward-thinking methods in technology, as well.

Here's an example of an introduction that uses a newsworthy event, from Indeed : "When I saw that Company ABC was featured in Fortune Magazine last month for its commitment to renewable energy and reducing waste in the workplace -- all while experiencing triple-digit revenue growth -- I was inspired. With my track record of reducing costs by 30%+ and promoting greener workplaces, I'm excited about the possibility of taking on the account executive role to expand your company's growth and work towards a more sustainable future."

The candidate does a good job demonstrating how Company ABC's news aligns well with the candidate's personal achievements. She shows she's done her research on the company, and also indicates she values similar environmental efforts in the workplace.

6. Start with what they don't know.

According to one seasoned hiring manager , a cover letter that begins, "I am writing to apply for [open position] at [name of company]" is grounds for nearly instant rejection. Of course you're applying for this job -- why waste your lede with something so boring and obvious?

Your cover letter should never directly state what they already know -- or restate what's already listed on your resume. Instead, start your cover letter by offering something new, expanding on what the employer already knows about you, and presenting new details about what you can bring to the company. Impress employers by telling them something about your skills or experiences they don't already know.

To offer new information not displayed on his resume, one of my colleagues at HubSpot wrote this cover letter introduction: "My resume will tell you I'm Content Marketing Certified. Your records will tell you I've interviewed for a few different HubSpot positions in the past. What neither one will tell you is that I've been working with your customer success team to build a new campaign strategy for my company -- one of your latest (and largest) clients."

The candidate wrote an introduction that captured the reader's attention and demonstrated he wasn't interested in wasting anyone's time. This is a memorable and impressive tactic. Consider writing a similar introduction, where you provide information absent from your resume, or even writing a letter of introduction instead of your typical cover letter.

7. Start with what you can bring to the table.

A hiring manager here at HubSpot told me she always looks for cover letters to tell her how the company and applicant can benefit each other.

Any employer is going to want to know why you think you can grow from the position you're applying to. An employer is more inclined to hire you if she thinks you have a genuine, intrinsic motivation to work hard in the role.

A hiring manager is also going to want to know how you'll contribute to the company's larger vision and goals. It's important for the manager to know what you want to get out of the role, but it's equally important to know how you'll help the company grow. How will the company benefit from you, over someone else?

Here's an example: "I am seeking opportunities to improve my writing ability in a forward-thinking environment while growing organic traffic and optimizing content to beat out competitors in search engines. At Company A, I believe I will find that match."

See how it works? In the example above, the candidate explained how she'd benefit from the role. She also explained what Company A could get out of the transaction -- increased organic traffic, and optimized content -- so the hiring manager is informed of the equality of the potential relationship.

8. Start with a statement that surprises them.

When applying for a role at HubSpot, one of my colleagues began her cover letter like this: "I like to think of myself as a round peg thriving in a square hole kind of world."

Doesn't that make you want to keep reading? It certainly kept me interested. Of course, you'll only want to include a bold statement if you can follow it up with some concrete supporting information. My colleague, for example, continued by writing this: "What does this mean? It means that my diverse background makes me a well-rounded candidate who is able to comprehend, develop and execute various functions in business."

While the rest of her cover letter veered on the side of professional, her opening line was casual, quirky, and surprising. Plus, you feel her personality in the line, and when an employer feels like a real person is behind the cover letter, she's going to want to keep reading.

9. Start with a lesson you've learned in your career.

A great way to start a cover letter is with a lesson you've learned in your industry from your experience.

For example, you might say something like, " As a [current job position] with high-level management experience in the [industry], I learned that the best way to achieve success was to [biggest lesson you've learned]."

This opening sentence lets a recruiter know your experience level. Not only that, but it starts off with how you can benefit the company, not how the company will benefit you.

10. Start off with intrigue.

When you're applying to larger corporate companies, you know that recruiters are getting hundreds of applicants for one entry-level position.

It's important to intrigue the hiring manager and recognize that they're looking at several applicants.

For example, you could say, " I understand that you have been deluged with resumes since you've been listed as one of the best companies to work for. Mine is one more, but I do have experience that is hard to come by."

After this, it'd be great to list examples, stats, and experience that set you apart from other candidates and will benefit the company.

Recruiters see countless resumes and cover letters every day. It's important to start your cover letter in a unique way so you can stand out amongst the crowd.

11. Start with a mutual connection. 

If an internal employee suggested you apply for a role at their company, don't be shy about highlighting that fact. Hiring Managers will want to see that you've been vetted — even informally — by someone else at the company. Recognizing the name of someone they know internally will likely persuade them to give you another look. 

To do this tactfully, start with something like this: "At the suggestion of my old colleague Jane Smith, I am submitting my resume for your consideration for the senior copywriter position. Jane's knowledge and enthusiasm for Company X further convinced me that this is a company where my communication skills, passion for travel, and desire to be challenged can be met."

Why This Works 

When the hiring manager sees a fellow employee can attest to your work ethic, it helps assuage any risk she might feel she's taking by hiring someone she doesn't know personally. Plus, it shows you've done your research and you're truly interested in the company itself — rather than sending off a slew of generic cover letters, you took the time to identify an internal connection.

How to start a cover letter by mentioning a mutual connection

12. Begin with your personal mission statement. 

Don't have a personal mission statement? You might want to take some time to create one . A good mission statement can help hiring managers understand why you're passionate about what you do — which goes a long way towards ensuring you'll work hard in your next role. 

A few examples on how you might start a cover letter with a personal mission statement look like this: "As a content creator, I believe inspiring readers through creative, persuasive copywriting is vital for helping them excel professionally."

Or: "As a leader, I believe encouraging innovation and creativity is critical for ensuring my employees can do their best work and improve the lives of our customers."

A manager can help you level up on certain key skills, but she can't teach you to love your job. By demonstrating an intrinsic motivation, you're essentially telling the hiring manager, "I know the importance of this role — so I won't slack off on it."

Editor's note: This post was originally published in May 2018 and has been updated for comprehensiveness.

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Five fill-in-the-blank cover letter templates to help you impress recruiters.

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Marketing Cover Letter Example and Writing Tips

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Sample Job Posting

Include related skills in your cover letter.

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Sending an Email Cover Letter

More cover letter examples.

Are you interested in making marketing your career? When applying for your first position in marketing, make sure to include in your cover letter any previous experience that highlights your related skills and abilities, and builds upon your resume. 

The following is a sample cover letter for an entry-level marketing position. Use this example as a guide and make adjustments based on your qualifications to fit the position you are applying to.

Tips for Writing a Marketing Cover Letter

  • Include related experience:  In the body of your letter, include any experiences that are related to the job you’re applying for. Even if you have never had a marketing job, include experiences where you demonstrated the skills and abilities required for the job.
  • Use specific examples:  You want your cover letter to expand upon your resume. One way to make your cover letter stand out is to provide specific examples of times you demonstrated skills or qualities needed for the job. Examples prove that you have what it takes to do the job well. 
  • Use keywords:  Look for keywords in the job description—words that emphasize the skills or qualities needed for the job. Include some of these keywords in your cover letter.
  • Begin with a sample or template:  A cover letter sample or template can help you decide what information to include, and how to format your cover letter. However, when you use a sample or template, be sure to change the information to fit the job you are applying for.
  • Use business letter format:  Use the  official business letter format  when writing your letter. You want this letter to be professional.

Be sure to thoroughly proofread your cover letter. Your letter needs to be polished and professional so that you make a strong first impression.

Match Your Qualifications to the Job

The first step to take before you actually put pen to paper to write your cover letter is to take a highlighter to the job announcement. Mark the most important skills or qualifications it requires (these are typically placed under subheadings such as “Job Requirements,” “Required Qualifications,” or “Preferred Qualifications”). 

Next, try to pepper your cover letter as well as your resume with these keyword phrases. Since many employers now use automated applicant tracking systems (ATS) to review the first round of submissions they receive, your application documents all need to contain the keywords that these systems are programmed to seek.

Applications are ranked according to the positioning of significant keywords and the number of times they are used. If your cover letter and resume do not contain these keywords, they may never reach the human eye of a hiring manager.

Here is a sample job posting for an entry-level marketing position. The most significant keywords are highlighted in boldface.

Job Summary

Our team at ABC Marketing Group is seeking a talented Marketing Assistant / Coordinator to be our next rising star!

We are looking for a charismatic communicator with superb interpersonal and client relations skills. If you are creative , diligent , and passionate about formulating unique and dynamic marketing strategies for major players in the eCommerce sector, we’d love to talk with you about the career opportunities we offer.

Job Responsibilities : Facilitate print , digital , and email marketing campaigns and promotions . Create and administer web pages ; manage social media platforms for clients. Communicate with clients through email and in one-on-one meetings.

Job Skills & Qualifications

Required Qualifications:  Bachelor’s degree in Marketing , Advertising , or Communications . Strong writing , digital design , and communications talents.

Preferred Qualifications:  Successful intern experience in marketing or public relations . WordPress and HTML.

You can see that common keywords for an entry-level marketing job include words like “marketing,” “public relations,” “email,” “social media,” and “web pages.” Many of these are used in the text of the following cover letter example.

Marketing Cover Letter Template

You can use this cover letter sample as a model. Download the template (compatible with Google Docs and Word Online), or read the text version below.

The Balance

Marketing Cover Letter Example

Entry-level marketing cover letter sample.

Trent Applicant 123 Main Street Anytown, CA 12345 555-555-5555 trent.applicant@email.com

April 20, 2022

Sarah Lee Director, Marketing ABC Marketing Group 123 Business Rd. Business City, NY 54321

Dear Ms. Lee,

I am very interested in the open marketing position with ABC Marketing Group. I believe that my education and employment experiences make me an ideal candidate for the position.

During my tenure at XYZ College, I developed a passion for marketing and public relations. I have sought out multiple opportunities to develop my marketing skills. For example, last summer, I interned at the National Sculpture Society in New York City. My position entailed developing web pages and slideshows publicizing the success of the society's artists. I was able to utilize my web authoring skills to assist the organization in its goal to promote sculpture.

As an assistant at XYZ College’s career services office, I am responsible for updating information on alumni, career advisors, and companies that publicize internships with our office. This involves heavy calling during my shifts at the office. In addition to calling, I also email clientele. This calls for me to employ interpersonal skills to communicate with clients effectively. Due to my strong communication skills, I have been given even more responsibilities. For example, I now publicize all career services events via multiple social media platforms.

I believe that my experiences in marketing and my interpersonal skills make me a prime candidate for this position. I am a diligent worker, and passionate about my work. I will be a valuable asset to your company and will use this as an opportunity to grow and further the development of my marketing skill set.

Thank you very much for considering my application for candidacy. I will follow up within a week to confirm that all of my materials were received and hopefully set up an interview time.

Best regards,

Your Signature  (hard copy letter)

Trent Applicant

If you're sending your cover letter via email, list your name and the job title in the subject line of the email message:

Subject:  Marketing Position - Your Name

Include your contact information in your email signature, and don't list the employer's contact information. 

Here are more cover letter examples for college students and graduates that you can use as a starting point for your own correspondence.

  • Professional Letter and Email Examples
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  • Public Relations Cover Letter Example
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5 Marketing Cover Letter Examples That Worked in 2024

Stephen Greet

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  • Write Your Marketing Cover Letter

You’re a promotional wiz. Target markets are identified, sales campaigns are created, and conversion rates are increased successfully with you on the job. 

But does your cover letter complement your marketing resume and help you convert job leads into interviews?

You thrive when writing promotional copy, so all you need is a push in the right direction to create an impressive cover letter and really grab a hiring manager’s attention. You can use our marketing cover letter examples as templates for success in your job hunt.

passionate about marketing cover letter

Marketing Cover Letter Example

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Marketing cover letter example

Why this cover letter works

  • Your marketing cover letter will be successful when you show how your experience with web content optimization, email marketing campaigns, and social media targeting addresses the requirements associated with a media publication role.

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Marketing Coordinator Cover Letter Example

Marketing coordinator cover letter example

  • Harness the power of metrics in your cover letter to further illustrate your tangible success as a marketing coordinator skilled in tools like CMS platforms, Joomla, and SEO.

Marketing Intern Cover Letter Example

Marketing intern cover letter example

  • Can you connect personal passion (think: passion for sustainable energy practices) with a company’s mission (think: Chevron’s mission of sustainability)?
  • Reinforce this connection in your closer to reaffirm alignment with the company’s mission and eagerness to contribute to its goals.

Marketing Assistant Cover Letter Example

Marketing assistant cover letter template

  • Notice how Leo highlights his past interaction with Blue Diamond Growers during their Homegrown Goodness Tour? Why not use such associated memories or personal experiences with the hiring company’s products or initiatives to add a unique twist to your masterpiece?

Marketing Director Cover Letter Example

Marketing director cover letter template

  • Did you lead a marketing team to spend less yet reap more? Do you recount that workplace where you nurtured marketing rookies into champions? Turn these episodes of success into a compelling tale that will have the hiring manager root for you, envisioning you replicating the success in their company.

Related cover letter examples

  • Business analyst
  • Social media manager
  • Data analyst
  • Product manager

Harness Your Skills for the Perfect Marketing Cover Letter

Job seeker stands with hands in air, questioning how to fill out job materials

When creating a marketing campaign, you understand the importance of tailoring your message to the brand’s target market. The same is true for your cover letter. 

Every company markets its products and services in varying ways. One company may focus on social media marketing, whereas another wants to boost its email marketing efforts. Therefore, the skills and values you emphasize here should be customized for each company.

passionate about marketing cover letter

Engage employers instantly with your greeting and intro 

You’re used to grabbing attention in ads within the first few sentences to get readers interested in your offer. The same is true for your cover letter. You want to grab attention right away. 

First, you want to address someone by name, if possible. Some companies will list a contact person in the job description , or you could try to find the hiring manager’s name on the company website or LinkedIn. It’s the same as how using someone’s name in an email marketing subject line makes it feel more personal and engaging. Otherwise, “Dear [name of company] hiring team,” can work well too.

The next step is connecting with the company’s mission or needs, just like you’d connect with a customer’s pain points or ideals in promotional content. For instance, if the company emphasizes environmentally-friendly products or team culture, you could try to highlight those aspects. 

Just like customers don’t like generic ads with irrelevant information, hiring managers won’t like your opening if it reads like the one below. 

You’re not selling your skills with this one!

I’m writing to apply for the marketing position at your company. I have a few years of experience in marketing and have been quite good at it. The position appeals to me and is one I’d like to fill, and your company sounds like a pleasant place to work.

A better idea is to connect with the company and make your opening feel specific to their needs, just like you’d do for everyone in your marketing campaign’s target audience. The example below perfectly connects with GoDaddy’s focus on customer-centric innovation and cutting-edge web services. 

Use an opener aligned with the company’s vision! 

Dear Ms. Sharma,

As an admirer of GoDaddy’s impressive achievements in empowering entrepreneurs and businesses through cutting-edge web services, I’m thrilled to apply for the marketing coordinator position. GoDaddy’s commitment to customer-centric innovation resonates deeply with me.

passionate about marketing cover letter

Emphasize achievements in your marketing cover letter body

In any marketing message, you know it’s essential to share the facts about what a product or service can help a customer achieve. You want to do the same with your abilities in a cover letter. 

Leaning on marketing metrics from previous achievements is a great way to stand out. Consider metrics like engagement or click-through rates that many companies will focus on. 

Additionally, tailor what you put in the body to the company’s needs to better connect with each specific marketing role. For instance, if you’ll be focused on SEO, sharing how you boosted organic traffic by 59% using keyword research tools like Semrush would be a great idea.

A good body paragraph optimized with relevant marketing metrics

With over 6 years of experience in digital marketing, I have honed my skills in connecting with audiences and optimizing web content. While working as a marketing coordinator at Carvana, I led a social media campaign that increased our follower base by 44% within six months and boosted engagement rates by 32%. 

passionate about marketing cover letter

Seal the deal with a strong closing for your marketing cover letter

As you end your cover letter, think about how you would close out a sales call. You’d want to summarize the key information you covered and end with a CTA. 

Do the same for your cover letter, but remember you’re not going for a hard sell. A light CTA like “I look forward to hearing from you soon” is the right level of persuasion to aim for here. 

Additionally, just like you’d want to thank a customer for their time, saying thank you somewhere in the closing or sign-off is a good idea. 

What you don’t want to do is have a closer like the one below that shares the wrong personal information and doesn’t relate to the company or specifics of the marketing position at all.

Providing the wrong information here! 

Thanks for considering my application.

I can start immediately since I’m currently unemployed and I’m really keen to get this job. I hope you choose me for the marketing position.

Instead, aim for a closer like the one below that reconnects with GoDaddy’s mission of providing excellent web services and finishes with a nice CTA, as you would do with any of your marketing messages. 

A CTA-infused closer for success!

I am excited about the opportunity to leverage my skills to further GoDaddy’s mission of providing excellent web services. Thank you for considering my application. I look forward to discussing how I can be a valuable asset to the GoDaddy team. 

Sincerely, 

Luna Torres

Your cover letter shouldn’t go over one page. The optimal word count is somewhere between 300-500 words. This allows you enough room to provide details about your market analysis and campaign strategizing abilities while keeping it highly specific to each job’s needs. 

Candidates without much experience will want to pull from what they gained through education, transferable skills like customer service, and passion for each position. For instance, you could talk about your passion for creating a great customer experience and how your consumer behavior courses provided you with the skills needed to achieve that. 

Choosing the right tone is similar to choosing your brand’s voice for a specific target market. Analyze how the company speaks in the job description and try to match their levels of energy and formality as best as possible. 

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How to show passion in cover letter

Proper Ways to Show Passion in a Cover Letter

Yes, it is still a good idea to create a cover letter with your resume! Here is how to show your passion and qualifications effectively in your cover letter.

Mike Podesto

There is the debate that cover letters are dead, but the reality is that some companies still request them, so you want to be prepared. 

An estimated 26% of recruiters  consider cover letters to be an important factor as they make decisions on hiring.

Additionally, up to 56% of employers appreciate a cover letter with the resume .

Cover letters should generally include information that is geared towards expressing your passions and qualifications as an ideal job candidate.

This is what the hiring managers, recruiters, and employers are looking for. 

So, you must know the proper ways to show passion in a cover letter.

Open With a Personal Greeting

Use the name of the person you are going to speak with if you know it.

If that is not possible, try greetings that look like you are addressing the “position.” For example: “Dear [person’s name]” or “Dear [Department] Team.” 

Skip the bland, “To whom it may concern.” 

Here are a few reasons it makes a huge difference to use the name of the reader:

  • You convey passion in a polite way by showing that you are personable.
  • You show respect in that you did the research to find out who you will be speaking with.
  • You are also directly addressing a person by name, which is a very engaging way to get their attention.

This is especially true if the person reading the cover letter has already read hundreds of boring cover letters with an impersonal opening.

Show You Researched the Company and Job

Anyone can say, “I really want this job because I love the company.”  

Do the work and take your passion a step further.

  • Demonstrate that you know something about the company.
  • Then tie it into something you feel passionate about.

For example, try saying something like this: 

I was excited to see one of the responsibilities for this position involves [here is where you tie in your passion].

In order to be able to write something like this, you have to thoroughly read the job description and take time to review the company website.

More so, you have to know what you are passionate about before applying.

You can also mention in your cover letter that you are aware of customer experiences others have had with the company or state something about the recent direction the business seems to be headed in.

This shows that you follow the company and care about what happens to it.

Describe Your Qualifications With Powerful Verbs and Action Words

A great way to show passion is by using words that help someone visualize you in the act of working for the company.

The more active and colorful your words, the better.

Sounding passive or apologetic makes your cover letter read as if you lack the passion to work for the company.

Here is a list of action verbs to get a better idea of the types of  action words you can use in a cover letter.

Action Words For A Cover Letter

Explain Your Quantifiable, Concrete Results

Think of those times in your life when you know, beyond any shadow of a doubt, that you achieved something great.

  • Now, take some time to practice and write about it.
  • Once you’re done, read it back to yourself.
  • How do you generally describe your accomplishments?

Determine if you describe your concrete results in a way that sounds apologetic, shy, or lacking strength.

If so, change it!

When you finally write your cover letter, be sure to explain the unbreakable, concrete results of things you had worked on in the past.

It is one thing to make a statement like this: 

I worked on this project as part of a team and we succeeded in reaching sales goals.

While positive, it merely sounds like you showed up to work and did a job.

Now consider this next statement of achievement:

I created and executed a strategy from scratch that led to $1M in new revenue sales.

This provides a concrete detail and it sounds like the applicant has a passion.

You can be sure this will come across in a positive way to the hiring manager.

List Reasons Why You Are Personally and Professionally Excited to Apply

When you take the job description and list out why you are excited about each and every requirement (without writing a book), you show yourself as a passionate human who considers how you can bring value to the company.

Listing your skills is not enough. The passion comes in seeing how you explain the excitement of getting to use them and how.

Consider this example from a cover letter by Find My Profession, written for an operations leader job candidate:

As an accomplished operations leader with over 20 years of experience in distribution, logistics, and facilities management, I’ve consistently succeeded by effectively developing and executing service strategies in driving significant growth and exceptional service.

I have a proven track record of building and leading high-performing teams, and aligning operations with corporate goals. In consideration of ABC’s posting for the operations leader position, I am confident my skills and background align with the requirements of this role.

Tailor the Cover Letter to the Job

Template cover letters just do not cut it.

You have to show your passion by tailoring your cover letter to the job at hand.

Remember cover letters are also a chance to show off your writing skills, too.

Write about things that make you feel passionate, and chances are that you have a leg up on those without writing experience who try to submit cover letters.

Key Takeaways

Expressing passion in a cover letter is crucial for job seekers who want to stand out from the competition.

By following the tips outlined in this article, such as starting with a personalized greeting and using strong action verbs and specific examples, job seekers can effectively demonstrate their enthusiasm for the job.

With a well-crafted cover letter that showcases their passion, job seekers can increase their chances of getting noticed by potential employers and ultimately land their dream job.

If you’d prefer to leave your resume and cover letter in the hands of professionals, we can help.

Find My Profession , is a highly-rated career services provider. We offer a comprehensive resume package that includes a fully customizable cover letter suitable for any position or company.

Job hunting can be challenging, and the last thing you need is to miss out on your dream job due to a substandard cover letter.

Get in touch with us today to discover how we can assist you in securing your dream job.

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passionate about marketing cover letter

Marketing Executive Cover Letter Example [w/ Samples for 2024]

Background Image

You've fine-tuned your skills since those early days of drafting mock ad campaigns in your college dorm.

Marketing was always your passion, and now you're geared up to dive into the industry headfirst as a full-fledged marketer.

It’s an exciting journey.

But there's a little hitch.

Crafting that perfect cover letter seems like trying to nail a brand's voice on the first try. You're staring at that empty document, waiting for the right words, feeling like you've hit a marketer's version of writer's block.

But guess what? We've got your back!

In this article, we're going to guide you, bit by bit, to marketing yourself like a pro.

We're delving into:

  • What Sets Apart a Stellar Marketing Executive Cover Letter
  • 5 Steps to Drafting the Ultimate Marketing Executive Cover Letter
  • 3 Key Cover Letter Tips for Marketing Executives

... and so much more!

Ready to get your pitch perfect? Let's lay it all out! 

Marketing Executive Cover Letter Example

Marketing Executive Cover Letter Example

5 Steps for an Amazing Marketing Executive Cover Letter

You've seen what a killer marketing executive cover letter looks like, and guess what? You're more than ready to write your own .

Just follow some simple steps, and you'll craft a cover letter that'll make hiring managers sit up and take notice. 

Ready to roll up those sleeves and get to it? Let's go!

#1. Put Contact Information in the Header

Kick off your marketing executive cover letter with all your contact details. Stick them in the header, just like you do on your resume . 

Here’s what to include here:

  • Full Name. Your name should always be front and center at the top.
  • Job Title. Clearly state the marketing role you're applying for. The hiring manager is likely hiring for multiple roles, so being specific helps everyone.
  • Email Address. Use a professional and straightforward email. Your whimsical email from years ago won't cut it (e.g., swap out "[email protected]" for "[email protected]" ).
  • Phone Number. Give an accurate number, and if you're eyeing an overseas role, don't forget the dialing code.
  • Location. Your city and country are usually enough. If you’re open to remote work or relocating, make that clear.
  • Relevant Links (optional). Feel free to add any important links, like your LinkedIn profile.

Once you’ve got your contact details sorted, it's time for the hiring manager.

Here’s what to list:

  • Company Name. Note down the company you're interested in.
  • Hiring Manager’s Name. If you can, find and list the name of the department’s hiring manager. Check the job listing, company website, or LinkedIn.
  • Location. List the city and country, especially if it’s an international company. You can be more specific with a street address if you want.
  • Date (optional). You can add the date you're writing the cover letter for an extra professional touch.

#2. Address the Hiring Manager

After you've nailed down your own and the hiring manager's contact details, it's time to start the actual cover letter. 

But wait, who are you writing to? This isn’t the time to settle for the overused "To Whom It May Concern."

Believe it or not, the way you address your cover letter can set the tone for the rest of it. A personal address shows you've done some digging and that you care about this role.

First up, do your homework. Look at the job ad, the company's website, or their LinkedIn page to find the hiring manager's name and email for the marketing department you're interested in.

If you find their name, respectfully address them. We suggest using "Mr." or "Ms." followed by their last name. If you're not sure about their gender, just use their full name. Like so:

  • Dear Mr. Johnson
  • Dear Emily Johnson

However, if you've searched high and low and still can't find the hiring manager's details, don't stress. You can address the letter to the department or the company. For example:

  • Dear Marketing Team
  • Dear Marketing Department
  • Dear Head of Marketing

Remember to avoid these common mistakes as you write your cover letter.

#3. Write an Eye-Catching Opening Statement

The truth is that hiring managers are swamped. They'll skim your cover letter in mere seconds to decide if it's worth a full read.

So writing an attention-grabbing opening paragraph is where you can make or break your chances of impressing the hiring manager from the get-go.

Start by stating why you're writing . For example, if you’re responding to a job ad or following up on a referral, be upfront. Show your passion and sprinkle in some of your expertise right off the bat.

It’s not enough to say, "I'm passionate about marketing." Prove it. Have you aced a marketing certification or increased website traffic in your past role?

This is just the spot to mention your standout skills or achievements that relate to the job. The opening paragraph sets the tone for the rest of your marketing cover letter, so make those first lines compelling and packed with the 'wow' factor.

cover letter structure for marketing

#4. Use the Cover Letter Body for the Details

Alright, you've nailed the opening paragraph. Great start! 

Now, let’s talk about the body of your cover letter. This is your stage, your moment to shine by diving deep into why you're the perfect fit for the job.

First things first: your cover letter isn't just a repeat of your marketing executive resume . Think of it as a platform to elaborate on your top skills and experiences in a way that your resume can't. 

Have you got an employment gap in your job history, or are you in the midst of a career change ? This is where you can give it some context.

Then, show that you've done your homework. Mention how your skills align not just with the role but also with the company culture. Are they all about innovation? Talk about how you love to think outside the box and give an example of how you've done so in the past.

Last but not least, keep the job ad close by when writing. Tailor each point in the body to match the qualifications and skills the employer is after. For example, if they’re looking for someone adept at content marketing, focus on the successful campaign you spearheaded that boosted engagement rates.

The body of your cover letter is where you make your strongest case. It lets you connect the dots for the hiring manager and paints a picture of what you can bring to the table.

#5. Wrap It Up and Sign It

Closing your cover letter the right way is like a strong call to action in a killer marketing campaign. It’s your last chance to leave a positive impression and make the hiring manager remember you.

Begin by summarizing your skills and experiences that make you a perfect match for the marketing executive role. This is your final pitch, so make it count. Keep it brief but impactful, focusing on the most important things you bring to the table.

Next, it's time for a call to action. Encourage the hiring manager to contact you to discuss your application further. This not only shows initiative but also leaves the door open for them to engage with you.

Wrap it up with a professional closing line, followed by your full name. It goes something like this:

I'm available to chat at the email or phone number provided to discuss my application further. I am eager to delve into the specifics at your convenience.

Warm regards,

If "Warm regards" feels a bit stale, other good options include:

  • Best regards,
  • Yours truly,
  • Thank you for your time and consideration.

Looking for more inspiration for your marketing cover letter? Try these cover letter examples !

3 Essential Marketing Cover Letter Tips

You're up to speed on cover letters, so let's elevate yours with some top-notch tips for marketers. 

Believe us, these are worth your time:

#1. Match Your Resume

Your marketing executive cover letter should mirror the precision of a well-planned campaign. Ensure it complements your resume in style and format; you wouldn’t want it to come off as scattered or off-brand. 

Have your details aligned crisply on the page and maintain a uniform font throughout. Just like setting up a catchy ad layout, mind those margins and spacings. And always aim for a cover letter that wraps up neatly within a page .

Or Use A Cover Letter Template Instead

Short on time?

Use our free resume builder to create the best marketing executive resume, and grab one of our cover letter templates to match your whole application. 

Created in collaboration with global hiring managers, they hit every industry mark. Get a cover letter that matches your resume seamlessly. 

No fuss, all professionalism.

#2. Mention Skills And Other Keywords

When you're crafting your marketing executive cover letter, don't overlook the power of keywords .

List the terms listed in the job ad that outline the skills and qualities the company values. This shows the hiring manager that you've paid attention to what they're looking for. You're not just sending out generic cover letters to every marketing job out there.

Incorporating these keywords also helps guide the hiring manager's eyes to what they care about most. For example, if the job ad asks for "SEO expertise". If you've got it, make sure to flaunt it right there in your cover letter. This makes the hiring manager’s job easier, and it sets you apart as someone who has the most important skills for the role.

So, take a few minutes to review that job ad one more time. Pick out the key skills and qualifications you’ve got, then weave them naturally into your cover letter. Hiring managers will appreciate the effort, and it'll make you a stronger candidate overall.

#3. Proofread The Final Draft

Proofreading isn't just the last step; it's a crucial one. A single typo can ruin the strong impression you've worked so hard to make. 

Most hiring managers will toss out an application over minor mistakes. After all, who wants to hire a candidate who lacks attention to detail and doesn’t care enough to proofread their job application? So don't let a spelling mistake be the reason you miss out on a great opportunity.

Start by reading your cover letter multiple times and checking each line carefully. A fresh set of eyes can also catch things you might've missed, so consider asking a friend to read it over.

Spell-check tools are another great way to catch sneaky errors. A popular option is Grammarly , which does more than just flag typos—it can even help with tone and style. With these strategies in place, you're well on your way to a flawless cover letter.

Key Takeaways

And that’s all there is to making the perfect marketing executive cover letter!

We hope our guide helped you create a job-winning cover letter of your own.

But before we part ways, here are some key takeaways from our article:

  • Always start your marketing executive cover letter by including your and the hiring manager’s contact information at the top. Make sure this information is factual since a single typo could mean a missed opportunity.
  • The opening paragraph of your cover letter needs to grab the hiring manager’s attention without giving away too much. It’s your elevator pitch, so keep it short and compelling.
  • Use the body of your cover letter to go into detail about everything your resume can’t cover. Mention relevant skills, qualifications, and experiences that align with the job ad.
  • Present yourself like a pro by matching the documents in your job application. Instead of adjusting margins and font sizes from scratch, you can just pick templates from a resume builder and complete your application in minutes.

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Sat / act prep online guides and tips, free cover letter sample for marketing job.

feature_mrktingmngr.jpg

The writer of this cover letter works in marketing, so hopefully he's able to market for himself with a strong cover letter! As you'll see below, the applicant uses a list format to present his professional skills and draw direct connections with the job's requirements. 

Read on to see how the applicant describes his experiences, and then continue on to an analysis of what this sample cover letter does well.

Cover Letter Sample for Marketing Manager Position

Bran Starkman 5 Tree Lane Snowtown, CO 80001

May 1, 2016

Cecily Lannister Director of Marketing King Co. 10 Landing St. Sunnyvale, CA 94085

Dear Ms. Lannister,

I’m writing to express my strong interest in joining King Co.’s team as Marketing Manager, an opportunity I discovered on Monster.com. King Co. takes such an innovative approach to its marketing, and I would love to contribute to its progressive vision. With my five years of experience in marketing management, I have the skills and knowledge to excel in this role. Please allow me to highlight my qualifications as they related to your stated requirements.

I’ve attached my resume to flesh out my professional background as Marketing Manager, along with two letters of recommendation. I’m very excited about this opportunity with King Co. and look forward to speaking with you soon. Please don’t hesitate to contact me at 508-508-5080 or [email protected]. Thank you for your consideration.

Bran Starkman

Bran Starkman 508-508-5080 [email protected]  

body_mrkting.jpg

Bran says he's skilled with content; did this skill come through in his cover letter?

Marketing Manager Cover Letter: The Breakdown

Bran took a bullet point approach to his cover letter, using a list to match the position’s stated requirements with his own qualifications in a form that’s sometimes referred to as an executive briefing. Visually, this format makes his letter easy to read and understand.

He showed an understanding of the position by explicitly listing its requirements, and he provided specific examples of his professional accomplishments with data. Bran's measured approach seems to work well for the position of marketing manager, which also requires a high degree of organization and the use of metrics to measure impact.

Bran’s cover letter hits the four key features described in our cover letter guide - it’s customized to the job at hand , it uses specific examples, it communicates enthusiasm , and it’s highly readable. Bran includes his and the hiring manager's contact information at the top, so presumably he's sending his cover letter as a hard copy or Word document attachment. Hopefully, his cover letter will land Bran an interview with King Co.

Before you check out more cover letter samples, consider the following important note on format.

A Note on Format

Before addressing the hiring manager, Bran provided a header with his name and contact information at the top of his cover letter. He also added the date and contact details of Ms. Lannister. This kind of formatting is traditional for cover letters, and it still works well if you're sending your letter by hard copy or as a Word attachment.

Many jobs, though, expect you to paste your cover letter in the body of an email or in a text box on their application portal. If you're sending your letter this way, then you can usually leave off these headers. They're more applicable if you can format your letter with a certain look. If you're going the plain text body of email or text box approach, then you can just start right in with the salutation. 

As you finalize the look of your cover letter, consider how you're sending it, along with any application instructions. Then let that method guide your cover letter's final look!

What's Next?

Are you ready to read another cover letter? Check out this sample cover letter for the job of Editorial Assistant with a publishing company .

Would you like to learn more about cover letters? Our full guide has great tips on writing cover letters, along with five more samples ! 

Are you wondering how to structure your letter? Our cover letter template guides you through the writing process, step by step .

Rebecca graduated with her Master's in Adolescent Counseling from the Harvard Graduate School of Education. She has years of teaching and college counseling experience and is passionate about helping students achieve their goals and improve their well-being. She graduated magna cum laude from Tufts University and scored in the 99th percentile on the SAT.

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5 Email Marketing Cover Letter Examples

Email Marketers excel in creating engaging content that captivates audiences, driving them to take action and fostering brand loyalty. Similarly, your cover letter is your chance to craft a compelling narrative that captures the attention of recruiters, showcasing your skills, experiences, and passion. In this guide, we'll delve into the best cover letter examples for Email Marketers, ensuring your application not only stands out but leaves a lasting, positive impression.

passionate about marketing cover letter

Cover Letter Examples

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The best way to start an Email Marketing cover letter is by grabbing the reader's attention with a strong, compelling introduction. You could start by mentioning a successful email campaign you've run or a significant achievement in your previous role. For instance, "Having increased email open rates by 30% at my previous company, I am excited about the opportunity to bring my skills and experience to your team." This not only shows your capability but also your enthusiasm for the role. Remember to address the hiring manager by name if possible, to make your letter more personal and engaging.

Email Marketers should end a cover letter with a strong closing statement that reiterates their interest in the position and the value they can bring to the company. It's important to maintain a professional tone while showing enthusiasm. You could say something like, "I am excited about the opportunity to bring my unique skills in email marketing to your team and help drive further success. Thank you for considering my application." After the closing statement, include a professional sign-off like "Sincerely" or "Best regards," followed by your full name. It's also a good idea to include your contact information below your name, even though it's also at the top of the letter, to make it easy for the hiring manager to reach you. Remember, the goal of the cover letter is to intrigue the reader enough to look at your resume and invite you for an interview.

A cover letter for Email Marketing positions should ideally be about one page long, or around 300-500 words. This length is enough to succinctly present your qualifications, experience, and interest in the role without overwhelming the reader. Remember, hiring managers often have many applications to go through, so it's important to keep your cover letter concise and to the point. Use this space to highlight your most relevant skills and experiences that directly apply to the role in email marketing, such as campaign management, data analysis, or content creation.

Writing a cover letter with no experience in Email Marketing can seem daunting, but it's all about showcasing your transferable skills, eagerness to learn, and passion for the field. Here's how you can approach it: 1. **Start with a strong introduction:** Begin by addressing the hiring manager directly if you know their name. If not, a simple "Dear Hiring Manager" will suffice. Then, introduce yourself and express your interest in the Email Marketing position. 2. **Highlight relevant skills:** Even if you don't have direct experience in Email Marketing, you likely have skills that are transferable. These could include strong written communication skills, creativity, analytical thinking, or knowledge of digital platforms. Be sure to provide examples of how you've used these skills in past roles or projects. 3. **Show your knowledge of Email Marketing:** Demonstrate that you understand the basics of Email Marketing and its importance in today's digital world. You can mention any relevant coursework, certifications, or self-study you've done in this area. 4. **Express your willingness to learn:** Employers value candidates who are eager to grow and learn. Make sure to express your willingness to learn and adapt to new technologies and strategies in Email Marketing. 5. **Show enthusiasm for the company:** Do some research about the company and express your enthusiasm for their mission, products, or services. This shows the hiring manager that you're interested in their company specifically, not just any job in Email Marketing. 6. **Close professionally:** Thank the hiring manager for considering your application and express your interest in discussing your qualifications further. Remember, the goal of the cover letter is to get the hiring manager interested in you as a candidate, even if you don't have direct experience. Show them that you have the skills and passion to succeed in Email Marketing, and they'll be more likely to give your resume a closer look.

Related Cover Letters for Email Marketings

Digital marketing manager cover letter.

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Email Marketing Cover Letter

passionate about marketing cover letter

Junior Email Marketing Specialist Cover Letter

Senior email marketer cover letter, email marketing specialist cover letter, email marketing coordinator cover letter, related resumes for email marketings, email marketing resume example.

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    Use this Marketing cover letter example to finish your application and get hired fast - no frustration, no guesswork. This cover letter example is specifically designed for Marketing positions in 2024. Take advantage of our sample sentences + expert guides to download the perfect cover letter in just minutes. 4.8.

  9. Marketing Cover Letter Example and Writing Tips

    Include Related Skills in Your Cover Letter. You can see that common keywords for an entry-level marketing job include words like "marketing," "public relations," "email," "social media," and "web pages.". Many of these are used in the text of the following cover letter example.

  10. How to Write a Marketing Cover Letter

    Updated July 21, 2022 The cover letter is one of the first things the hiring manager will review when you apply for a marketing position. Your cover letter gives you the opportunity to highlight any experiences or skills that make you a strong candidate.

  11. Marketing Cover Letter—Examples & Tips [also for Interns]

    Don't write more than a one-page cover letter for marketing jobs. 2. Create a Great Marketing Cover Letter Contact Info Heading. The cover letter header, just like the heading on your marketing resume, starts with your contact details. After that, the date of writing is a must, since this is a formal letter.

  12. 5 Marketing Cover Letter Examples That Worked in 2024

    Why this cover letter works. Making your marketing intern cover letter stand out starts with a compelling introduction and ends with a strong conclusion. Can you connect personal passion (think: passion for sustainable energy practices) with a company's mission (think: Chevron's mission of sustainability)?

  13. Proper Ways to Show Passion in a Cover Letter

    Proper Ways to Show Passion in a Cover Letter 4 Minute Read Updated 05/25/2023 Yes, it is still a good idea to create a cover letter with your resume! Here is how to show your passion and qualifications effectively in your cover letter.

  14. How to Write a Marketing Cover Letter

    Remember marketing is about energy, analysis, passion, insight, communication and vision - demonstrate that you have these qualities in abundance and you can't go far wrong. Marketing cover letter example showcasing best practice. Below is a sample marketing cover letter that puts the tips we've talked through into practice.

  15. Marketing Executive Cover Letter Example [w/ Samples for 2024]

    Content. Top ↑ Marketing Executive Cover Letter Example 5 Steps for an Amazing Marketing Executive Cover Letter #1. Put Contact Information in the Header #2. Address the Hiring Manager #3. Write an Eye-Catching Opening Statement #4. Use the Cover Letter Body for the Details #5. Wrap It Up and Sign It 3 Essential Marketing Cover Letter Tips #1.

  16. Free Cover Letter Sample for Marketing Job

    Snowtown, CO 80001. May 1, 2016. Cecily Lannister. Director of Marketing. King Co. 10 Landing St. Sunnyvale, CA 94085. Dear Ms. Lannister, I'm writing to express my strong interest in joining King Co.'s team as Marketing Manager, an opportunity I discovered on Monster.com. King Co. takes such an innovative approach to its marketing, and I ...

  17. The Best Cover Letter Examples for Any Job Seeker

    The Cover Letter Example. Have fun with this one, but triple-check for spelling and grammar mistakes, and make sure you're showing off your best writing: Dear Tai Chen, Since I could walk, I've been dancing. And since I could read, I've been glued to Arabesque Weekly.

  18. Digital Marketing Cover Letter

    Prove you're exceptionally suited for the task by writing a cover letter that draws inspiration from our digital marketing cover letter example. January 1, 2024. Build My Cover Letter Now. 4.2. ... The Resume Genius Team is a tight-knit crew of career coaches, hiring managers, and staff writers who are passionate about providing the best, most ...

  19. How To Write a Marketing Cover Letter

    1. Introduce yourself Start by introducing yourself in the first few sentences of your cover letter. You can talk about your industry experience and why you're passionate about the role.

  20. Digital Marketing Specialist Cover Letter Example

    I look forward to beginning my career at XYZ. If you agree that my digital marketing education and passion would make me a strong addition to your team, please call or email me to set up a meeting. A modern cover letter example for a Digital Marketing Specialist position. Based on the best cover letter writing practices.

  21. Marketing Intern Cover Letter

    Here are 3 tips to remember when writing your marketing intern cover letter. 1. Structure your marketing intern cover letter correctly. Having the correct cover letter format is vital to making a good first impression. First, a professional cover letter format is easier to read and encourages your target employer to give you their full attention.

  22. 5+ Email Marketing Cover Letter Examples (with In-Depth Guidance)

    5 Email Marketing Cover Letter Examples. Email Marketers excel in creating engaging content that captivates audiences, driving them to take action and fostering brand loyalty. Similarly, your cover letter is your chance to craft a compelling narrative that captures the attention of recruiters, showcasing your skills, experiences, and passion.

  23. A Real Email Marketing Manager Cover Letter Example

    Why This Cover Letter Worked With the Hiring Manager (i.e. the Candidate's Future Boss) It's a good start to get the recruiter excited and get past initial screening, but of course it's not enough. You also have to convince your prospective boss that you're the perfect candidate to fill the role. Lauren McCullough, Senior Director of ...

  24. A-Pictures on Instagram: "Are you passionate about photography and

    13 likes, 0 comments - apictureslk on February 6, 2024: "Are you passionate about photography and possess a keen interest in marketing photographic produc..." A-Pictures on Instagram: "Are you passionate about photography and possess a keen interest in marketing photographic products and services?