PRIZE Crossword Clue & Answer

All solutions for prize, synonyms, crossword answers and other related words for prize.

We hope that the following list of synonyms for the word prize will help you to finish your crossword today. We've arranged the synonyms in length order so that they are easier to find.

prize 3 letter words

Prize 4 letter words, prize 5 letter words, prize 6 letter words, prize 7 letter words, prize 8 letter words, prize 9 letter words, prize 10 letter words, prize 11 letter words, prize 12 letter words, prize 13 letter words, prize 14 letter words, prize 15 letter words, prize 16 letter words, prize 17 letter words, prize 18 letter words, prize 19 letter words, top answers for prize crossword clue from newspapers, definition of prize.

  • hold dear; "I prize these old photographs"; something given for victory or superiority in a contest or competition or for winning a lottery; "the prize was a free trip to Europe"

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More clues you might be interested in

  • lighter-than-air craft
  • multipurpose hand-held devices, for short
  • spiral structure
  • an ancient manuscript text in a book form
  • artisanship
  • body garment
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  • one thousand million
  • regular activity
  • blimp, for example
  • capital of west germany
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  • door openers
  • not allow to atrophy
  • suave in manner

Score for PRIZE

PRIZE is an official word in Scrabble with 16 points.

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  • Gifts & Presents

Write a Letter of Presenting Gifts

Edited by Timbuktu, Charmed, angeline zuhura, Lynn and 26 others

Meme Add personal touches to gifts .jpg

  • 1 How to Write
  • 2 How to Write a Letter When Donating a Gift
  • 3 Sample Letter for a Friendly Gift to Say Thank you
  • 4 Formal Gift Presentation Sample Letter
  • 5 Letter to Present Prize- Sample Letter
  • 7 Write a Letter to Present a Prize
  • 8 Sample of a Letter to Present a Prize
  • 9.1 What are some ideas to present a book as a gift?
  • 9.2 How to write a gift letter to a charity?
  • 9.3 I am gifting some friends some currency.
  • 9.4 How to write a letter "that we are sending you a sample gift box along with your order"?
  • 9.5 Hi I have written a small book. I want to write a letter to college teachers to recommend my book to their students. How should I write this? Please help?
  • 9.6 What do you say in a letter after receiving a gift from a will?
  • 9.7 What should I write on the note inside my girlfriend's gift?
  • 9.8 I want to present a gift as part of "community social responsibility"?
  • 9.9 I'm sending a letter to my friend's mom wishing her happy birthday, and I wonder if you could help me?
  • 9.10 Bringing money from office stuff.
  • 9.11 Comments for a giveaway?
  • 9.12 Hi, I'm going to present an award to a lady who's a breast cancer survivor. I want her to know that she has been chosen to accept the award on the 17th of next month
  • 9.13 How do I start up an official letter informing a customer that he/she has been nominated as a good customer, and we, therefore, have a special offer for him/her?
  • 9.14 My company has launched a new product. It's a very elegant stand that holds signs - all kinds of interchangeable signs: Typhoon Warning, Yellow Rain, Black Rain, etc. I would like to give one of these stands to one of my clients as a gift, but I thought it might be better to send him an email first, out of respect.
  • 9.15 My church has selected both individuals and an organization to be recognized at its 150th sesquicentennial anniversary. We need to approach them to invite them to accept our offer to recognize them.
  • 9.16 Letter to school student families offering help for those in need?
  • 9.17 How can I make a letter to encourage my crush to read a book?
  • 9.18 Write a letter to send gift to bankers in recognition of long banking relations?
  • 9.19 How to tell someone to accept your specially gift.say in very nice way?
  • 9.20 I don't have a problem other than trying to figure out how to ask a writing question like the others did?
  • 9.21 I n I need help wording a letter I would like to send a person the letter would be in gift acceptance letter?
  • 9.22 My boss had 2 magazine articles framed to give to other business men. He wants me to put a sticker on back so they will know who gave it to them, with a short note. what should I write?
  • 10 Comments

How to Write

  • 3 In the letter, also mention what a pleasure it is to be included in your special day. Was this step helpful? Yes | No | I need help

How to Write a Letter When Donating a Gift

  • 2 If the gift is being presented as a donation, the letter needs to clearly state who is receiving the gift, and whether the recipient is an individual or a charitable institution . Was this step helpful? Yes | No | I need help
  • 3 When a gift of donation is presented to an individual, do your best to place that gift in their hands yourself . In this way, the recipient will truly appreciate your thoughtfulness, and you'll have the assurance that he or she has received it. Was this step helpful? Yes | No | I need help

Sample Letter for a Friendly Gift to Say Thank you

Your help is much appreciated.

John Stewart

Formal Gift Presentation Sample Letter

John Stewart,

Jameson Charity Foundation.

Tel no: 555-5555,

[email protected]

August 2013

Mrs. Anne Snow,

CEO Lexinc Investments.

Dear Madam,

We hope it will bring you fond memories in years to come. You are most deserving. We look forward to hearing from you soon. Thank you again!

Yours sincerely,

John Stewart.

(Organizing Chairman)

Letter to Present Prize- Sample Letter

Dear Ms. Snow,

You will forfeit the prize if you do not claim it within 30 days of the draw.

Thank you and have a great day.

Sincerely yours,

Mr. John Stewart

Write a Letter to Present a Prize

  • 1 Share How Pleased you Are . Express to the recipient your pleasure in his or her accomplishment. Was this step helpful? Yes | No | I need help
  • 2 Send a Hearty Congratulations . Congratulating an individual expresses your recognition of and pleasure in his or her achievement. Was this step helpful? Yes | No | I need help
  • 3 Mention The Qualities of The Individual . There are often several good qualities of character the person needed to make something of importance happen. It often takes perseverance and hard work to achieve recognition. Make sure you mention the qualities you this person has that lead to his/her success. Was this step helpful? Yes | No | I need help
  • 5 Make the Community aware of the Accomplishment . Acknowledge the achievement in the presence of family, friend, neighbors, and coworkers. Was this step helpful? Yes | No | I need help

Sample of a Letter to Present a Prize

With highest regards,

CEO Books Books n More Books

Questions and Answers

What are some ideas to present a book as a gift.

You can present a book as a gift in many ways, such as:

Write a Letter of Presenting Gifts 94255.jpg

The most important part of presenting a gift is the inspiring message, whether you write this on the card, or inside the book.

Here is an effective outline for writing a simple yet inspiring message when presenting a gift to your loved one.

  • Tell him or her that you chose the book you're giving him or her because it is a wonderful book, and you're sure they'll love it too.
  • Tell him or her why you chose that book as a present. Tell a little something about the book, to get them excited to read it.
  • Tell him or her you hope the book will bring back happy memories, or perhaps bring new memories.
  • You can also write a little humor in your letter but do not leave out the true sentiment, which will make your letter more sincere.

How to write a gift letter to a charity?

  • The amount or form of donation made
  • The name of the charity it is being made out to.
  • Where/who the donation came from.
  • Contact info should be included. This is very important. Should there be possible conflicts arising, or the charity wants to address a thank you letter.
  • Explanation on where and how the donor wants the donation to be used

Tip: Be sure you have the correct physical address, so your donation goes to the right charity.

Inform the charity of the gift you're donating. Include your name, so they know who the gift is from. See more questions like this: Letter to uncle to send a digital camera?

I am gifting some friends some currency.

They will be exchanging the currency at a local bank. I've heard they'll need to have it notarized. Do you have any suggestions?

How to write a letter "that we are sending you a sample gift box along with your order"?

I have an order of my product from a lady, now I want to send her a Gift box of my same product along with her order

Dear Ms. ____,

Thank you very much for your recent order. We value your patronage and hope we can continue to do business together.

As a sign of our appreciation, we are including a sample gift box with your order. We would like you to see the other products we offer. We certainly hope you'll enjoy them.

For any inquiries, please do not hesitate to get in touch with us.

Best regards,

Hi I have written a small book. I want to write a letter to college teachers to recommend my book to their students. How should I write this? Please help?

Hi I have written a small book. I want to write a letter to college teachers to recommend my book to students. How to write? Please help.

What do you say in a letter after receiving a gift from a will?

This is a tricky situation but you can put it like this.

Dear Children,

Your father was a great man and loved all of you very much. Hence, he has equally divided his fortune among you all in his will. Let us all hope together that his soul rests in peace.

P.S - You can rephrase it as your needs require.

Dear (Name the kids)

Sending you all love. Perhaps we can all get together to celebrate his life.

(Your name)

What should I write on the note inside my girlfriend's gift?

I am giving a dress to my girlfriend. I want to write a message asking if she likes my dress, could she wear it at the party.

When I saw this dress, I immediately imagined you in it. It would be wonderful to see you wearing this dress at the party. I hope that you realize just how beautiful you are to me.

I want to present a gift as part of "community social responsibility"?

All about how to write a gift presentation letter as a donor to a community

I'm sending a letter to my friend's mom wishing her happy birthday, and I wonder if you could help me?

It's her birthday and I'm presenting the gift I will send with the letter

I am presenting this birthday gift to you not only because it is your birthday but also because you are such an important part of my mother's and my life.

Bringing money from office stuff.

Hi Sir, I want to write a letter on behalf of my friend who's laptop was stolen a week ago, requesting that our office staff contribute some money for him to get a new laptop.

Comments for a giveaway?

I am a sales officer in an ophthalmic company I've received a giveaway (Magnifying Glass). For Doctors, giveaways are really good. I want to write a letter to express my thanks.

Thank you note instructions can be found here .

Hi, I'm going to present an award to a lady who's a breast cancer survivor. I want her to know that she has been chosen to accept the award on the 17th of next month

1st Breast Cancer Event on next month.

How do I start up an official letter informing a customer that he/she has been nominated as a good customer, and we, therefore, have a special offer for him/her?

I need to send a letter informing him/her that we have selected him/her for a giveaway.

You would use the phrasing for the letters above in this article and just switch the phrasing to "Because you are a valued customer you have been nominated to receive this special offer".

My company has launched a new product. It's a very elegant stand that holds signs - all kinds of interchangeable signs: Typhoon Warning, Yellow Rain, Black Rain, etc. I would like to give one of these stands to one of my clients as a gift, but I thought it might be better to send him an email first, out of respect.

I find it difficult to write a professional letter and get to the point. I don't know how to say it or put in words. I'm eager to meet the right person.

My church has selected both individuals and an organization to be recognized at its 150th sesquicentennial anniversary. We need to approach them to invite them to accept our offer to recognize them.

Letter to school student families offering help for those in need.

We are a small Presbyterian Church in Bucks County, PA

It is wonderful what your church is providing for the community. Instead of a letter, create a flyer to hand out to students. Do not use the word "need". Use phrasing such as:

In this season of Giving Thanks, The Presbyterian Church of Buck County would like to extend our gratitude of God's Blessings by providing a Thanksgiving meal for your home.

Then put a fill out form at the bottom with a note of when you need the responses handed in by. Separate the fill out form with dashes so that people can tear it off and hand it in.

How can I make a letter to encourage my crush to read a book?

I have a friend who love to read and I challenged Her to read the Book that I will give to her soon but I don't know how to write a letter to encourage her .

VisiHow QnA. This section is not written yet. Want to join in? Click EDIT to write this answer.

Write a letter to send gift to bankers in recognition of long banking relations?

How to tell someone to accept your specially gift.say in very nice way.

How to tell someone to accept your specially gift.say in very nice way?. I BROUGHT specially present for dad of my wife.

I don't have a problem other than trying to figure out how to ask a writing question like the others did?

I n i need help wording a letter i would like to send a person the letter would be in gift acceptance letter, my boss had 2 magazine articles framed to give to other business men. he wants me to put a sticker on back so they will know who gave it to them, with a short note. what should i write.

If you have problems with any of the steps in this article, please ask a question for more help, or post in the comments section below.

Article Info

Categories : Gifts & Presents

Recent edits by: crooney222, Colorado Bob, Eddington Deacons (Christine Unger)

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Home » Crossword-Solver » Crossword Clue: presentation

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presentation  : 2 answers – Crossword-Clue

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Crossword Solver > Clues > Crossword-Clue: Prize

PRIZE Crossword Clue

Synonyms for prize.

We found 73 Synonyms

  • Big "Price is Right" prize (87.96%)
  • Big prize on "The Price Is Right" (87.96%)
  • Big showcase prize on "The Price Is Right" (78.51%)
  • Acting Prize (64.37%)
  • Film Prize (64.37%)
  • name Prize (64.37%)
  • name Prized (64.37%)
  • Kind of prize (64.37%)
  • Olympic prize (64.37%)
  • Olympic prizes (64.37%)

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Answer for the clue "____ Prize ", 5 letters: nobel

Alternative clues for the word nobel

  • Literature prize of note
  • ___ Peace Prize (honor for 17-year-old Malala Yousafzai)
  • Prize for Nelson Mandela
  • Dynamite inventor Alfred
  • Prize declined by Sartre and Le Duc Tho
  • Ralph Bunche’s prize
  • Prize given to Carter and Obama
  • Guy whose work was a blast?
  • Prize founder
  • Recognition for a scientist

Usage examples of nobel.

Nobel pricked up his ears and bade Reynard relate how this hoard was obtained and where it was concealed.

But a few months before, Francis Crick had also cowritten the Nobel Prize-winning paper revealing the structure of DNA.

In 1903 the Curies and Becquerel were jointly awarded the Nobel Prize in physics.

The latter contains Nobel and Schoene elutriators, together with viscosimeters of the flow and the Coulomb and Clark electrical types, sieves, voluminometers, colorimeters, vernier shrinkage gauges, micrometers, microscopes, and the necessary balances.

Al and its information-processing methodology is that of the Nobel Prizewinning Rockefeller University immunologist and theoretician Gerald Edelman.

The volcanoes in the Tharsis region had attracted geologists, and the vast canyons of the Valles Marineris where Shin-ichi Kawakami earned his Nobel prize by discovering microfossils of long-dead Martian life forms had lured more exobiologists.

I was dressed so that Spinnel had no way of telling whether I was a miscellaneous Nobel laureate that Hawk happened to have been dining with, or a varlet whose manners and morals were even lower than mine happen to be.

Later that same year he was awarded the Nobel Prize for discoveries he had made a decade earlier, in which he used quantum theory to explain the weird behavior of superfluid helium at temperatures close to absolute zero.

Nobel could not be awarded to a dead man, had an unconfident Nels Piter tried to increase his own odds?

These plausible explanations were not without their effect, and when Grimbart went on to declare that, ever since Nobel proclaimed a general truce and amnesty among all the animals of the forest, Reynard had turned hermit and spent all his time in fasting, almsgiving, and prayer, the complaint was about to be dismissed.

EHRLICH would of course be Paul Ehrlich, the famous turn-of-the-century bacteriologist who had won the Nobel Prize.

The culminating example is the Dingell hearings which in 1991 led to the Nobel Laureate and Rockefeller President David Baltimore being forced to publicly withdraw a paper he had coauthored five years previously, because the forensic evidence conclusively demonstrated that the lab books on which it was based had been tampered with to give misleading data.

Ressler recognizes: Linus Pauling, Nobel laureate, supreme figure of American chemistry, he of vitamin C and the covalent bond, structural elucidator of any number of organic molecules, and nip-and-tuck runner-up to the three-dimensional solution of DNA.

At thirty-one he won the Nobel Prize in medicine for his work on genetically modified excitotoxins in neural mitochondria.

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  • LA Times Crossword
  • February 23 2024

__ Cup: PGA Tour prize

While searching our database we found 1 possible solution for the: __ Cup: PGA Tour prize crossword clue.  This crossword clue was last seen on February 23 2024 LA Times Crossword puzzle . The solution we have for __ Cup: PGA Tour prize has a total of 5 letters.

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Pga awards: ‘oppenheimer’ takes top film prize.

'Succession,' 'The Bear,' 'Last Week Tonight,' 'RuPaul's Drag Race,' 'Welcome to Wrexham,' 'Spider-Man: Across the Spider-Verse' and 'American Symphony' also were among the winners.

By Kirsten Chuba , Kimberly Nordyke February 25, 2024 9:19pm

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OPPENHEIMER, from left: Benny Safdie as Edward Teller, Cillian Murphy as J. Robert Oppenheimer

Oppenheimer took the top prize at the 2024 Producers Guild of America Awards on Sunday night.

The film won the Darryl F. Zanuck Award for outstanding producer of theatrical motion pictures, a day after taking top prize at the Screen Actors Guild Awards.

Other big winners were Beef , which also won at the SAG Awards and Sunday’s Film Independent Spirit Awards , along with Succession and The Bear, both of which also won SAG Awards on Saturday.

Related Stories

'poor things' producer ed guiney on the "head-scratching moments" pulling off yorgos lanthimos' biggest movie yet, source: ryan gosling will perform "i'm just ken" at the 2024 oscars.

Sarah Silverman kicked off the ceremony, presenting the night’s first category, producer of episodic television – comedy, to The Bear . Danielle Brooks later presented producer of documentary motion pictures to American Symphony ; Drew Tarver presented producer of live entertainment, variety, sketch, stand-up and talk television to Last Week Tonight With John Oliver ; and Tony Hale presented producer of game and competition television to R uPaul’s Drag Race .

X Mayo presented producer of animated theatrical motion pictures to Spider-Man: Across the Spider-Verse , while Maitreyi Ramakrishnan presented producer of nonfiction television to Welcome to Wrexham.

Brie Larson presented producer of televised or streamed motion pictures to  Black Mirror: Beyond the Sea ;   Roy Wood Jr. presented producer of limited or anthology series television to  Beef ;   and Michael Cimino toasted the four previously announced winners. To close out the night, Alex Borstein presented producer of episodic television – drama to  Succession , and Colman Domingo handed out the night’s biggest honor to  Oppenheimer .

Each of the outstanding producer of theatrical motion pictures nominees had a special presentation, as Natasha Lyonne introduced  The Zone of Interest ; Jeremy Kleiner introduced  Anatomy of a Fall ; Margot Robbie and America Ferrera introduced  Barbie ; Paul Giamatti, Da’Vine Joy Randolph and Dominic Sessa introduced  The Holdovers ; Lily Gladstone introduced  Killers of the Flower Moon ; Carey Mulligan and Silverman introduced  Maestro ; Erika Alexander, Sterling K. Brown, Tracee Ellis Ross and Jeffrey Wright introduced  American Fiction;  John Magaro introduced  Past Lives ; Robert Downey Jr., Cillian Murphy and Emily Blunt introduced Oppenheimer ; and Emma Stone and Willem Dafoe introduced  Poor Things .

Also during the ceremony, Sarah Michelle Gellar presented the Norman Lear Achievement Award to Gail Berman, as the producer was behind her iconic show Buffy the Vampire Slayer. In her acceptance speech, Berman recalled working on the series, saying, “Not a single person on this earth was interested in buying that television show, but I just couldn’t ignore my gut that there was something unique there.” She added that rejection has not been uncommon despite her success in the business, and after watching a reel of the projects she’s been involved in, she was “struck by just how many hurdles had to be jumped. I mean Elvis, 10 years?”

Guillermo del Toro was on hand to present Martin Scorsese with the David O. Selznick Achievement Award , as del Toro recalled a meeting with the director in 1995 that changed his life and noted in an industry fascinated by young talents, how important it is to honor masters like Scorsese. The Killers of the Flower Moon  filmmaker paid tribute to his collaborators, including the Osage Nation, in his speech, and recalled his early days in the industry and feeling “full circle” after he was honored at a Producers Guild event in 1965 when he was 22.

Winners of some categories were announced last week.

In addition, the guild announced on Sunday night an initiative aimed at ensuring health insurance benefits for every qualified producer working full-time in the film and TV industry.

The 35th annual Producers Guild Awards ceremony was held at the Ray Dolby Ballroom, Ovation Hollywood at Hollywood and Highland.

A full list of winners follows.

Darryl F. Zanuck Award for Outstanding Producer of Theatrical Motion Pictures

American Fiction Anatomy of a Fall Barbie The Holdovers Killers of the Flower Moon Maestro Oppenheimer (WINNER) Past Lives Poor Things The Zone of Interest

Award for Outstanding Producer of Animated Theatrical Motion Pictures

The Boy and the Heron Elemental Spider-Man: Across the Spider-Verse (WINNER) The Super Mario Bros. Movie Teenage Mutant Ninja Turtles: Mutant Mayhem

Award for Outstanding Producer of Documentary Motion Pictures

Norman felton award for outstanding producer of episodic television – drama.

The Crown  The Diplomat  The Last of Us  The Morning Show  Succession  (WINNER)

Danny Thomas Award for Outstanding Producer of Episodic Television – Comedy

Barry   The Bear  (WINNER) Jury Duty  Only Murders in the Building  Ted Lasso 

David L. Wolper Award for Outstanding Producer of Limited or Anthology Series Television

All the Light We Cannot See  Beef (WINNER) Daisy Jones and the Six  Fargo   Lessons in Chemistry 

Award for Outstanding Producer of Televised or Streamed Motion Pictures

Black Mirror: Beyond the Sea (WINNER) Mr. Monk’s Last Case: A Monk Movie Quiz Lady Reality Red, White & Royal Blue

Award for Outstanding Producer of Non-Fiction Television

60 Minutes  The 1619 Project  Albert Brooks: Defending My Life Being Mary Tyler Moore Welcome to Wrexham  (WINNER)

Award for Outstanding Producer of Live Entertainment, Variety, Sketch, Standup & Talk Television

Carol Burnett: 90 Years Of Laughter + Love  Chris Rock: Selective Outrage  Dave Chappelle: The Dreamer  Last Week Tonight With John Oliver  (WINNER) Saturday Night Live 

Award for Outstanding Producer of Game & Competition Television

The Amazing Race  RuPaul’s Drag Race  (WINNER) Squid Game: The Challenge  Top Chef  The Voice 

Award for Outstanding Sports Program

Award for outstanding children’s program.

Goosebumps (S1) Gremlins: Secrets of the Mogwai (S1) Sesame Street (S53) (WINNER) Star Wars: The Bad Batch (S2) The Velveteen Rabbit

Award for Outstanding Short-Form Program

Carpool Karaoke (S5C) I Think You Should Leave With Tim Robinson (S3) The Last of Us: Inside the Episode (S1) Only Murders in the Building: One Killer Question (S3) Succession: Controlling the Narrative (S4) (WINNER)

PGA Innovation Award 

Body of Mine (WINNER) The Eye and I JFK Memento Letters From Drancy MLK: Now Is the Time Ocean of Light: Dolphins VR Our Ocean Our Future Out of Scale, A Kurzgesagt Adventure Reimagined Space Explorers: Blue Marble Trilogy Wallace & Gromit in the Grand Getaway The World’s Largest Tailgate

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More from The Hollywood Reporter

‘the zone of interest’ producer on finding new relevancy in a holocaust drama: “our political culture is closer to that of the perpetrator than we think”, why an oscar nomination was on sterling k. brown’s vision board, ‘who by fire’ review: a visit to the country turns epically sour in philippe lesage’s powerful ensemble drama, disney shake-up: sean bailey leaving studio as david greenbaum takes over live-action film production, a hopeful sign for mid-sized movies, ‘poor things’ producer ed guiney on the “head-scratching moments” pulling off yorgos lanthimos’ biggest movie yet.

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team work case study examples

Teams that changed the world (team case studies).

Victoria Allen

Written by Victoria Allen

Apr 13, 2018  - Last updated: Aug 30, 2023

During our lifetime there are an abundance of occasions in which we are required to work as part of a team; most notably in the workplace, and because of this, organisations are habitually faced with complex problems, sometimes in higher levels of pressure circumstances.

Team development is more than just running team meetings and ticking of boxes. It involves making hard decisions, and working for the good of others even when the end is not in sight. Great teams cultivate a sense of psychological safety across the organization— from senior executive all the way down to entry-level colleagues.

What it Takes to Build a Top-Performing Team

The proper formation and careful maintenance of a team is crucial to the team's performance and success. Establishing a diverse team with mixed skills and strengths can improve team effectiveness and productivity. They also have a positive effect on the team's dynamics and help everyone achieve key goals individually and together.

Another vital element is communication. By communicating with one another and understanding each other’s communication styles and preferences, a shared culture is created.

Disagreements can be avoided (or easily resolved), with people understanding their individual and group roles in order for each team member to be striving for the same collective goal.

Research lead by Google  has concluded that the best teams included team members who listen to one another and show sensitivity. Studies have also shown that when people work in high performing teams, in contrast to working alone, they are more productive and report greater job satisfaction.

Working in a team results faster innovation, quicker mistake detection and correction, better problem-solving, and greater performance according to research findings.

History is littered with top performing team case studies, and in this article we will look at the three top performing teams that we believe changed the world as we know it.

Before we dive into the case studies, if you're wanting to build a high performing team then you should take a look at QuizBreaker . It's an all-in-one team engagement platform that helps brings teams closer together through a variety of great tools. They offer a 7 day free trial too.

NASA’s Apollo 11

A huge milestone for science and for mankind, NASA’s 1969 Apollo 11 mission is a great demonstration of high-performing teams.

Televised across the world, three astronauts made the revolutionary journey toward the moon and two of the three astronauts stepped foot onto the moon’s surface, creating history.

Whilst Neil Armstrong, Buzz Aldrin and Michael Collins are the well-known faces of this prodigious achievement, they wouldn’t have made it to the history books without the efforts of their supporting team - years of previous research and expertise allowed this mission to take place and succeed.

NASA’s Apollo 11

For two years prior to the operation, mission planners studied the moon’s surface using photographs from satellites and the Surveyor spacecraft, to find the best place for Apollo 11 to land. They needed to consider the geography of the surface, factoring in craters, boulders and cliffs, as well as the best time to land due to the positioning of the sun.

NASA’s Apollo 11

NASA has estimated that more than 400,000 people made the moon landings possible; scientists, engineers and technicians, who had never worked in aerospace before, were given contracts to design a machine capable of transporting humans safely to out of space.

The astronauts visited the laboratories in order to create a human connection to foster a more cohesive team – the workers met the men whose lives were in their hands. In the operations control room, during each flight, there were numerous technicians guiding and supporting those heading into outer space. Essentially, each step of the way, communication was paramount, enabling the team behind NASA’s Apollo 11 to achieve a historical milestone.

NASA’s Apollo 11

The Manhattan Project

The American-led mission to develop the world’s first atomic weapon during WW2 was code-named the Manhattan Project .

It was and still is, thought of as a highly controversial assignment, though it is hard to dispute that it is an excellent example of a top performing senior leadership team.

The task began in 1942 after authorisation from U.S. President Roosevelt. Utilising the minds’ of some of the world’s leading scientists and military personnel, the Manhattan Project started as an attempt to beat the Nazis in a race against time to build a nuclear weapon. However, with hindsight, we now know that the Nazis would not be successful in their attempts to build an atomic bomb.

The Manhattan Project

Involving over 130,000 individuals, spread across 13 locations in the United States of America and Canada, and all sworn to secrecy, this mammoth of a project had a huge risk of exposure and sabotage and therefore communication and coordination would be vital to this mission’s success.

The Manhattan Project

One of the reasons why the Manhattan Project is considered one of the greatest examples of the top performing team case studies is that often, within the realm of research and invention, scientists have a desire to compete against others in order to gain notoriety for their work.

However in this instance, scientists (and other specialists) worked within a team and adopted a group mentality in order to achieve a shared goal.

The Royal Society of London

The Royal Society of London is a classic and old example of a top performing team. Granted a royal charter by King Charles II, the Royal Society of London was the first national scientific institution in the world.

Founded in 1660 and often referred to as “the invisible college”, the society was orchestrated by its team leaders in order to encourage the exchange of scientific and philosophic ideas and theories. The society’s motto “Nullius in verba” is translated as “take nobody’s word for it”. The motto was upheld as a manifest of the members’ drive to verify all statements by the means of scientific facts and experimental research findings.

The Royal Society of London

Notable members over the years have included the legendary Sir Isaac Newton, Charles Darwin, Albert Einstein, and Stephen Hawking.

When the society was formed, during a time dominated by prejudice, war and political unrest, the group prided itself of the fact that it accepted members of all backgrounds.

Papers were exchanged between the scientific scholars, and within the space of just 70 years the science we employ in everyday life today was developed. This includes the sciences of anatomy, astronomy, botany, chemistry, physics and zoology.

The team’s achievements were established on a foundation of trust, support and respect, as well as a collective goal – the advancement of science.

Many of us use Wikipedia on a regular basis and do not stop to think what a great example of teamwork the website portrays.

Volunteer writers and editors contribute by inputting knowledge and facts about the world onto the website in order to create an accessible and easily understood encyclopedic database. Without an army of regular employees, the team worked together to build the biggest database of information of all time.

Wikipedia is one of the most viewed websites in the world and is the result of the cumulative efforts of a vast, and somewhat anonymous, team.

Wikipedia

In the world of sports, when thinking about top performing team case studies, one famous team in particular comes to mind.

The New Zealand national rugby union team

The All Blacks , are considered to be one of the greatest performing international teams in history.

Representing a country of just 4.5 million inhabitants, the All Blacks appear to be an untouchable team. They have won the title in 3 World Cups and accomplish a better ratio of wins than other sports teams, making them the foremost sports franchise in history.

In their 125 year long history, the All Blacks have won more than three-quarter of the games they have participated in which is a statistic unsurpassed by any other national sports team. Despite the frequent long periods of time spent away from family whilst touring for matches internationally, the team have a strong determination and drive to achieve a common goal - to win every game and maintain their reputation. All Black team players, including the coach, are seen as equal and as important components in the creation and maintenance of a successful team.

The All Blacks

Nature - Birds

There are even examples of effective team performance in nature; think of geese, for example, each winter the flock work together in order to achieve their common goal - reaching their seasonal destination. Communicating by honking at one another, they encourage those who appear to be losing momentum or getting tired.

Or, by flying in a v-shape formation, the geese reduce the drag for those behind them. The same principles could be implemented in an organisational team. Or, by nurturing a team mentality, all members share a common goal and feel supported by one another.

Birds

History teaches us that in order for teams to be successful, the conditions must be right. Nurturing management styles, and awareness of others working styles are just some of the contributing factors that aid the creation of a high performance team.

Google’s " Project Aristotle " has highlighted the fact that when individuals join an organisational team, they do not want to leave their individuality and personality at home. People want to be their true selves and feel that they are free to share ideas and thoughts in a psychologically safe environment.

Communication, empathy and mutual understanding all create a productive environment for increased performance and job satisfaction.

By understanding each other’s work styles, strengths and attributes, work stops becoming an act of labour and becomes a collective goal or mission.

No man is an island. Business is a team sport!

About the author

Victoria is a Psychology Masters graduate and works in psychology research/copywriting. She has a background in marketing and has previously worked within the NHS in the Mental Health services. Victoria loves animals and is a self-confessed Pinterest-addict. She is always dreaming of her next travel adventure.

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  • Real Life Examples of Successful Teamwork [9 Cases]

Instead of retelling the same old stories about best teamwork practices from companies such as Google, Chevron, or Southwest airlines (which don’t really help when you have a small-to-medium team), we decided to find real-life examples of successful teamwork.

We asked everyday entrepreneurs, CEOs, and HR managers one simple question:

How did you improve teamwork in your organization?

Here are the best 9 examples we came across.

3-step onboarding

team work case study examples

Developing teamwork should start as soon as the new employee walks through the door. According to Lauren McAdams , career advisor and hiring manager at ResumeCompanion.com , the most successful method for creating excellent intra-team relations was instilling a sense of teamwork early on in the onboarding process.

”While we do experiment with different team-building measures, there are three that have become common practice:
First, during onboarding, we have new employees shadow an experienced “coach” who is tasked with helping their integration into the team. After the initial phase, we assign the new employees to shadow other people so they get to have more than one “coach”.
Next, when we begin a new project, I personally assign mini-teams to handle those projects. These smaller units are often comprised, in part, of employees who haven't had a chance to work together. This way, new hires get an opportunity to work and develop relationships with everyone they collaborate with.
And finally, leadership rotates on these projects so different people have a chance to test their leadership skills. Also, since project teams always have different people on them, everyone in the company gets to know each other at some point by working together. This level of exposure and collaboration resulted in very strong teamwork at our company.”

Role switching

team work case study examples

Some organizations encourage their employees to walk a mile in someone else's shoes. Lee Fisher , an HR manager at Blinds Direct , says that successful teamwork should be based on solidarity, respect, communication, and mutual understanding. With that in mind, his company has been organizing a series of team-building events over the years.

“Our most unconventional event to date was the 'Role Switch'. It was launched across our web and marketing department . In the event, each team member switches roles with a colleague. Usually, team members work together closely but they don’t really understand the complexities of other person’s role.
Spending a day in your colleague’s shoes highlights their efforts, which brings more understanding and respect for one another. The 'Role Switch' was a huge success: it brought the team closer together and made people more considerate of other's workloads and requirements .”

Cross-training

team work case study examples

Sharing experience with your peers is important, but recognizing where they can best help you improve is even more important. According to Steven Benson , founder, and CEO of Badger Maps , his company has benefited from one self-initiated cross-training session which resulted in an increase in both teamwork and productivity.

”An example of successful teamwork at our company was when the customer relation department put together an initiative of cross-training and specializing team members for different roles. After deciding who will focus on what, the group sat down and taught one another what they would need to become the expert in their respective area.
Because people were cross-trained, they had a broader set of skills they could use to handle customer interaction - which resulted in fewer hand-offs. This not only enhanced teamwork and productivity, but also improved customer satisfaction. Everyone worked as a team and covered for one another, which made everything move smoothly and quickly."

team work case study examples

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Scheduled breaks and self-reflection

team work case study examples

Publicly reflecting on achievements increases everyone’s morale. Bryan Koontz , CEO of Guidefitter , considers teamwork to be more than just brainstorming ideas or helping a colleague on a project - it’s about fostering a culture of trust and respect.

“A few ways we cultivate an environment of trust and respect is through meetings, or rather "breaks", that don't necessarily focus on work. By scheduling “break” times in our calendars, we allow our employees to talk, relax, and discuss the ins-and-outs of their days.
We also strengthen our teams through brief weekly meetings with the entire office: each Wednesday morning we huddle up to recap the past week, with each employee sharing one professional and one personal "win". This encourages everyone to pause for self-reflection on their achievements, often serving as motivation to their peers while forging a bond among our team members.”

Team traditions

team work case study examples

Members of jelled teams  have a strong sense of identity and often share traditions like getting together for a drink after work. According to Katerina Trajchevska co-founder and CEO of Adeva , establishing team traditions is the foundation upon which teamwork is built.

“Rather than using one particular method for strengthening our team, we focus on creating an environment that fosters team spirit and communication. We organize after hours drinks and hangouts, and develop a culture that encourages everyone to speak up and take part in the big decisions for the company.
Team traditions can do wonders, no matter how trivial they seem: we have a team lunch every Friday, celebrate birthdays and other important dates, and celebrate one of our national holidays together. All of this has contributed to a more cohesive and a close-knit team.”

Unconventional business meetings

team work case study examples

Some companies use their business meetings to improve teamwork within the organization by making them fun and laid-back. James Lloyd-Townshend , CEO of Frank Recruitment Group  believes that bringing teams together in an informal environment improves teamwork, strengthens bonds, and bolsters morale - which is why he decided to spice up the company’s monthly meetings.

”One unusual method we’ve introduced is “First Thursdays”: we start off our monthly business meetings with a business review, promotions, and awards - and then move on to an open bar event.
Apart from “First Thursdays,” we also have “Lunch Club”: another monthly event where employees enjoy an all-expense-paid afternoon to celebrate their success and enjoy fine dining and have fun with their colleagues.
However, the most popular team building method we employ is our incentivised weekends away. Our top-performing consultants get the chance to travel to major cities such as London, New York, and Miami as the rewards for their hard work.”

Peer recommendations

team work case study examples

Some companies are building teamwork through peer recognition. Jacob Dayan , a partner, and co-founder of Community Tax said that encouraging employees to be active participants in recognizing their peers has proven to be quite a powerful motivational tool.

”I ask employees to share or report instances when someone on their or another team has been particularly helpful or has gone above and beyond their call of duty. After we thank the contributing employee for their input, we make sure the employee being acknowledged knows the source of information. Having employees “nominate” their peers for recognition has the additional bonus of bringing them closer together and building camaraderie with long-term productivity benefits.”

However, Mr. Dayan is well aware that peer reports and nominations can be driven by personal feelings (positive as well as negative), and can give an unrealistic representation of certain employee's contribution.

”Personal relationships, both close and less so, are an important consideration when pursuing this approach, which is why we do not hand out recognition without validating the worthiness of the employee's contribution. We ask the appropriate manager to review the submission and keep an eye on it over time, just to make sure there are no dubious activities.”

Conflict resolving

team work case study examples

Successful teamwork happens when members of a group trust each other, are comfortable expressing themselves, and deal effectively with conflict, according to Laura MacLeod , a licensed social worker specialized in group work, an HR consultant, and a mastermind behind “From the inside out project” .

”Many companies think that team building is about company picnics, happy hours, and other fun events. These things are fine, but they don't address the real issues people face when they have to work together. Going out for a drink with someone you can't get along with will be just as uncomfortable and awkward as trying to finish a project with that person - the only difference is having alcohol as a buffer.”

According to Laura, certain team-building exercises can help individuals overcome both intragroup and personal conflicts .

“Choose simple activities that help build cohesion and trust amongst team members. For example, you can use “Pantomime in a circle” exercise: without using words, pass an imaginary object (a bucket of water or a ball) around the circle; the point of the exercise is for group members to rely on each other to complete the activity.
When it comes to personal misunderstandings, you might want to choose an activity where you are actually allowed to yell at a person. So, pair off people and have them repeat opposing sentences (such as it’s hot/it’s cold) back and forth - going from soft to very loud. This will allow people to get out strong emotions in a non-threatening way, and blow off some steam in the process.”

"Spotless" team-building exercise

team work case study examples

Dmitri Kara , a tenancy expert at Fantastic Cleaners , shared with us a team-building exercise his team uses to increase cooperation and efficiency.

”Everybody in the office has to simultaneously perform a 2-to-5-minute cleaning routine (like wipe their desk, keyboard, monitor, shelves). But there’s a catch: the tools are limited. For example, make everybody wipe the dust off their desks at the same time but provide only 2 sprayers and 1 roll of paper towel (if your team has 10 members)-. Scarcity will encourage people to share and help each other.”

Besides providing obvious benefits (like a cleaner working environment), Dmitri says this team building activity boosts organization, improves long-term productivity, and develops a sense of morale, discipline, and shared responsibility. He even shares how the exercise came into being:  

”At first it was not really a dedicated exercise. The first time we did it all together, it was because of a video shoot. But since it felt good, a few days later somebody said, "let's do that again". And that's where the whole thing came to be.”

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Other posts in the series on The Big Book of Team Culture

  • Tips To Take Better Meeting Notes
  • How To Be a Good Team Leader
  • How to Create Organizational Culture
  • All Leadership Theories in Under 15 Minutes
  • Belbin Team Roles: Theory and Practice
  • How To Deal With a Toxic Coworker
  • Types of Teams [Advantages and Disadvantages]
  • Organizational Culture and Its Impact on Team Performance

What Is Teamwork Actually?

  • High Performing Teams: What Are They and How Do I Build One?

Characteristics of a Productive Team

  • Group vs Team [Differences, Comparison, Transformation]

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7 Stories That Prove The Importance of Teamwork

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TEAMWORK SKILLS are important in every field of business. A good team enables you to be productive both as a group and as an individual. Today’s teams are different from the teams of the past. They’re more dispersed, digital, and diverse. But while collectives face new challenges, their success still depends on a core set of fundamentals that make a team a good team.

A study by Uri Hasses, a professor at the Princeton Neuroscience Institute, revealed surprising brain activity in audiences who engaged with stories. “Not only did all of the listeners show similar brain activity during the story, but the speaker and the listeners also had very similar brain activity despite the fact that one person was producing language and the others were comprehending it,” said Hasses.

Storytelling can be a driver of employee performance, making them feel, think, and respond like the characters in the story.

Here are seven inspirational stories emphasizing the importance of teamwork – in the workplace or personal life.

1. After years of intensive analysis, Google discovers the key to good teamwork

In the last decade, Google has spent millions of dollars on measuring nearly every aspect of its employees’ lives – from which traits the best managers share to how often particular people eat together. The tech giant was determined to find out how to compile ‘the perfect team’.

The company’s executives worked hard on finding the perfect mix of individuals necessary to form a stellar team. They believed that building good teams meant combining the best people. But it wasn’t that simple.

Google Teamwork

Image source

In 2012 Google ran a project known as Project Aristotle . It took several years and included interviews with hundreds of employees. They analyzed data about the people on more than 100 active teams at the company.

“We looked at 180 teams from all over the company. We had lots of data, but there was nothing showing that a mix of specific personality types or skills or backgrounds made any difference. The ‘who’ part of the equation didn’t seem to matter.’’ –  Abeer Dubey , a manager in Google’s People Analytics division

Google’s intense data collection led to the same conclusions that good managers have always known: In the best teams, members show sensitivity, and most importantly, listen to one another.

Matt Sakaguchi, a mid-level manager at Google, was keen to put Project Aristotle’s findings into practice. He took his team off-site to open up about his cancer diagnosis. Although initially silent, his colleagues then began sharing their own personal stories.

At the heart of Sakaguchi’s strategy, and Google’s findings is the concept of “ psychological safety ” – a shared belief that the team is safe for interpersonal risk-taking.

Google now describes psychological safety as the most important factor in building a successful team.

Google ended up highlighting what leaders in the business world have known for a while: the best teams are mindful that all members should contribute to the conversation equally , and respect one another’s emotions . It has less to do with who is in a team, and more with how the members interact with one another.

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2. four seasons & a fresh croissant.

Steve Wynn, the founder of Wynn Resort & Casino, shared a story of his family’s vacation in Paris. They were staying at Four Seasons and had ordered breakfast in bed. His daughter only ate a half of a croissant, leaving the other half for later. Wynn and his family left to explore Paris, and upon returning to the hotel room, the pastry was gone. His daughter was disappointed, assuming the housekeeping had got rid of it.

On the telephone, there was a message from the front desk. They said that housekeeping had removed the half croissant from the room, assuming that upon arrival, they would prefer a fresh pastry. So the front desk contacted the kitchen to set aside a croissant, and room service was informed that upon request, they would need to deliver the pastry.

The level of teamwork and communication between different departments in the hotel was simply magical. All participants understood the end result – customer satisfaction. And everyone accepted their role in making the experience fantastic.

It shows that in order to achieve satisfaction on different levels within the organization, employees should be empowered to be creative, intuitive, thorough, and generous.

Read on: The Unexpected Benefits Of Team Management Software

3. Steve Jobs: “Technology alone is not enough.”

In 1986, shortly after he was forced out of Apple, Steve Jobs bought a small computer manufacturer named (drumroll) Pixar.

In 2000, he relocated the company to an abandoned Del Monte canning factory. The original plan called for three buildings, with separate offices for computer scientists, animators, and the Pixar executives. Jobs immediately scrapped it. Instead of three buildings, there was going to be a single vast space, with an atrium at its center.

“The philosophy behind this design is that it’s good to put the most important function at the heart of the building. Well, what’s our most important function? It’s the interaction of our employees. That’s why Steve put a big empty space there. He wanted to create an open area for people to always be talking to each other.” – Ed Catmull , the president of Pixar.

But for Jobs, it was not just about creating a space: he needed to make people go there. The primary challenge for Pixar, as he saw it, was getting its different cultures to work together and collaborate.

John Lasseter, the chief creative officer at Pixar, describes the equation this way: “Technology inspires art, and art challenges the technology.”

Jobs saw separated offices as a design problem. He began with shifting the mailboxes to the atrium. He then moved the meeting rooms, the cafeteria, the coffee bar, and the gift shop to the center of the building.

Brad Bird, the director of “The Incredibles” and “Ratatouille,” said, “The atrium initially might seem like a waste of space. But Steve realized that when people run into each other when they make eye contact, things happen.”

Pixar Studios

Even if it came at the expense of convenience, the emphasis on consilience has always been a defining trait of Steve Jobs. Jobs insisted that the best creations occurred when people from disparate fields were connected, especially in an age of intellectual fragmentation.

The Latin crest of Pixar University says it all: Alienus Non-Diutius. Alone no longer.

Read on: Infographic: Why Your Teamwork Isn’t Working

4. A rolling stone gathers no moss

Mick Jagger, Charlie Watts, Keith Richards, and Ronnie Wood – The Rolling Stones – have played together for more than 50 years. However, they still recognize the importance of practicing together.

They understand that for excellence to become a habit, you need to define a shared approach to working together. You need to practice it over and over until it becomes second nature.

Before every tour, the band typically commits two months to rehearsing . They appreciate the opportunity to reconnect with their collective rhythm. The practice enables the band to perform with almost telepathic communication.

Richards says that he knows exactly what’s happening by simply watching Watts’ left hand. If the tempo ever drags, one glance from Richards to Wood speaks volumes. Together they will then step up the pace.

Rolling Stones

Image Source

The Stones’ success comes from each member having a distinctive yet complementary role . Richards is their spiritual leader, Watts the band’s backbone, Wood the mediator, and Jagger is in control of everything he can be – a chief executive in many ways.

Each of the band’s members is a talent in his own right, but it is the chemistry the band has on each of them that works best. Being part of the Rolling Stones remains the best way for each member to achieve their individual goals. The best teams are those who combine individual drive with understanding the importance and power of the team.

This is the secret to becoming an excellent team: There is no substitute for the ongoing commitment and deliberate practice required to build better teams.

Read on:  11 Phenomenal Company Cultures With Key Takeaways

5. Red Cross

A clear and motivating purpose is essential to attracting the right talent.

During the devastating Haiti earthquake of January 2010, the British Red Cross immediately went into action . They gathered thousands of workers, from volunteers to frontline disaster specialists, who would be mobilized into a community of purpose. The common factor among those people: they did great work, and they did it together. It didn’t matter whether they were on the ground in Haiti or at charity shops across the high streets of the UK.

Haiti British Red Cross

For most teams, there won’t be such an innate crisis to respond to, but there should still always be a sense of meaning in their work. For a team’s purpose to be potent, it needs to be compelling to its members. You need to inspire your team, connect the team’s work to an exciting, meaningful outcome, with a result that everyone finds personally worthwhile.

Read more: Software To Increase Your Team Productivity

6. ONE is better than one

Marvel’s The Avengers, featuring Iron Man, Captain America, the Hulk, and Thor is not just inspiring for comics fans. There’s a huge lesson about teamwork you might not have paid attention to. Not just teamwork – but the value of teams themselves.

Avengers

The Avengers’ lesson is that ONE is better than one , meaning that one team is better than one person. It is universally different from five people versus one person. A group of five can probably accomplish more than one person alone, but it’s when those five people work together as a team when the magic happens.

The hard part is making those five individuals put their egos aside, trust each other, and act as a team. Captain America and Iron Man have a pretty different view of the world, and compromise doesn’t come easy. But they respect and trust one another despite their disagreements, and they can see the value the other brings to the table. The abandonment of ego is what allows you to become part of a whole that is greater than the sum of its parts.

When you’re part of a team, a truly cohesive unit that functions with a single purpose, you can accomplish wonders.

Read on:   What Makes a Great Company Culture? Interview With Scoro’s People Operations Manager – Kadri Mäe

7. Who’s packing your parachute?

This last story proving the importance of teamwork is about a US jet fighter pilot in Vietnam – Charles Plumb . He had completed 75 combat missions when he was shot down. Plumb was ejected and parachuted into enemy hands, where he spent six years in a Vietnamese prison.

One day, a man came up to him and said, “You’re Plumb! You flew jet fighters in Vietnam from the aircraft carrier Kitty Hawk. You were shot down!”

Plumb was confused and asked how the man knew about that. “I packed your parachute,” the man replied.

The man then shook his hand and said, “I guess it worked!” Plumb assured him it had and said, “If your chute hadn’t worked, I wouldn’t be here today.”

Plumb thought a lot about that man who held the fate of someone he did not even know, in his hands. He kept pondering how many times he might have seen the guy, and not even said anything because he was a fighter pilot and the stranger was just a sailor.”

Charles Plumb

Charles Plumb is now a motivational speaker telling this story to hundreds. After telling it, he always asks his audiences, “Who’s packing your parachute?”

In our life, be it personal or work related, many people have a hand in our parachutes. Are you taking the time to acknowledge, thank, and reward them? It is very easy to overlook the work of many. It takes a lot of people to create a team.

Us versus them

Although teams are facing an increasingly complicated set of challenges, it’s the essentials that set the tone for successful teamwork – trust, collaboration, hard work, appreciation, purpose, agility, and creativity.

Modern teams are vulnerable to a corrosive problem – the “us versus them” thinking. Overcoming this requires a critical condition: a shared mindset.

Hopefully, these stories inspired you and helped to see teamwork from a new angle. Share them with your team, and learn from these lessons together.

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Case Study #1

Erika pribanic-smith, department of communication, project description.

My goal was to determine if interventions to improve team cohesion through interpersonal communication would result in better team performance as measured by presentation cohesiveness on the final project. I conducted this assessment in a required course for all majors in the Department of Communication. Initial enrollment for the course was 123 students; four withdrew before the semester ended, and nine additional students stopped attending class but did not drop.

Each semester, students self-select into teams of 6-7 students on the first day of class. Students work in these teams throughout the semester on discussion exercises after lecture, team quizzes, and ultimately, a team presentation. In previous semesters, teams that communicated well with each other delivered excellent presentations, but most delivered the dreaded “patchwork project”; team members independently completed their tasks and then cobbled everything together at the last minute without knowing what others on the team were doing. Furthermore, Student Feedback Surveys indicated that a few students loved the team aspect of the course, but many hated it.

Employing team cohesion literature as well as Decision Emergence and Social Penetration theories, I hypothesized that developing stronger interpersonal ties among teammates via self-disclosure would assist in developing team cohesion, which in turn would motivate students to achieve team goals as a unit and keep each other accountable. I encouraged self-disclosure by developing discussion exercises that required students to come up with examples from their own lives for theoretical application. The disclosures grew more personal over the first half of the semester, starting with “Describe a situation in which you were misunderstood” (General Semantics Theory) and progressing to “Describe a situation in which someone shared your secret or you shared someone else’s” (Communication Privacy Management). A second intervention I employed to improve communication involved guided in-class team meetings, in which I assigned specific tasks related to the presentation assignment and provided instruction on the teamwork behaviors that should be exhibited at that stage of the project.

To measure team cohesion, students completed a team cohesion assessment survey (adapted from a Group Communication textbook’s team cohesion index) at four points during the semester: Week 2, Week 6, Week 10, and Week 14; the index consisted of 20 Likert-scale questions and one open-response question (“Is there anything you’d like to add?”). A Toastmasters list of criteria for group presentation cohesiveness was converted into a rubric for analyzing team performance on the final presentation.

Project Evaluation

Overall, the team cohesion assessment revealed a steady decline in team cohesion from the Week 2 survey to the Week 10 survey, then a spike between the Week 10 and Week 14 surveys. However, the literature recommends assessing team cohesion at both the individual level and the group level, and each level of analysis told a slightly different story in this project. The assessment survey included both individual-level and group-level questions, such that most individual-level questions (e.g., “I identify with the team and its members”) had a group-level counterpart (e.g., “Members of the team identify with the team”). The index of questions that gauged individual team members’ level of connection and commitment to the team demonstrated a relatively even measure of cohesion across the first three surveys with a slight bump in the second survey; the individual-level index rose sharply for the fourth survey. However, the index of questions that asked students to assess their fellow team members’ level of connection and commitment to the team sharply declined from Week 2 to Week 6, stayed nearly the same from Week 6 to Week 10, and then sharply rose by Week 14. In each survey, the individual-level index was higher than the group-level index, though the two indices were closer at Weeks 2 and 14 than in Weeks 6 and 10. (See figure below.)

Significantly, the Week 6 survey coincided with a presentation progress report deadline, and the Week 10 survey occurred around the deadline for teams’ presentation outlines. The open-ended responses at Week 10 in particular indicated that tensions were running high on teams in which students perceived their teammates were not doing their parts to complete the work. The Week 14 survey fell in the middle of presentations, and the overwhelming success of the presentations seems to have generated good will among most of the respondents.

Only one out of the 20 teams failed to score 100 percent on the presentation cohesiveness rubric, for an overall average of 96.4 percent (per Blackboard statistics). Nearly all of the presentations had good flow, consistent visuals (design of each PowerPoint slide), and consistent voice. In most cases, each teammate demonstrated knowledge of what each other teammate was doing. The presentations were tight and well-rehearsed. In short, most teams met the criteria for presentation cohesiveness. However, some went well beyond the Toastmasters criteria. Some teams coordinated their wardrobes; a few even coordinated the size and color of their notecards. Overall, with only one exception, the presentations were engaging and informative. Anecdotally speaking, they were the best presentations I have seen in my seven years teaching theory at UTA. A few even drew enthusiastic ovations from their peers.

Therefore, the class achieved the ultimate goal of cohesive team presentations, and despite dips in the middle, team cohesion was higher at the end of the semester than at the start. I do not believe the self-disclosure intervention affected team cohesion as anticipated, however. Reflections submitted the last week of the semester revealed that several students learned communication is a crucial part of effective teamwork, and some students even indicated that getting to know their teammates made a difference. I think much of that communication and bonding occurred outside of class, though. More significantly, because the team cohesion index increased amid successful presentations, team achievement affected team cohesion more than team cohesion affected team performance. I believe improved communication affected presentation cohesiveness directly rather than affecting team cohesion as a mediating factor .

Though a few students stubbornly insist that teamwork is terrible and they do better work on their own, the end-of-semester reflection responses were overwhelmingly positive, demonstrating that students found the teamwork experience this semester to be not only valuable but also enjoyable. Several students indicated they made close friends or at least expanded their campus network, and some said they loved the class because of their teams. (See responses to the teamwork reflection in Appendix A.)

In sum, I believe the project was successful, not only at improving the team presentations but also at improving most of my students’ ability to work in teams and their view of teamwork in an academic setting.

Despite the successes outlined above, some issues arose that limited the development of team cohesion in some teams and specifically hampered the self-disclosure intervention. These are issues I hope to address in future semesters:

  • Several students were absent the first class, and a handful missed the whole first week. Therefore, some students were placed into groups that already had formed and were not able to self-select into teams, and a few of those students were vocal about disliking the teams to which I assigned them. Significantly, the one team that consisted entirely of people who first attended on the second day of class had a disastrous presentation, and direct communication with some of the students on that team revealed they never gelled.
  • Attendance throughout the semester became an issue for multiple teams. Based on open-ended survey responses, some students who missed a lot of class did not bond with their teammates as much as students who did attend, and those students also missed a lot of the decision-making and task-planning for the presentation, so they were not as involved or invested in the project as other team members.
  • Some teams did not fully and properly engage in the self-disclosure exercises. I eventually discovered that some teams skipped the discussion altogether and just had the person who was providing the real-life example write out the discussion report due at the end of class to save time. Therefore, the members of those teams weren’t learning about each other at all; they just treated the exercise as something they had to turn in for a participation grade. Furthermore, although a different person was supposed to provide an example each time so that everyone was disclosing about themselves, some groups had the same person sharing an example every time.
  • Attrition occurred on a handful of teams as some students officially dropped the class or simply stopped coming. Two teams suffered severely; both began the semester with seven members, but one presented with three members at the semester’s end, and another ended the term with only two members. Those few teammates certainly bonded, but their view of the team experience was negative.

Future Direction

Given the general success of this project, I will continue emphasizing communication in future semesters. However, to overcome some of the issues I encountered this semester, I will make a few changes.

  • I feel self-selection works great for the most part. However, I will shift team selection to the second day of class to reduce the number of students who are absent at the time of selection and do not get to select their own teams.
  • I will monitor the self-disclosure exercises more closely to ensure that teams are a) actually discussing and b) distributing the self-disclosure across team members more evenly. Though it will make attendance record-keeping more difficult and eliminate a valuable check on students’ understanding of the concepts, I will consider doing away with the written report so that students are more focused on the discussion and not just submitting something for a grade.
  • I will have more in-class team meetings. We only had three this semester, and they were in the last half-hour of quiz days because I knew most students would be present for the quizzes. Some students stated in their open-ended responses that coordinating schedules outside of class was difficult, though, and they wished we had some full class periods designated for team work. Therefore, I will work some full-class work days into the schedule next time. Deadline stress and failure of teammates to contribute seemed to hamper team cohesion more than anything else, but hopefully having more time to work together in person will increase participation in the project and decrease tension. Doing so in class also will give me more opportunity to guide their communication and teamwork behaviors.
  • Some students still will skip class and fail to become a true part of the team or contribute meaningfully to the project. Therefore, I will do more to monitor and alleviate those situations earlier in the semester. Some teams exercised their ability to “fire” team members after the outline, but others didn’t realize or remember that was an option and complained that they presented with teammates who hadn’t contributed to the research and writing. Furthermore, teams only exercised the firing option after the outline was due; none did so earlier in the semester. I believe completing a large component of the project with dead weight increased tension and decreased team cohesion. I will make sure at every checkpoint that students remember they can remove teammates who are not participating in the project, and I will increase the number of peer evaluations students complete to facilitate this process. After they present, students complete a peer evaluation that evaluates each teammates’ cooperation, timeliness of contribution, preparation (research, writing, selecting/producing visuals), and presentation performance. I considered implementing a modified version of that evaluation at each checkpoint but decided against it because I didn’t want students to confuse the peer evaluations with the team cohesion assessments or become overwhelmed with paperwork. I will discontinue the team cohesion assessments, though, and have students complete peer evaluations more frequently instead. These will alert me to issues earlier while encouraging students to think critically about their teammates’ contributions throughout the process and take action as needed. Hopefully issues coming to light sooner will enable me to combine teams that may end up with few members well before the presentation.

Reflection: What is the most important thing you learned about teamwork this semester? (unedited responses)

Be flexible when working with everyone’s schedules

Being ahead of the curve.

being flexible and allowing others to contribute

Coming together in person can make a lot of things a lot simpler as opposed to doing it all online

Communication is the key for a successful team environment.

Communication so the team can adjust to fit everyones’ needs.

Don’t let negativity ruin a good presentation.

Everybody has to work together toward the team’s goals. One person can’t carry the team effectively and if one or more people don’t do their work it make the rest of the team’s jobs much harder and more frustrating. With that said, when people do actually participate it helps to bond those members together and make a better, cohesive, end project.

How to collaborate

How to communicate & get things done on time by planning as a team.

How without fail, working as a team is awful.

I didn’t learn it because I already knew it, but the most important thing I already know is that I work better alone and I still really don’t like group work with random people.

I know now to be here the first day of class, so I can pick my own group members considering I have to pay over a thousand dollars a class.

I learned how to better understand people’s opinions and what they had to say about the issues we were talking about.

I learned that a lot of the time someone on the team will not put in as much effort and will just float along in which the other members will have to carry the extra weight.

I learned that if everyone is on the same page and at least somewhat dedicated to the end goal, the group work will be successful and maybe even enjoyable, which contradicted my previous ideas of group work.

I learned that if you set up expectations for how you want your team to work, it will be more successful.

I learned that most people are not willing to work on teams no matter how old they are or the level of education they have.

I learned that working on big teams is difficult and its important to find meeting times.

I learned that you cannot expect the same amount of effort from each team member, but that oftentimes other members of the team will step up and fill the gaps made. The best strategy for success is to work well with those who demonstrate a willingness to give their time and effort to making the project the best it can be.

If you don’t get to know the people you are in a group with, it makes it hard to work with them.

It definitely takes a lot of work to make your team effective. You must always put in effort to try to restructure your schedule so everyone can meet. You also have to trust and depend on one another.

It is tough to have all team members focus on a task and be organized, especially when we each have much more going on in our lives, but as long as we all communicate well the job can definitely be done. Communication is key, for sure.

Leaders shape the future, and every team needs a strong leader to succeed.

Learning to speak up and state my own opinion even when I’m not entirely confident. Communication and openness is key in order to fully thrive in a group project. I enjoyed my group and the time we spent working together. I consider them my friends.

making new friends 🙂

Making sacrifices to achieve the big picture the team set out to attain.

Most people do things last minuet and you can’t make anyone do anything on your time frame.

Not everyone is going to do their part, but what counts is that the other members have the integrity to step up and cover the people who are slacking.

Organization is important

Planning and communication are key

Sometimes, you gotta pick it up and be leader.

Start the team project ahead of time and not wait until last minute because then you might get some team members that do not contribute.

Teams hold me down and block me from my shine  I learned I don’t work well well with others. But the assignment was cool. Groups make my head hurt

that communication is very important

That everyone needs to do their part to make the team run smoothly. Also, communication is key.

That google docs saves lives. It is very easy for everyone to be working on the same slides at once and that automatically save once you stop typing so nothing gets lost.

That some people are disrespectful. I also learned that others are extremely respectful. Projects definitely can’t be pushed back to the last minute. I also learned that understanding concepts after a lesson were much easier to understand working in a group because we were able to apply them to things we knew in real life.

That time is a key concept in getting things done in the time allotted, giving us the opportunity to finish our work thoroughly to where we have time to go over it a second time.

That time managing is essential to being prepared.

That we all have busy lives and we all work differently but we all trusted each other and that we would get all of our parts done, not micro manage each other and it would all workout.

The important thing I learn is that communication is one of the most important things to make a team successful. We kicked a few people out of our team because they did not execute their role as agreed. Once they were notified they were kicked out they were offended because the rest of the team did not understand their personal life situations, nonetheless, they never spoke about the problems they had at all to maybe find an alternate way as a team to complete each task as we had agreed to. We could not help them at the end nor feel empathic because they were not communicating with us how they said they were. Everyone was open about their situations they had going on outside of class, either school related, work or even personal but those people never did. They would agree to everything and say they would do it but at the end they did not and we did not feel compassionate about it because they never once did communicate anything about the possible encounters they could have or had been facing.

The longer we worked together the more stuff we had in common and accomplished our goals.

The most important thing I learned about being on a team is that unplanned circumstances happen and you have to be ready for them.

The most important thing I learned about working in a team is that sometimes, you can’t count on everyone to keep their word.

The most important thing I learned about working with a team this semester was planning and working around difficult schedules, improvising to get the job done.

The most important thing I learned from working in a team, was mostly time management and working together to achieve the same goal. Our theory had a lot to do with how our team functioned so it was nice to incorporate the two together.

The most important thing I learned on this team is that its best to not be last minute about things but to be ahead of things.

The most important thing I learned this semester about working in a team is how busy schedules can impact your plans. This led to working even harder in finding the best solution, where sometimes it meant dividing up who meets up on one day and who the other, with some meeting both days. Figuring out schedules can be the most daunting task but it can easily have a solution if you begin making a plan.

The work gets done when everyone is involved!

Things move better when you work together

This has been one of my favorite classes yet and I am thrilled to have gotten to meet every member in my group. I personally believe we will all never forget each other.

This semester i learned that even in a college setting where everyone is here to learn and get a good grade you may still encounter other that don’t play well. Sometimes it takes someone to be the bigger person and groom the team to just understand that we are all here just to get the job done.

To be more assertive in all aspects of my life.

To listen more than anything because there are so many things to learn and value about one another. We all come different places but somehow we all ended up in the same group! I love my team!!

To make sure that I am available to the team and to organize my time around the team’s schedule so as to make sure we get everything done.

to properly plan and create timetables for the group assignment.

We’re all different and unique, but yet we all think as one, all have the same mindset in order to reach our goal for this semester.

When everyone puts out and carries their own responsibilities like they should, the team can take ideas and form them into what we need, be it for an assignment or anything else.

Working in a big team is difficult but if at least most of the members coordinate to work towards the same goal then the team can create a fantastic piece of work.

Working in a team requires a lot of organization and patience. Now that we are in college, we all have different schedules and sometimes is hard to contact each member of the group however it’s not impossible. I have seen many people with busy schedules and still made the effort to contribute to the team. I have learn that we must be willing to work hard, have patience, and organization in order to have a strong contributing team. I am glad this class requires to grade our members because in that way I can show the great or minimal effort that each member did on the project.

You have to be willingly to sacrifice your schedule in order to work effectively with a team.

You need to be patient with people, but you can’t be a pushover.

Teamwork: An Open Access Practical Guide - Instructor Companion Copyright © 2020 by Andrew M. Clark and Justin T. Dellinger is licensed under a Creative Commons Attribution-NonCommercial-ShareAlike 4.0 International License , except where otherwise noted.

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Student Success, Retention & Engagement | On Course

Case Study: Team Work

Students in Mrs. Rickshaw’s Student Success class are required to do a half hour team presentation on a topic of their choice. Mrs. Rickshaw randomly assigns students to teams. Students have approximately four weeks to research and prepare, including two hours of class time. Marks are given based on an instructor evaluation of the presentation combined with a peer evaluation by their team members.

Jane, Robert, Danny, Sharon and Liz were assigned to Team 3. During their first team meeting they introduced themselves and began to decide on a topic.  After 45 minutes, they were still trying to settle on a topic. They finally settled on Money Management, however the instructor informed them that another team had already chosen that topic but Conflict Management was still available. During the last 15 minutes of class time, Robert tried to convince the group that they should present a role-play of conflict. Sharon wanted to do research and give a more detailed, informational presentation. Jane was excited by the role-play idea and suggested they make a video presentation of their own play-acting. Danny fell asleep some time before the topic was chosen and Liz sat quietly listening to the arguments of her teammates.  At the end of the class no work division had occurred but the team agreed to meet in a study area at 4:15 on the following Monday.

After waiting for Danny until 4:30, the team decided to start without him. Jane announced she had to leave in twenty minutes because she had to pick up her child at the day care by 5:00. Robert was ready to start script writing but Sharon wanted to discuss the content of their presentation and assign research – thinking they could write the script once they were knowledgeable. Liz just listened quietly.  An argument ensued, and Jane had to leave before a decision was reached. The next meeting was to be held during their class time the next week.

Before the next meeting, Robert convinced Jane that a role-play was the way to go, and together they put together a draft script, working hard to make the skit funny and entertaining. Robert confronted Danny and warned him to attend the class meeting or he wouldn’t get a part in the play.  In the meantime, Sharon picked up six books from the library and printed four articles from the Internet. She prepared an outline detailing various aspects of conflict management. Liz just worried about her role in the whole project.

At the class meeting, all team members were present. Robert informed the group that he and Jane had decided to do a skit, and they had a script all ready. Then he began to assign parts to his teammates. Sharon was incensed and insisted the script was short on content and demanded that they re-build the script around her outline. Robert said he wanted no part in a boring presentation.

Danny did not show up to the remaining team meetings. Liz agreed to do a small part in the play. Jane promised to gather props and costumes. Sharon stubbornly insisted on preparing an informational presentation. She would have liked to have this integrated into the role-play but Robert would not agree to change his script. They planned a practice of the role-play during their math class on the morning of October 16, the day of their presentation.

On the morning of October 16, Danny did not come to school and Liz forgot to bring the props. The practice ended up being more of an argument session. Danny showed up just before Student Success was to start and said “You mean it’s today?!” Liz was very nervous and felt very sick. She wasn’t sure she could do her part. The presentation began with Sharon reading her lengthy introduction and then the skit began. The skit was five minutes in length. The whole presentation left the other class members confused and it ran twelve minutes instead of the required thirty.

Questions for Discussion:

1. In your team, each member is to choose one of the characters in the case study. Complete the evaluation on the reverse of this sheet for your own character first and then for the other members of the team. This form will be given to you to evaluate your teammates when your own presentation is completed.

2. In your character groups, discuss the strengths and weaknesses displayed by your character. Make a list of at least three suggestions that could have improved that character’s input to the team project. Return to your home team and summarize the discussion for each character.

In your home team, discuss your own personal strengths and weaknesses as you perceive them regarding your contribution to the team project. As a team, write a list of guidelines for the team to follow.

 EVALUATION

Evaluate your character’s teamwork using the assessment below.  This is the same form you will use later to actually evaluate your team members for this class.

         Give a mark from 0 to 5 for each element on the checklist.

              Poor      Fair       Average     Good       Excellent

                  1         2                3             4                 5

          Give a mark of zero if the person did not participate.

                                     Jane       

  • Communication
  • Participation
  • Give and Take
  • Organization
  • Preparation

Elements of Teamwork Checklist

COMMUNICATION

  • Excellent:   Free, open expression of ideas and feelings at all appropriate times with no fear of embarrassment or reprisal.
  • Poor:  Stifled, close to the vest, guarded.  Lets the other person start the communication.

PARTICIPATION

  • Excellent:   Full contribution, reaches out to lend a hand, readily available.
  • Poor:  Lack of initiative to help the other person? Not around when needed, begrudging contribution.

GIVE AND TAKE

  • Excellent:   Open to compromise, flexible? Recognition that it is sometimes better to give in than be “Right.”
  • Poor:  Stubbornly dug in on own viewpoint, uncompromising, always right, never wrong.
  • Excellent:   Promotes team actions and decisions, recognizes he/she needs the team, and lets each member know where they stand. Team members support his/her suggestions.
  • Poor:  No leadership initiated. Reacts rather than acts.  Poor or reluctant support of ideas.

ORGANIZATION

  • Excellent:   Knows their responsibilities.  Provides structure to accomplish team goals.
  • Poor:  Unclear of responsibilities or doesn’t care about responsibilities.

PREPARATION

  • Excellent:   Did their homework.  Research was thorough, especially as it affects other team members.
  • Poor:  Team progress was held up because of participant’s lack of preparation.  Consistently dropped the ball.
  • Excellent:   Lives by the ground rules and procedures.  Functions smoothly, works with the team.
  • Poor:  Absence of order, operates on their own rules, progresses from crisis to crisis.
  • Excellent:   Members have confidence in participant and can rely on performance.
  • Poor:  Mediocre “Class C” player not interested in becoming “Class A.”
  • Excellent:   Participant rallies to the goals.  Goals clearly defined in his/her mind.
  • Poor:  Lack of awareness of, or resistance to, team goals.
  • Excellent:   An attitude of action and momentum, makes suggestions of steps forward.
  • Poor:  Dead in the water ? “Everything is a drag” attitude.

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The Secrets of Great Teamwork

  • Martine Haas
  • Mark Mortensen

team work case study examples

Over the years, as teams have grown more diverse, dispersed, digital, and dynamic, collaboration has become more complex. But though teams face new challenges, their success still depends on a core set of fundamentals. As J. Richard Hackman, who began researching teams in the 1970s, discovered, what matters most isn’t the personalities or behavior of the team members; it’s whether a team has a compelling direction, a strong structure, and a supportive context. In their own research, Haas and Mortensen have found that teams need those three “enabling conditions” now more than ever. But their work also revealed that today’s teams are especially prone to two corrosive problems: “us versus them” thinking and incomplete information. Overcoming those pitfalls requires a new enabling condition: a shared mindset.

This article details what team leaders should do to establish the four foundations for success. For instance, to promote a shared mindset, leaders should foster a common identity and common understanding among team members, with techniques such as “structured unstructured time.” The authors also describe how to evaluate a team’s effectiveness, providing an assessment leaders can take to see what’s working and where there’s room for improvement.

Collaboration has become more complex, but success still depends on the fundamentals.

Idea in Brief

The problem.

Teams are more diverse, dispersed, digital, and dynamic than ever before. These qualities make collaboration especially challenging.

The Analysis

Mixing new insights with a focus on the fundamentals of team effectiveness identified by organizational-behavior pioneer J. Richard Hackman, managers should work to establish the conditions that will enable teams to thrive.

The Solution

The right conditions are

  • a compelling direction
  • a strong structure
  • a supportive context, and
  • a shared mindset

Weaknesses in these areas make teams vulnerable to problems.

Today’s teams are different from the teams of the past: They’re far more diverse, dispersed, digital, and dynamic (with frequent changes in membership). But while teams face new hurdles, their success still hinges on a core set of fundamentals for group collaboration.

  • Martine Haas is the Lauder Chair Professor of Management at the Wharton School and Director of the Lauder Institute for Management & International Studies at the University of Pennsylvania. She holds a PhD from Harvard University. Her research focuses on collaboration and teamwork in global organizations.
  • Mark Mortensen is a professor of organizational behavior at INSEAD and for over 20 years has studied and consulted on collaboration and organization design, with a focus on hybrid, virtual, and globally distributed work. Mark publishes regularly in Harvard Business Review , MIT Sloan Management Review , and INSEAD Knowledge, and is a regular fixture in popular press outlets like the BBC, the Economist , the Financial Times , and Fortune .

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16 case study examples (+ 3 templates to make your own)

Hero image with an icon representing a case study

I like to think of case studies as a business's version of a resume. It highlights what the business can do, lends credibility to its offer, and contains only the positive bullet points that paint it in the best light possible.

Imagine if the guy running your favorite taco truck followed you home so that he could "really dig into how that burrito changed your life." I see the value in the practice. People naturally prefer a tried-and-true burrito just as they prefer tried-and-true products or services.

To help you showcase your success and flesh out your burrito questionnaire, I've put together some case study examples and key takeaways.

What is a case study?

A case study is an in-depth analysis of how your business, product, or service has helped past clients. It can be a document, a webpage, or a slide deck that showcases measurable, real-life results.

For example, if you're a SaaS company, you can analyze your customers' results after a few months of using your product to measure its effectiveness. You can then turn this analysis into a case study that further proves to potential customers what your product can do and how it can help them overcome their challenges.

It changes the narrative from "I promise that we can do X and Y for you" to "Here's what we've done for businesses like yours, and we can do it for you, too."

16 case study examples 

While most case studies follow the same structure, quite a few try to break the mold and create something unique. Some businesses lean heavily on design and presentation, while others pursue a detailed, stat-oriented approach. Some businesses try to mix both.

There's no set formula to follow, but I've found that the best case studies utilize impactful design to engage readers and leverage statistics and case details to drive the point home. A case study typically highlights the companies, the challenges, the solution, and the results. The examples below will help inspire you to do it, too.

1. .css-1l9i3yq-Link[class][class][class][class][class]{all:unset;box-sizing:border-box;-webkit-text-fill-color:currentColor;cursor:pointer;}.css-1l9i3yq-Link[class][class][class][class][class]{all:unset;box-sizing:border-box;-webkit-text-decoration:underline;text-decoration:underline;cursor:pointer;-webkit-transition:all 300ms ease-in-out;transition:all 300ms ease-in-out;outline-offset:1px;-webkit-text-fill-color:currentColor;outline:1px solid transparent;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='ocean']{color:#3d4592;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='ocean']:hover{color:#2b2358;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='ocean']:focus{color:#3d4592;outline-color:#3d4592;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='white']{color:#fffdf9;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='white']:hover{color:#a8a5a0;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='white']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='primary']{color:#3d4592;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='primary']:hover{color:#2b2358;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='primary']:focus{color:#3d4592;outline-color:#3d4592;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='secondary']{color:#fffdf9;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='secondary']:hover{color:#a8a5a0;}.css-1l9i3yq-Link[class][class][class][class][class][data-color='secondary']:focus{color:#fffdf9;outline-color:#fffdf9;}.css-1l9i3yq-Link[class][class][class][class][class][data-weight='inherit']{font-weight:inherit;}.css-1l9i3yq-Link[class][class][class][class][class][data-weight='normal']{font-weight:400;}.css-1l9i3yq-Link[class][class][class][class][class][data-weight='bold']{font-weight:700;} Volcanica Coffee and AdRoll

On top of a background of coffee beans, a block of text with percentage growth statistics for how AdRoll nitro-fueled Volcanica coffee.

People love a good farm-to-table coffee story, and boy am I one of them. But I've shared this case study with you for more reasons than my love of coffee. I enjoyed this study because it was written as though it was a letter.

In this case study, the founder of Volcanica Coffee talks about the journey from founding the company to personally struggling with learning and applying digital marketing to finding and enlisting AdRoll's services.

It felt more authentic, less about AdRoll showcasing their worth and more like a testimonial from a grateful and appreciative client. After the story, the case study wraps up with successes, milestones, and achievements. Note that quite a few percentages are prominently displayed at the top, providing supporting evidence that backs up an inspiring story.

Takeaway: Highlight your goals and measurable results to draw the reader in and provide concise, easily digestible information.

2. Taylor Guitars and Airtable

Screenshot of the Taylor Guitars and Airtable case study, with the title: Taylor Guitars brings more music into the world with Airtable

This Airtable case study on Taylor Guitars comes as close as one can to an optimal structure. It features a video that represents the artistic nature of the client, highlighting key achievements and dissecting each element of Airtable's influence.

It also supplements each section with a testimonial or quote from the client, using their insights as a catalyst for the case study's narrative. For example, the case study quotes the social media manager and project manager's insights regarding team-wide communication and access before explaining in greater detail.

Takeaway: Highlight pain points your business solves for its client, and explore that influence in greater detail.

3. EndeavourX and Figma

Screenshot of the Endeavour and Figma case study, showing a bulleted list about why EndeavourX chose Figma followed by an image of EndeavourX's workspace on Figma

My favorite part of Figma's case study is highlighting why EndeavourX chose its solution. You'll notice an entire section on what Figma does for teams and then specifically for EndeavourX.

It also places a heavy emphasis on numbers and stats. The study, as brief as it is, still manages to pack in a lot of compelling statistics about what's possible with Figma.

Takeaway: Showcase the "how" and "why" of your product's differentiators and how they benefit your customers.

4. ActiveCampaign and Zapier

Screenshot of Zapier's case study with ActiveCampaign, showing three data visualizations on purple backgrounds

Zapier's case study leans heavily on design, using graphics to present statistics and goals in a manner that not only remains consistent with the branding but also actively pushes it forward, drawing users' eyes to the information most important to them. 

The graphics, emphasis on branding elements, and cause/effect style tell the story without requiring long, drawn-out copy that risks boring readers. Instead, the cause and effect are concisely portrayed alongside the client company's information for a brief and easily scannable case study.

Takeaway: Lean on design to call attention to the most important elements of your case study, and make sure it stays consistent with your branding.

5. Ironclad and OpenAI

Screenshot of a video from the Ironclad and OpenAI case study showing the Ironclad AI Assist feature

In true OpenAI fashion, this case study is a block of text. There's a distinct lack of imagery, but the study features a narrated video walking readers through the product.

The lack of imagery and color may not be the most inviting, but utilizing video format is commendable. It helps thoroughly communicate how OpenAI supported Ironclad in a way that allows the user to sit back, relax, listen, and be impressed. 

Takeaway: Get creative with the media you implement in your case study. Videos can be a very powerful addition when a case study requires more detailed storytelling.

6. Shopify and GitHub

Screenshot of the Shopify and GitHub case study, with the title "Shopify keeps pushing ecommerce forward with help from GitHub tools," followed by a photo of a plant and a Shopify bag on a table on a dark background

GitHub's case study on Shopify is a light read. It addresses client pain points and discusses the different aspects its product considers and improves for clients. It touches on workflow issues, internal systems, automation, and security. It does a great job of representing what one company can do with GitHub.

To drive the point home, the case study features colorful quote callouts from the Shopify team, sharing their insights and perspectives on the partnership, the key issues, and how they were addressed.

Takeaway: Leverage quotes to boost the authoritativeness and trustworthiness of your case study. 

7 . Audible and Contentful

Screenshot of the Audible and Contentful case study showing images of titles on Audible

Contentful's case study on Audible features almost every element a case study should. It includes not one but two videos and clearly outlines the challenge, solution, and outcome before diving deeper into what Contentful did for Audible. The language is simple, and the writing is heavy with quotes and personal insights.

This case study is a uniquely original experience. The fact that the companies in question are perhaps two of the most creative brands out there may be the reason. I expected nothing short of a detailed analysis, a compelling story, and video content. 

Takeaway: Inject some brand voice into the case study, and create assets that tell the story for you.

8 . Zoom and Asana

Screenshot of Zoom and Asana's case study on a navy blue background and an image of someone sitting on a Zoom call at a desk with the title "Zoom saves 133 work weeks per year with Asana"

Asana's case study on Zoom is longer than the average piece and features detailed data on Zoom's growth since 2020. Instead of relying on imagery and graphics, it features several quotes and testimonials. 

It's designed to be direct, informative, and promotional. At some point, the case study reads more like a feature list. There were a few sections that felt a tad too promotional for my liking, but to each their own burrito.

Takeaway: Maintain a balance between promotional and informative. You want to showcase the high-level goals your product helped achieve without losing the reader.

9 . Hickies and Mailchimp

Screenshot of the Hickies and Mailchimp case study with the title in a fun orange font, followed by a paragraph of text and a photo of a couple sitting on a couch looking at each other and smiling

I've always been a fan of Mailchimp's comic-like branding, and this case study does an excellent job of sticking to their tradition of making information easy to understand, casual, and inviting.

It features a short video that briefly covers Hickies as a company and Mailchimp's efforts to serve its needs for customer relationships and education processes. Overall, this case study is a concise overview of the partnership that manages to convey success data and tell a story at the same time. What sets it apart is that it does so in a uniquely colorful and brand-consistent manner.

Takeaway: Be concise to provide as much value in as little text as possible.

10. NVIDIA and Workday

Screenshot of NVIDIA and Workday's case study with a photo of a group of people standing around a tall desk and smiling and the title "NVIDIA hires game changers"

The gaming industry is notoriously difficult to recruit for, as it requires a very specific set of skills and experience. This case study focuses on how Workday was able to help fill that recruitment gap for NVIDIA, one of the biggest names in the gaming world.

Though it doesn't feature videos or graphics, this case study stood out to me in how it structures information like "key products used" to give readers insight into which tools helped achieve these results.

Takeaway: If your company offers multiple products or services, outline exactly which ones were involved in your case study, so readers can assess each tool.

11. KFC and Contentful

Screenshot of KFC and Contentful's case study showing the outcome of the study, showing two stats: 43% increase in YoY digital sales and 50%+ increase in AU digital sales YoY

I'm personally not a big KFC fan, but that's only because I refuse to eat out of a bucket. My aversion to the bucket format aside, Contentful follows its consistent case study format in this one, outlining challenges, solutions, and outcomes before diving into the nitty-gritty details of the project.

Say what you will about KFC, but their primary product (chicken) does present a unique opportunity for wordplay like "Continuing to march to the beat of a digital-first drum(stick)" or "Delivering deep-fried goodness to every channel."

Takeaway: Inject humor into your case study if there's room for it and if it fits your brand. 

12. Intuit and Twilio

Screenshot of the Intuit and Twilio case study on a dark background with three small, light green icons illustrating three important data points

Twilio does an excellent job of delivering achievements at the very beginning of the case study and going into detail in this two-minute read. While there aren't many graphics, the way quotes from the Intuit team are implemented adds a certain flair to the study and breaks up the sections nicely.

It's simple, concise, and manages to fit a lot of information in easily digestible sections.

Takeaway: Make sure each section is long enough to inform but brief enough to avoid boring readers. Break down information for each section, and don't go into so much detail that you lose the reader halfway through.

13. Spotify and Salesforce

Screenshot of Spotify and Salesforce's case study showing a still of a video with the title "Automation keeps Spotify's ad business growing year over year"

Salesforce created a video that accurately summarizes the key points of the case study. Beyond that, the page itself is very light on content, and sections are as short as one paragraph.

I especially like how information is broken down into "What you need to know," "Why it matters," and "What the difference looks like." I'm not ashamed of being spoon-fed information. When it's structured so well and so simply, it makes for an entertaining read.

Takeaway: Invest in videos that capture and promote your partnership with your case study subject. Video content plays a promotional role that extends beyond the case study in social media and marketing initiatives .

14. Benchling and Airtable

Screenshot of the Benchling and Airtable case study with the title: How Benchling achieves scientific breakthroughs via efficiency

Benchling is an impressive entity in its own right. Biotech R&D and health care nuances go right over my head. But the research and digging I've been doing in the name of these burritos (case studies) revealed that these products are immensely complex. 

And that's precisely why this case study deserves a read—it succeeds at explaining a complex project that readers outside the industry wouldn't know much about.

Takeaway: Simplify complex information, and walk readers through the company's operations and how your business helped streamline them.

15. Chipotle and Hubble

Screenshot of the Chipotle and Hubble case study with the title "Mexican food chain replaces Discoverer with Hubble and sees major efficiency improvements," followed by a photo of the outside of a Chipotle restaurant

The concision of this case study is refreshing. It features two sections—the challenge and the solution—all in 316 words. This goes to show that your case study doesn't necessarily need to be a four-figure investment with video shoots and studio time. 

Sometimes, the message is simple and short enough to convey in a handful of paragraphs.

Takeaway: Consider what you should include instead of what you can include. Assess the time, resources, and effort you're able and willing to invest in a case study, and choose which elements you want to include from there.

16. Hudl and Zapier

Screenshot of Hudl and Zapier's case study, showing data visualizations at the bottom, two photos of people playing sports on the top right , and a quote from the Hudl team on the topleft

I may be biased, but I'm a big fan of seeing metrics and achievements represented in branded graphics. It can be a jarring experience to navigate a website, then visit a case study page and feel as though you've gone to a completely different website.

The Zapier format provides nuggets of high-level insights, milestones, and achievements, as well as the challenge, solution, and results. My favorite part of this case study is how it's supplemented with a blog post detailing how Hudl uses Zapier automation to build a seamless user experience.

The case study is essentially the summary, and the blog article is the detailed analysis that provides context beyond X achievement or Y goal.

Takeaway: Keep your case study concise and informative. Create other resources to provide context under your blog, media or press, and product pages.

3 case study templates

Now that you've had your fill of case studies (if that's possible), I've got just what you need: an infinite number of case studies, which you can create yourself with these case study templates.

Case study template 1

Screenshot of Zapier's first case study template, with the title and three spots for data callouts at the top on a light peach-colored background, followed by a place to write the main success of the case study on a dark green background

If you've got a quick hit of stats you want to show off, try this template. The opening section gives space for a short summary and three visually appealing stats you can highlight, followed by a headline and body where you can break the case study down more thoroughly. This one's pretty simple, with only sections for solutions and results, but you can easily continue the formatting to add more sections as needed.

Case study template 2

Screenshot of Zapier's second case study template, with the title, objectives, and overview on a dark blue background with an orange strip in the middle with a place to write the main success of the case study

For a case study template with a little more detail, use this one. Opening with a striking cover page for a quick overview, this one goes on to include context, stakeholders, challenges, multiple quote callouts, and quick-hit stats. 

Case study template 3

Screenshot of Zapier's third case study template, with the places for title, objectives, and about the business on a dark green background followed by three spots for data callouts in orange boxes

Whether you want a little structural variation or just like a nice dark green, this template has similar components to the last template but is designed to help tell a story. Move from the client overview through a description of your company before getting to the details of how you fixed said company's problems.

Tips for writing a case study

Examples are all well and good, but you don't learn how to make a burrito just by watching tutorials on YouTube without knowing what any of the ingredients are. You could , but it probably wouldn't be all that good.

Writing a good case study comes down to a mix of creativity, branding, and the capacity to invest in the project. With those details in mind, here are some case study tips to follow:

Have an objective: Define your objective by identifying the challenge, solution, and results. Assess your work with the client and focus on the most prominent wins. You're speaking to multiple businesses and industries through the case study, so make sure you know what you want to say to them.

Focus on persuasive data: Growth percentages and measurable results are your best friends. Extract your most compelling data and highlight it in your case study.

Use eye-grabbing graphics: Branded design goes a long way in accurately representing your brand and retaining readers as they review the study. Leverage unique and eye-catching graphics to keep readers engaged. 

Simplify data presentation: Some industries are more complex than others, and sometimes, data can be difficult to understand at a glance. Make sure you present your data in the simplest way possible. Make it concise, informative, and easy to understand.

Use automation to drive results for your case study

A case study example is a source of inspiration you can leverage to determine how to best position your brand's work. Find your unique angle, and refine it over time to help your business stand out. Ask anyone: the best burrito in town doesn't just appear at the number one spot. They find their angle (usually the house sauce) and leverage it to stand out.

In fact, with the right technology, it can be refined to work better . Explore how Zapier's automation features can help drive results for your case study by making your case study a part of a developed workflow that creates a user journey through your website, your case studies, and into the pipeline.

Case study FAQ

Got your case study template? Great—it's time to gather the team for an awkward semi-vague data collection task. While you do that, here are some case study quick answers for you to skim through while you contemplate what to call your team meeting.

What is an example of a case study?

An example of a case study is when a software company analyzes its results from a client project and creates a webpage, presentation, or document that focuses on high-level results, challenges, and solutions in an attempt to showcase effectiveness and promote the software.

How do you write a case study?

To write a good case study, you should have an objective, identify persuasive and compelling data, leverage graphics, and simplify data. Case studies typically include an analysis of the challenge, solution, and results of the partnership.

What is the format of a case study?

While case studies don't have a set format, they're often portrayed as reports or essays that inform readers about the partnership and its results. 

Related reading:

How Hudl uses automation to create a seamless user experience

How to make your case studies high-stakes—and why it matters

How experts write case studies that convert, not bore

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Hachem Ramki

Hachem is a writer and digital marketer from Montreal. After graduating with a degree in English, Hachem spent seven years traveling around the world before moving to Canada. When he's not writing, he enjoys Basketball, Dungeons and Dragons, and playing music for friends and family.

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How to write a case study — examples, templates, and tools

team work case study examples

It’s a marketer’s job to communicate the effectiveness of a product or service to potential and current customers to convince them to buy and keep business moving. One of the best methods for doing this is to share success stories that are relatable to prospects and customers based on their pain points, experiences, and overall needs.

That’s where case studies come in. Case studies are an essential part of a content marketing plan. These in-depth stories of customer experiences are some of the most effective at demonstrating the value of a product or service. Yet many marketers don’t use them, whether because of their regimented formats or the process of customer involvement and approval.

A case study is a powerful tool for showcasing your hard work and the success your customer achieved. But writing a great case study can be difficult if you’ve never done it before or if it’s been a while. This guide will show you how to write an effective case study and provide real-world examples and templates that will keep readers engaged and support your business.

In this article, you’ll learn:

How to write a case study, case study templates, case study examples, case study tools.

A case study is the detailed story of a customer’s experience with a product or service that demonstrates their success and often includes measurable outcomes. Case studies are used in a range of fields and for various reasons, from business to academic research. They’re especially impactful in marketing as brands work to convince and convert consumers with relatable, real-world stories of actual customer experiences.

The best case studies tell the story of a customer’s success, including the steps they took, the results they achieved, and the support they received from a brand along the way. To write a great case study, you need to:

  • Celebrate the customer and make them — not a product or service — the star of the story.
  • Craft the story with specific audiences or target segments in mind so that the story of one customer will be viewed as relatable and actionable for another customer.
  • Write copy that is easy to read and engaging so that readers will gain the insights and messages intended.
  • Follow a standardized format that includes all of the essentials a potential customer would find interesting and useful.
  • Support all of the claims for success made in the story with data in the forms of hard numbers and customer statements.

Case studies are a type of review but more in depth, aiming to show — rather than just tell — the positive experiences that customers have with a brand. Notably, 89% of consumers read reviews before deciding to buy, and 79% view case study content as part of their purchasing process. When it comes to B2B sales, 52% of buyers rank case studies as an important part of their evaluation process.

Telling a brand story through the experience of a tried-and-true customer matters. The story is relatable to potential new customers as they imagine themselves in the shoes of the company or individual featured in the case study. Showcasing previous customers can help new ones see themselves engaging with your brand in the ways that are most meaningful to them.

Besides sharing the perspective of another customer, case studies stand out from other content marketing forms because they are based on evidence. Whether pulling from client testimonials or data-driven results, case studies tend to have more impact on new business because the story contains information that is both objective (data) and subjective (customer experience) — and the brand doesn’t sound too self-promotional.

89% of consumers read reviews before buying, 79% view case studies, and 52% of B2B buyers prioritize case studies in the evaluation process.

Case studies are unique in that there’s a fairly standardized format for telling a customer’s story. But that doesn’t mean there isn’t room for creativity. It’s all about making sure that teams are clear on the goals for the case study — along with strategies for supporting content and channels — and understanding how the story fits within the framework of the company’s overall marketing goals.

Here are the basic steps to writing a good case study.

1. Identify your goal

Start by defining exactly who your case study will be designed to help. Case studies are about specific instances where a company works with a customer to achieve a goal. Identify which customers are likely to have these goals, as well as other needs the story should cover to appeal to them.

The answer is often found in one of the buyer personas that have been constructed as part of your larger marketing strategy. This can include anything from new leads generated by the marketing team to long-term customers that are being pressed for cross-sell opportunities. In all of these cases, demonstrating value through a relatable customer success story can be part of the solution to conversion.

2. Choose your client or subject

Who you highlight matters. Case studies tie brands together that might otherwise not cross paths. A writer will want to ensure that the highlighted customer aligns with their own company’s brand identity and offerings. Look for a customer with positive name recognition who has had great success with a product or service and is willing to be an advocate.

The client should also match up with the identified target audience. Whichever company or individual is selected should be a reflection of other potential customers who can see themselves in similar circumstances, having the same problems and possible solutions.

Some of the most compelling case studies feature customers who:

  • Switch from one product or service to another while naming competitors that missed the mark.
  • Experience measurable results that are relatable to others in a specific industry.
  • Represent well-known brands and recognizable names that are likely to compel action.
  • Advocate for a product or service as a champion and are well-versed in its advantages.

Whoever or whatever customer is selected, marketers must ensure they have the permission of the company involved before getting started. Some brands have strict review and approval procedures for any official marketing or promotional materials that include their name. Acquiring those approvals in advance will prevent any miscommunication or wasted effort if there is an issue with their legal or compliance teams.

3. Conduct research and compile data

Substantiating the claims made in a case study — either by the marketing team or customers themselves — adds validity to the story. To do this, include data and feedback from the client that defines what success looks like. This can be anything from demonstrating return on investment (ROI) to a specific metric the customer was striving to improve. Case studies should prove how an outcome was achieved and show tangible results that indicate to the customer that your solution is the right one.

This step could also include customer interviews. Make sure that the people being interviewed are key stakeholders in the purchase decision or deployment and use of the product or service that is being highlighted. Content writers should work off a set list of questions prepared in advance. It can be helpful to share these with the interviewees beforehand so they have time to consider and craft their responses. One of the best interview tactics to keep in mind is to ask questions where yes and no are not natural answers. This way, your subject will provide more open-ended responses that produce more meaningful content.

4. Choose the right format

There are a number of different ways to format a case study. Depending on what you hope to achieve, one style will be better than another. However, there are some common elements to include, such as:

  • An engaging headline
  • A subject and customer introduction
  • The unique challenge or challenges the customer faced
  • The solution the customer used to solve the problem
  • The results achieved
  • Data and statistics to back up claims of success
  • A strong call to action (CTA) to engage with the vendor

It’s also important to note that while case studies are traditionally written as stories, they don’t have to be in a written format. Some companies choose to get more creative with their case studies and produce multimedia content, depending on their audience and objectives. Case study formats can include traditional print stories, interactive web or social content, data-heavy infographics, professionally shot videos, podcasts, and more.

5. Write your case study

We’ll go into more detail later about how exactly to write a case study, including templates and examples. Generally speaking, though, there are a few things to keep in mind when writing your case study.

  • Be clear and concise. Readers want to get to the point of the story quickly and easily, and they’ll be looking to see themselves reflected in the story right from the start.
  • Provide a big picture. Always make sure to explain who the client is, their goals, and how they achieved success in a short introduction to engage the reader.
  • Construct a clear narrative. Stick to the story from the perspective of the customer and what they needed to solve instead of just listing product features or benefits.
  • Leverage graphics. Incorporating infographics, charts, and sidebars can be a more engaging and eye-catching way to share key statistics and data in readable ways.
  • Offer the right amount of detail. Most case studies are one or two pages with clear sections that a reader can skim to find the information most important to them.
  • Include data to support claims. Show real results — both facts and figures and customer quotes — to demonstrate credibility and prove the solution works.

6. Promote your story

Marketers have a number of options for distribution of a freshly minted case study. Many brands choose to publish case studies on their website and post them on social media. This can help support SEO and organic content strategies while also boosting company credibility and trust as visitors see that other businesses have used the product or service.

Marketers are always looking for quality content they can use for lead generation. Consider offering a case study as gated content behind a form on a landing page or as an offer in an email message. One great way to do this is to summarize the content and tease the full story available for download after the user takes an action.

Sales teams can also leverage case studies, so be sure they are aware that the assets exist once they’re published. Especially when it comes to larger B2B sales, companies often ask for examples of similar customer challenges that have been solved.

Now that you’ve learned a bit about case studies and what they should include, you may be wondering how to start creating great customer story content. Here are a couple of templates you can use to structure your case study.

Template 1 — Challenge-solution-result format

  • Start with an engaging title. This should be fewer than 70 characters long for SEO best practices. One of the best ways to approach the title is to include the customer’s name and a hint at the challenge they overcame in the end.
  • Create an introduction. Lead with an explanation as to who the customer is, the need they had, and the opportunity they found with a specific product or solution. Writers can also suggest the success the customer experienced with the solution they chose.
  • Present the challenge. This should be several paragraphs long and explain the problem the customer faced and the issues they were trying to solve. Details should tie into the company’s products and services naturally. This section needs to be the most relatable to the reader so they can picture themselves in a similar situation.
  • Share the solution. Explain which product or service offered was the ideal fit for the customer and why. Feel free to delve into their experience setting up, purchasing, and onboarding the solution.
  • Explain the results. Demonstrate the impact of the solution they chose by backing up their positive experience with data. Fill in with customer quotes and tangible, measurable results that show the effect of their choice.
  • Ask for action. Include a CTA at the end of the case study that invites readers to reach out for more information, try a demo, or learn more — to nurture them further in the marketing pipeline. What you ask of the reader should tie directly into the goals that were established for the case study in the first place.

Template 2 — Data-driven format

  • Start with an engaging title. Be sure to include a statistic or data point in the first 70 characters. Again, it’s best to include the customer’s name as part of the title.
  • Create an overview. Share the customer’s background and a short version of the challenge they faced. Present the reason a particular product or service was chosen, and feel free to include quotes from the customer about their selection process.
  • Present data point 1. Isolate the first metric that the customer used to define success and explain how the product or solution helped to achieve this goal. Provide data points and quotes to substantiate the claim that success was achieved.
  • Present data point 2. Isolate the second metric that the customer used to define success and explain what the product or solution did to achieve this goal. Provide data points and quotes to substantiate the claim that success was achieved.
  • Present data point 3. Isolate the final metric that the customer used to define success and explain what the product or solution did to achieve this goal. Provide data points and quotes to substantiate the claim that success was achieved.
  • Summarize the results. Reiterate the fact that the customer was able to achieve success thanks to a specific product or service. Include quotes and statements that reflect customer satisfaction and suggest they plan to continue using the solution.
  • Ask for action. Include a CTA at the end of the case study that asks readers to reach out for more information, try a demo, or learn more — to further nurture them in the marketing pipeline. Again, remember that this is where marketers can look to convert their content into action with the customer.

While templates are helpful, seeing a case study in action can also be a great way to learn. Here are some examples of how Adobe customers have experienced success.

Juniper Networks

One example is the Adobe and Juniper Networks case study , which puts the reader in the customer’s shoes. The beginning of the story quickly orients the reader so that they know exactly who the article is about and what they were trying to achieve. Solutions are outlined in a way that shows Adobe Experience Manager is the best choice and a natural fit for the customer. Along the way, quotes from the client are incorporated to help add validity to the statements. The results in the case study are conveyed with clear evidence of scale and volume using tangible data.

A Lenovo case study showing statistics, a pull quote and featured headshot, the headline "The customer is king.," and Adobe product links.

The story of Lenovo’s journey with Adobe is one that spans years of planning, implementation, and rollout. The Lenovo case study does a great job of consolidating all of this into a relatable journey that other enterprise organizations can see themselves taking, despite the project size. This case study also features descriptive headers and compelling visual elements that engage the reader and strengthen the content.

Tata Consulting

When it comes to using data to show customer results, this case study does an excellent job of conveying details and numbers in an easy-to-digest manner. Bullet points at the start break up the content while also helping the reader understand exactly what the case study will be about. Tata Consulting used Adobe to deliver elevated, engaging content experiences for a large telecommunications client of its own — an objective that’s relatable for a lot of companies.

Case studies are a vital tool for any marketing team as they enable you to demonstrate the value of your company’s products and services to others. They help marketers do their job and add credibility to a brand trying to promote its solutions by using the experiences and stories of real customers.

When you’re ready to get started with a case study:

  • Think about a few goals you’d like to accomplish with your content.
  • Make a list of successful clients that would be strong candidates for a case study.
  • Reach out to the client to get their approval and conduct an interview.
  • Gather the data to present an engaging and effective customer story.

Adobe can help

There are several Adobe products that can help you craft compelling case studies. Adobe Experience Platform helps you collect data and deliver great customer experiences across every channel. Once you’ve created your case studies, Experience Platform will help you deliver the right information to the right customer at the right time for maximum impact.

To learn more, watch the Adobe Experience Platform story .

Keep in mind that the best case studies are backed by data. That’s where Adobe Real-Time Customer Data Platform and Adobe Analytics come into play. With Real-Time CDP, you can gather the data you need to build a great case study and target specific customers to deliver the content to the right audience at the perfect moment.

Watch the Real-Time CDP overview video to learn more.

Finally, Adobe Analytics turns real-time data into real-time insights. It helps your business collect and synthesize data from multiple platforms to make more informed decisions and create the best case study possible.

Request a demo to learn more about Adobe Analytics.

https://business.adobe.com/blog/perspectives/b2b-ecommerce-10-case-studies-inspire-you

https://business.adobe.com/blog/basics/business-case

https://business.adobe.com/blog/basics/what-is-real-time-analytics

  • Collaboration |
  • 11 Benefits of teamwork in the workplac ...

11 Benefits of teamwork in the workplace (with examples)

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Teamwork is one of the most important tools when it comes to organizational efficiency. Though we can all agree that teamwork is important, not everyone realizes just how impactful it is in the workplace. Teamwork in the workplace is when a group of individuals work together toward a collective goal in an efficient manner. When multiple people work together toward a common goal, your business can flourish. 

We’ve rounded up 11 top benefits of teamwork in the workplace, with examples throughout to help you better understand just how important teamwork is. Ready to work on teamwork? Let’s dive in.

What is teamwork?

Teamwork is the process of working collaboratively with a group of people to achieve a specific goal. It involves the combined efforts of individual members who bring their unique knowledge and skills to the table. Effective teamwork in the workplace relies on key components such as active listening and open communication, and ensures each person's input contributes towards reaching the team's goals.

Why is teamwork important?

Teamwork in the workplace is important because it supports an organization's operational efficiency. Strong team dynamics enable individual members to divide complex projects into manageable tasks, which enhance productivity and enable an organization to function more effectively. Moreover, successful teamwork creates a supportive network that can significantly enhance job satisfaction and employee morale.

Benefits of teamwork in the workplace

1. teamwork cultivates effective communication.

Effective teamwork in the workplace starts with solid communication . In order to work together—whether when ideating or working on a new project—you need to communicate to create cohesion and clear goals.

Teamwork cultivates effective communication

Communication starts by building camaraderie and team synergy . A great way to do this is by organizing team building activities. This could be a quick icebreaker at the beginning of a meeting or a whole day spent solving fictional problems with teammates. 

A successful team that demonstrates clear communication is more efficient and productive. Not to mention it creates an enjoyable work environment. 

Communication example: Daniella and Kabir are working on a project task together. Kabir is confused when reviewing the project notes so he messages Daniella to ask for help. They hop on a quick call and work through the problem together. By working as a team, they effectively communicated and were able to complete the task the same day. 

Tip: Take communication one step further by keeping tasks and collaboration in a shared digital space. That way, everyone can stay on the same page, no matter where they are.

 2. Teamwork improves brainstorming

Brainstorming is a powerful method that helps teams think outside of the box. It involves individuals working together by communicating ideas for a number of initiatives. These could include projects, processes, products, and services. 

Good teamwork means your team communicates and feels comfortable sharing their thoughts and ideas. Without teamwork, your brainstorming sessions could suffer, and, in turn, so could your team’s quality and performance. 

Ultimately, the success of brainstorming sessions relies on solid teamwork in the workplace. By investing time to foster trust and open communication, every individual’s potential can be maximized, benefiting the whole team. You can do this by connecting in a one on one setting regularly and encouraging team members to share their insights. 

Brainstorming example: Kat needs to come up with three design ideas for a new landing page. Instead of ideating by herself, she asks the team to join in on a brainstorming session. Since there are many team members sharing ideas, Kat receives more than enough ideas to get started. 

Tip: Check out 29 brainstorming techniques to help spark creativity within your team. 

3. Teamwork encourages a common goal

Having a common goal in mind is essential when it comes to prioritizing projects and new initiatives. With multiple team members working on individual tasks, a project goal helps keep deliverables aligned and ensures objectives are met. 

There are a number of ways you can communicate a goal in a way that both encourages teamwork in the workplace and promotes collaboration. These include:

Business case : A business case is a document that details the value of a project or initiative. This ensures each team member has the same starting point before diving into a project.

Team meeting: Meetings are a great way to get your team in one place to communicate expectations and work together. Having an initial meeting—as well as a post mortem meeting once the project is over—can help determine deliverables and ensure objectives were met. 

Timeline software : Timeline tools can help your team visualize the work you need to complete and how you’ll hit your project goals. Clarifying task due dates and dependencies unlocks teamwork and allows team members to thrive. 

Goal-oriented example: Kat is leading a meeting on a new process that’s being put into place. Kabir asks what the purpose of the process is. Kat explains that they’ll be adding a new tool to their scheduling process to automate some of the team’s work, like tedious and time consuming tasks. Now, the team understands the underlying goal.

Tip: Align tasks to goals using goal-setting software that helps you achieve progress and keeps team members on the right track every step of the way.

4. Teamwork in the workplace improves problem solving skills

Problems can be difficult to solve on your own. That’s why working together as a team can offer quicker and often more effective solutions. 

Teamwork improves problem solving skills

Not only does this help create an efficient process for problem solving, but using teamwork creates shared goals.

Problem solving example: Project manager Kat finds out there is an issue with image implementation that’s postponing the project launch date. Instead of trying to solve it alone, she enlists her team in a brainstorming session to come up with solutions. Because she asked her team for help, she was able to co-create a solution in just an hour, as opposed to what could have taken days by herself. 

Tip: Practice problem solving as a group by using team building activites to motivate your team members to feel confident in their solutions. 

5. Teamwork helps build trust

Trust in the workplace is something that is built over time. It takes transparent communication, one-on-one sessions, and support to build that trust with team members. 

A team that trusts each other feels comfortable communicating ideas, collaborating in the workplace , and growing individual strength. Not just that, but they also feel a sense of belonging within the group. 

The absence of teamwork in the workplace can lead to a breakdown in trust. This can result in team members feeling isolated and turning competitive, focusing on individual achievements over team success, which can undermine both morale and performance. 

Trust example: Ray has a task that’s overdue. His manager, Kabir, offers to sit down with him and offer support. Afterward, Ray feels relieved and has the confidence to complete the task. Next time he has an issue, he knows he can reach out to Kabir for support. 

Tip: Building teamwork in the workplace goes beyond the daily tasks; it's about connecting with your team members on a personal level. Figuring out what makes them unique is a great way to build trust over time. 

6. Teamwork improves company culture

Most companies strive for a good organizational culture , but it’s not as easy as having chats at the water cooler or a monthly pizza party. Company culture involves making your team members feel heard and empowered to do their best work while offering them work-life balance and an overall enjoyable work environment. 

To build culture, encourage camaraderie and teamwork in the workplace. Spending time with one another can help build this bond and, in turn, improve working relationships and the culture around the (virtual) office. 

Culture example: Kabir’s team has a huddle every Monday where they share what they did over the weekend and any upcoming projects for the week. Since they get to talk about both personal and work-related topics, the team enjoys their Monday meeting. In fact, communication and overall culture have improved since the team began meeting on Mondays. 

Tip: Build shared values by giving team members the opportunity to share the values they think are important. 

7. Teamwork creates efficiency

From communicating effectively to improving company culture, teamwork drives many benefits, including creating team efficiency . An efficient team works together to quickly manage problems and daily tasks. As a result, efficient teams use resources more effectively and reach their deliverables faster. When it comes to organizational growth, few strategies are as impactful as cultivating streamlined efficiency through teamwork in the workplace. Such cohesion is instrumental in fostering innovative solutions while maintaining consistent quality.

Efficiency example: There’s a new project on the horizon for Ray and his team. Ray’s first instinct was to ask Kat, his senior specialist, to tackle it since she’s the best fit to handle the task. After analyzing the difficulty of the project, he decides to have his entire team tackle it together. To his surprise, they completed the project in just half the initial timeline.

Tip: To encourage efficiency across projects, align your team using one work management tool. That way, everyone can clearly see the goals you’re working towards, the timeline for that work, and who's responsible for what.

8. Teamwork increases employee engagement

A little known secret to fostering long-term happiness and engagement is to nurture teamwork in the workplace. When team members feel part of a supportive group, they're more likely to be content and involved, which naturally boosts their work satisfaction over time. 

To increase employee engagement, encourage teamwork inside and outside of work. Schedule time for your team to connect about more than just work. Your team will feel more open when working in a group, which leads to a higher retention rate. 

Engagement example: Kat’s team has been working hard on a top priority project. Unfortunately, issues arose and now they have to stay late to finish the project before the weekend. Kat knows that she needs to do something to keep the team’s spirits and energy up. She decides to start the evening with a team building activity. This immediately engages the team and gets everyone excited to put their heads together and finish the project off strong.

Tip: Make your virtual meetings more engaging by starting them off with a quick ice breaker question to lighten up the mood. 

9. Teamwork motivates high performing teams

Accountability is a powerful motivator, and teamwork in the workplace is a surefire way to instill this sense of responsibility. It spurs team members not just to meet expectations, but to exceed them and willingly contribute their best ideas to the group's endeavors. The higher performing each team member is, the higher performing your overall team will be, meaning you can create high quality work more efficiently. Not only is a high performing team good for your company, but it also helps job satisfaction, as doing well will motivate individuals to continue growing their skillset.

High performing example: It’s team review time and Kat gets a shoutout at all hands for implementing a new process to increase productivity. Kabir, a new team member, feels empowered to work hard and will receive a superb review next quarter. 

Tip: High performing teams are usually made up of individuals who seek motivation from within, otherwise known as intrinsic motivation . 

10. Teamwork in the workplace develops individual strengths

Teamwork isn’t just about team success—it also supports individual development as well. Team members who grow their individual knowledge can then share that with others during future projects. 

Teamwork develops individual strengths

The result: Individual team members grow their own strengths as well as the strengths of the team. These could include your ability to problem solve, effectively communicate , and combat procrastination—all of which are important skill sets to develop in the workplace. 

Individual strengths teamwork example: Kabir is new to the team and working on his first task. He’s a little stuck so he reaches out to a team member for help. Kat shares her tips on how she works on a similar task. She even shares a tool that Kabir didn’t know about. This helps him complete the task more efficiently.

Tip: If a team member can complete a task just as well as you could, delegate it without intervening. This allows your team members to grow their individual strengths and skills. 

11. Teamwork improves decision making skills

While problem solving and decision making sound similar, decision making skills are all encompassing. To be good at decision making, you need the confidence to make quick decisions based on the knowledge you’ve gathered in your role. 

Teamwork in the workplace is invaluable for improving decision-making abilities. It creates an environment where team members are encouraged to tackle questions and make decisions promptly, which is essential for real-time problem-solving.

Decision making teamwork example: Kabir is leading his first team meeting for a new project. As he’s explaining the upcoming timeline and deliverables, an executive asks who will be working on the project. Kabir is quick to answer confidently, as he’s already brainstormed with his team on who will tackle what. 

Tip: Encourage teamwork in the workplace by inviting team members to actively participate in important meetings, such as by presenting their solutions. This gets them used to explaining their thought process in front of other team members. 

How to improve teamwork in the workplace

Improving teamwork in the workplace is about fostering an environment that values the contributions of all team members and encourages collaborative efforts towards shared goals . It involves enhancing teamwork skills across the board. Here are seven steps you can take to foster great teamwork.

Clarify roles and responsibilities. Assign clear goals based on desired outcomes, allowing employees to understand their objectives. For instance, a designer might be tasked with improving user experience, as measured by customer feedback, rather than just completing a set number of designs.

Establish outcome-based expectations. Shift the focus from processes to results, which urges team members to think strategically about accomplishing their objectives. For example, this method could lead a sales team to prioritize closing deals that align with long-term business strategy over merely hitting short-term numbers.

Set standards of excellence. Define what high-quality work looks like for each position and establish performance benchmarks. A customer service rep, for example, would aim for swift resolution times and high satisfaction ratings, setting a clear target to strive towards.

Provide time for self-reflection. Allocate time for individuals to assess their strengths and passions. A software engineer might discover their knack for algorithm optimization, steering them towards new learning opportunities.

Align strengths with tasks. Give individual team members roles that capitalize on their strongest skills. When a marketing analyst with a talent for data visualization is tasked with creating campaign performance reports, their skill set directly enhances the value of the work produced.

Foster an atmosphere of trust and openness. Cultivate an environment that values teamwork in the workplace through sharing and open communication between colleagues. By establishing regular "open floor" meetings, team members can freely exchange innovative ideas and feedback, bolstering team performance.

Encourage continuous improvement. Establish a routine of constructive feedback, supporting personal and professional growth. This approach might involve quarterly performance discussions that not only review past achievements but also set actionable objectives for skills and career development.

Teamwork in the workplace FAQ

What are the benefits of working in teams .

Working in teams is beneficial because it allows for the division of difficult tasks, making complex projects more manageable and enabling solutions that leverage diverse skill sets. Teamwork in the workplace fosters a collaborative environment where each person contributes different perspectives, which can lead to more innovative solutions and shared success.

How do you demonstrate teamwork skills at work? 

Demonstrating teamwork skills at work involves actively listening to colleagues, contributing ideas, and showing reliability. Being part of a team means collaborating effectively, whether in person or virtually, and supporting others in achieving shared goals. Teamwork in the workplace is about being adaptable, communicative, and committed to the team’s success.

What makes a good team? 

A good team operates with a strong sense of unity and shared purpose. Its members possess complementary skills, and there's a balance of roles that ensures all necessary tasks are handled efficiently. Strong teamwork in the workplace embraces open communication, respects each other's contributions, and is focused on achieving collective goals.

Why is teamwork important in business? 

Teamwork is important in business because it brings together different viewpoints and improves problem-solving capabilities. It fosters efficiency and productivity, as tasks are completed faster with collaborative effort. The importance of teamwork in the workplace is also evident in driving innovation, as employees are encouraged to brainstorm and contribute ideas in a supportive setting. Plus, when teamwork is strong, it can lead to improved employee morale and job satisfaction.

Drive teamwork through communication

Teamwork is a valuable tool to use in the workplace that comes with a multitude of benefits. From building trust to encouraging problem solving skills, teamwork brings your team together and creates clear communication. 

If you want to encourage teamwork in the workplace, try work management software. Make working on common goals easier and keep communication streamlined.

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  • What Is a Case Study? | Definition, Examples & Methods

What Is a Case Study? | Definition, Examples & Methods

Published on May 8, 2019 by Shona McCombes . Revised on November 20, 2023.

A case study is a detailed study of a specific subject, such as a person, group, place, event, organization, or phenomenon. Case studies are commonly used in social, educational, clinical, and business research.

A case study research design usually involves qualitative methods , but quantitative methods are sometimes also used. Case studies are good for describing , comparing, evaluating and understanding different aspects of a research problem .

Table of contents

When to do a case study, step 1: select a case, step 2: build a theoretical framework, step 3: collect your data, step 4: describe and analyze the case, other interesting articles.

A case study is an appropriate research design when you want to gain concrete, contextual, in-depth knowledge about a specific real-world subject. It allows you to explore the key characteristics, meanings, and implications of the case.

Case studies are often a good choice in a thesis or dissertation . They keep your project focused and manageable when you don’t have the time or resources to do large-scale research.

You might use just one complex case study where you explore a single subject in depth, or conduct multiple case studies to compare and illuminate different aspects of your research problem.

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Once you have developed your problem statement and research questions , you should be ready to choose the specific case that you want to focus on. A good case study should have the potential to:

  • Provide new or unexpected insights into the subject
  • Challenge or complicate existing assumptions and theories
  • Propose practical courses of action to resolve a problem
  • Open up new directions for future research

TipIf your research is more practical in nature and aims to simultaneously investigate an issue as you solve it, consider conducting action research instead.

Unlike quantitative or experimental research , a strong case study does not require a random or representative sample. In fact, case studies often deliberately focus on unusual, neglected, or outlying cases which may shed new light on the research problem.

Example of an outlying case studyIn the 1960s the town of Roseto, Pennsylvania was discovered to have extremely low rates of heart disease compared to the US average. It became an important case study for understanding previously neglected causes of heart disease.

However, you can also choose a more common or representative case to exemplify a particular category, experience or phenomenon.

Example of a representative case studyIn the 1920s, two sociologists used Muncie, Indiana as a case study of a typical American city that supposedly exemplified the changing culture of the US at the time.

While case studies focus more on concrete details than general theories, they should usually have some connection with theory in the field. This way the case study is not just an isolated description, but is integrated into existing knowledge about the topic. It might aim to:

  • Exemplify a theory by showing how it explains the case under investigation
  • Expand on a theory by uncovering new concepts and ideas that need to be incorporated
  • Challenge a theory by exploring an outlier case that doesn’t fit with established assumptions

To ensure that your analysis of the case has a solid academic grounding, you should conduct a literature review of sources related to the topic and develop a theoretical framework . This means identifying key concepts and theories to guide your analysis and interpretation.

There are many different research methods you can use to collect data on your subject. Case studies tend to focus on qualitative data using methods such as interviews , observations , and analysis of primary and secondary sources (e.g., newspaper articles, photographs, official records). Sometimes a case study will also collect quantitative data.

Example of a mixed methods case studyFor a case study of a wind farm development in a rural area, you could collect quantitative data on employment rates and business revenue, collect qualitative data on local people’s perceptions and experiences, and analyze local and national media coverage of the development.

The aim is to gain as thorough an understanding as possible of the case and its context.

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team work case study examples

In writing up the case study, you need to bring together all the relevant aspects to give as complete a picture as possible of the subject.

How you report your findings depends on the type of research you are doing. Some case studies are structured like a standard scientific paper or thesis , with separate sections or chapters for the methods , results and discussion .

Others are written in a more narrative style, aiming to explore the case from various angles and analyze its meanings and implications (for example, by using textual analysis or discourse analysis ).

In all cases, though, make sure to give contextual details about the case, connect it back to the literature and theory, and discuss how it fits into wider patterns or debates.

If you want to know more about statistics , methodology , or research bias , make sure to check out some of our other articles with explanations and examples.

  • Normal distribution
  • Degrees of freedom
  • Null hypothesis
  • Discourse analysis
  • Control groups
  • Mixed methods research
  • Non-probability sampling
  • Quantitative research
  • Ecological validity

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McCombes, S. (2023, November 20). What Is a Case Study? | Definition, Examples & Methods. Scribbr. Retrieved February 22, 2024, from https://www.scribbr.com/methodology/case-study/

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Case Study on Team Work

Teamwork case study:.

Team work is the work fulfilled not by one individual, but by a group of people, who share the same aim. Most often it is very difficult to complete the work by alone that is why people cooperate to achieve their aim together. Since the times immemorial people understood that the development of the civilization is impossible if people do not cooperate and start working together. The first examples of teamwork are hunting and leading wars in tribes.

First people could not kill big animals alone and gathered into great groups in order to hunt effectively. The same thing is with war craft. It was not safe to live alone, because nearly everything around people was dangerous, so they began to live in tribes headed by a chief or a group of the most skillful warriors to protect themselves and conquer new territories. Since that times people do everything in groups: build houses, grow crops, animals, create vehicles, trade, fight, etc. Nearly every work existing today can be called a teamwork, because even in an office employees do separate pieces of work which are just small parts of the common great job for the company.

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In order to illustrate the value and importance of the teamwork students are asked to prepare case studies on this topic. A good case study should be interesting, well-planned and describe the topic from all sides. In order to choose a good topic try to think over, which topic is interesting for you, which topic can be analyzed easier. Sometimes there are topics which are problematic for students because they can not collect enough data to analyze them properly or simply the case is too obscure to be solved. A student has to investigate the case profoundly, study the reason of the problem in the case site and analyze its consequences.

Besides he is expected to predict further consequences of the problem and offer wise solutions for the suggested case.The most common point for the analysis of the team work in the case study is certain enormous work, often connected with building, completed or failed by a group of people. A student has to analyze their work and conclude the paper professionally.When one is writing a case study he has to improve his knowledge of the topic in general and the case in particular. One of the most effective ways to cope with the paper successfully is to read a free sample case study on teamwork in India and understand how to write a good paper on your own. Often only due to free example case studies on teamwork a student learns how to compose the paper and analyze the problem suggested to the research correctly.

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Blog Graphic Design

15+ Professional Case Study Examples [Design Tips + Templates]

By Alice Corner , Jan 12, 2023

Venngage case study examples

Have you ever bought something — within the last 10 years or so — without reading its reviews or without a recommendation or prior experience of using it?

If the answer is no — or at least, rarely — you get my point.

Positive reviews matter for selling to regular customers, and for B2B or SaaS businesses, detailed case studies are important too.

Wondering how to craft a compelling case study ? No worries—I’ve got you covered with 15 marketing case study templates , helpful tips, and examples to ensure your case study converts effectively.

Click to jump ahead:

  • What is a Case Study?

Business Case Study Examples

Simple case study examples.

Marketing Case Study Examples

Sales case study examples.

  • Case Study FAQs

A case study is a research method to gain a better understanding of a subject or process. Case studies involve in-depth research into a given subject, in order to understand its functionality and successes.

In the context of a business, however, case studies take customer success stories and explore how they use your product to help them achieve their business goals.

Case Study Definition LinkedIn Post

As well as being valuable marketing tools , case studies are a good way to evaluate your product as it allows you to objectively examine how others are using it.

It’s also a good way to interview your customers about why they work with you.

Related: What is a Case Study? [+6 Types of Case Studies]

What is a marketing case study?

A marketing case study is a type of marketing where you use your existing customers as an example of what your product or services can achieve. You can also create case studies of internal, successful marketing projects.

Here’s an example of a marketing case study template:

marketing case study example

Whether you’re a B2B or B2C company, business case studies can be a powerful resource to help with your sales, marketing, and even internal departmental awareness.

Business and business management case studies should encompass strategic insights alongside anecdotal and qualitative findings, like in the business case study examples below.

Conduct a B2B case study by researching the company holistically

When it comes to writing a case study, make sure you approach the company holistically and analyze everything from their social media to their sales.

Think about every avenue your product or service has been of use to your case study company, and ask them about the impact this has had on their wider company goals.

Venngage orange marketing case study example

In business case study examples like the one above, we can see that the company has been thought about holistically simply by the use of icons.

By combining social media icons with icons that show in-person communication we know that this is a well-researched and thorough case study.

This case study report example could also be used within an annual or end-of-year report.

Highlight the key takeaway from your marketing case study

To create a compelling case study, identify the key takeaways from your research. Use catchy language to sum up this information in a sentence, and present this sentence at the top of your page.

This is “at a glance” information and it allows people to gain a top-level understanding of the content immediately. 

Purple SAAS Business Case Study Template

You can use a large, bold, contrasting font to help this information stand out from the page and provide interest.

Learn  how to choose fonts  effectively with our Venngage guide and once you’ve done that.

Upload your fonts and  brand colors  to Venngage using the  My Brand Kit  tool and see them automatically applied to your designs.

The heading is the ideal place to put the most impactful information, as this is the first thing that people will read.

In this example, the stat of “Increase[d] lead quality by 90%” is used as the header. It makes customers want to read more to find out how exactly lead quality was increased by such a massive amount.

Purple SAAS Business Case Study Template Header

If you’re conducting an in-person interview, you could highlight a direct quote or insight provided by your interview subject.

Pick out a catchy sentence or phrase, or the key piece of information your interview subject provided and use that as a way to draw a potential customer in.

Use charts to visualize data in your business case studies

Charts are an excellent way to visualize data and to bring statistics and information to life. Charts make information easier to understand and to illustrate trends or patterns.

Making charts is even easier with Venngage.

In this consulting case study example, we can see that a chart has been used to demonstrate the difference in lead value within the Lead Elves case study.

Adding a chart here helps break up the information and add visual value to the case study. 

Red SAAS Business Case Study Template

Using charts in your case study can also be useful if you’re creating a project management case study.

You could use a Gantt chart or a project timeline to show how you have managed the project successfully.

event marketing project management gantt chart example

Use direct quotes to build trust in your marketing case study

To add an extra layer of authenticity you can include a direct quote from your customer within your case study.

According to research from Nielsen , 92% of people will trust a recommendation from a peer and 70% trust recommendations even if they’re from somebody they don’t know.

Case study peer recommendation quote

So if you have a customer or client who can’t stop singing your praises, make sure you get a direct quote from them and include it in your case study.

You can either lift part of the conversation or interview, or you can specifically request a quote. Make sure to ask for permission before using the quote.

Contrast Lead Generation Business Case Study Template

This design uses a bright contrasting speech bubble to show that it includes a direct quote, and helps the quote stand out from the rest of the text.

This will help draw the customer’s attention directly to the quote, in turn influencing them to use your product or service.

Less is often more, and this is especially true when it comes to creating designs. Whilst you want to create a professional-looking, well-written and design case study – there’s no need to overcomplicate things.

These simple case study examples show that smart clean designs and informative content can be an effective way to showcase your successes.

Use colors and fonts to create a professional-looking case study

Business case studies shouldn’t be boring. In fact, they should be beautifully and professionally designed.

This means the normal rules of design apply. Use fonts, colors, and icons to create an interesting and visually appealing case study.

In this case study example, we can see how multiple fonts have been used to help differentiate between the headers and content, as well as complementary colors and eye-catching icons.

Blue Simple Business Case Study Template

Marketing case study examples

Marketing case studies are incredibly useful for showing your marketing successes. Every successful marketing campaign relies on influencing a consumer’s behavior, and a great case study can be a great way to spotlight your biggest wins.

In the marketing case study examples below, a variety of designs and techniques to create impactful and effective case studies.

Show off impressive results with a bold marketing case study

Case studies are meant to show off your successes, so make sure you feature your positive results prominently. Using bold and bright colors as well as contrasting shapes, large bold fonts, and simple icons is a great way to highlight your wins.

In well-written case study examples like the one below, the big wins are highlighted on the second page with a bright orange color and are highlighted in circles.

Making the important data stand out is especially important when attracting a prospective customer with marketing case studies.

Light simplebusiness case study template

Use a simple but clear layout in your case study

Using a simple layout in your case study can be incredibly effective, like in the example of a case study below.

Keeping a clean white background, and using slim lines to help separate the sections is an easy way to format your case study.

Making the information clear helps draw attention to the important results, and it helps improve the  accessibility of the design .

Business case study examples like this would sit nicely within a larger report, with a consistent layout throughout.

Modern lead Generaton Business Case Study Template

Use visuals and icons to create an engaging and branded business case study

Nobody wants to read pages and pages of text — and that’s why Venngage wants to help you communicate your ideas visually.

Using icons, graphics, photos, or patterns helps create a much more engaging design. 

With this Blue Cap case study icons, colors, and impactful pattern designs have been used to create an engaging design that catches your eye.

Social Media Business Case Study template

Use a monochromatic color palette to create a professional and clean case study

Let your research shine by using a monochromatic and minimalistic color palette.

By sticking to one color, and leaving lots of blank space you can ensure your design doesn’t distract a potential customer from your case study content.

Color combination examples

In this case study on Polygon Media, the design is simple and professional, and the layout allows the prospective customer to follow the flow of information.

The gradient effect on the left-hand column helps break up the white background and adds an interesting visual effect.

Gray Lead Generation Business Case Study Template

Did you know you can generate an accessible color palette with Venngage? Try our free accessible color palette generator today and create a case study that delivers and looks pleasant to the eye:

Venngage's accessible color palette generator

Add long term goals in your case study

When creating a case study it’s a great idea to look at both the short term and the long term goals of the company to gain the best understanding possible of the insights they provide.

Short-term goals will be what the company or person hopes to achieve in the next few months, and long-term goals are what the company hopes to achieve in the next few years.

Check out this modern pattern design example of a case study below:

Lead generation business case study template

In this case study example, the short and long-term goals are clearly distinguished by light blue boxes and placed side by side so that they are easy to compare.

Lead generation case study example short term goals

Use a strong introductory paragraph to outline the overall strategy and goals before outlining the specific short-term and long-term goals to help with clarity.

This strategy can also be handy when creating a consulting case study.

Use data to make concrete points about your sales and successes

When conducting any sort of research stats, facts, and figures are like gold dust (aka, really valuable).

Being able to quantify your findings is important to help understand the information fully. Saying sales increased 10% is much more effective than saying sales increased.

While sales dashboards generally tend it make it all about the numbers and charts, in sales case study examples, like this one, the key data and findings can be presented with icons. This contributes to the potential customer’s better understanding of the report.

They can clearly comprehend the information and it shows that the case study has been well researched.

Vibrant Content Marketing Case Study Template

Use emotive, persuasive, or action based language in your marketing case study

Create a compelling case study by using emotive, persuasive and action-based language when customizing your case study template.

Case study example pursuasive language

In this well-written case study example, we can see that phrases such as “Results that Speak Volumes” and “Drive Sales” have been used.

Using persuasive language like you would in a blog post. It helps inspire potential customers to take action now.

Bold Content Marketing Case Study Template

Keep your potential customers in mind when creating a customer case study for marketing

82% of marketers use case studies in their marketing  because it’s such an effective tool to help quickly gain customers’ trust and to showcase the potential of your product.

Why are case studies such an important tool in content marketing?

By writing a case study you’re telling potential customers that they can trust you because you’re showing them that other people do.

Not only that, but if you have a SaaS product, business case studies are a great way to show how other people are effectively using your product in their company.

In this case study, Network is demonstrating how their product has been used by Vortex Co. with great success; instantly showing other potential customers that their tool works and is worth using.

Teal Social Media Business Case Study Template

Related: 10+ Case Study Infographic Templates That Convert

Case studies are particularly effective as a sales technique.

A sales case study is like an extended customer testimonial, not only sharing opinions of your product – but showcasing the results you helped your customer achieve.

Make impactful statistics pop in your sales case study

Writing a case study doesn’t mean using text as the only medium for sharing results.

You should use icons to highlight areas of your research that are particularly interesting or relevant, like in this example of a case study:

Coral content marketing case study template.jpg

Icons are a great way to help summarize information quickly and can act as visual cues to help draw the customer’s attention to certain areas of the page.

In some of the business case study examples above, icons are used to represent the impressive areas of growth and are presented in a way that grabs your attention.

Use high contrast shapes and colors to draw attention to key information in your sales case study

Help the key information stand out within your case study by using high contrast shapes and colors.

Use a complementary or contrasting color, or use a shape such as a rectangle or a circle for maximum impact.

Blue case study example case growth

This design has used dark blue rectangles to help separate the information and make it easier to read.

Coupled with icons and strong statistics, this information stands out on the page and is easily digestible and retainable for a potential customer.

Blue Content Marketing Case Study Tempalte

Case Study Examples Summary

Once you have created your case study, it’s best practice to update your examples on a regular basis to include up-to-date statistics, data, and information.

You should update your business case study examples often if you are sharing them on your website .

It’s also important that your case study sits within your brand guidelines – find out how Venngage’s My Brand Kit tool can help you create consistently branded case study templates.

Case studies are important marketing tools – but they shouldn’t be the only tool in your toolbox. Content marketing is also a valuable way to earn consumer trust.

Case Study FAQ

Why should you write a case study.

Case studies are an effective marketing technique to engage potential customers and help build trust.

By producing case studies featuring your current clients or customers, you are showcasing how your tool or product can be used. You’re also showing that other people endorse your product.

In addition to being a good way to gather positive testimonials from existing customers , business case studies are good educational resources and can be shared amongst your company or team, and used as a reference for future projects.

How should you write a case study?

To create a great case study, you should think strategically. The first step, before starting your case study research, is to think about what you aim to learn or what you aim to prove.

You might be aiming to learn how a company makes sales or develops a new product. If this is the case, base your questions around this.

You can learn more about writing a case study  from our extensive guide.

Related: How to Present a Case Study like a Pro (With Examples)

Some good questions you could ask would be:

  • Why do you use our tool or service?
  • How often do you use our tool or service?
  • What does the process of using our product look like to you?
  • If our product didn’t exist, what would you be doing instead?
  • What is the number one benefit you’ve found from using our tool?

You might also enjoy:

  • 12 Essential Consulting Templates For Marketing, Planning and Branding
  • Best Marketing Strategies for Consultants and Freelancers in 2019 [Study + Infographic]

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Teamwork Case Studies Samples For Students

841 samples of this type

WowEssays.com paper writer service proudly presents to you a free catalog of Teamwork Case Studies aimed to help struggling students tackle their writing challenges. In a practical sense, each Teamwork Case Study sample presented here may be a guide that walks you through the essential stages of the writing process and showcases how to compose an academic work that hits the mark. Besides, if you need more visionary assistance, these examples could give you a nudge toward an original Teamwork Case Study topic or inspire a novice approach to a threadbare subject.

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Information Gathering and Data Eliciting

The interviewing team should take time to prepare the interview questions, determine the skills required for the project and forecast any concerns that may arise from other parties during the process. The team should also acquaint themselves with background information on the interviewees.

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At this stage most members are positive and polite, though some may be anxious. There may be a few who are even excited. This is due to the fact that they haven’t fully understood what the team will do. This stage can last so long as members get to know each other.

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28 Case Study Examples Every Marketer Should See

Caroline Forsey

Published: March 08, 2023

Putting together a compelling case study is one of the most powerful strategies for showcasing your product and attracting future customers. But it's not easy to create case studies that your audience can’t wait to read.

marketer reviewing case study examples

In this post, we’ll go over the definition of a case study and the best examples to inspire you.

Download Now: 3 Free Case Study Templates

A case study is a detailed story of something your company did. It includes a beginning — often discussing a conflict, an explanation of what happened next, and a resolution that explains how the company solved or improved on something.

A case study proves how your product has helped other companies by demonstrating real-life results. Not only that, but marketing case studies with solutions typically contain quotes from the customer. This means that they’re not just ads where you praise your own product. Rather, other companies are praising your company — and there’s no stronger marketing material than a verbal recommendation or testimonial. A great case study is also filled with research and stats to back up points made about a project's results.

There are myriad ways to use case studies in your marketing strategy . From featuring them on your website to including them in a sales presentation, a case study is a strong, persuasive tool that shows customers why they should work with you — straight from another customer. Writing one from scratch is hard, though, which is why we’ve created a collection of case study templates for you to get started.

Fill out the form below to access the free case study templates.

team work case study examples

Free Case Study Templates

Showcase your company's success using these three free case study templates.

  • Data-Driven Case Study Template
  • Product-Specific Case Study Template
  • General Case Study Template

You're all set!

Click this link to access this resource at any time.

There’s no better way to generate more leads than by writing case studies . But without case study examples to draw inspiration from, it can be difficult to write impactful studies that convince visitors to submit a form.

To help you create an attractive and high-converting case study, we've put together a list of some of our favorites. This list includes famous case studies in marketing, technology, and business.

These studies can show you how to frame your company offers in a way that is both meaningful and useful to your audience. So, take a look, and let these examples inspire your next brilliant case study design.

These marketing case studies with solutions show the value proposition of each product. They also show how each company benefited in both the short and long term using quantitative data. In other words, you don’t get just nice statements, like "This company helped us a lot." You see actual change within the firm through numbers and figures.

You can put your learnings into action with HubSpot's Free Case Study Templates . Available as custom designs and text-based documents, you can upload these templates to your CMS or send them to prospects as you see fit.

case study template

1. " How Handled Scaled from Zero to 121 Locations with the Help of HubSpot ," by HubSpot

Case study examples: Handled and HubSpot

What's interesting about this case study is the way it leads with the customer. That reflects a major HubSpot cornerstone, which is to always solve for the customer first. The copy leads with a brief description of why the CEO of Handled founded the company and why he thought Handled could benefit from adopting a CRM. The case study also opens up with one key data point about Handled’s success using HubSpot, namely that it grew to 121 locations.

Notice that this case study uses mixed media. Yes, there is a short video, but it's elaborated upon in the other text on the page. So while your case studies can use one or the other, don't be afraid to combine written copy with visuals to emphasize the project's success.

Key Learnings from the HubSpot Case Study Example

  • Give the case study a personal touch by focusing on the CEO rather than the company itself.
  • Use multimedia to engage website visitors as they read the case study.

2. " The Whole Package ," by IDEO

Case study examples: IDEO and H&M

Here's a design company that knows how to lead with simplicity in its case studies. As soon as the visitor arrives at the page, they’re greeted with a big, bold photo and the title of the case study — which just so happens to summarize how IDEO helped its client. It summarizes the case study in three snippets: The challenge, the impact, and the outcome.

Immediately, IDEO communicates its impact — the company partnered with H&M to remove plastic from its packaging — but it doesn't stop there. As the user scrolls down, the challenge, impact, and progress are elaborated upon with comprehensive (but not overwhelming) copy that outlines what that process looked like, replete with quotes and intriguing visuals.

Key Learnings from the IDEO Case Study Example

  • Split up the takeaways of your case studies into bite-sized sections.
  • Always use visuals and images to enrich the case study experience, especially if it’s a comprehensive case study.

3. " Rozum Robotics intensifies its PR game with Awario ," by Awario

Case study example from Awario

In this case study, Awario greets the user with a summary straight away — so if you’re feeling up to reading the entire case study, you can scan the snapshot and understand how the company serves its customers. The case study then includes jump links to several sections, such as "Company Profile," "Rozum Robotics' Pains," "Challenge," "Solution," and "Results and Improvements."

The sparse copy and prominent headings show that you don’t need a lot of elaborate information to show the value of your products and services. Like the other case study examples on this list, it includes visuals and quotes to demonstrate the effectiveness of the company’s efforts. The case study ends with a bulleted list that shows the results.

Key Learnings from the Awario Robotics Case Study Example

  • Create a table of contents to make your case study easier to navigate.
  • Include a bulleted list of the results you achieved for your client.

4. " Chevrolet DTU ," by Carol H. Williams

Case study examples: Carol H. Williams and Chevrolet DTU

If you’ve worked with a company that’s well-known, use only the name in the title — like Carol H. Williams, one of the nation’s top advertising agencies, does here. The "DTU," stands for "Discover the Unexpected." It generates interest because you want to find out what the initials mean.

They keep your interest in this case study by using a mixture of headings, images, and videos to describe the challenges, objectives, and solutions of the project. The case study closes with a summary of the key achievements that Chevrolet’s DTU Journalism Fellows reached during the project.

Key Learnings from the Carol H. Williams Case Study Example

  • If you’ve worked with a big brand before, consider only using the name in the title — just enough to pique interest.
  • Use a mixture of headings and subheadings to guide users through the case study.

5. " How Fractl Earned Links from 931 Unique Domains for Porch.com in a Single Year ," by Fractl

Case study example from Fractl

Fractl uses both text and graphic design in their Porch.com case study to immerse the viewer in a more interesting user experience. For instance, as you scroll, you'll see the results are illustrated in an infographic-design form as well as the text itself.

Further down the page, they use icons like a heart and a circle to illustrate their pitch angles, and graphs to showcase their results. Rather than writing which publications have mentioned Porch.com during Fractl’s campaign, they incorporated the media outlets’ icons for further visual diversity.

Key Learnings from the Fractl Case Study Example

  • Let pictures speak for you by incorporating graphs, logos, and icons all throughout the case study.
  • Start the case study by right away stating the key results, like Fractl does, instead of putting the results all the way at the bottom.

6. " The Met ," by Fantasy

Case study example from Fantasy

What's the best way to showcase the responsiveness and user interface of a website? Probably by diving right into it with a series of simple showcases— which is exactly what Fantasy does on their case study page for the Metropolitan Museum of Art. They keep the page simple and clean, inviting you to review their redesign of the Met’s website feature-by-feature.

Each section is simple, showing a single piece of the new website's interface so that users aren’t overwhelmed with information and can focus on what matters most.

If you're more interested in text, you can read the objective for each feature. Fantasy understands that, as a potential customer, this is all you need to know. Scrolling further, you're greeted with a simple "Contact Us" CTA.

Key Learnings from the Fantasy Case Study Example

  • You don’t have to write a ton of text to create a great case study. Focus on the solution you delivered itself.
  • Include a CTA at the bottom inviting visitors to contact you.

7. " Rovio: How Rovio Grew Into a Gaming Superpower ," by App Annie

Case study example from App Annie

If your client had a lot of positive things to say about you, take a note from App Annie’s Rovio case study and open up with a quote from your client. The case study also closes with a quote, so that the case study doesn’t seem like a promotion written by your marketing team but a story that’s taken straight from your client’s mouth. It includes a photo of a Rovio employee, too.

Another thing this example does well? It immediately includes a link to the product that Rovio used (namely, App Annie Intelligence) at the top of the case study. The case study closes with a call-to-action button prompting users to book a demo.

Key Learnings from the App Annie Case Study Example

  • Feature quotes from your client at the beginning and end of the case study.
  • Include a mention of the product right at the beginning and prompt users to learn more about the product.

8. " Embracing first-party data: 3 success stories from HubSpot ," by Think with Google

Case study examples: Think with Google and HubSpot

Google takes a different approach to text-focused case studies by choosing three different companies to highlight.

The case study is clean and easily scannable. It has sections for each company, with quotes and headers that clarify the way these three distinct stories connect. The simple format also uses colors and text that align with the Google brand.

Another differentiator is the focus on data. This case study is less than a thousand words, but it's packed with useful data points. Data-driven insights quickly and clearly show how the value of leveraging first-party data while prioritizing consumer privacy.

Case studies example: Data focus, Think with Google

Key Learnings from the Think with Google Case Study Example

  • A case study doesn’t need to be long or complex to be powerful.
  • Clear data points are a quick and effective way to prove value.

9. " In-Depth Performance Marketing Case Study ," by Switch

Case study example from Switch

Switch is an international marketing agency based in Malta that knocks it out of the park with this case study. Its biggest challenge is effectively communicating what it did for its client without ever revealing the client’s name. It also effectively keeps non-marketers in the loop by including a glossary of terms on page 4.

The PDF case study reads like a compelling research article, including titles like "In-Depth Performance Marketing Case Study," "Scenario," and "Approach," so that readers get a high-level overview of what the client needed and why they approached Switch. It also includes a different page for each strategy. For instance, if you’d only be interested in hiring Switch for optimizing your Facebook ads, you can skip to page 10 to see how they did it.

The PDF is fourteen pages long but features big fonts and plenty of white space, so viewers can easily skim it in only a few minutes.

Key Learnings from the Switch Case Study Example

  • If you want to go into specialized information, include a glossary of terms so that non-specialists can easily understand.
  • Close with a CTA page in your case study PDF and include contact information for prospective clients.

10. " Gila River ," by OH Partners

Case study example from OH Partners

Let pictures speak for you, like OH Partners did in this case study. While you’ll quickly come across a heading and some text when you land on this case study page, you’ll get the bulk of the case study through examples of actual work OH Partners did for its client. You will see OH Partners’ work in a billboard, magazine, and video. This communicates to website visitors that if they work with OH Partners, their business will be visible everywhere.

And like the other case studies here, it closes with a summary of what the firm achieved for its client in an eye-catching way.

Key Learnings from the OH Partners Case Study Example

  • Let the visuals speak by including examples of the actual work you did for your client — which is especially useful for branding and marketing agencies.
  • Always close out with your achievements and how they impacted your client.

11. " Facing a Hater ," by Digitas

Case study example from Digitas

Digitas' case study page for Sprite’s #ILOVEYOUHATER campaign keeps it brief while communicating the key facts of Digitas’ work for the popular soda brand. The page opens with an impactful image of a hundred people facing a single man. It turns out, that man is the biggest "bully" in Argentina, and the people facing him are those whom he’s bullied before.

Scrolling down, it's obvious that Digitas kept Sprite at the forefront of their strategy, but more than that, they used real people as their focal point. They leveraged the Twitter API to pull data from Tweets that people had actually tweeted to find the identity of the biggest "hater" in the country. That turned out to be @AguanteElCofler, a Twitter user who has since been suspended.

Key Learnings from the Digitas Case Study Example

  • If a video was part of your work for your client, be sure to include the most impactful screenshot as the heading.
  • Don’t be afraid to provide details on how you helped your client achieve their goals, including the tools you leveraged.

12. " Better Experiences for All ," by HermanMiller

Case study example from HermanMiller

HermanMiller sells sleek, utilitarian furniture with no frills and extreme functionality, and that ethos extends to its case study page for a hospital in Dubai.

What first attracted me to this case study was the beautiful video at the top and the clean user experience. User experience matters a lot in a case study. It determines whether users will keep reading or leave. Another notable aspect of this case study is that the video includes closed-captioning for greater accessibility, and users have the option of expanding the CC and searching through the text.

HermanMiller’s case study also offers an impressive amount of information packed in just a few short paragraphs for those wanting to understand the nuances of their strategy. It closes out with a quote from their client and, most importantly, the list of furniture products that the hospital purchased from the brand.

Key Learnings from the HermanMiller Case Study Example

  • Close out with a list of products that users can buy after reading the case study.
  • Include accessibility features such as closed captioning and night mode to make your case study more user-friendly.

13. " Capital One on AWS ," by Amazon

Case study example from Amazon AWS

Do you work continuously with your clients? Consider structuring your case study page like Amazon did in this stellar case study example. Instead of just featuring one article about Capital One and how it benefited from using AWS, Amazon features a series of articles that you can then access if you’re interested in reading more. It goes all the way back to 2016, all with different stories that feature Capital One’s achievements using AWS.

This may look unattainable for a small firm, but you don’t have to go to extreme measures and do it for every single one of your clients. You could choose the one you most wish to focus on and establish a contact both on your side and your client’s for coming up with the content. Check in every year and write a new piece. These don’t have to be long, either — five hundred to eight hundred words will do.

Key Learnings from the Amazon AWS Case Study Example

  • Write a new article each year featuring one of your clients, then include links to those articles in one big case study page.
  • Consider including external articles as well that emphasize your client’s success in their industry.

14. " HackReactor teaches the world to code #withAsana ," by Asana

Case study examples: Asana and HackReactor

While Asana's case study design looks text-heavy, there's a good reason. It reads like a creative story, told entirely from the customer's perspective.

For instance, Asana knows you won't trust its word alone on why this product is useful. So, they let Tony Phillips, HackReactor CEO, tell you instead: "We take in a lot of information. Our brains are awful at storage but very good at thinking; you really start to want some third party to store your information so you can do something with it."

Asana features frequent quotes from Phillips to break up the wall of text and humanize the case study. It reads like an in-depth interview and captivates the reader through creative storytelling. Even more, Asana includes in-depth detail about how HackReactor uses Asana. This includes how they build templates and workflows:

"There's a huge differentiator between Asana and other tools, and that’s the very easy API access. Even if Asana isn’t the perfect fit for a workflow, someone like me— a relatively mediocre software engineer—can add functionality via the API to build a custom solution that helps a team get more done."

Key Learnings from the Asana Example

  • Include quotes from your client throughout the case study.
  • Provide extensive detail on how your client worked with you or used your product.

15. " Rips Sewed, Brand Love Reaped ," by Amp Agency

Case study example from Amp Agency

Amp Agency's Patagonia marketing strategy aimed to appeal to a new audience through guerrilla marketing efforts and a coast-to-coast road trip. Their case study page effectively conveys a voyager theme, complete with real photos of Patagonia customers from across the U.S., and a map of the expedition. I liked Amp Agency's storytelling approach best. It captures viewers' attention from start to finish simply because it's an intriguing and unique approach to marketing.

Key Learnings from the Amp Agency Example

  • Open up with a summary that communicates who your client is and why they reached out to you.
  • Like in the other case study examples, you’ll want to close out with a quantitative list of your achievements.

16. " NetApp ," by Evisort

Case study examples: Evisort and NetApp

Evisort opens up its NetApp case study with an at-a-glance overview of the client. It’s imperative to always focus on the client in your case study — not on your amazing product and equally amazing team. By opening up with a snapshot of the client’s company, Evisort places the focus on the client.

This case study example checks all the boxes for a great case study that’s informative, thorough, and compelling. It includes quotes from the client and details about the challenges NetApp faced during the COVID pandemic. It closes out with a quote from the client and with a link to download the case study in PDF format, which is incredibly important if you want your case study to be accessible in a wider variety of formats.

Key Learnings from the Evisort Example

  • Place the focus immediately on your client by including a snapshot of their company.
  • Mention challenging eras, such as a pandemic or recession, to show how your company can help your client succeed even during difficult times.

17. " Copernicus Land Monitoring – CLC+ Core ," by Cloudflight

Case study example from Cloudflight

Including highly specialized information in your case study is an effective way to show prospects that you’re not just trying to get their business. You’re deep within their industry, too, and willing to learn everything you need to learn to create a solution that works specifically for them.

Cloudflight does a splendid job at that in its Copernicus Land Monitoring case study. While the information may be difficult to read at first glance, it will capture the interest of prospects who are in the environmental industry. It thus shows Cloudflight’s value as a partner much more effectively than a general case study would.

The page is comprehensive and ends with a compelling call-to-action — "Looking for a solution that automates, and enhances your Big Data system? Are you struggling with large datasets and accessibility? We would be happy to advise and support you!" The clean, whitespace-heavy page is an effective example of using a case study to capture future leads.

Key Learnings from the Cloudflight Case Study Example

  • Don’t be afraid to get technical in your explanation of what you did for your client.
  • Include a snapshot of the sales representative prospects should contact, especially if you have different sales reps for different industries, like Cloudflight does.

18. " Valvoline Increases Coupon Send Rate by 76% with Textel’s MMS Picture Texting ," by Textel

Case study example from Textel

If you’re targeting large enterprises with a long purchasing cycle, you’ll want to include a wealth of information in an easily transferable format. That’s what Textel does here in its PDF case study for Valvoline. It greets the user with an eye-catching headline that shows the value of using Textel. Valvoline saw a significant return on investment from using the platform.

Another smart decision in this case study is highlighting the client’s quote by putting it in green font and doing the same thing for the client’s results because it helps the reader quickly connect the two pieces of information. If you’re in a hurry, you can also take a look at the "At a Glance" column to get the key facts of the case study, starting with information about Valvoline.

Key Learnings from the Textel Case Study Example

  • Include your client’s ROI right in the title of the case study.
  • Add an "At a Glance" column to your case study PDF to make it easy to get insights without needing to read all the text.

19. " Hunt Club and Happeo — a tech-enabled love story ," by Happeo

Case study example from Happeo

In this blog-post-like case study, Happeo opens with a quote from the client, then dives into a compelling heading: "Technology at the forefront of Hunt Club's strategy." Say you’re investigating Happeo as a solution and consider your firm to be technology-driven. This approach would spark your curiosity about why the client chose to work with Happeo. It also effectively communicates the software’s value proposition without sounding like it’s coming from an in-house marketing team.

Every paragraph is a quote written from the customer’s perspective. Later down the page, the case study also dives into "the features that changed the game for Hunt Club," giving Happeo a chance to highlight some of the platform’s most salient features.

Key Learnings from the Happeo Case Study Example

  • Consider writing the entirety of the case study from the perspective of the customer.
  • Include a list of the features that convinced your client to go with you.

20. " Red Sox Season Campaign ," by CTP Boston

Case study example from CTP Boston

What's great about CTP's case study page for their Red Sox Season Campaign is their combination of video, images, and text. A video automatically begins playing when you visit the page, and as you scroll, you'll see more embedded videos of Red Sox players, a compilation of print ads, and social media images you can click to enlarge.

At the bottom, it says "Find out how we can do something similar for your brand." The page is clean, cohesive, and aesthetically pleasing. It invites viewers to appreciate the well-roundedness of CTP's campaign for Boston's beloved baseball team.

Key Learnings from the CTP Case Study Example

  • Include a video in the heading of the case study.
  • Close with a call-to-action that makes leads want to turn into prospects.

21. " Acoustic ," by Genuine

Case study example from Genuine

Sometimes, simple is key. Genuine's case study for Acoustic is straightforward and minimal, with just a few short paragraphs, including "Reimagining the B2B website experience," "Speaking to marketers 1:1," and "Inventing Together." After the core of the case study, we then see a quote from Acoustic’s CMO and the results Genuine achieved for the company.

The simplicity of the page allows the reader to focus on both the visual aspects and the copy. The page displays Genuine's brand personality while offering the viewer all the necessary information they need.

  • You don’t need to write a lot to create a great case study. Keep it simple.
  • Always include quantifiable data to illustrate the results you achieved for your client.

22. " Using Apptio Targetprocess Automated Rules in Wargaming ," by Apptio

Case study example from Apptio

Apptio’s case study for Wargaming summarizes three key pieces of information right at the beginning: The goals, the obstacles, and the results.

Readers then have the opportunity to continue reading — or they can walk away right then with the information they need. This case study also excels in keeping the human interest factor by formatting the information like an interview.

The piece is well-organized and uses compelling headers to keep the reader engaged. Despite its length, Apptio's case study is appealing enough to keep the viewer's attention. Every Apptio case study ends with a "recommendation for other companies" section, where the client can give advice for other companies that are looking for a similar solution but aren’t sure how to get started.

Key Learnings from the Apptio Case Study Example

  • Put your client in an advisory role by giving them the opportunity to give recommendations to other companies that are reading the case study.
  • Include the takeaways from the case study right at the beginning so prospects quickly get what they need.

23. " Airbnb + Zendesk: building a powerful solution together ," by Zendesk

Case study example from Zendesk

Zendesk's Airbnb case study reads like a blog post, and focuses equally on Zendesk and Airbnb, highlighting a true partnership between the companies. To captivate readers, it begins like this: "Halfway around the globe is a place to stay with your name on it. At least for a weekend."

The piece focuses on telling a good story and provides photographs of beautiful Airbnb locations. In a case study meant to highlight Zendesk's helpfulness, nothing could be more authentic than their decision to focus on Airbnb's service in such great detail.

Key Learnings from the Zendesk Case Study Example

  • Include images of your client’s offerings — not necessarily of the service or product you provided. Notice how Zendesk doesn’t include screenshots of its product.
  • Include a call-to-action right at the beginning of the case study. Zendesk gives you two options: to find a solution or start a trial.

24. " Biobot Customer Success Story: Rollins College, Winter Park, Florida ," by Biobot

Case study example from Biobot

Like some of the other top examples in this list, Biobot opens its case study with a quote from its client, which captures the value proposition of working with Biobot. It mentions the COVID pandemic and goes into detail about the challenges the client faced during this time.

This case study is structured more like a news article than a traditional case study. This format can work in more formal industries where decision-makers need to see in-depth information about the case. Be sure to test different methods and measure engagement .

Key Learnings from the Biobot Case Study Example

  • Mention environmental, public health, or economic emergencies and how you helped your client get past such difficult times.
  • Feel free to write the case study like a normal blog post, but be sure to test different methods to find the one that best works for you.

25. " Discovering Cost Savings With Efficient Decision Making ," by Gartner

Case study example from Gartner

You don't always need a ton of text or a video to convey your message — sometimes, you just need a few paragraphs and bullet points. Gartner does a fantastic job of quickly providing the fundamental statistics a potential customer would need to know, without boggling down their readers with dense paragraphs. The case study closes with a shaded box that summarizes the impact that Gartner had on its client. It includes a quote and a call-to-action to "Learn More."

Key Learnings from the Gartner Case Study Example

  • Feel free to keep the case study short.
  • Include a call-to-action at the bottom that takes the reader to a page that most relates to them.

26. " Bringing an Operator to the Game ," by Redapt

Case study example from Redapt

This case study example by Redapt is another great demonstration of the power of summarizing your case study’s takeaways right at the start of the study. Redapt includes three easy-to-scan columns: "The problem," "the solution," and "the outcome." But its most notable feature is a section titled "Moment of clarity," which shows why this particular project was difficult or challenging.

The section is shaded in green, making it impossible to miss. Redapt does the same thing for each case study. In the same way, you should highlight the "turning point" for both you and your client when you were working toward a solution.

Key Learnings from the Redapt Case Study Example

  • Highlight the turning point for both you and your client during the solution-seeking process.
  • Use the same structure (including the same headings) for your case studies to make them easy to scan and read.

27. " Virtual Call Center Sees 300% Boost In Contact Rate ," by Convoso

Case study example from Convoso

Convoso’s PDF case study for Digital Market Media immediately mentions the results that the client achieved and takes advantage of white space. On the second page, the case study presents more influential results. It’s colorful and engaging and closes with a spread that prompts readers to request a demo.

Key Learnings from the Convoso Case Study Example

  • List the results of your work right at the beginning of the case study.
  • Use color to differentiate your case study from others. Convoso’s example is one of the most colorful ones on this list.

28. " Ensuring quality of service during a pandemic ," by Ericsson

Case study example from Ericsson

Ericsson’s case study page for Orange Spain is an excellent example of using diverse written and visual media — such as videos, graphs, and quotes — to showcase the success a client experienced. Throughout the case study, Ericsson provides links to product and service pages users might find relevant as they’re reading the study.

For instance, under the heading "Preloaded with the power of automation," Ericsson mentions its Ericsson Operations Engine product, then links to that product page. It closes the case study with a link to another product page.

Key Learnings from the Ericsson Case Study Example

  • Link to product pages throughout the case study so that readers can learn more about the solution you offer.
  • Use multimedia to engage users as they read the case study.

Start creating your case study.

Now that you've got a great list of examples of case studies, think about a topic you'd like to write about that highlights your company or work you did with a customer.

A customer’s success story is the most persuasive marketing material you could ever create. With a strong portfolio of case studies, you can ensure prospects know why they should give you their business.

Editor's note: This post was originally published in August 2018 and has been updated for comprehensiveness.

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team work case study examples

The Manhattan Project The American-led mission to develop the world's first atomic weapon during WW2 was code-named the Manhattan Project. It was and still is, thought of as a highly controversial assignment, though it is hard to dispute that it is an excellent example of a top performing senior leadership team.

"An example of successful teamwork at our company was when the customer relation department put together an initiative of cross-training and specializing team members for different roles. After deciding who will focus on what, the group sat down and taught one another what they would need to become the expert in their respective area.

1. After years of intensive analysis, Google discovers the key to good teamwork In the last decade, Google has spent millions of dollars on measuring nearly every aspect of its employees' lives - from which traits the best managers share to how often particular people eat together.

A case study is used to investigate two teams of final year multimedia students completing a project-based unit, in which teamwork was an essential ingredient and immersed in an authentic...

Project Description My goal was to determine if interventions to improve team cohesion through interpersonal communication would result in better team performance as measured by presentation cohesiveness on the final project. I conducted this assessment in a required course for all majors in the Department of Communication.

Getting the Group to Work as a Team: A Mini Case Study From the Thoughts on Project Management Blog by Gina Abudi Articles will focus on the the people-side of project management - team leadership, communication, virtual teams, change management and cultural diversity. business process improvement | | communications Email Notifications

Case Study: When Two Leaders on the Senior Team Hate Each Other by Boris Groysberg and Katherine Connolly Baden From the Magazine (January-February 2019) Chris Upson/Getty Images Summary....

1. Wie MyZone Used Virtual Team Building to Boost Servant Moral During COVID-19 2. AmeriCorps Equips 90 Temporary Staff Members for Achieve with Midyear Virtual Group Instruction Sessions 3. How Microsoft's Azure Team Previously Virtual Team Building on Lift Spirits During the COVID-19 Flu 4.

The science of teamwork has been extensively studied, 1 and with good reason. Successful teams improve business outcomes, including revenue and performance. 2 Many organizations are intentionally fostering a collaborative team-based culture, 2 and feeling like a part of a team is a primary driver of employee engagement. 3 Prior to the pandemic ...

In your team, each member is to choose one of the characters in the case study. Complete the evaluation on the reverse of this sheet for your own character first and then for the other members of the team. This form will be given to you to evaluate your teammates when your own presentation is completed. 2. In your character groups, discuss the ...

Partner Center Over the years, as teams have grown more diverse, dispersed, digital, and dynamic, collaboration has become more complex. But though teams face new challenges, their success still...

The purpose of this paper is to present how Erasmus Mundus Action 2 partnerships operated as virtual teams and what common challenges they faced. It is based on a study conducted among project ...

16 case study examples (+ 3 templates to make your own) By Hachem Ramki · January 26, 2024 I like to think of case studies as a business's version of a resume. It highlights what the business can do, lends credibility to its offer, and contains only the positive bullet points that paint it in the best light possible.

A case study is used to investigate two teams of final year multimedia students completing a project-based unit, in which teamwork was an essential ingredient and immersed in an authentic context. Attributes gleaned from the literature for successful teamwork was used to compare the two diverse teams.

Building Customer Centric Teamwork Implementing a COTS package product in a regulated environment Meet Glenn Hughes, MBA, CBAP Senior Business Systems Analyst Consultant in the Pharmaceutical industry Glenn has been a business analyst for over 15 years, working primarily in the highly regulated pharmaceutical industry.

1. Identify your goal. Start by defining exactly who your case study will be designed to help. Case studies are about specific instances where a company works with a customer to achieve a goal. Identify which customers are likely to have these goals, as well as other needs the story should cover to appeal to them.

1. Teamwork cultivates effective communication. Effective teamwork in the workplace starts with solid communication. In order to work together—whether when ideating or working on a new project—you need to communicate to create cohesion and clear goals. Communication starts by building camaraderie and team synergy.

Revised on November 20, 2023. A case study is a detailed study of a specific subject, such as a person, group, place, event, organization, or phenomenon. Case studies are commonly used in social, educational, clinical, and business research. A case study research design usually involves qualitative methods, but quantitative methods are ...

For You For Only $13.90/page! In order to illustrate the value and importance of the teamwork students are asked to prepare case studies on this topic. A good case study should be interesting, well-planned and describe the topic from all sides. In order to choose a good topic try to think over, which topic is interesting for you, which topic ...

For example, managers plan the working hours per workers and arrange the schedule of time off, according to the orkers wants in order to meet their requirements. ... 10/01/11 Grade 12 Business Studies Case Study: Module 3 - Teamwork Required: Read the case study on Starbucks and answer the questions that follow. Remember to ALWAYS answer in ...

This means the normal rules of design apply. Use fonts, colors, and icons to create an interesting and visually appealing case study. In this case study example, we can see how multiple fonts have been used to help differentiate between the headers and content, as well as complementary colors and eye-catching icons.

Teamwork Case Studies Samples For Students 841 samples of this type WowEssays.com paper writer service proudly presents to you a free catalog of Teamwork Case Studies aimed to help struggling students tackle their writing challenges.

Include a call-to-action at the bottom that takes the reader to a page that most relates to them. 26. " Bringing an Operator to the Game ," by Redapt. This case study example by Redapt is another great demonstration of the power of summarizing your case study's takeaways right at the start of the study.

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  12. ᐅ PRESENTATION

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  13. l SLIDE PRESENTATION?

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  14. Nobel Prize presentation, say Crossword Clue

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  15. PRIZE Crossword Clue & Synonyms

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    Crossword Clue. Here is the solution for the Prize clue that appeared on February 16, 2024, in The Mirror Quick puzzle. We have found 40 answers for this clue in our database. The best answer we found was ROSETTE, which has a length of 7 letters. We frequently update this page to help you solve all your favorite puzzles, like NYT , LA Times ...

  17. Prize, 5 letters

    Answer for the clue "____ Prize ", 5 letters: nobel Alternative clues for the word nobel Prize declined by Sartre and Le Duc Tho Swedish chemist remembered for his invention of dynamite and for the bequest that created the Nobel prizes (1833-1896) 2016 prize for Bob Dylan Prized prize Element #102 is named after him Famed Swede

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  19. 2024 Producers Guild Awards Winners List

    Oppenheimer took the top prize at the 2024 Producers Guild of America Awards on Sunday night.. The film won the Darryl F. Zanuck Award for outstanding producer of theatrical motion pictures, a day ...

  20. Nobel Peace Prize Presentation Site Crossword Clue

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  21. Prize (5) Crossword Clue

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  22. prize presentation 5 letters

    Browse Articles; Holidays & Traditions; Gifts & Presents; Write a Letter of Presenting Gifts. Edited by Timbuktu, Charmed, angeline zuhura, Lynn and 26 others. There are several o

  23. pageant prize? Crossword Clue

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  24. NOBEL PRIZE PRESENTATION Crossword Clue

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