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Social media marketing powerpoint presentation slides

Talk about online marketing strategies with our comprehensive Social Media Marketing Powerpoint Presentation Slides. This exclusive internet marketing PPT is useful for web marketing professionals. The content ready digital marketing powerpoint complete deck includes a set of slides such as elements of digital marketing, email marketing strategy, and statistics, budget, dashboard, pay per click advertising, PPC statistics, strategies, budget, dashboard, SEO strategy statistics and budget, display advertising statistics, strategies, budget, dashboard, social media marketing statistics, strategies, budget, dashboard, content marketing strategies, budget, dashboard, social media marketing statistics, strategies, budget, dashboard, online marketing channels, return on investment, strategy framework, roadmap to internet marketing, summary, etc. Furthermore, all PPT templates are completely editable, you can modify the color, text and background colors as per your requirement. Increase brand awareness and improve on ROI using this ready to use online marketing presentation deck. Download the social media optimization PPT slides to create a digital marketing plan. Advise folks to advance in a disciplined fashion with our Social Media Marketing Powerpoint Presentation Slides. Discourage any jostling around.

Social media marketing powerpoint presentation slides

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Presenting this set of slides with name - Social Media Marketing Powerpoint Presentation Slides. Download our professional PPT comprising extensively researched content and professional design layouts. Dont waste hours fiddling with PowerPoint toolbars and finding professional PowerPoint templates. This complete Social Media Marketing Powerpoint Presentation Slides saves hours of your time. Comprising a total of sixty one slides, the PowerPoint presentation is a visual masterpiece with professional PPT templates, data-driven graphs, charts and tables, a beautiful theme, impressive slide designs, icons, imagery and more. It is fully editable so that you can make changes to colors, data and fonts if you need to. Just enter your text in the placeholders provided and rock the meeting or conference you are presenting at.

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  • Business Slides , Flat Designs , Concepts and Shapes , Strategic Planning Analysis , Complete Decks , All Decks , Digital Marketing Strategy , Marketing and Sales , Marketing , Social Media Marketing
  • Social Media Marketing Campaign ,
  • Social Media Key Statistics ,
  • Social Media Management Process

Content of this Powerpoint Presentation

Slide 1 : This slide introduces Social Media Marketing. State Your company Name and begin. Slide 2 : This slide shows Content of the presentation. Slide 3 : This slide highlights first four topics of the Content. Slide 4 : This slide presents Digital Marketing Key Statistics describing- Total Population, Internet Users, Active Social Media Users, Unique Mobile Users, Active Mobile Social Users. Slide 5 : This slide displays Elements of Digital Marketing as- Paid Marketing, Mobile Marketing, Reporting, Organic Marketing. Slide 6 : This slide represents Digital Marketing Channels describing- Email Marketing, Pay-per-click Advertising (PPC), Search Engine Optimization (SEO), Display Advertising, Social Media Marketing (SMM), Content Marketing. Slide 7 : This slide displays Email Marketing with related imagery. Slide 8 : This slide shows Email Marketing Statistics with related icons. Slide 9 : This slide presents Email Marketing Strategies as- Campaign Objectives, Define KPLS, Professionally Designed Emails, Professionally Designed Landing Pages, Contact List Management, List Segmentation & Targeted Emails, Wed site Integration, CRM Integration, Full Metrics Reporting. Slide 10 : This slide provides information about the budget and expenses related to email marketing. Slide 11 : This slide represents Email Marketing Dashboard with the help of graphs, charts and tables. Slide 12 : This slide displays Pay-Per-Click Advertising (PPC) with related imagery. Slide 13 : This slide shows Pay Per Click (PPC) Statistics describing the effectiveness of this medium as a digital marketing channel. Slide 14 : This slide presents Pay Per Click (PPC) Strategies describing- Keyword Research, Ad Creation, Landing Page Development, Account Setup, Tracking Installation and Testing, Campaign Launch, Monitor Performance, Campaign Assessment, Analysis and Feedback. Slide 15 : This slide shows you the budget for estimated daily clicks, costs and cost per click. User can alter according to his requirements. Slide 16 : This slide represents Pay Per Click (ppc) Dashboard showing data with help of bar graphs and pie chart. Slide 17 : This slide displays Search Engine Optimization (SEO) with related imagery. Slide 18 : This slide covers the vital statistics related to use of SEO as a digital marketing channel. Slide 19 : This slide shows SEO Strategies describing- Information Architecture, Search Engine Submission, Linking Analysis & Strategy, Analytics & Reporting, Keyword Analysis, Content Development. Slide 20 : This slide shows the estimated monthly budget for the company. You can edit this as per your requirements. Slide 21 : This slide presents SEO Dashboard showing data in tabular and graphical form. Slide 22 : This slide showcases Display Advertising with related imagery. Slide 23 : This slide presents Display Advertising Statistics showing the effectiveness of this medium as a digital marketing channel. Slide 24 : This slide shows Display Advertising Strategies describing- Set Campaign Goals, Reach out to your Audience, Choose the Right Tools for Campaign Execution, Create Compelling Banner Ads, Optimize your Landing Page. Slide 25 : This slide represents Display Advertising Budget. User can alter this as per their requirements. Slide 26 : This slide showcases Display Advertising Dashboard describing- Clicks, Impressions, CTR, Clicks-through Conventions, View-through Conversions, Total Conversions, Activity per Click. Slide 27 : This slide displays Social Media Marketing (SMM) with related imagery. Slide 28 : This slide covers the vital statistics related to use of social media marketing as a channel. Slide 29 : This slide shows SMM Strategies describing- Choose Platform, Create Content, Determine Audience, Implement, Set Goals, Track & Measure Progress, Adjust. Slide 30 : This slide presents SMM Budget for Content Creation, Social Advertising, Social Engagement, Software /Tools, Promotion/Contest. Slide 31 : Thid slide showcases SMM Dashboard. You can add or edit data as per requirements. Slide 32 : This slide displays Content Marketing with related imagery. Slide 33 : This slide shows the current stats for content marketing and number of respondents in percent. Slide 34 : This slide presents Content Marketing Strategies describing- In-depth Research, A Strong Headline, Effective Call to Action (CTA), Multiple Content Formats, Visual Content, Guest Blogging, Content Promotion, Tracking the Key Performance Indicators (KPI). Slide 35 : This slide represents Content Marketing Budget on monthly basis. Slide 36 : This slide showcases Content Marketing Dashboard with data in graphical form. Slide 37 : This slide shows remaining Content of the presentation. Slide 38 : This slide presents Previous Year’s Digital Marketing Channels describing best and worst Digital marketing channels for market reach. Slide 39 : This is another slide with Previous Year’s Digital Marketing Channels describing most effective digital marketing channels in previous year. Slide 40 : This slide represents ROI on Digital Marketing with the help of bar graph. Slide 41 : This is another slide with ROI on Digital Marketing presenting information on the perceived level of ROI generated by selected marketing channels. Slide 42 : This slide displays Digital Marketing Strategy Framework showing the strategy opted to convert visitors to loyal customers and the relevant digital marketing channels to be used at each stage. Slide 43 : This slide presents Roadmap to Digital Marketing Strategy displaying the time frame for implementing different channels for marketing. Slide 44 : This slide showcases Digital Marketing Summary Dashboard with data in forms of graphs and tables. Slide 45 : This slide shows Digital Marketing ROI Report covering visits, impressions, clicks, cost, CTR,CPC,RPC, ROI, Margin for keywords. Slide 46 : This is another slide on Digital Marketing ROI Report covering return on investment, sessions, cost, revenue, ROI for social media. Slide 47 : This slide displays Digital Marketing Channels Icons. Slide 48 : This slide reminds about a 15 minutes Coffee Break. Slide 49 : This slide is titled as Additional Slides for moving forward. Slide 50 : This slide shows Donut pie chart with related imagery and text boxes. Slide 51 : This slide presents Clustered Column - Line chart with three products comparison. Slide 52 : This slide displays Clustered Bar chart with three products comparison. Slide 53 : This is About Us slide to show company specifications etc. Slide 54 : This is Our Team slide with names and designation. Slide 55 : This is Our Mission slide with related imagery and text boxes. Slide 56 : This is a Comparison slide to state comparison between commodities, entities etc. Slide 57 : This is a Financial slide. Show your finance related stuff here. Slide 58 : This is a Quotes slide to convey message, beliefs etc. Slide 59 : This slide is titled as Post it Notes. Post your important notes here. Slide 60 : This is a Puzzle slide with text boxes to show information. Slide 61 : This is a Thank You slide with address, contact numbers and email address.

Social media marketing powerpoint presentation slides with all 61 slides:

Help folks develop greater competency with our Social Media Marketing Powerpoint Presentation Slides. They allow you to assess, coach and evaluate.

Social media marketing powerpoint presentation slides

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FAQs About Social Media Presentation Templates

What are social media presentation templates.

Social Media Presentation Templates are pre-formatted designs that can be used for creating professional and visually appealing presentations related to social media. These templates can be used across various presentation software like PowerPoint, Google Slides, and Keynote. They typically feature elements such as infographics, charts, and diagrams related to the social media realm.

These templates are used to present data and analytics, marketing strategies, campaign overviews, and other related topics in an easy-to-understand and engaging manner. They are ideal for social media managers, digital marketers, business owners, or anyone who needs to showcase information about social media in a professional context.

Why should I use Social Media Presentation Templates?

Using Social Media Presentation Templates comes with several benefits. First, these templates can save you a lot of time and effort. Instead of starting from scratch, you only need to input your data and adjust the design according to your branding or preferences. They provide pre-made layouts, so you no longer have to worry about designing your slides.

Second, templates ensure consistency in your presentation. All slides follow the same design, which contributes to a seamless and professional look. Lastly, these templates help in delivering your message effectively with the help of relevant visuals, making your presentation more engaging.

Why do I need a Social Media Presentation Template when I can use traditional ones?

Social Media Presentation Templates are designed specifically for presenting social media-related content. These templates usually include graphics, icons, and layouts that are tailored to present social media data and strategies. Traditional templates may not have these specialized components.

In addition, using targeted templates for your presentation can make it more focused and relevant to your audience. It also helps in keeping your audience engaged as the visuals are more relatable and easy to understand.

How customizable are Social Media Presentation Templates?

Social Media Presentation Templates are usually fully customizable. You can insert your text, photos, logos, or any other necessary graphics. You can also adjust design elements like color scheme, fonts, and backgrounds to align with your company branding or specific preferences.

Moreover, the included charts, graphs, and infographics are often data-driven, which means you just need to replace the presented dummy data with your own. This feature can make a significant impact in terms of achieving a personalized and professional presentation.

Where can I find quality Social Media Presentation Templates?

Quality Social Media Presentation Templates can be found on various online platforms. These platforms include template marketplaces and specific tools for presentations like SlidesCarnival, SlideModel, Envato Elements, or TemplateMonster. These platforms offer a wide range of templates to satisfactorily cater to your needs.

When choosing a template, be sure to evaluate its design, customization features, and relevance to your content. A preview function is usually available to help you choose the most suitable template. It's also worthwhile to check reviews or ratings if available to ensure it's a reliable choice.

Social Media Strategy Presentation

Your social media strategy has many moving parts: background research, campaign goals, task lists, deliverables, and more. That’s why your social media strategy presentation has to be comprehensive, organized, and easy to understand.

A customizable, intuitive social media strategy deck template can relieve some of the stress of building your own presentation, allowing you to focus on sharing important information with your social media team. 

Use a social media strategy presentation template to:

  • Present research, goals, and strategies to executives
  • Keep social media team members informed
  • Check in on social media campaign progress and deliverables

Create a stunning Social Media Strategy Presentation

Every slide in your social media strategy presentation template fills an important role, so choose them carefully. While putting together your social media strategy deck slides, think about adding graphs, comparison charts, timelines, or a SWOT analysis to make your points visually. Some potential slides to include are:

Title Slide

Pro tips for your Social Media Strategy Deck Template

Consider these tips when creating your social media strategy deck.

A good rule of thumb for your social media presentation: provide an overview before diving into the details. This kind of structure may help your slides connect and flow naturally.

Charts, graphs, timelines, diagrams, and other graphics can transform your social media strategy presentation into a memorable, meaningful one.

Think about including pauses or breaks for Q&A into your social media strategy presentation.

Limit one idea or one topic to one slide. Overcrowding each slide makes it harder for your audience to absorb and remember the information, as well as execute on it.

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How to create a social media presentation for any business and brand (+ bonus tips for newbies)

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How to create a social media presentation for any business and brand (+ bonus tips for newbies)

What is social media presentation.

In the digital age, where attention spans are shrinking, creating an effective social media presentation is crucial for capturing and retaining any client’s interest. For example, when a business is looking for a social media manager (SMM) to boost their company’s social media presence, they want to know what will be done before it is actually done: what results they’ll get and what methods will be used to achieve them. That’s when a social media presentation comes in handy as the most attractive and informative way to introduce a business PowerPoint presentation .

If you wonder how to present a social media strategy, consider the below tips to help guide your path forward. In today’s article, we’ll walk you through the essential steps to create an impactful social media strategy PPT for any platform that not only conveys your message effectively but also engages your client, so dive right in!

social media campaign presentation

How to create a social media strategy presentation?

Before you design slides, you need to have text, images, or infographics to add. A social media PowerPoint presentation must be related to content such as your social media strategy. Below, we share the steps that will help you craft an impactful social media marketing presentation for client they will never forget!

Disclaimer: You should not limit yourself to just one slide, e.g., to show the target audience, and we’ll now give you an approximate skeleton to follow.

Set goals: Slide 1 ⎼ Social media goals

To present informative social media presentation slides, you should have a solid discussion with the client to discover their business goals and transform them into social media goals. It will impact further brand presentation and research on the target audience, competitors, and promotion methods. In such a presentation, your clients will expect clear and tangible metrics.

For example, a shoe company wants to boost its sales using Instagram. In this case, you have to create goals of getting more conversions in sales, like increased clicks to the company’s website. Your social media analytics presentation should depict how a specific promotion method on a specific platform will give specific numbers.

Pro advice: Use Google Analytics for enhanced tracking and PowerPoint redesign services to create compelling diagrams.

Research your audience: Slide 2 ⎼ Target audience

Most clients know the “persona” they are marketing to, but your task is understanding if desirable business goals match the typical buyer persona. If the client doesn’t know their target audience, you should make recommendations but still try to discover the location, age, occupation, or favorite game of the people they want to reach. The more criteria you know, the more targeted tone and voice you will be able to use to influence people’s choices.

Research competitors: Slide 3 ⎼ Competitors

An effective social media marketing presentation ppt has to analyze direct competitors that definitely exist. And their SMM has already tried promotion strategies for you to learn from or avoid. Researching competitors is about thinking outside the box and analyzing their mistakes or successes. Your client should not be present on every platform, so do research and explore which ones will work best for their business.

When looking at competitors, consider two main things:

  • MARKET GAP (e.g., there is no podcast about house plant care).
  • LEAD ENGAGEMENT (e.g., they get fantastic traffic from Instagram).

Remember, researching competitors teaches you what to do and what not to do: posting frequency, type of content, followings of their followers, and more.

Do social media audit: Slide 4 ⎼ Social media analysis

Any social media report presentation must summarize what the company is already doing. It may be a new company you have to launch social media channels for, and it may be an experienced business looking for a new strategy.

If you create a social media strategy for an existing company, you have to audit its media to define baseline metrics: the number of followers, demographic data, average engagements, content performance, and other important analytics.

If you create a social media strategy for a startup, you will have what to offer only after researching their personas and suitable social media. For example, the target audience is women aged 40 to 55 living in the suburbs, so you offer to go with Facebook.

Set up the infrastructure: Slide 5 ⎼ Content posting tools

In the case of a new company, setting up the infrastructure means doing manual work or making use of SOPs to automate processes.

Answer the following questions if you’re going to do everything manually:

  • Am I going to post things natively?
  • How are we going to get the content calendars approved?
  • Am I the only one to contact/answer the audience in DM/messaging?

In the case of established companies, they will most probably onboard you on a tool they already use and assign a colleague for you to master it quickly.

Create a content calendar: Slide 6 ⎼ Instagram/Facebook/TikTok content calendar

The last thing is putting together your content calendar and content into motion, which can be the hardest part. The last slides in the social media presentations ppt show an example of a post and calendar in tools like CoSchedule. For instance, you will post stories daily, behind-the-scenes images twice a week, and share product posts thrice weekly.

Regardless of plenty of scheduling tools, we advise building a simple content calendar in Excel Spreadsheets to send directly to a client and get approval/feedback.

6 bonus tips for newbies

Tip #1: develop a compelling storyline.

Every effective presentation tells a story, and social media presentations are no exception. Craft a compelling narrative that takes your client on a journey, keeping them engaged from start to finish. Begin with a strong introduction, followed by a clear progression of ideas, and conclude with a memorable closing. Remember, a well-structured storyline can enhance the overall impact of your social media content strategy presentation.

Tip #2: Design eye-catching visuals

Visual elements play a crucial role in any presentation. Create visually appealing graphics, images, and videos that complement your content and are consistent with the brand’s aesthetics. Then, ensure they are optimized to maintain a professional and cohesive look across different devices.

Pro advice: If design is not your cup of tea, consider hiring a professional PowerPoint redesign company to create beautiful icons, diagrams, and other visuals for you.

Tip #3: Incorporate engaging multimedia

Diversify your content by incorporating various multimedia elements. Leverage the power of videos, GIFs, and interactive elements to captivate your client even more.

Tip #4: Keep your social media presentation ppt concise

In the fast-paced world of social media, conciseness is key, so keep your presentation focused on the essential points. Avoid overwhelming your client with excessive information. Instead, prioritize clarity and simplicity to ensure your message is easily digestible. Consider using bullet points, short sentences, and impactful visuals to convey your ideas efficiently.

Tip #5: Leverage data and statistics

Support your claims and statements with relevant data and statistics. Incorporating credible information not only adds authenticity to your presentation on social media strategy but also helps build trust with your client. However, be sure to attribute your sources to enhance credibility.

Tip #6: Optimize for mobile

With the increasing use of smartphones, optimizing your presentation for mobile devices is crucial. Ensure that your content is responsive and looks appealing on smaller screens. Test your presentation on various devices to identify and address any formatting issues. A mobile-friendly presentation enhances accessibility and caters to the preferences of on-the-go clients.

Creating an effective social media campaign presentation requires a thoughtful combination of understanding the client’s needs and their target audience, compelling storytelling, and visually engaging content. By following the tips outlined above, you’ll be well-equipped to craft presentations your client will most definitely appreciate.

In case you need any help with social media slide design, don’t hesitate to contact us for professional assistance. Our presentation design experts are available to help 24/7/365!

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Download Social Media Marketing Free PowerPoint Template

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PowerPoint Presentation templates like Social Media Marketing help us in drafting professional and best presentations for business and personal use. You can customize the color scheme and designs of this Presentation template. This is a Business , Information Technology , Marketing , Pitch Deck , Presentation Templates based presentation template for Google Slides and Microsoft PowerPoint. Furthermore, you can explore more designs and templates in SlidesGeek . There are many other Presentation template like Social Media Marketing which can be helpful for personal and professional use.

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This Presentation template is fully customizable as per the requirement. You can change the color schemes, icons, and text boxes. You can explore other pages in Slides Geek to explore various designs related to timeline, business agenda, process flow etc.

Including those unique and professional infographic designs can enhance the visualization of your presentation created with this free pptx template. Create best presentation and slide decks using Microsoft PowerPoint and Google Slides .

What Can you make from this Free PPTX Presentation Template?

Since the resources are available for free and users can customize the presentation as per their requirement - you can use the presentation template/ slide deck for any of the occasions. Depending upon the need and requirements, the level of customizations may vary. However, if you explore the resources offered at Slides Geek, you can find multiple designs and ideas which can create your modification process much easier too.

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You can customize this presentation template with multiple slides as per requirement to make it as per your requirement. Furthermore, if you want to use some excel templates for data analytics and use some prebuilt excel templates, dashboards, and templates, you can explore Excel Downloads.

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17 Not-So-Secret Social Media Video Tips from Hootsuite’s Experts

Ready to shine on TikTok (and Reels, and every other social video platform)? You need these 17 social media video tips.

ppt marketing on social media

Table of Contents

Why did the social media marketer bring a headlamp to work? Because they’re about to shed some light on 16 social media video tips! (And no, it’s not because they forgot their ring light at home.)

This blog shares some bright ideas and social video best practices you can use to light up your feed. We’ll illuminate the world of social media video content in a flash.

Bonus:  Want to know how a viral social video creator makes millions of dollars in sales? Download the free guide now.

17 top social media video tips

These 17 social media video marketing tips and production tricks are bite-sized wins you can implement today.

Psst: If you really want to dive deep into the social media video game, you need to take Hootsuite’s Best Practices for Social Video course .

1. Start with a strategy

When creating video content (or really any content) for social media, you need to start with a strategy .

Define your goals, target audience, and key message before creating any type of video content. Your strategy should guide your content creation process.

Creating video content without a strategy is a little like heading into the woods without a map. You’ll end up somewhere, but it likely won’t be where you want to go.

2. Use SEO tactics on your video channel

Social media platforms like TikTok and YouTube use algorithms to determine which content is shown at the top of the feed. These algorithms mimic other search engines, like Google.

That’s why it helps to optimize your content with social SEO tips in mind .

Standard SEO practices, like conducting platform-specific keyword research, should be a vital part of your strategy. Not only is social SEO beneficial for your channels , but it can also help you to brainstorm content your audience actually wants.

But don’t stop at keyword research. Make sure your content matches your audiences’ search intent. Make your titles and tags as clear as possible. And organize the words in your caption thoughtfully.

If you’re still not convinced this is the way to go, take a look at this social SEO experiment we did!

3. Storytelling is key

If we know anything, it’s that human beings love a good story. You can trace our penchant for narratives back to the Stone Age, literally reading the writings on the wall.

All those cavemen way back when couldn’t be wrong, which is why having a clear narrative is one of the greatest social media video best practices.

Craft your video with an emotionally engaging, surprising, or otherwise memorable narrative as the backbone.

4. The first few seconds are wildly important

Half the battle in knowing how to shoot video for social media is knowing how to shoot those first few seconds. Capture your viewers’ attention right away—or lose them forever. Use intriguing visuals, bold statements, or questions to draw them in.

“ Users decide if they want to scroll or keep watching within the first 3 seconds of watching a video . Each video has to grab your audience fast,” says Eileen Kwok, Hootsuite Social Marketing Specialist.

“Users are looking for a reason to stay. Put yourself in the shoes of your target audience and brainstorm what kinds of words or actions they would want to see on screen.”

Don’t get afraid to play dirty and use puppy videos to ensnare your audience. No one says you can’t!

5. Optimize for accessibility

A percentage of your audience is disabled. That’s a fact. People may be tuning in with visual, auditory, or sensory disabilities.

Make sure your videos are people-friendly with clear visuals, legible text, alt text in your captions, and subtitles or closed captions .

Not only is it one of the best practices for social media videos, it’s always just a good thing to do for others.

6. Experiment with length

Test different video lengths to see what works best for your audience.

Short videos for quick engagement and long-form videos for in-depth content are both valuable, but it helps to know which your audience prefers.

7. Leverage thumbnails

Create on-point thumbnails that accurately represent your video’s content. Thumbnails can significantly impact click-through rates , so make sure they’re both eye-catching and give your audience a clue about what the video’s about.

In the example below, Hootsuite Labs gives the viewer a one-liner on exactly what they can expect in the video. The thumbnails are also bright, use snappy graphics, and feature a face (dog or human!).

ppt marketing on social media

Source: Hootsuite Labs

8. A/B testing

Experiment with video elements like titles, descriptions, and content types to determine what resonates best with your audience. No one’s born knowing how to make great videos for social media (and if they are, we want to meet that baby). You have to experiment to see what works.

Kwok seconded the importance of playing around with different video formats, noting there are a ton of ways you can circumnavigate the formats you dislike.

“If speaking in front of the camera isn’t your thing, consider Capcut templates,” she says. “If you’re looking for new ways to spice up your videos, try doing a skit, stitching a video, or starting your own series. Testing new formats is the best way to figure out which one sticks with your audience!”

9. Before you buy a camera, figure out your best light

We asked Trish Riswick, another one of Hootsuite’s social media experts, which ‘social media video best practices’ she disagrees with.

“Some people think you just need one ring light to shoot a video. I think you need to have three lights or just shoot in front of a window.” And if you’re using natural light, Trish says even a gloomy day will do the job.

“When you get started, sometimes you think you have to have crystal-clear quality. Nope, not true,” Riswick says. “It doesn’t have to be shot in 4K HD. Lighting is probably the thing that’s messing up your camera the most, so start by improving your lighting set-up . It’s usually a lot cheaper than updating your phone or camera.”

@glenses Tips To Create Cinematic Lighting With Only Natural Light #lightingtips #cinematographytips #lightingtutorial ♬ original sound – Gabriel Joseph

10. Don’t be so formal

When you film a video, you might treat it with reverence. Riswick’s here to remind you to lose the formality.

“When people start out, they think they have to look like a news anchor, so they center themselves in the middle of their screen,” she says. If you want an engaging talking-to-camera video, then do something!

Riswick says it can be something as simple as getting ready in the morning. Whether making your morning smoothie, going for a walk, or on your commute, she says to do something that brings the viewer into your life.

“It makes it feel like you took time out of your day to bring this news to us, which is really interesting to watch.”

Riswick reminds us that you don’t need a set for your videos; you can absolutely have a different backdrop. “ You are the continuity in your videos. Don’t worry if your backdrop isn’t always the same ,” she says.

In fact, you can make your backdrop more interesting if you leave something out of place behind you. “Some creators leave random items that look out of place in their backdrops because they find it creates more opportunities for engagement,” says Riswick. So if you’re, say, shooting in front of a bookshelf, maybe place a bottle of BBQ sauce on it.

ppt marketing on social media

Source: The New York Times

11. Engage with your community

If people are leaving comments or questions on your content, respond !

It’s an open invitation to connect with them, and building that sense of community can boost engagement and loyalty.

12. Give viewers something to do

Include clear calls to action (CTAs) in your videos , such as “download now,” “share,” “comment,” or “click the link in the description.”

Pepper CTAs throughout your video script; use flashy icons or animation to make them stand out in the video, and include CTAs in your video caption.

Notice how the CTA in the post below is in red? Try to make your CTA pop somehow!

View this post on Instagram A post shared by Hootsuite 🦉 (@hootsuite)

13. Create platform-specific content

Tailor your content for each social channel . What works on TikTok may not work on LinkedIn, so adapt your content accordingly.

This tip may seem obvious, but you don’t want to skip it. In fact, Kwok notes that, “There are some hidden tips to help your videos excel on each specific social platform.”

Take TikTok, for example. TikToks loop, so you should “consider altering your scripts so that the first word of the sentence you’re hoping to open with sits at the very end of the video. That way, when the video is played, it will seamlessly loop, enticing users to watch the video multiple times.”

@hootsuite Clear the whole roster with Hootsuite 😉 ♬ original sound – Hootsuite

Kwok also encourages creators to think about “the kind of audience that is on TikTok. Storytime videos, for example, move very quickly, so you’re going to want to cut out any long pauses so viewers are kept interested in what you have to say the entire way through.”

@hootsuite lets find the value if your media work in $$$ 🫡 #SocialROI #SocialMediaMetrics #socialmediamarketing ♬ original sound – Hootsuite

Kwok points out that LinkedIn, however, is a professional social network targeted at thought leaders. Your videos on this platform need to offer value.

“Think how you can tailor your LinkedIn video script to highlight what users can expect to learn from your video,” Kwok says.

However you decide to optimize for your platform, be sure to use the correct social media video specs! If you’re publishing through Hootsuite, the platform will help you out with size compression, video width, height, and bit rate auto adjustments.

14. Consistency is key

Maintain a consistent posting schedule to keep your audience engaged and informed about when to expect new content.

What’s that? It’s time for a shameless Hootsuite scheduler plug? Well, since we’re on the subject, Hootsuite makes it easy for you to plan and publish your social media calendar all in one platform.

Planner - Calendar View

Or, if super easy-to-use and convenient software’s not your thing, you can also use a Google sheet.

15. Mine your analytics for strategic insights

We know, we know. Numbers are boring. But you can’t know what works and what doesn’t without analytics.

Analyze your video performance data on each platform . Then, use that data to refine your content strategy.

ppt marketing on social media

16. Experiment with AI

AI can help in more ways than you think. Some apps allow you to upload a script or an idea and generate a made-for-social video. But that doesn’t mean you’re out of a job. AI should augment your content creation, not replace it.

We recommend using generative AI to help you brainstorm content ideas, captions, or the outline of a video script . Then, you can take the output and edit it so it’s unique to you and your audience.

OwlyWriter AI , for example, will help you generate captions at the click of a button. But you should give them a once-over for things like keyword placement and brand voice.

ppt marketing on social media

17. Practice, practice, practice

If you’re looking to up your video content creation game, the best thing you can do is practice, practice, practice . Riswick says, “If you want to be better at being on camera, you need to practice in front of a camera.”

She also recommends getting feedback from a trusted source. “You need to have people watch your videos and then provide feedback. Otherwise, you’re going to go to the same loop of just doing whatever you’re doing before,” she says.

Riswick also recommends getting comfortable filming in different spaces. “If you’re filming in public, you need to get comfortable with the discomfort of filming in public,” she says.

“I know it can be a little bit cringey, but if this is what you’re choosing to do, then you need to learn to love that discomfort because people are probably going to stop and look at what you’re doing.”

@laurenblackborow ♬ Originalton – Travis Bickle

How to schedule social videos for X/Twitter, Facebook, LinkedIn, Instagram, and TikTok

Schedule your social videos in advance to save yourself the daily publishing headache. You can do so using Hootsuite, the best software for social calendars, in our totally unbiased opinion.

Here’s how:

Step 1 : Sign up for a FREE Hootsuite trial or sign in to your account.

Step 2 : Hover over the top right Create icon and click Create to start drafting your post.

ppt marketing on social media

Step 3 : Choose the social network you want to post to. This can be X/Twitter, Facebook, LinkedIn, Instagram, or TikTok. Or all of the above!

ppt marketing on social media

Step 4 : Fill in the prompts for your post and upload your video. You can instead pull a stock video from Pexels if you prefer. Be sure to include recommended hashtags!

ppt marketing on social media

Step 5 : Schedule your post for when you want to publish it. Hootsuite will recommend the best time to post per your audience.

ppt marketing on social media

FAQs about creating video content for social media

How do i optimize my video for social media.

You can optimize your video by following the above social media video tips. Be sure to create content specific to the publishing platform, follow the advice of videographers, like using natural lighting and clear audio, and make your video mobile-friendly.

How do you plan video content for social media?

You can best plan video content for social media by following a few best practices. Create a plan for the content you intend to shoot, including the video’s goal, a rough storyboard and script, and a place within your content calendar. Don’t forget to plan for post-publishing, too, with promotion.

How do you make an impactful video?

Impactful videos have a few things in common. Often, they are all intentionally shot for the audience, they are engaging or entertaining, they have a visual appeal, and they have intentional timing and pacing. Or, they have some kind of shock factor.

What’s your best video marketing tip for social media?

The best way to create videos for social media is to focus on two things: using SEO tactics to optimize your content for your platform’s algorithm, and creating content intentionally for your audience.

Save time managing your social media presence with Hootsuite. From a single dashboard you can publish and schedule posts, find relevant conversions, engage the audience, measure results, and more. Try it free today.

Get Started

Do it better with Hootsuite , the all-in-one social media tool. Stay on top of things, grow, and beat the competition.

Become a better social marketer.

Get expert social media advice delivered straight to your inbox.

Colleen Christison is a freelance copywriter, copy editor, and brand communications specialist. She spent the first six years of her career in award-winning agencies like Major Tom, writing for social media and websites and developing branding campaigns. Following her agency career, Colleen built her own writing practice, working with brands like Mission Hill Winery, The Prevail Project, and AntiSocial Media.

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Small Business Trends

60 key social media marketing statistics.

If you buy something through our links, we may earn money from our affiliate partners. Learn more .

Social media has evolved beyond a space for personal connections to become a critical component of marketing strategies. Its interactive and engaging environments enable businesses to connect with their audience in ways previously unimaginable, opening up new avenues for engagement, brand development, and direct marketing. This article explores 60 essential statistics on social media marketing, shedding light on its significance, effectiveness, and evolving trends.

Social Media Usage Statistics

The ubiquity of social media is undeniable, with over 4.5 billion users worldwide, representing a vast pool of potential engagements for marketers. The average daily usage of 2.5 hours highlights the integral role of social media in people’s lives, providing marketers ample opportunity to capture attention. The predominance of mobile access underscores the necessity for mobile-optimized content to ensure effective reach and engagement.

  • The global reach and daily engagement of social media are staggering, with over 4.8 billion users worldwide as of 2023, indicating a significant portion of the global population is actively engaging with these platforms
  • On average, individuals spend approximately 2.5 hours on social media platforms daily.
  • Over 91% of all social media users access their preferred platforms via mobile devices, emphasizing the importance of mobile-optimized marketing content.
  • Facebook remains the most used social media platform, with over 2.8 billion monthly active users.
  • Instagram has over 1 billion monthly active users, showcasing its popularity, particularly among younger demographics.
  • YouTube’s viewership has skyrocketed, with over 2 billion logged-in monthly users.

The Demographics of Social Media Users

The demographic distribution on social media platforms offers key insights into target audience identification and strategy development. The significant engagement of the 18-29 age group across platforms emphasizes the need for brands to tailor their messaging and content to resonate with younger audiences. The slight female majority in user demographics may influence content strategy, particularly in industries where gender-specific marketing can be beneficial.

  • In The US, 71% of 18-29-year-olds use Instagram, indicating its appeal among younger users.
  • Facebook’s largest age group is 25-34, making up 32.4% of its user base.
  • LinkedIn’s user base predominantly comprises professionals aged 25-34 , highlighting its professional orientation.
  • Snapchat and TikTok are particularly popular among teens, with 69% of U.S. teens using Snapchat and 67% using TikTok.

User Behavior on Social Media Platforms

Understanding user behavior, including peak engagement times and content preferences, is vital for optimizing post schedules and formats. The increased engagement for visual content, such as images and videos, necessitates a visually-driven content strategy. The specific behaviors observed on each platform—from Twitter’s preference for video content to Instagram’s high interaction rates with carousel posts—guide marketers in crafting platform-specific strategies to maximize engagement.

  • Users spend an average of 30 minutes per day on Instagram.
  • TikTok has seen an explosive growth in average engagement, with users spending an average of 52 minutes per day on the app.
  • 80% of Twitter users are ‘affluent millennials’, showcasing its unique demographic appeal.

social media marketing statistics

Diving Deep into the Social Media Platform: Key Social Media Marketing Facts

Each social media platform offers unique opportunities and challenges for marketers:

Facebook Marketing Statistics

  • Facebook ads reach 2.14 billion people, offering unparalleled market access.
  • 78% of American consumers have discovered retail products to buy via Facebook.
  • Images account for 75-90% of Facebook advertising effectiveness/performance.

Instagram Marketing Statistics

  • Instagram boasts an average engagement rate of 1.22%, the highest among all platforms for brands.
  • 500 million users interact with Instagram Stories daily, making it a powerful tool for marketers.
  • Over 60% of users report discovering new products through the platform, with influencers playing a key role in this discovery process. Additionally, micro-influencers on Instagram boast engagement rates of up to 7%, significantly higher than those of macro-influencers, indicating a deeper level of trust and interaction with their audience.

Twitter Marketing Statistics

  • Twitter has over 330 million monthly active users, with 42% of them using the platform daily.
  • 77% of Twitter users feel more positive about a brand when their tweet has been replied to.

LinkedIn Marketing Statistics

  • LinkedIn has over 774 million members, with 4 out of 5 members driving business decisions.
  • There’s a 50% year-over-year increase in content shared on LinkedIn.

social media marketing statistics

Small Business Deals

Harnessing the power of social media: social media marketing stats.

The statistics illuminate several key areas critical for crafting effective social media marketing strategies:

  • 54% of users research products on social media. Consequently, brands that invest in social media product showcases and reviews can significantly boost their visibility and sales.
  • 65% of consumers visit a brand’s website after seeing a product on social media, emphasizing the importance of a strong social media presence in driving web traffic.
  • A social media campaign focusing on emotional engagement tends to perform better, with a 27% increase in engagement rates.

The Effectiveness of a Social Media Marketing Strategy

  • 97% of marketers use social media to reach their audiences.
  • 73% of marketers believe their efforts through social media marketing have been “somewhat effective” or “very effective” for their business.
  • Social media has a 100% higher lead-to-close rate than outbound marketing.
  • Content marketing costs 62% less than traditional marketing and generates about 3 times as many leads.

Emerging Trends in Social Media Advertising

  • The influencer marketing industry is set to grow to approximately $13.8 billion in revenue.
  • Content that disappears after a short period, like stories, will continue to increase in popularity.
  • 89% of marketers say ROI from influencer marketing is comparable to or better than other marketing channels.
  • Social media stories are becoming increasingly popular, with over 500 million daily users across multiple platforms.

social media marketing statistics

Building a Strong So Mcial Media Presence: Why it Matters

  • 57% of consumers are more likely to buy from brands they follow on social media.

social media marketing statistics

The Rise of Influencer Marketing: Statistics and Insights

  • 49% of consumers depend on influencer recommendations for their purchase decisions.
  • The influencer marketing industry is set to grow to approximately $13.8 billion in 2021.
  • 67% of brands use Instagram for influencer marketing.

social media marketing statistics

Crafting Successful Campaigns: Social Media Marketing Strategies

  • Tweets with images receive 150% more retweets than those without.
  • Posts with at least one hashtag average 12.6% more engagement .
  • Social media posts that include video content see a 49% higher interaction rate compared to those without. Leveraging video content can significantly increase user engagement, shares, and overall visibility of your campaigns.
  • Posts published on Thursdays and Fridays , specifically between 1 PM and 3 PM, experience the highest engagement rates. Timing your posts strategically can lead to greater exposure and interaction, maximizing the reach of your campaigns.
  • Campaigns that incorporate user-generated content (UGC) see a 28% higher engagement rate than those that do not. Encouraging your audience to share their own experiences or content related to your brand not only fosters a sense of community but also enhances credibility and trust with potential customers.

social media marketing statistics

Practical Approaches: Social Media Marketing Tactics

In navigating the challenges of content overload and ad-blocking technologies, marketers must refine their content strategies to prioritize quality, relevance, and engagement. The use of hashtags and interactive content, such as question posts, emerges as effective tactics for boosting visibility and fostering engagement. These strategies not only enhance content discoverability but also encourage user interaction, driving deeper engagement and community building.

  • Posts with at least one hashtag average 12.6% more engagement.
  • Social media posts with questions generate 23% more engagement.
  • Including a call to action in your social media posts can increase engagement by 25%.
  • Visual content, such as images or videos, garners 36% more engagement on social media platforms compared to text-only posts.
  • Posting during peak hours, such as between 10 AM and 3 PM , can boost engagement rates by 17%, as more users are active during these times.
  • Utilizing user-generated content in your social media strategy can increase engagement by 28%, as it fosters authenticity and trust among your audience.

social media marketing statistics

The Power of Visuals: Video Marketing on Social Media

  • Videos on social media generate 1200% more shares than text and image content combined.
  • 85% of marketers use short-form videos as part of their marketing strategy, with 30% considering it the most effective content format.
  • Live streaming has become a key player in social media strategies, with users watching live video 3 times longer than pre-recorded content.

social media marketing statistics

Looking Ahead: Future Trends and Predictions

As social media continues to evolve, marketers must stay ahead of emerging trends and technological advancements. The growing interest in AR and VR, the increasing importance of social listening for insights and trend spotting, and the rising influence of micro-influencers and niche communities predict a future where personalization, innovation, and community engagement become the hallmarks of successful social media marketing.

  • With platforms like Instagram and Facebook integrating shopping features, social commerce sales are projected to reach new heights, making social media a significant sales channel.
  • Advances in AI and machine learning will enable more personalized content, improving engagement rates and marketing effectiveness.
  • The use of artificial intelligence for personalized marketing experiences is expected to rise significantly.
  • Consumer privacy and data protection will take center stage, impacting targeting capabilities in social media advertising.
  • Sustainability and ethical practices will influence consumer behavior on social media, prompting brands to adopt more responsible marketing practices.
  • The integration of social media in everyday devices and appliances, known as the Internet of Things (IoT), will offer new avenues for marketers to reach consumers.

social media marketing statistics

Strategic Applications of Social Media Marketing Statistics

Embracing video and visual content.

The statistics highlight the undeniable impact of video and visual content on engagement and conversion rates. Marketers should prioritize creating high-quality, engaging video content tailored to each platform’s audience. For instance, short-form videos may perform exceptionally well on TikTok and Instagram Stories, while longer, more informative videos might be better suited for YouTube or Facebook.

Leveraging Platform-Specific Strategies

Each social media platform caters to a unique demographic and user behavior, making it crucial for marketers to tailor their strategies accordingly. LinkedIn’s professional audience may require more formal and informative content, while Instagram’s user base might engage more with visually appealing and creative posts. Understanding these nuances allows for more targeted and effective marketing campaigns.

Enhancing Customer Service through Social Media

With a significant portion of consumers expecting quick responses to inquiries on social media, businesses must ensure they have the resources and strategies in place to manage customer service effectively on these platforms. This not only improves customer satisfaction but also builds trust and loyalty, which are crucial for long-term brand success.

Investing in Influencer Marketing

The high ROI and trust associated with influencer marketing underscore its value as a marketing strategy. Businesses should consider partnering with influencers whose audiences align with their target market, focusing on authenticity and natural fit over mere follower count to maximize impact.

social media marketing statistics

Prioritizing Privacy and Trust

As privacy concerns continue to grow among social media users, brands must be transparent about their data handling practices and strive to build trust through ethical marketing practices. This involves respecting user privacy, engaging in responsible advertising, and creating content that adds value without exploiting user data.

Integrating Social Media with Other Marketing Channels

The synergy between social media and other digital marketing channels, such as email marketing, can significantly enhance overall marketing effectiveness. By integrating these channels, marketers can create a cohesive and unified brand experience that guides customers through the buying journey more smoothly.

Focusing on Engagement and Community Building

Beyond merely posting content, engaging with followers through comments, messages, and interactive content can foster a sense of community and loyalty. Brands that succeed in building active and engaged online communities often see higher retention rates, increased advocacy, and better conversion rates.

Staying Ahead of Trends and Adapting to Changes

The digital landscape is continuously evolving, with new trends emerging rapidly. Marketers must stay informed about the latest developments in social media marketing, from algorithm changes to new content formats, and be ready to adapt their strategies accordingly. This agility can provide a competitive edge and ensure ongoing relevance in a crowded digital space.

FAQs: Social Media Marketing Statistics

How important is a social media strategy for a small business.

A social media strategy is crucial for small businesses as it helps increase brand awareness, engage with the target audience, drive website traffic, and ultimately, boost sales. It provides a cost-effective way to compete in the digital landscape.

Why are social media marketing statistics important?

Social media marketing statistics help businesses understand the effectiveness of their campaigns, make data-driven decisions, and measure ROI. They also provide insights into audience behavior, which is valuable for optimizing marketing strategies.

What trends are we seeing in social media advertising statistics?

Current trends in social media advertising statistics include the rise of video content, increased focus on influencer marketing, and the growing importance of mobile optimization for ad campaigns.

How do statistics vary between different social media platforms?

Statistics vary between platforms due to differences in user demographics, engagement behaviors, and ad formats. For example, Instagram may have higher engagement rates among younger audiences, while LinkedIn may be more effective for B2B marketing.

What is the success rate of social media marketing?

The success rate of social media marketing varies widely depending on factors like industry, strategy, and the quality of content. On average, businesses report a 95% increase in brand awareness and 73% increase in website traffic through effective social media marketing.

What percentage of marketers use social media marketing?

As of the latest data, approximately 88% of marketers use social media marketing as a part of their overall marketing strategy due to its effectiveness in reaching and engaging with audiences.

What should social media marketers be doing?

Social media marketers should focus on creating compelling content, setting clear objectives, analyzing data regularly, staying updated on platform algorithm changes, and engaging with their audience in real time to build meaningful relationships.

What are some surprising social media statistics?

Surprising social media statistics include the fact that Instagram has over 1 billion monthly active users, tweets with images receive 150% more retweets, and 54% of social browsers use social media to research products.

What is the 80/20 social media marketing rule?

The 80/20 rule in social media marketing suggests that 80% of your content should provide value, entertain, or educate your audience, while the remaining 20% can be promotional in nature. This approach maintains a healthy balance between engaging content and direct marketing messages.

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No, Michael Cera Is Not the Mastermind Behind CeraVe

So what’s with the elaborate online marketing campaign implying otherwise?

michael cera who has a beard and mustache looks into the camera holding a bottle of cerave moisturizing cream

By Rachel Strugatz

For the last three weeks, videos of Michael Cera have circulated online, claiming that the actor is the founder of the skin care brand CeraVe.

Michael Cera. CeraVe. Get it?

In late January, paparazzi photos of Mr. Cera lugging giant bags of CeraVe around New York City appeared in Page Six and People magazine. The same week, Mr. Cera was spotted handing out moisturizer to pedestrians and signing bottles of CeraVe at Euro Chemist, a pharmacy in Brooklyn.

Influencers such as Kirbie Johnson and Haley Kalil were paid as part of the marketing campaign to post content speculating on a potential partnership between the brand and actor. In a promotional YouTube video with Bobbi Althoff, host of “The Really Good Podcast,” Mr. Cera performatively walked out of the interview when questioned about his relationship with CeraVe.

It’s all part of an ultra-meta, multipronged marketing campaign that CeraVe has been unveiling layer by layer over weeks, and which will culminate in its first Super Bowl commercial. It is an unexpected turn, perhaps, for a brand that has been an unassuming drugstore favorite for years — and for its star, Mr. Cera, who rarely does brand collaborations. He’s also a rather unlikely, and memorable, choice for a beauty ambassador in a field crowded with celebrity skin care lines.

“So, my name is Cera. So, it’s a perfect crossover opportunity,” Mr. Cera deadpans in a scene depicting a boardroom pitch in CeraVe’s 30-second spot, which is expected to air during the first quarter of the game.

Only in the final seconds of the ad, a version of which has been reviewed by The New York Times, do dermatologists clarify that CeraVe wasn’t developed with Mr. Cera.

The commercial gives other indications that the claims are fantastical. At times Mr. Cera is filmed with the drama, sensuality and dreamlike quality of ’90s perfume ads, down to the male models flanking him.

“Human skin is my passion,” Mr. Cera says at the beginning of the spot, where he scales a mountain before appearing in a boardroom with a bunch of suits and doctors in lab coats. An extended version of the ad also features a talking narwhal.

It’s tongue in cheek, but as part of the ruse, CeraVe is also responding to the speculation that Mr. Cera helped create CeraVe, keeping the virality of the campaign going without misleading consumers too far. “CeraVe is and always has been developed with dermatologists,” the brand posted on its social media channels last week.

The campaign was developed by WPP, led by the ad agency Ogilvy North America, and the commercial was directed by Tim Heidecker and Eric Wareheim of Prettybird, the American comedy duo known as Tim & Eric, whom Mr. Cera pitched for the project.

“We knew the campaign hinged on getting him,” said Charlotte Tansill, president of Ogilvy public relations, social and influence, North America. Ms. Tansill, who called the project “over the top and chaotic,” said Mr. Cera agreed to be part of the campaign right away.

CeraVe’s global brand general manager, Melanie Vidal, pointed out that Reddit threads had already made a connection between Mr. Cera and the obvious marketing crossover potential.

“Why is Michael Cera not the spokesperson for CeraVe? One is a moisturizer helping people look more youthful and the other is probably the most youthful looking man alive,” read a Reddit post from seven years ago. Another post, from six years ago, referred to the brand as “Michael Cerave.”

“You have this interesting juxtaposition of serious medicalized skin care supported by doctors, with this love, admiration and connection to the everyday consumer that’s largely happening on social media,” said David Greenberg, chief executive of L’Oréal USA, a subsidiary of L’Oréal, which acquired CeraVe in 2017.

CeraVe isn’t the first beauty brand to advertise at the Super Bowl. Last year, E.l.f. Cosmetics dominated the Super Bowl beauty conversation, putting Jennifer Coolidge in a commercial co-written by the “White Lotus” creator Mike White. (This year, E.l.f. is doing something similar, with the actor Zach Woods, known for his roles in “Silicon Valley” and “The Office,” directing a 30-second spot.) NYX Professional Makeup will also air its first Super Bowl commercial on Sunday.

Mr. Greenberg declined to say how much CeraVe paid for airtime during the big game, but Michael Duda, managing partner at Bullish, a consumer marketing and investment firm, said a 30-second spot during the first quarter of the game costs around $7 million, which doesn’t include other costs, such as production or Mr. Cera’s fees.

Mr. Cera, who is not active on social media and does not own a smartphone, according to a publicist for CeraVe, did not respond to requests for comment. Until now, Mr. Cera has only one other brand partnership under his belt, with Uber Eats. This is the actor’s first time working with a beauty brand.

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Social Media Agency

Social media agency presentation, free google slides theme and powerpoint template.

Let's say you have an agency and your work is closely tied to social media. Were we correct? Use this template to boost your popularity and attract new clients looking for improving their influence on the internet. Greet them with these engaging and colorful slides while you tell them all about your services. Include some testimonials too!

Features of this template

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  • 25 different slides to impress your audience
  • Contains easy-to-edit graphics such as graphs, maps, tables, timelines and mockups
  • Includes 500+ icons and Flaticon’s extension for customizing your slides
  • Uses illustrated concepts from Storyset : editable color, different backgrounds, animated illustrations
  • Designed to be used in Google Slides and Microsoft PowerPoint
  • 16:9 widescreen format suitable for all types of screens
  • Includes information about fonts, colors, and credits of the free resources used

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