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How To Make a Company Profile Presentation with Examples and Templates

How To Make a Company Profile Presentation with Examples and Templates

Imagine a presenter who can resonate with their target audience so effectively that they inspire the required trust and confidence to get new relationships started. That’s the primary goal of a successful company profile presentation. 

As Nancy Duarte has said in her book Resonate , “Presenting ideas can either evoke puzzled stares or frenzied enthusiasm, which is determined by how well the message is delivered and how well it resonates with the audience.” Precisely because we know how vital this is to any business, we’re revising how to write a productive company profile in this article. 

We’ve included company profile examples in this article to learn from others on how to best present your company. In this article, we’re strictly referring to company profile presentations.

What is a company profile?

As we’ve described before in our company profile templates category, a company profile is a resource organizations can use for creating presentations that describe the essential aspects of a company.

Company profile uses

A company profile is meant to assist in presenting a company to an audience. With that understanding, it can help with topics ranging from sales to internal company presentations, for example: 

Introducing the company to its new employees

If we understand this resource as a polished portfolio or dossier, it’s easier to conceive how it can back up almost any pitch for diverse collaborations. The tool is suitable for showing a company’s philosophy, intentions, and plans to an audience. 

Acquiring new investors

Promote your brand with it, or use the resource to persuade investors during fundraising for your company. You can also rely on it to present your company to prospects by crafting a professional company presentation.

Marketing presentations

Another aspect to consider is that company profiles are great for media presentations, back up any sponsorship opportunities, and get new collaborators to pitch in with our global company vision and plans.

How to create a company profile presentation: step-by-step instructions

Putting a company profile presentation together helps to focus on each slide at a time. Focus on the meaningful content of your company profile and use slides to complement your message. 

Here is a run-down of each slide, one by one, to help put your company profile together. 

Step 1 – Company Profile Cover Page

Your first slide can include your company logo , a title that typically reads “Company Profile”, and a sub-title. A quick one-liner description can be entered here or a meaningful short text with a motto or phrase.

Tips for presenting a company profile presentation

Step 2 – Mission & Vision

In general, you’re seeking to include the vision and mission slides in these first part of a company presentation. The classic piece of advice here is to state a company’s mission to give out what you’re looking to achieve. If you have doubts on what to include in a mission and vision slide, learn here how to prepare a successful vision statement .

Very much tied to the above, start by seeking a compelling introductory section for a company presentation. 

Defining a Company's Vision and Mission in Company Profile presentation

Step 3 – What we do

Next, introduce your services or products in a medium-sized slide text. Nancy Duarte again guides us with valuable wisdom on this aspect as she recalls how “communicating only the detailed specifications or functional overviews of a product isn’t enough.” Look for an emotional rapport in your product introduction as much as possible. Ideally, you’ll address consumers’ or your audience’s pain points in a way that compels them to hear more. 

On this last note about your audience, go deeply into their ways of thought, desires, interests, and needs to determine the problems and challenges they’re facing. Clearly defining what your proposed solution of value will be throughout your company pitch is a great way to present your company profile. 

Far from overdoing it, focus on your main business areas to present your top three to six. Use images or icons for visual support. Include a supporting text on a service description, and the benefits of these for your target audience. 

What we do Slide for company profile presentation

Step 4 – About the Company

And enter your company description in the next slide. This is usually presented with the header “About Us.” If your growth is at the point where it makes an impact once the story is told, include it. The same applies to any awards or key certifications you may have in your name. If you’ve made it to the news or media in great light, or if there’s any vital history that can be an impressive point for your company’s reputation, it may be worth adding those here. 

An About Page for a Company Profile presentation

If you don’t want to start from scratch, you can use the About Us slide templates for PowerPoint.

In a nutshell, use all of your relevant bragging rights as you see fit. Stress any significant milestones your company could have achieved by the time you present. And narrow down your niche and any location-specific expertise you may have working to your advantage. 

Step 5 – Present the Team

Follow with your team slide through a Meet the Team slide design. Show a few images of your leading talent. As usual with a team slide, consider the most common recommendations on who to highlight and what to include. You’re looking for the most reputable milestones of your team members’ careers as a highlight of their background to make a shining difference. If a particular person or group makes a stellar difference by being an experienced part of your team, include the following slide with just those party’s credentials and best references. 

Showcasing the team in Company Profile presentation

Step 6 – Company major milestones

Then move to portray the company’s significant milestones in a timeline visually . The idea is to make your roadmap visually clear. For that, title each part of the process, give it a brief description, and extend timeline indications onto a separate slide, if you prefer. 

Timeline illustration of a company's milestones

Step 7 – Relevant Data

If you need to add PowerPoint chart templates , the next few slides would be a proper section to include these. Give descriptions of the data you’re presenting. Include a mix between pie charts, line and bar graphs, and other formats as you move along. 

Company Profile Presentation Data Charts Slide

Our Company profile PowerPoint template , for example, includes a world map that allows users to pinpoint company locations around the globe. The idea is to make the company’s global reach a lot more visible. 

All of the above coincides with a total of 15 slides we put together as part of this company PowerPoint-friendly material. Edit its background, move data around, and customize it as you see fit.

From here on, we suggest adding positive reviews via client testimonials. You can even add a client portfolio if you already have a great, solid base. Any good words about you from relevant parties will reinforce your credibility as the final touch and your conclusion slide.

Why use company profile templates?

Using PowerPoint presentation templates for company profiles is the first step toward a professional job. The primary justification for this choice is how much easier it is to edit, add, remove, or re-write a slide compared to other formats. Depending on how often you’ll need to customize this resource to pitch an audience, making quick changes can be easy and convenient.

Also, consider how quickly a company is going to face alterations in terms of products, finances, milestones, and diverse goals. Adding or removing a slide is very easy!

While we’re touching upon edits, keep your texts short and relevant descriptions. Avoid long blocks of content or jam-packed illustrations, even using graphs, tables, or others. As with any slide for any purpose, keep your presentation as lean as possible. 

Alternatively, you can access our free company profile template to create an excellent company presentation.

Recommendations on company profiles

Speaking of purpose, define what the company profile is set out to achieve. An investment plan or trade portfolio can be a part of why a company profile is needed. Align objectives in this sense with the overall content. 

If it isn’t evident, add the company logo to the company profile presentation. If you’re using pictures, make sure they’re of the highest quality, as this speaks professionalism. Some logo maker tools offer preset presentation sizes which makes the process easier.

As for contact details, seek to include email, phone, corporate address, and even a website mention. Adding these details is a way to let potential clients quickly learn more about your company. Social media accounts are also a must in terms of outreach and potential customers checking the company’s trajectory. To make it convenient and for a streamlined access to your contact information, add a digital business card with relevant contact details including website link and social media handles.

Company profiles might not be the best place to include financial reports or any corporate problems you’re dealing. On the contrary, they’re intended to draw people to your business and make them fall in love with a brand, its mission, and its vision. 

That’s why it’s so important to seek to appeal to your audience’s emotions. How you can call upon an emotional connection with what you’re presenting is a great guiding principle as you build your next company profile presentation material, script, setting, and performance. Every aspect counts! Control what happens rather than leaving it to chance. 

Examples of successful company profiles

Study cases for eco-friendly companies.

From a two-page company profile for a food waste management solution company to an 88-page document of the exact nature of one of Australia’s Equity Trustee companies, we’re detailing various company profile examples for a clearer idea of what these can include. 

MAEKO made a clear statement in just a couple of slides, clearly defining its mission & vision, its niche, the offered solution for a world-class problem, and displaying its products’ end purpose.

The annual report from Equity Holdings Ltd. instead presents data in a consolidated way that both shareholders and potential business partners can quickly appreciate. Though lengthy, the main goal behind this approach is to provide complete insights into each aspect of the trust’s management, profits & losses.

We hope this has helped, and, of course, let us know if you’d like to see more or different. We’re here to help you excel every step of the way. Also, check out our step-by-step guide on how to make a PowerPoint Presentation .

1. Company Profile PowerPoint Template - The Basic Structure

Cover Image for Company Profile Presentation

For business executives, sales teams, and entrepreneurs, the Company Profile PowerPoint Template proves to be a powerful tool for kicking off a quick and impactful presentation. As described in the article, it contains the basic structure for a powerful Company introduction covered in 15 slides.

Blue & light gray themed, it’s fully compatible with all versions of PowerPoint, Keynote, and also Google Slides. Pie chart graphs, linear graphs, and bar graphs slides included to create detailed data reports.

Use This Template

2. Company Profile PowerPoint Template with SWOT Analysis & Pricing

cover for company profile template in teal tone

This template will give you the tools for a fully-detailed company introduction. Listing slides to showcase scenarios such as “problem vs solution”, SWOT analysis, global market solutions, pricing lists, and way more, it’s a compendium of 20 slides intended for business success.

In a dashing white and teal color combination, with gray accents, this template is the perfect asset to present data in a visually appealing way. Fully compatible with all versions of PowerPoint, Keynote, and Google Slides.

3. Professional Company Profile PowerPoint Template

cover photo for company profile template

Present your company in a stellar fashion thanks to this Company Profile template. With subtle gradients and a clean layout, this template’s design moves far from the classy-styled presentation into a carefully crafted design with vivid tones. Dark purple, red, and orange tones make up this template in striking combinations to gather the public’s interest.

100% compatible with all PowerPoint versions, Apple Keynote, and Google Slides.

4. Executive Styled Company Profile Template

cover photo for executive profile template

Make a memorable introduction for your company with the help of this Company Profile template for PowerPoint. This template can boost your pitch in a steel gray tone with terracotta and teal accents. Featuring slides for organigrams, goals and milestones, core values, timelines, and more, 22 slides are ready to edit and rearrange as fits your company the best.

Compatible with all PowerPoint versions, Apple Keynote, and Google Slides.

5. Flyer One-Pager Company Profile Template

cover for flyer one pager company profile template

Easy to distribute, even easier to create. A vividly toned one-pager company profile template is a practical solution for conferences, meetups, and any kind of large business exhibition. Quickly deliver the vital data that makes your company a profitable place to invest. Get hold of potential new clients, or just attract potential employees with the help of this flyer format of a company profile.

Fully editable in all versions of PowerPoint, Apple Keynote, and Google Slides

company presentation format

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10 Slides you should have in your company profile

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Creating a business presentation from scratch is never an easy task – you always have to consider and start from the type of presentation you’d need, the goals you want to achieve through it, your audience’s profile, needs and expectations, and the context of the presentation (how and where it’s going to be delivered and how much time will you have).

But when you have a guideline of how to figure out these elements and what you should include in your business presentation, then it all starts to make sense. That’s why we decided to put together several guides and how-tos on the most common business presentations out there. We started our series with the slides you should have in your pitch deck , followed by what to add in your sales deck and now in this article, we want to cover another very common type of presentation: the company profile.

We started this series with the structure for a pitch deck, followed by a sales presentation and now a company profile.

https://visualhackers.com/blog/10-slides-you-need-to-have-in-your-startup-pitch-deck/

https://visualhackers.com/blog/10-slides-you-should-have-in-your-sales-presentation/

What is a company profile and when & where to use it?

Company profiles are presentations made to be used in introduction emails, to introduce your company before getting to specifics. You won’t need to actually present it, so make it explicit and easy to understand. 

Compared to a live presentation, where your focus is on the audience, in a company profile it is ok to talk about you. The reader’s purpose is to get to know you. 

A company profile is essential, from a startup to any major company

It is what most of your future partners and clients will see for the first time. What impression do you want to make? 

It happens for a lot of companies to get so involved in making the company profile that they forget for who is actually made. Putting in all the information about you will make it boring for the reader and at the same time won’t leave any mystery about you. 

As the Business Dictionary would define it: 

A company profile is a concise description which, among other items of information, includes  firm’s history, number and quality of its human, financial, and physical resources, organizational and management structure, past, current and anticipated performance, and its reputation, and the standing of its goods or services.

But let’s not get wrapped around a definition and see how we can make a unique profile. Even if it’s your company profile, we recommend you to focus on how your company helps your customers. 

It can also take many forms, some companies have it in a word document, others in a brochure, or as a presentation. We will talk about the 10 elements any company profile should have:

1. Mission statement/vision 

This is the moment where you tell customers what drives you to do what you do. Continue with your mission and what are the values the brand stands for. Without knowing all the details about your products, they judge you by your values and your vision. 

What does your company aspire to achieve? 

You probably know the mission’s company, as it is part of your brand identity. With it, or with some additional information, also cover here details as who are your primary customers and where are your operations active.  

company presentation format

2. Brief history of the company 

A very simple way to tell your history is with a timeline slide. This way you can put all the steps that got you to the present in a visual way that is easy to understand. For the important one you can always add a short paragraph.

Keep in mind that you should include both ups and downs from your company. Show your readers that you have been through difficult moments, but you overcame them. 

company presentation format

3. Overview of the solution

Spark some curiosity. Before getting into more details about each product/service you have, do an overview of the solution you are offering. Talk about what problem your solution tackles and how it does that.

You can also walk the reader through the process of creating this solution, what were your drivers and aspirations. This slide is meant to paint the big picture of your work.

company presentation format

4. Development & Growth 

Hit me some numbers. Use real facts and data to show the difference between where you started, where you are now and where the company is going. Based on the internal data make a connection with external factors. They will be of much more interest for the reader, and at the same time will be explained by your work.

Tell stories of how much effort all the company did to grow. It’s up to you if you want to share struggles your company faced or specific actions of improving.

company presentation format

5. Detailed Products & Services

If your company has only a few products/services you can present them individually. Each product/service needs to be described from a technical point of view ( specific characteristics ) and from a customer point of view ( how can it be used/ for what it is used ). 

In case there are too many products/services and it will take a lot of space to write about all, put them in categories. Under each category make a list of the products that it includes and add a general description. 

It would be very helpful for your potential client and also for you if you add pricing and offers for the products/services. This will save time and you will continue discussion with those who are interested even after seeing the pricing.

company presentation format

6. Industry recognition/position

Let your reader know what your position is in the market. Include details about market size, your contribution to the market and what is the course of the industry. Don’t forget to differentiate yourself from other players in the market. 

Even better, if you have received any recognitions or awards don’t be shy to mention them. Your readers will trust your company more if they see you have been acknowledged by specialized institutions. 

company presentation format

7. Client portfolio & Testimonials

Show your potential partner/customer with whom you have already worked. Having testimonials form the biggest clients will bring value to your brand. Try to get a quote from a well known person in that organization or from an authoritative one.  

Real feedback will strengthen your image without being too promotional. And is more credible as it comes from an external source.

company presentation format

8. Case studies

A very good way to showcase your work is with a case study. This means that you take a client that you worked with and start explaining how you worked together, what were the challenges, how you handled them, what was your approach and what were the results.

This is the process from the first talk until the end of the collaboration. Focus on the relevant aspects that showcase your solution and your communication during the collaboration. It is also helpful to have feedback from the client here. 

company presentation format

9. Team & Departments

Who are the people behind the company? 

In a startup it may be easier to present every member of the team, their background and area of expertise and it is also more important. A strong team sends a clear message, that you are ready for business.

For a bigger company having only the ones in leadership won’t be as meaningful. They must appear in the company profile together with the departments of the company. You want to transmit the image of a united company where every employee has its contribution.

company presentation format

10. Call to Action & Contact

A must have in your company profile is a simple push toward the next step. If the reader doesn’t know exactly what to do when they finish going through the document give them a few ideas, like:

“For more information contact us”, “Let’s schedule a call to talk more”.

In the end put the contact info where you can be found, address, email, telephone number. You can also have more contact persons for different situations. This will make it easier for the reader and will shorten the contacting process. 

company presentation format

Company profiles can get very formal and have a lot of pages, the difference is that you can make it more interactive. Use creativity and put yourself in the customer shoes to see what they would be interested to see. May it be in a word document form or a presentation format do the best to personalize it and add your colors to it (metaphorically and literally).

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10 Slides you should have in your sales presentation

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Thank you so much for this blog post, now i know what should i add in my comopany profile presentation? all these three slides are fabulous..!!

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View Information about Creative Company Profile PowerPoint Template

Creative Company Profile PowerPoint Template

This is a creative PowerPoint template that’s most suitable for making company profile slideshows for marketing agencies and businesses. The tem...

View Information about Digitech IT & Technology Company Profile Template

Digitech IT & Technology Company Profile Template

This company profile template is designed for businesses and brands in the tech and IT industries. It includes 37 unique slides featuring modern conte...

View Information about Informatics IT Company PowerPoint Template

Informatics IT Company PowerPoint Template

Informatics is a creative PowerPoint template designed for information and technology-related companies and businesses. The template is fully customiz...

View Information about Real Estate Business Company Profile PowerPoint Template

Real Estate Business Company Profile PowerPoint Template

Making a professional company profile for your real estate business will be much easier when you have this PowerPoint template. It features modern and...

View Information about RUNSHELL Company Profile Word Template

RUNSHELL Company Profile Word Template

Runshell is a simple company profile template that features minimalist page layouts with fewer visual elements. It has 24 different pages for showcasi...

View Information about Clean Company Profile Word Template

Clean Company Profile Word Template

If you’re working on a company profile for a corporate agency, this template is perfect for creating a high-quality brochure. It comes with styl...

View Information about Minimal Company Profile Presentation Template

Minimal Company Profile Presentation Template

This PowerPoint template features a clean and minimal design, making it a great choice for designing company profiles for modern businesses and agenci...

View Information about Business Proposal & Profile Word Template

Business Proposal & Profile Word Template

This is a business profile template that you could easily customize and use to make company profile brochures. It features a minimalist and clean page...

View Information about Krypton Corporate Business Profile Template

Krypton Corporate Business Profile Template

Krypton is a multipurpose business profile template you can use to create various styles of company profile brochures. It features a minimal design wi...

View Information about HEXA Corporate Company Profile Word Template

HEXA Corporate Company Profile Word Template

If you’re looking for a template to design a physical brochure of your company profile, this template is for you. It comes in both MS Word and I...

View Information about Modern Company Profile Word Template

With this Word template, you can design a highly professional company profile to showcase your brand and business. It includes 18 page layouts with fu...

View Information about Dagon Presentation Template

Dagon Presentation Template

This colorful and stylish PowerPoint template will allow you to craft company profiles and many other business presentations with ease. It includes 39...

View Information about Raunds Company Profile PowerPoint Presentation

Raunds Company Profile PowerPoint Presentation

If you’re looking for a unique PowerPoint template to create a company profile that makes your business stand out, this template is made just fo...

View Information about Ronin Business Presentation Template

Ronin Business Presentation Template

Ronin is a trendy and colorful PowerPoint template you can use to design company profiles and business portfolios for fashion and lifestyle brands. Th...

View Information about Azurey Corporate Profile PowerPoint Template

Azurey Corporate Profile PowerPoint Template

Azurey is a modern PowerPoint template featuring a minimalist slide design. It’s perfect for designing company profiles for corporate brands. Th...

View Information about Porto & Profile PowerPoint Template

Porto & Profile PowerPoint Template

Porto is a multipurpose company profile PowerPoint template you can use to create both company profiles for corporations as well as to create personal...

View Information about Snipship – Business PowerPoint Template

Snipship – Business PowerPoint Template

If you’re looking for a PowerPoint template with a clean and minimal layout to design a company profile presentation, this template is for you. ...

View Information about Martin Business Profile PowerPoint Template

Martin Business Profile PowerPoint Template

A business PowerPoint template featuring a dark and elegant design. This template is most suitable for designing company profiles and portfolio slides...

View Information about Purplo Business Profile PowerPoint Template

Purplo Business Profile PowerPoint Template

A great PowerPoint design plays a key role in creating a winning presentation. With this stylish and modern slideshow template, you can design a more ...

View Information about SINDE Business Presentation Template

SINDE Business Presentation Template

Sinde is a multipurpose PowerPoint template you can use to create all kinds of business presentations, including company profiles. The template includ...

View Information about AEGIS Agency PowerPoint Template

AEGIS Agency PowerPoint Template

Aegis is a company profile PowerPoint template made for small and corporate agencies. The template includes 30 unique slides in HD resolution and allo...

View Information about Free Company Profile PPT Template

Free Company Profile PPT Template

The Free Company Profile PPT Template is a comprehensive solution for businesses looking to present their company introduction, business plan, and str...

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View Information about Asmirah Presentation Template

Asmirah Presentation Template

This PowerPoint template is designed with modern corporate brands in mind. The colorful and highly visual design of this template will allow you to cr...

View Information about Business Pitch PowerPoint Template

Business Pitch PowerPoint Template

A great pitch deck is a must-have for presenting a startup or a business at an event or a meeting. This PowerPoint template is designed for creating t...

FAQs About Company Profile Presentation Templates

What are company profile presentation templates.

Company profile presentation templates are pre-made designs that allow you to showcase crucial details about your business. These features often include your company's history, mission and vision, products or services, team structure, achievements, and future goals. They allow for a professional, consistent approach to presenting this information, with a well-crafted layout that captivates your audience's attention.

Templates are versatile and customizable, designed to accommodate different company sizes and business sectors. This means you get to tailor the template to align with your brand's unique visual identity and selling points. You can use these templates for business meetings, pitch presentations, employee orientation materials, and client introductions.

Why Are Company Profile Presentation Templates Important?

First, company profile presentation templates save time and effort. Instead of starting from scratch, you have a start point that you only need to customize to fit your business. This convenience allows you to devote more time to other aspects of your business that need attention. Additionally, with a template, design novices can easily create professional looking presentations.

Secondly, templates contribute to brand consistency. They help you present your business information consistently across different platforms or meetings, ensuring your brand identity stays intact. They also promote clarity and comprehensibility, as audiences easily understand the information presented in a well-structured and eye-pleasing way.

How to Choose the Right Company Profile Presentation Template?

To choose the right company profile presentation template, start by understanding your brand's aesthetic and the kind of impression you want to make. The template should be visually appealing and align with your brand colors, typography, and overall style. It should also suit the purpose of the presentation, whether it's for company introduction, sales pitching, or team training.

Look for a layout that accommodates all the information you aim to showcase without appearing crowded or complex. The template should be easy to modify to match your needs. If you're unsure, consider templates that are widely used in your industry. They typically address the patterns of information conveyance commonly employed in your sector.

How Can I customize these Templates to Match My Company’s Branding?

All presentable company profile templates allow customization. Most of them come with editable sections where you can insert your content, such as texts, images, and graphics. You can also change background colors, font types, font sizes, and shapes to match your company's brand identity. In some templates, you can even modify the slide orders or add extra slides if you need more space to present your information.

Remember the importance of maintaining visual consistency while customizing. Pay attention to your color scheme, typography, use of logos, image styles, and overall branding rules. This way, the customization keeps your brand identity cohesive while making the template accurately represent your business.

Where Can I Access Company Profile Presentation Templates?

There are numerous online platforms offering an array of these templates. Popular options include PowerPoint, Google Slides, Canva, SlideModel, and GraphicRiver. These platforms provide versatile templates that can be downloaded on your device and customized offline. Some sites offer free templates, while others require a subscription or individual purchase.

Ensure whatever platform you choose offers quality templates that can easily be customized to suit your company's branding. Also, consider whether the platform supports the software you intend to use for customization. Most websites clearly indicate which software (like PowerPoint or Google Slides) is compatible with their templates.

Find the perfect PowerPoint presentation template

Bring your next presentation to life with customizable powerpoint design templates. whether you're wowing with stats via charts and graphs or putting your latest and greatest ideas on display, you'll find a powerpoint presentation template to make your ideas pop., presentations.

Help your data, insights, and recommendations make a statement with beautiful and easily customizable presentation templates.

company presentation format

Certificates

Celebrate accomplishments big and small with customizable certificate templates. From gift certificates to awards for finishing a course or training, find a template that highlights their accolades.

company presentation format

Boost visibility for your show, project, or business with easily customizable poster templates. Find templates for all your promotion needs and make them uniquely yours in a flash.

company presentation format

Keep track of whatever you need to in style. From personal planning to promotional calendars, find templates for every kind of project and aesthetic.

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Infographics

Say more with less using helpful and easily customizable infographic templates. Add clarity to business presentations, school projects, and more with these helpful templates.

company presentation format

Start with the best PowerPoint templates

Droplet design purple modern simple

Elevate your storytelling

Tips, tricks, and insider advice from our business and design experts

A quick way to create beautiful, powerful PowerPoint presentations

Create captivating, informative content for PowerPoint in just a few minutes—no graphic design experience needed. Here's how:

company presentation format

1. Find the perfect PowerPoint template

company presentation format

2. Customize your creation

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3. Show it off

Let's create a powerpoint design, frequently asked questions, where can i find slide templates and themes that i can customize.

To find customizable slide templates and themes, you can explore the business presentations templates or search by PowerPoint templates . Once you find a template that resonates with you, customize it by changing its color scheme, add in your own photos, and swap out the font.

How do I use pre-made PowerPoint templates?

After you've chosen a PowerPoint template to use, customize it. Explore [design tips] on how to customize a deck that resonates with your brand while putting emphasis on the topic at hand. Play with other design elements, like photo shapes, to make each slide unique.

How can I make or edit my own custom PowerPoint templates?

Start from scratch by creating your own PowerPoint template . Follow tips for designs and business presentations so that your unique template is cohesive and relevant to your brand. Incorporate your brand's color scheme and graphics so that all your slides aren't text only.

What kinds templates can I get online for PowerPoint?

You can get PowerPoint templates that have modern designs, animated ones, or even hand-drawn art in each slide. The color schemes range from bold to subtle. Each template's slides are also organized based on what you may want to include in your presentation . You can use the template as a starting point and customize its specific details from theme.

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Modern resume

How To Write A Presentation 101: A Step-by-Step Guide with Best Examples

How To Write A Presentation 101: A Step-by-Step Guide with Best Examples

Jane Ng • 02 Nov 2023 • 8 min read

Is it difficult to start of presentation? You’re standing before a room full of eager listeners, ready to share your knowledge and captivate their attention. But where do you begin? How do you structure your ideas and convey them effectively?

Take a deep breath, and fear not! In this article, we’ll provide a road map on how to write a presentation covering everything from crafting a script to creating an engaging introduction.

So, let’s dive in!

Table of Contents

What is a presentation , what should be in a powerful presentation.

  • How To Write A Presentation Script
  • How to Write A Presentation Introduction 

Key Takeaways

Tips for better presentation.

  • How to start a presentation
  • How to introduce yourself

Alternative Text

Start in seconds.

Get free templates for your next interactive presentation. Sign up for free and take what you want from the template library!

Presentations are all about connecting with your audience. 

Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message. And you’ve got options such as slideshows, speeches, demos, videos, and even multimedia presentations!

The purpose of a presentation can vary depending on the situation and what the presenter wants to achieve. 

  • In the business world, presentations are commonly used to pitch proposals, share reports, or make sales pitches. 
  • In educational settings, presentations are a go-to for teaching or delivering engaging lectures. 
  • For conferences, seminars, and public events—presentations are perfect for dishing out information, inspiring folks, or even persuading the audience.

That sounds brilliant. But, how to write a presentation?

How To Write A Presentation

How To Write A Presentation? What should be in a powerful presentation? A great presentation encompasses several key elements to captivate your audience and effectively convey your message. Here’s what you should consider including in a winning presentation:

  • Clear and Engaging Introduction: Start your presentation with a bang! Hook your audience’s attention right from the beginning by using a captivating story, a surprising fact, a thought-provoking question, or a powerful quote. Clearly state the purpose of your presentation and establish a connection with your listeners.
  • Well-Structured Content: Organize your content logically and coherently. Divide your presentation into sections or main points and provide smooth transitions between them. Each section should flow seamlessly into the next, creating a cohesive narrative. Use clear headings and subheadings to guide your audience through the presentation.
  • Compelling Visuals: Incorporate visual aids, such as images, graphs, or videos, to enhance your presentation. Make sure your visuals are visually appealing, relevant, and easy to understand. Use a clean and uncluttered design with legible fonts and appropriate color schemes. 
  • Engaging Delivery: Pay attention to your delivery style and body language. You should maintain eye contact with your audience, use gestures to emphasize key points, and vary your tone of voice to keep the presentation dynamic. 
  • Clear and Memorable Conclusion: Leave your audience with a lasting impression by providing a strong closing statement, a call to action, or a thought-provoking question. Make sure your conclusion ties back to your introduction and reinforces the core message of your presentation.

company presentation format

How To Write A Presentation Script (With Examples)

To successfully convey your message to your audience, you must carefully craft and organize your presentation script. Here are steps on how to write a presentation script: 

1/ Understand Your Purpose and Audience:

  • Clarify the purpose of your presentation. Are you informing, persuading, or entertaining?
  • Identify your target audience and their knowledge level, interests, and expectations.
  • Define what presentation format you want to use

2/ Outline the Structure of Your Presentation:

Strong opening: .

Start with an engaging opening that grabs the audience’s attention and introduces your topic. Some types of openings you can use are: 

  • Start with a Thought-Provoking Question: “Have you ever…?”
  • Begin with a Surprising Fact or Statistic: “Did you know that….?”
  • Use a Powerful Quote: “As Maya Angelou once said,….”
  • Tell a Compelling Story : “Picture this: You’re standing at….”
  • Start with a Bold Statement: “In the fast-paced digital age….”

Main Points: 

Clearly state your main points or key ideas that you will discuss throughout the presentation.

  • Clearly State the Purpose and Main Points: Example: “In this presentation, we will delve into three key areas. First,… Next,… Finally,…. we’ll discuss….”
  • Provide Background and Context: Example: “Before we dive into the details, let’s understand the basics of…..”
  • Present Supporting Information and Examples: Example: “To illustrate…., let’s look at an example. In,…..”
  • Address Counterarguments or Potential Concerns: Example: “While…, we must also consider… .”
  • Recap Key Points and Transition to the Next Section: Example: “To summarize, we’ve… Now, let’s shift our focus to…”

Remember to organize your content logically and coherently, ensuring smooth transitions between sections.

Ending: 

You can conclude with a strong closing statement summarizing your main points and leaving a lasting impression. Example: “As we conclude our presentation, it’s clear that… By…., we can….”

3/ Craft Clear and Concise Sentences:

Once you’ve outlined your presentation, you need to edit your sentences. Use clear and straightforward language to ensure your message is easily understood.

Alternatively, you can break down complex ideas into simpler concepts and provide clear explanations or examples to aid comprehension.

4/ Use Visual Aids and Supporting Materials:

Use supporting materials such as statistics, research findings, or real-life examples to back up your points and make them more compelling. 

  • Example: “As you can see from this graph,… This demonstrates….”

5/ Include Engagement Techniques:

Incorporate interactive elements to engage your audience, such as Q&A sessions , conducting live polls , or encouraging participation.

6/ Rehearse and Revise:

  • Practice delivering your presentation script to familiarize yourself with the content and improve your delivery.
  • Revise and edit your script as needed, removing any unnecessary information or repetitions.

7/ Seek Feedback:

You can share your script or deliver a practice presentation to a trusted friend, colleague, or mentor to gather feedback on your script and make adjustments accordingly.

More on Script Presentation

company presentation format

How to Write A Presentation Introduction with Examples

How to write presentations that are engaging and visually appealing? Looking for introduction ideas for the presentation? As mentioned earlier, once you have completed your script, it’s crucial to focus on editing and refining the most critical element—the opening of your presentation – the section that determines whether you can captivate and retain your audience’s attention right from the start. 

Here is a guide on how to craft an opening that grabs your audience’s attention from the very first minute: 

1/ Start with a Hook

To begin, you can choose from five different openings mentioned in the script based on your desired purpose and content. Alternatively, you can opt for the approach that resonates with you the most, and instills your confidence. Remember, the key is to choose a starting point that aligns with your objectives and allows you to deliver your message effectively.

2/ Establish Relevance and Context:

Then you should establish the topic of your presentation and explain why it is important or relevant to your audience. Connect the topic to their interests, challenges, or aspirations to create a sense of relevance.

3/ State the Purpose

Clearly articulate the purpose or goal of your presentation. Let the audience know what they can expect to gain or achieve by listening to your presentation.

4/ Preview Your Main Points

Give a brief overview of the main points or sections you will cover in your presentation. It helps the audience understand the structure and flow of your presentation and creates anticipation.

5/ Establish Credibility

Share your expertise or credentials related to the topic to build trust with the audience, such as a brief personal story, relevant experience, or mentioning your professional background.

6/ Engage Emotionally

Connect emotional levels with your audience by appealing to their aspirations, fears, desires, or values. They help create a deeper connection and engagement from the very beginning.

Make sure your introduction is concise and to the point. Avoid unnecessary details or lengthy explanations. Aim for clarity and brevity to maintain the audience’s attention.

For example, Topic: Work-life balance

“Good morning, everyone! Can you imagine waking up each day feeling energized and ready to conquer both your personal and professional pursuits? Well, that’s exactly what we’ll explore today – the wonderful world of work-life balance. In a fast-paced society where work seems to consume every waking hour, it’s vital to find that spot where our careers and personal lives harmoniously coexist. Throughout this presentation, we’ll dive into practical strategies that help us achieve that coveted balance, boost productivity, and nurture our overall well-being. 

But before we dive in, let me share a bit about my journey. As a working professional and a passionate advocate for work-life balance, I have spent years researching and implementing strategies that have transformed my own life. I am excited to share my knowledge and experiences with all of you today, with the hope of inspiring positive change and creating a more fulfilling work-life balance for everyone in this room. So, let’s get started!”

Check out: How to Start a Presentation?

company presentation format

Whether you’re a seasoned speaker or new to the stage, understanding how to write a presentation that conveys your message effectively is a valuable skill. By following the steps in this guide, you can become a captivating presenter and make your mark in every presentation you deliver.

Additionally, AhaSlides can significantly enhance your presentation’s impact. With AhaSlides, you can use live polls, quizzes, and word cloud to turn your presentation into an engaging and interactive experience. Let’s take a moment to explore our vast template library !

Frequently Asked Questions

1/ how to write a presentation step by step .

You can refer to our step-by-step guide on How To Write A Presentation Script:

  • Understand Your Purpose and Audience
  • Outline the Structure of Your Presentation
  • Craft Clear and Concise Sentences
  • Use Visual Aids and Supporting Material
  • Include Engagement Techniques
  • Rehearse and Revise
  • Seek Feedback

2/ How do you start a presentation? 

You can start with an engaging opening that grabs the audience’s attention and introduces your topic. Consider using one of the following approaches:

3/ What are the five parts of a presentation?

When it comes to presentation writing, a typical presentation consists of the following five parts:

  • Introduction: Capturing the audience’s attention, introducing yourself, stating the purpose, and providing an overview.
  • Main Body: Presenting main points, evidence, examples, and arguments.
  • Visual Aids: Using visuals to enhance understanding and engage the audience.
  • Conclusion: Summarizing main points, restating key message, and leaving a memorable takeaway or call to action.
  • Q&A or Discussion: Optional part for addressing questions and encouraging audience participation.

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A writer who wants to create practical and valuable content for the audience

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Investment Business Plan presentation template

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Rewards come after a great investment, and this applies especially to companies. You’ll need to attract potential investors and other people to put their trust in your project. With this free presentation template, you can explain your business plan, your market research and everything you need to strike a new...

Law Consulting Sales Pitch presentation template

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Law Consulting Sales Pitch

To ensure that people act according to what they’re allowed to do, law consulting firms offer their helpful legal services. When it comes to demonstrating your strong points and attracting new clients, there’s nothing like a sales pitch, and this new free business template is cut out for that job.

Technology Consulting presentation template

Technology Consulting

If you want to attract new clients to your technology company and to keep them satisfied, design your own consulting sales pitch with these minimalistic slides.

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Simple Business Plan

Boosting sales, attracting new customers, expanding the market... All of these are goals that businesses want to achieve. Aim high in your next presentation for your business plan, especially if you put your trust in this free template by Slidesgo.

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Colorful Candy Shop Company Profile

Do you like candies? It’s time to sweeten your presentation with a very fun template! The pastel colors and wavy abstract shapes will make your information stand out and frame your data into a cool candy-land. Present your candy shop to potential investors, clients or at an industry level and...

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Consulting services are essential for many businesses and organizations. Promote yours by showing your audience a presentation created out of this dynamic template. The illustrations are isometric, which is always a good innovation. All the layouts, graphs and infographics included are very helpful when it comes to defining your potential...

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Investment Company Business Plan

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Macari Company Profile

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Process Street

Business Strategy Presentation Template

Identify the purpose of the presentation, identify target audience for the presentation, research about the market and competitors.

  • 1 North America
  • 4 South America

Design the presentation outline

Approval: outline by manager.

  • Design the presentation outline Will be submitted

Prepare the content for each slide

Incorporate relevant business data and statistics, add suitable images, diagrams, and infographics, choose a professional presentation design template.

  • 2 Corporate

Customize the template with brand colors and logos

Approval: design by creative director.

  • Choose a professional presentation design template Will be submitted
  • Customize the template with brand colors and logos Will be submitted

Revise the content as per the feedback

Ensure consistency in fonts, colors, and styles across all slides.

  • 4 All of the above

Prepare speaker notes for each slide

Check for grammatical and factual errors, practice the presentation, approval: final content by manager.

  • Prepare the content for each slide Will be submitted
  • Incorporate relevant business data and statistics Will be submitted
  • Add suitable images, diagrams, and infographics Will be submitted
  • Revise the content as per the feedback Will be submitted
  • Ensure consistency in fonts, colors, and styles across all slides Will be submitted
  • Prepare speaker notes for each slide Will be submitted
  • Check for grammatical and factual errors Will be submitted

Print handouts if necessary

Ensure the technical setup is functioning correctly.

  • 2 Visual display
  • 3 Slide transitions
  • 4 Internet connection
  • 5 Microphone

Deliver the presentation

Take control of your workflows today., more templates like this.

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Our top Microsoft PowerPoint templates for a perfect presentation

O ne of the most popular presentation tools, Microsoft PowerPoint, offers a range of design templates with varied colors, visuals, fonts, and formats to help you create visually appealing slides quickly. If you want to create presentations that leave a lasting impression, we put together a list of templates you can try when working on your favorite tablet or laptop.

PowerPoint templates for professional and personal use

The template you choose should mirror the message you want to convey. It should take away from the presentation or overshadow it. Listed below are a few aesthetic Microsoft PowerPoint templates that you can use for different purposes.

Proposal presentation template

This whitepaper proposal presentation template is ideal for presenting professional reports highlighting your company's growth or key events. The base template has seven slides, which include editable icons and infographics.

You can use the template as is or add more slides to accommodate additional photos, animations, and videos. The template uses a clean and professional font, and you can customize it to suit your company's branding style and guidelines.

What's the difference between Microsoft PowerPoint templates and themes?

Pitch deck template.

This PowerPoint pitch deck template includes 20 slides. It can help you tell your brand's story to potential investors. It features a modern design and plenty of slides to showcase your brand's business model, the market opportunity for your business, competitor analysis, and a two-year action plan. It also includes slides you can use to introduce key team members to potential investors.

Since it has futuristic elements, this template is best used by technology startups, innovative businesses, and firms presenting technology-forward solutions or business ideas.

Personal portfolio

If you're a creative professional and want to showcase your projects, you're likely looking to create a portfolio. This photography portfolio template , which has a modern and simplistic design, is a great option.

The template lets you present your work through a minimalist template that is vibrant and aesthetic. It succeeds in keeping attention on your photographs. This template is primarily used for photographs. However, you can customize it to showcase other creative projects, like video editing reels or graphic design work.

The template also includes a Services page that you can use to detail the types of services you offer. Use this page to describe your professional abilities and the unique skills you bring to the table.

Trip planner

If you're planning a trip with your family or friends and want to create a presentation to share your travel details, this trip planner template is a great choice. This well-designed template includes eight slides. The user-friendly layout helps you detail your itinerary, planned activities, accommodation arrangements, and budget. There's also a mood board slide you can use to add images that capture the essence of your trip.

This standard template is an easy way to share broader travel plans with your group. You can customize it by adding maps, videos that your travel companions can refer to, and a detailed day-by-day agenda. A presentation like this is a great way to coordinate your travel details with a larger group so that everyone is on the same page.

Training presentation

If you're putting together a training slideshow for your company or a personal project, this training presentation template can help you deliver engaging content. It has 12 slides, including an introductory slide, six slides to cover the training modules, a summary slide, and a final slide for the assessment and evaluation.

If your training is longer, you can modify the template by adding as many slides as needed. You can also include images, videos, and infographics to make your presentation more impactful.

Photo album presentation

Whether it's a wedding or a birthday celebration, what better way to share photographs with your guests than through a thoughtfully put-together photo album? This photo album template is a great choice. It includes 20 slides that allow you to highlight your favorite memories in a visually appealing way.

The slides include a variety of layouts that allow for full-sized images and multiple smaller images. This album template is primarily meant for photographs. You can customize it to include videos from your special day.

The end of the template has a few text-focused slides that you can use to share stories, quotes, or details about the event. Whether you decide to make this presentation for yourself or want to share it with your friends and family, this template is an excellent way to digitize your memories.

The best Microsoft PowerPoint templates to keep you happy, healthy, and organized

Mind map presentation.

Mind maps are an excellent way to brainstorm, allowing you to detail your ideas visually without sticking to a specific format. You can turn a project that would otherwise include a long list of to-dos into a visually engaging web of interconnected tasks or concepts. If you want to try this method of brainstorming for a personal or professional project, a mind map template is what you need.

How to pick the best template

Choosing the right template is key to creating an effective presentation. While the right template can enhance the impact and readability of your content, the wrong one can be jarring and reduce audience engagement.

When choosing a template for your presentation, consider factors like the color scheme, the format, the graphics and imagery used, and the font style and size.

You should also assess whether the template is appropriate for the message you share through the presentation. For instance, if you're creating a business proposal, don't select a template with contrasting colors and a less formal layout. Additionally, to deliver a professional-looking presentation, maintain a consistent PowerPoint theme .

Our top Microsoft PowerPoint templates for a perfect presentation

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  2. A Company Introduction & Business Plan Presentation Template

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  1. How To Make a Company Profile Presentation with Templates

    Step 1 - Company Profile Cover Page Your first slide can include your company logo, a title that typically reads "Company Profile", and a sub-title. A quick one-liner description can be entered here or a meaningful short text with a motto or phrase. Useful tips for reviewing the Cover Page of a Company Presentation Step 2 - Mission & Vision

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    Skip to start of list 6,190 templates Create a blank Business Presentation Blue and Yellow Playful Doodle Digital Brainstorm Presentation Presentation by Noisy Frame Minimalist Beige Cream Brand Proposal Presentation Presentation by Saga Design Studio Brown Minimalist Casual Fashion Collection Presentation Presentation by Portopath Studio

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    Present your growing company in the best light using a creative and elegant PowerPoint. The Company profile presentation template has multiple business slides that help you showcase a clear overview of your company. From your mission statement, team, and history to your current market, services, and potential growth, you'll end up with a ...

  7. 16 Corporate Presentation Templates to Effectively Highlight Your Company

    Corporate presentations typically include elements like introduction, overview, products/services, market analysis, testimonials, financial overview and future roadmap. When creating corporate presentations, thoroughly research your audience's preferences and interests, then tailor your presentation to resonate with them.

  8. 10 Slides you should have in your company profile

    1. Mission statement/vision This is the moment where you tell customers what drives you to do what you do. Continue with your mission and what are the values the brand stands for. Without knowing all the details about your products, they judge you by your values and your vision. What does your company aspire to achieve?

  9. Free Company Presentation Template

    12 Key Clients 13 Testimonials 14 Contacts How to present company vision? Kicking off your company presentation, start by pitching your general business philosophy, which is at its most efficient when it speaks to readers almost on a personal level. For instance, mention that you prioritize people and their skills and passion above all.

  10. How to Quickly Make a Company Profile in PowerPoint PPT With Templates

    So, what should your company profile format PPT include? What slides does it need to help your audience understand what sets you apart? Are you a beginner working in PowerPoint? Don't worry: this tutorial has everything you need to learn how to make a company profile presentation in PowerPoint.

  11. 75+ Best Company Profile Presentation Templates

    Company profile presentation templates are pre-made designs that allow you to showcase crucial details about your business. These features often include your company's history, mission and vision, products or services, team structure, achievements, and future goals. They allow for a professional, consistent approach to presenting this ...

  12. 24+ Best Free Company Profile PPT Templates for 2024

    This free company profile presentation template features a running theme of arrows. There are also resizable infographics included. The company profile template is free and has 48 unique slides that can be customized. 2. Leader for Success Free Company Profile Template PowerPoint. This company profile template free download for PPT has many slides.

  13. Free Company Presentation Templates & Google Slides Themes

    The company PowerPoint template can enhance your presentations by providing a professional and cohesive look. With its sleek design and customizable features, it allows you to showcase your company's information, data, and achievements in a visually appealing and engaging manner, leaving a lasting impression on your audience.

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    26 Slide Corporate Template Pack by 24Slides No matter how long or short your presentation is, you'll find something useful in this 26-slide template pack. It doesn't even matter what industry you're in. If you need a quick and professional template, look no further than this! You can use this template to outline your organizational chart.

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    2. Linka - Corporate PowerPoint Template. If you're looking for a new company presentation PowerPoint, Linka is a great place to start. It's clean, modern, and attractive. It'll help your facts and data look great. Corporate PPT templates with over 30 slides give you lots of freedom.

  16. Company Presentation: What Your Prospects Want to See

    The best visual format for your company presentation, which is often in PowerPoint, is to include an image with a couple of bullet points on each slide. To create a website quickly, we recommend Wix (affiliate link) for its ease of use and affordable pricing. There are five main sections you should include in your company presentation.

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    Overview Overview of presentation writing. What Is A Presentation? Presentations are all about connecting with your audience. Presenting is a fantastic way to share information, ideas, or arguments with your audience. Think of it as a structured approach to effectively convey your message.

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    16:9 Investment Business Plan Rewards come after a great investment, and this applies especially to companies. You'll need to attract potential investors and other people to put their trust in your project. With this free presentation template, you can explain your business plan, your market research and everything you need to strike a new...

  22. Business Strategy Presentation Template

    Identify the purpose of the presentation Determine the main objective of the presentation. What message or idea do you want to convey? Consider the desired outcome and the impact this presentation will have on the overall business strategy. What is the main objective of the presentation? Identify target audience for the presentation Identify the specific

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    Captivate your audience with our collection of professionally-designed PowerPoint and Google Slides templates. Boost your presentations and make a lasting impression! Back All templates. All Templates ... Unveil your company's potential with the Polychrome Glassmorphism Corporate Scheme Powerpoint template, designed for the modern business ...

  24. Our top Microsoft PowerPoint templates for a perfect presentation

    O ne of the most popular presentation tools, Microsoft PowerPoint, offers a range of design templates with varied colors, visuals, fonts, and formats to help you create visually appealing slides ...