Creating a Video Presentation in PowerPoint

Creating a Video Presentation in PowerPoint – A Complete Guide

creating video presentations powerpoint

  • What Is a Video Presentation?
  • Benefits of Creating a Video Presentation
  • Creating a Video Presentation in PowerPoint
  • Tools for Making Video Presentations
  • Steps To Turn Your PPT into a Video
  • Tips for Making Video Presentations

In case you were unaware, 90% of the brain’s information is visual.

It can be challenging to make captivating video presentations, especially if you need to familiarize yourself with the necessary tools and methods.

You run the danger of losing your audience’s interest and needing help to communicate your idea properly.

To help you out, everything you need to know to make captivating PowerPoint video presentations will be covered in this blog article, from learning the fundamentals to experimenting with the newest features and advice.

Stay tuned to learn how to make captivating video presentations that can support you in reaching your objectives.

What Is a Video Presentation

Video presentations are essential since they are a compelling and captivating means of conveying your message. Since the brain processes images far more quickly than words, using video in presentations can help you better hold your audience’s attention and help them retain the content. Moreover, because they can be customized for your particular audience and incorporate elements like storytelling and interactivity, video presentations have the potential to be more engaging and personalized than traditional presentations.

Video presentations come in various forms, each with unique advantages. Among the most popular formats are the following:

Animated explainer videos: These animated videos employ primary language to convey complicated ideas excitingly. Companies frequently use them to describe intricate technological procedures or to launch new goods or services.

Screencasts: Videos called screencasts are made while you’re working on a task on your computer. They are frequently used to produce training or lesson videos, which let you walk your viewers through a study step-by-step.

Tutorials: Videos that walk viewers through a process step-by-step are called tutorials. They frequently produce instructional videos, such as those that show viewers how to assemble a device or operate a new piece of software.

Video ads: Short commercials, known as “video ads,” are used to advertise goods and services. They are frequently utilized on social media and other online platforms.


There are several contexts where video presentations can be utilized, such as:

Marketing: Engaging marketing materials like explainer films, product demos, and customer testimonials may be made with video presentations. They can also be used to produce video advertisements and content on social media.

Training: Videos intended for customers, employees, or both can be made with PowerPoint presentations. They can also be utilized to make training movies for salespeople and onboarding. 

B2B communication: Sales pitches, product demonstrations, and client presentations can all be made with video presentations. Online events and seminars can also be made with them.

Expos: Video presentations can create product booths and interactive displays at expos and trade shows. They can also be used to create promotional videos for expos and trade shows.

Benefits of Creating a Video Presentation

1. Persuasiveness of Video Presentations

Videos appeal to the senses of sight, sound, and emotion, which makes them naturally appealing. This enables you to convey your message better and shape your audience’s opinions. Your audience can be moved to action by your video presentations by employing emotional appeals, gripping imagery, and interesting storytelling.

2. Enhanced Information Retention

Information can be communicated more effectively with videos than with typical text-based presentations. This is because videos encode information in the brain using a variety of modalities, including motion, sound, and images. A multi-modal encoding method improves memory and recall of the material.

3. Accessibility on Mobile Devices

Video presentations are becoming more and more crucial for reaching a larger audience as smartphone usage rises. With the ease of access and viewing on smartphones and tablets, mobile-friendly video presentations allow you to get people wherever they are.

4. Time Efficiency

You may communicate your point more effectively and save time using video presentations. You can utilize video to concisely and engagingly visually communicate your topic rather than reading through a long presentation. For time-constrained, busy audiences, this can be helpful.

Creating a Video Presentation in PowerPoint 

Step 1. Include a video narration 

Making your presentations more exciting and educational can be achieved by adding a voiceover or importing an already-existing audio file to give a story for your slides. Additionally, it can assist in improving the accessibility of your presentations for individuals with visual impairments or those who struggle with text reading.

All you have to do in PowerPoint is select the “Record Slide Show” tab and press the “Record” button to start recording a voiceover. At this point, you can begin speaking into the microphone to record your audio. Make sure to take a break between slides so viewers can follow along. After the recording is over, click the “Stop” button.

Select the “Audio” button from the “Insert” tab to import an audio file into PowerPoint. Click “Insert” after selecting the audio file you wish to import. Subsequently, you can reposition and modify the size and volume of the audio file on the slide.

Step 2. Synchronize video with slides 

You can take the following actions to modify the timing of each slide so that the audio and images are in sync and the presentation flows smoothly:

Examine what you presented. Play it through to get a feel for your presentation’s general flow and rhythm from start to finish. Find any places where the time needs to be changed if the images and audio are not synced.

Modify the time of the slide. Choose the slide you wish to change, then pick the “Transitions” option to change the timing. You can change the transition speed and the slide length in the “Timing” group. The slide advance can also have a delay added to it.

Examine the alterations. After modifying the slide timing, play back the modified content to ensure the audio and images are in sync. Clicking the “Preview” button in the “Transitions” tab will allow you to accomplish this.

Step 3. Switch layouts in slide properties 

You can use the following advice to alter the arrangement of your slides to maximize the presentation’s visual impact:

Choose a suitable layout. PowerPoint offers a variety of slide templates to choose from. When selecting a form, consider the type of content that you will be presenting and how you want to represent it visually. For example, if you are giving a lot of text, choose a layout with a large text box. Select a form with an extensive image or video placeholder if you are showing pictures or videos.

Use color and fonts effectively. Color and fonts can have a significant impact on the visual appeal of your presentation. Choose colors that are complementary and eye-catchingly easy to read. Use only a few different fonts, as this can make your presentation look cluttered.

Use visuals effectively. Visuals can make your presentation more connecting and informative. Use high-quality images, videos, and graphics to illustrate your points and to break up your text. Be sure to size and position your visuals carefully to make them easy to see and read.

Use white space effectively. White space is the space between your slide’s text, images, and other elements. White space can help to make your presentation look more organized and professional. Don’t be afraid to use white space to separate your content and to make your slides more visually appealing.

Use transitions and animations freely. Transitions and animations can add interest to the presentation, but use them sparingly. Too many changes and animations can be distracting.

Step 4. Customize your template 

Choose the suitable animations and transitions . When choosing animations and transitions, consider the type of content you are presenting and your overall tone and style.

Use animations and transitions . Too many animations and changes can be distracting and make your presentation challenging. Use them differently to highlight key points or to create a sense of flow and movement in your presentation.

Use visual effects . Visual effects can add interest and excitement to your presentation, but use them sparingly. Too many visual effects can be overwhelming and detract from your message.

Preview your changes before you apply them . Once you have added animations, transitions, and visual effects to your presentation, preview it carefully to ensure they are effective and not distracting.

Step 5. Publish your video presentation: 

Export your PowerPoint presentation as a video file, choosing the desired quality and resolution.

Tools for Making Video Presentations 

Although PowerPoint is a widely used application for video presentations, alternative options exist. Among the noteworthy ones are:

1. Adobe Spark

Adobe Spark

Even for new users, it is simple to use.

It provides a selection of templates and pre-made animations to assist you in getting started immediately.

It lets you make a personalized presentation by adding text, pictures, and videos.

You can access your presentations from any location because it is cloud-based.

With a premium option for more functionality, it is available for use without charge.

2. Prezi Video

Prezi Video

You have more creative control over communicating your tale because it lets you make non-linear presentations.

It provides a range of tools to assist you in making visually stunning presentations.

Prezi Video is a fantastic choice if you’re searching for a video presentation solution that will enable you to make original and captivating presentations.


It provides a wide range of ready-made templates for you to utilize in making your film. Depending on the kind of video you want to make—a product demo, an explainer video, or a training video, for example—you can select a template.

Provides a range of ready-made characters that you may incorporate into your film. Characters can be selected according to their race, gender, and outward look. The characters can also be altered to resemble actual individuals.

It enables you to make original animations of your own. With animation tools, you may make intricate and captivating animations.


It provides a range of ready-made elements and templates to get you going immediately.

5. Camtasia


Education: Tutorial and lecture videos, among other types of videos, can be produced with Camtasia.

Business: Training films, product demonstrations, and sales pitches can all be made with Camtasia.

Marketing: Explainer videos, testimonial videos, and promotional videos can all be made with Camtasia.

Video created for personal use: Camtasia can be used to make home movies, travel films, and vlogs.

6. Biteable



It is simple to use and fast.

It provides a selection of editable pre-made templates.

It is reasonably priced with a free plan and paid plans that include further features.

Because it’s cloud-based, you can see your films from any location.

Steps To Turn Your PPT into a Video 

To export a video presentation from PowerPoint, you must first save the presentation as a video file. To do this, go to the File menu & select Export. This will open the Export dialog box.

Step 2: Click on Create a Video

Click on the ‘create a video’ button in the Export dialog box. This will open the Create a Video dialog box.

Step 3: Choose the desired video quality and resolution.

You can pick the desired video quality and resolution in the Create a Video dialog box. The video quality will determine how good the video looks, while the solution will select the size of the video file.

If you are still determining which video quality and resolution to choose, you can select the recommended option for my project. This will choose the best settings automatically for your presentation.

Step 4: Select whether to include narration and timings.

In the Create a Video dialog box, you can also select whether to include narration and timings in the video.

If you have recorded narration for your presentation, you can select the Include narration option to include the narration in the video.

If you have added timings to your presentation, you can select the Include timings option to include the timings in the video.

Step 5: Adjust slide timings if necessary.

You can also adjust the slide timings in the Create a Video dialog box. To do this, click on the Adjust timings button. This will open the Adjust Timings dialog box.

You can move the sliders to adjust the slide timings in the Adjust timings dialog box. You can also enter the desired timings in the boxes.

Once satisfied with the slide timings, click the OK button.

Step 6: Click Create Video to complete the process.

Once you have chosen the desired video quality, resolution, narration, and slide timings, click the Create Video button. This will start the video export process.

The video export process may take some time, depending on the length of your presentation and the video quality and resolution you have chosen.

Once the video export process is complete, the video will be saved to your device. You can then open the video file and play it back.

Tips for Making Video Presentations 

Here are some tips for making video presentations:

1. Plan your content and script

Plan your content and script

Your content should be well-organized and easy to follow. Begin by building an outline of your main points and supporting details. Then, flesh out your design by writing a script. Your script should include all of the text and visuals you want in your video presentation.

When writing your script, keep your audience in mind. Use clear & concise language, without jargon or technical terms your audience may need help understanding. You should also make sure that your script is engaging and interesting. Use storytelling techniques and humor to keep your audience’s attention.

2. Keep your video presentation concise and focused

Keep your video presentation

Consider breaking it up into multiple video presentations if you have much information to cover. This will make it easier for your audience to digest the information and keep them more engaged.

3. Use visuals and animations

Use visuals and animations

When choosing visuals and animations, keep your audience in mind. Choose visuals relevant to your topic and that are likely to resonate with your audience. You should also use only a few visuals, which can be overwhelming and distracting.

4. Incorporate storytelling technique

Incorporate storytelling technique

When telling a story in your video presentation, ensure it is relevant to your topic and has a clear beginning, middle, and end. You should also use storytelling techniques such as character development, conflict, and resolution to keep your audience’s attention.

5. Optimize your video presentation for mobiles

Optimize your video presentation for mobiles

When creating your video presentation, ensure the text is large enough to be read on a small screen. You should also avoid using too many complex visuals or animations, as these can be difficult to view on a small screen.

6. Practice and rehearse your presentation

Practice and rehearse your presentation

Pay attention to your delivery, body language, and facial expressions when practicing and rehearsing your presentation. Make sure that you are speaking clearly and that you are projecting your voice. You should also ensure that your body language and facial expressions are engaging and inviting.

Following these six tips, you can create compelling video presentations to inform, engage, and persuade your audience.

Make a lasting impression with your next video presentation right now!

One of the most effective communication tools is the video presentation. They can captivate your audience, impart knowledge, and make lasting impressions.

A standard tool for making video presentations is PowerPoint. It provides a huge range of tools and features that can assist you in creating exciting and polished videos.

You may make educational, entertaining, and motivating video presentations for your audience by adhering to this blog post.

Q1 Can I create a video presentation in PowerPoint without narration?

A1: Yes, you can create a video presentation in PowerPoint without narration. Simply exclude the audio component when exporting your presentation as a video.

Q2 Can I edit my video presentation after it has been exported?

A2: Once you have exported your video presentation from PowerPoint, you cannot directly edit the video file. However, you can change the original PowerPoint presentation and export it as a new video.

Q3 Can I share my video presentation on social media platforms

A3: You can share your video presentation on social media platforms such as YouTube, X, Facebook, and LinkedIn. Simply upload the video file or share a link to the video hosted on a platform.

Pankit Gami

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How-To Geek

How to add a video to a microsoft powerpoint presentation.

If a picture speaks a thousand words, a video speaks a million words!

Quick Links

Embedding videos versus linking to videos, supported video formats in powerpoint, how to insert a video into a powerpoint presentation, manage an embedded video's playback in powerpoint.

Videos can make presentations even more interesting or exciting. If you're looking to add a video to your Microsoft PowerPoint presentation, it's easy to do so. We'll show you how.

In PowerPoint, you can either embed a video or link to a video from your presentation. If you embed a video, your video becomes part of the presentation, which increases the overall size of the presentation file.

Related: How to Send PowerPoint Presentations With an Embedded Video

If you link to a video, PowerPoint only adds a reference to that video in your presentation. The downside of this method is that you need to send the video file separately if you share your presentation with someone. We have written a guide on how to send PowerPoint presentations with videos , so check that out.

In this guide, we'll focus on embedding a video in your presentation so you don't have to worry about sending separate files. And, if you're looking to add a YouTube video to your presentation , there's a way to do that, too.

Related: How to Embed a YouTube Video in PowerPoint

PowerPoint supports multiple video formats, including ASF, AVI, MP4, M4V, MOV, MPG, MPEG, and WMV. If your video is already in one of these formats, you can quickly add that to your presentation.

If your video is in another format, you can convert it to a supported format and then add it to your presentation.

Related: How to Use Handbrake to Convert Any Video File to Any Format

First, make sure the video you want to add to your presentation is saved on your Windows or Mac computer. Then, open your presentation with PowerPoint on your computer.

On the PowerPoint window, in the left sidebar, click the slide in which you want to add a video.

Click a slide in the left sidebar in PowerPoint.

At the top of the PowerPoint window, click the "Insert" tab.


In the "Insert" tab, under the "Media" section (which is to the extreme right side of the interface), click "Video."


You'll now see an "Insert Video From" menu. Here, select "This Device."


Your computer's standard "open" window will open. In this window, access the folder that has your video file. Then double-click your video file to add it to your presentation.

Double-click a video in the

You'll see your selected video in your presentation. To resize this video, click it and use the handles around the video to change its size. Then drag the video to place it at its desired location in your slide.

Resize and reposition a video in PowerPoint.

If you'd like to test the video, at the bottom-left corner of the video, click the play icon.

Click the play button on the video in PowerPoint.

And you're all set.

Now that you have added a video to your presentation, you might want to change how it plays in your slides. In PowerPoint, you have multiple ways to change your video's playback.

To access these playback options, first, click your video in your presentation. Then, at the top of the PowerPoint window, click "Playback."


In the "Playback" tab, under the "Video Options" section, you will find various options to manage your video's playback.

Manage video's playback with the

For example, to change how your video starts to play in your presentation, click the "Start" drop-down menu and select one of these options:

  • In Click Sequence : This plays your video in the click sequence. This means if you press the button for the next slide, your video will play.
  • Automatically : This option automatically plays your video when the slide with your video opens.
  • When Clicked On : Select this option to play your video only when you click it.

Click the

The other options are "Play Full Screen," which opens your video in full screen, and "Loop Until Stopped" that plays your video over and over again until you manually stop it.

Before you close PowerPoint, make sure you save your presentation so that your embedded video is saved with it. Do this by clicking File > Save in PowerPoint's menu bar.

And that's how you make your PowerPoint presentations even more engaging by including videos in them. Exciting!

If you don't want to add a video but you do want audio, you can add music to your presentations . This also helps enhance your presentation quality.

Related: How to Add Music to Your PowerPoint Presentation


How to Make an Eye-catching Video Presentation in Minutes | InVideo

  • video presentation

creating video presentations powerpoint

Video is now the undisputed king of mediums in business communication. HubSpot reports that 85% of companies use videos in their marketing efforts. From webinars to demos, from sales presentations to investor pitches, and from welcome videos to online tutorials, videos are the go-to channel. Clearly, video marketing  is on the surge.

And video presentations are among the most widely used formats for video marketing. But how exactly can you create winning video presentations, to begin with?

Simply by signing up to InVideo for business where you get tailor-made template and video editing services on demand so you can spend your time running your business. Sign up for a free demo here. 

Video Presentations Q&A

Before we get into the meat of our guide, let’s quickly answer a few commonly asked questions.

1. What is a Video Presentation?

A video presentation is a form of communicating with an audience with the aid of a video or completely using a video. The video could be made of PowerPoint slides , still images, animation, or actual video footage.

2. Why Should I use Video Presentations?

Common reasons for using videos as presentation aids include:

- Overcoming space/time limitations - Using video as a visual aide to drive your point home - Video enables you to compress a lot of information into a digestible size

3. How do I make a Video Presentation?

Thanks to the advancements in technology, making video presentations has become very easy. It has also become more affordable than it was a couple of years ago. While different video makers have different steps to take when making a video , here are the basic steps to follow:

- Come up with a concept for your presentation. - Craft an engaging script . - Decide on the visual assets (and format) you’ll use. - Use a professional video editing app to bring it all together. - Promote the video.

Pro tip: To make things even easier, you could sign up to InVideo for business and get presentations made for your brand using the editing-on-demand services.  Sign up for a free demo here . 

4. How do you begin a Presentation?

You can open your presentation in 7 ways:

1. Share an anecdote or short personal story. 2. Kick-off with a provocative statement. 3. Present a startling statistic or data. 4. Tell a good clean joke that suits the audience. 5. Ask a loaded rhetorical question. 6. Show the audience a compelling visual. 7. Hook people with a fascinating quotation.

5. How do you Make a Video Presentation with PowerPoint?

Turning a PowerPoint presentation into a video is easy. Just follow these steps:

Step 1: On the File  menu, select Save  to make sure you have saved all your recent work in PowerPoint presentation format (.pptx).

Step 2: On the File  menu, select Save As .

Step 3: Select the folder location where you want to store your PowerPoint Show file.

Step 4: In the Save as type  box, choose PowerPoint Show (*.ppsx) .

PowerPoint Show Save as Options

Step 5: Select Save . That’s it.

Now that we’ve answered a few basic questions, let’s dig deeper into why videos are so powerful.

What Makes Video Presentations so Effective?

Why do they increase the impact of your message?

Well, it’s simple, really – people are visual creatures. This means we take in more information by watching than by reading. Remember the saying, “a picture is worth a thousand words”? Besides that, here are 4 other reasons video is so effective:

1. Conveys emotions better

No other communication channel conveys emotions better than video. That’s because video caters to the brain’s visual and auditory systems, helping the viewer pick up on cues like body language, facial expressions, imagery, and music.

2. Cements information better

According to research , people remember 10% of what they hear and 20% of what they read. However, they remember a staggering 80% of what they experienced. In short, visuals are easier to remember than text or audio because they help your audience “experience” your message. It makes video an essential part of creating presentations your audience will remember for a long time.

3. Makes it easier to digest information

Especially when explaining complicated concepts, video is a great way to present information in an easy-to-understand way. Not only is the format easy to take in, but it also makes breaking down concepts easier.

4. Builds relationships fast

I’m sure you know the marketing mantra: people buy from people they know, like, and trust. Nothing beats video in making prospects or your audience know, like, and trust you…   fast. Video is an instant relationship builder. It’s the next best thing to live face-to-face communication.

A video is a great tool that has made it easier to communicate thoughts and ideas with people – not just in a room, but even across the globe.

6 Types of Video Presentations You Need to Know

Video presentations come in different flavors, depending on their purpose.

types of video presentations

1. Educational Presentations

These are mainly used in teaching and learning sets online or in a classroom setting. These make it easier for the teacher to convey information and the students to grasp the concepts.

Use this template

2. Sales Presentations

The field of sales has evolved tremendously in the past decade. With customers being savvier, sales reps must play the game well if they’re to bag sales. One way they can do that is by creating story-based sales video presentations.

Sell more with pro video presentations

Use 5000+ InVideo templates to get started

Sell more with pro video presentations

3. Investor Pitches

Need to woo an investor? One of the best ways to do that is by using a video pitch. This will help you present your business plan in a visually appealing way so they can easily grasp your business concept.

4. Promotional Videos

Whether you’re promoting an existing product or a new one, video is your best bet for getting eyeballs on your product (or cause). People relate better to what they can see, making video the best medium for presenting your promotions (like product reviews, for example).

5. Employee Training and Onboarding

Video presentations are great for conducting employee training and onboarding. One of the main reasons for this is that video helps reduce the resources spent on these 2 important aspects of employee relationship management.

6. Informational Videos

As the name suggests, the informational/how-to type of presentation serves to pass on important information. Why video in this case? Because it’s more engaging and can pack a lot of information in a short clip.

Pro tip: You can get tailor-made templates to create any kind of presentation for your brand or business using InVideo for business . Sign up for a free demo here . 

How to create killer Video Presentations – 4 Tips

Now you know why video presentations are important and which scenarios to use them in. Now to the fun part – tips on creating killer video presentations. Let’s get to it, shall we?

Tip #1 - Know your Audience

how to create a killer video presentations - know your audience

The most important aspect of creating a stellar presentation is to know and understand your audience. Even if you use the best video presentation maker , if you don’t target a specific, clearly defined audience, your presentation will flop. Understanding your audience will help you:

A. Communicate effectively

Effective communication involves knowing the language and examples that resonate with your audience.

B. Choose the right visuals

Certain visuals are more impactful when used on a particular audience. Study those that your audience will easily understand and relate to.

C. Connect on an emotional level

No matter the type of presentation, it’s crucial to connect with your audience on an emotional level. And to do that, you need to understand the emotional triggers to push in your video presentation.

Invest in adequate audience research. While it may be time-consuming (and a bit costly), it will pay off in the end.

Idea #2 - Brainstorm video content ideas

Create Killer Video Presentations - Brainstorm Video Content Ideas

Now that you have gathered enough audience data, it’s time to brainstorm some content ideas. Whether you’re creating your talk solo or as a team, 3 crucial questions will lay the foundation of your brainstorming session:

1. What do you want the video to achieve? 2. Which emotions do you want the video to evoke? 3. What will visual elements help your video achieve its goal?

The answers to these questions will help guide your ideas. They are key to creating a killer video that your audience will love.

Tip #3 - Craft engaging scripts

Craft Engaging Scripts

Audience research? Check.

Great idea? Check.

Now we get to another interesting stage of creating great video presentations  – crafting an engaging script. Whether it’s a live presentation, a webinar, or even a product review, you’ll need a great script to ensure you keep your audience engaged.

Even if you love creating impromptu videos, having a script for your video presentations is important. And no, you need not be Quentin Tarantino to produce a great video script (although it won’t hurt to learn how to become a good copywriter). Here are 3 reasons a good video script is a must:

1) Helps structure your video

To ensure your video has a smooth and progressive flow, you’ll need a good script.

2) Eliminates “dead spots”

Dead spots, or moments of inactivity, are a great turn-off in a video. They reek of unprofessionalism and can lead to your audience disengaging. The best way to eliminate dead spots is to craft a solid video script .

3) Keeps you on track

It’s very easy to get sidetracked when creating a video . However, with a script, you minimize the instances of going off-topic.

Creating scripts for your videos is a best practice that shouldn’t be overlooked. If anything, invest more in your script than the visuals as a good script can save a video with poor visuals.

Pro-tip: Once you’re confident about your script, it is time to make things even more clear. A  storyboard will allow you to break down your video visually, scene by scene, describing what is happening in it.

Tip #4 - Invest in the Right Tools

video presentations right tools - InVideo

With video, one thing you should never skimp on is the tools you use, particularly your video editing software. While there is a gazillion free video editing software on the market, it’s highly recommended that you use a professional video editor . And that means going the paid route.

Why should you spend on a video editor when there are countless free options available? Here’s why:

A. Get more (professional) features

Creating professional-looking videos requires a lot of resources and features. Most free video editors lack the features that will enable you to create professional videos.

B. Avoid branding and ads

With video editing software, free is never free. That’s because you pay through being forced to include the video editors brand in your work. In other words, you pay by advertising for them. Besides branding, some free video editors may subject you to irritating in-app ads.

If there’s one thing that’s inevitable when it comes to software, it’s that one time or another you’ll encounter glitches. This is where paid video editors have a great advantage over their free counterparts – you’ll have access to customer support.

From hardware (like cameras) to software (like video editing software), the tools you use will determine the quality of your videos. Invest in professional tools, and your presentations will sweep your audience off their feet because they’ll be more polished.

Pro tip: If you don't have the time or bandwidth to find your way around an editing tool, simply sign up to InVideo for business and get presentations created using tailor-made templates and on-demand editing services. Sign up for a free demo here . 

Tip #5 - Adopt Video Presentation Best Practices

There’s no need to reinvent the wheel when creating presentations . Most winning video presentations are based on common fundamental principles that work. Here are some you need to know:

1) Create impactful intros (and outros)

Your intro is the most important part of your presentation as it sets the tone for the rest of the talk. If you can’t engage your audience with your intro, you probably won’t get another chance to engage them.

2) Keep it short, sharp, and sweet

No matter how engaging your video is, always remember it’s not a movie. The point is to keep your audience engaged enough to pass on your information, no more no less.

3) Be professional

Don’t throw out your professional etiquette just because you’re on (or using) video. Maintain professionalism in your video presentations by, for example, using clean language and maintaining a good posture.

4) Use quality sound

Sound plays an integral part in presentations. Whether it’s music or speech, make sure it’s crisp, clear, and audible.

By following these (and other) video presentation best practices, success is inevitable. Remember, the presentation is not about you; it’s about your audience. So, ensure that your presentations provide a good user experience for your audience.

Make video presentations in minutes

With customizable InVideo templates

Make video presentations in minutes

Looking for a great Video Presentation Template? Here’s what you should consider

video presentation templates in InVideo

Templates are lifesavers. They help you create a decent presentation in a snap, even if you are a newbie.

Here are 3 simple questions to help you determine if a template is good:

1) Is it editable? – Are you able to change things like playback speed, effects, or text, so you produce something you like? Stay away from rigid templates that don’t give you the freedom to create with ease.

2) Is it customizable? – Can you design brand-specific clips using your company’s colors, fonts, and styling? Good templates give you wiggle room to include your brand’s specific needs.

3) Is it campaign-specific? – Different videos fit different scenarios. Ideally, you want templates tailored to your current campaign.  That way, you have less tweaking to do because the templates are close to what you want.

Pro Tip: Get more tailor-made templates for your video presentations by signing up to InVideo for business . Sign up for a free demo here . 

5 Awesome Video Presentation ideas to bring The House Down

Presentation is both an art and science. Get the balance right, and you have the audience eating out of the palm of your hand. Here are some ideas to help you do just that.

Idea #1 - Tickle them with humor

Humor is a powerful learning tool.

According to studies by Physiology Org humor leads to learning because of it:

- Attracts and sustains attention. - Relieves tension and produces a relaxed atmosphere. - Enhances participation. - Increases retention and motivation. - Bonds the student and the teacher.

However, to reap all these benefits, the humor must be appropriate and on-topic. So spice up your presentation with a joke or two. The result? Your audience will laugh and learn.

Idea #2 - Use Relevant Examples

Effective presenters use timely, powerful illustrations.

The word illustration comes from the Latin term ‘illustration,’ which means illumination. So practical examples are like windows of your presentation. They let light in. They help people see or understand the material better.

Here are 5 questions to ask about your illustrations:

1. Are they relevant to the topic? 2. Are they suited to the audience? 3. Are they suited to the time limit? 4. Are they enlightening? 5. Are they well told?

Grab compelling examples from books, movies, TV shows, history, children, current events, and captivating real-life incidents. Use good illustrations ram your points home.

Idea #3 - Wield Questions like a Ninja

Questions are an integral part of learning.

Sharp questions aid learning. Plus, they keep listeners highly engaged.

Ask questions:

- At the beginning of your presentation to draw your audience in. - In the middle of the presentation to revive waning audience interest. - At the end of the talk, so the audience reflects on the material.

Also, allow the audience to ask questions. When your audience asks questions, they switch from passive spectators to active participants.

Idea #4 - Be Minimal

Have you ever sat through a presentation and felt:

- Dazed? - Confused? - Strained?

More than likely, the reason is the presenter drowned you in a blaze of inessential stuff. There was too much going on you couldn’t cope with.

Minimalism is removing all unnecessary material, leaving only the bare minimum needed to put your points across. It means using just enough text, visuals, scenes, or slides to make the point and no more. A minimal presentation is clean and uncluttered.

Simple yet intriguing. Plain but profound. Basic but punchy.

Most importantly, it makes learning easy and enjoyable.

Idea #5 - Connect emotionally with a story

Stories are speakers’ most powerful weapons. That’s because stories play a dual purpose –

- Engage intellectually - Connect Emotionally

And an emotional connection is key to bringing the house down with your presentation. Why?

An emotional connection:

- Endears you to your audience - Makes your presentation memorable - Inspires your audience to take action

By using a relevant story in your video presentation, you’ll ensure that your audience walks the entire journey with you from intro to outro.

6 PowerPoint Presentation tips to wow your audience

powerpoint presentation tips

No business video guide is complete without PowerPoint, the staple software for business presentations.

Here are 6 golden rules to help you nail your next PowerPoint presentation and leave your audience crying for more:

1. Keep Things Simple

Legendary artist Leonardo da Vinci once said something profound:

"Simplicity is the ultimate sophistication".

With the plethora of apps and templates at your disposal, you will be tempted to complicate things. Don’t. Keep things simple.

Simple design. Simple colors. Simple story.

People get swamped and confused by complicated stuff but easily absorb and appreciate straightforward material.

2. Good visual contrast

What use is your blockbuster presentation if the audience can’t see it?

You want people to enjoy your presentation, not endure it. If you use dark fonts on dark backgrounds or light fonts on light backgrounds, you’ll strain your audience’s eyes. They’ll struggle to see your lovely slides.

Classic black-on-white color contrast does just fine. You can use colors like red, blue, or yellow for headings and images. If you don’t like black and white, you can use other colors you prefer as long as the contrast of your combination is bold and strong.

3. Use a few words and animations

It’s easy to go overboard with fancy animations and a gushing stream of words. Only use as many words as it takes to get your point across and no more.

Too many words cause the audience to read rather than listen. Remember, your slides are there to compliment your talk, not substitute it. Also, a lot of words will fill up many slides that wear your audience down.

Ruthlessly cut out senseless animations that don’t add value to your talk.

4. Use excellent images

Images are to a presentation, what water is to fish. Without them, your presentation becomes bland. It lacks the needed fizz to keep your audience hooked. But only include relevant images.

Not only that. Above all, make sure all pictures are of high quality. Amateur-looking clip art causes the audience not to take you seriously.

Pro-tip: Get access to millions of stock assets and tailor-made templates with InVideo for business . Sign up for a free demo here . 

5. Smooth and fast transitions

While PowerPoint transitions can make your presentation engaging, don’t overdo them, especially the advanced ones. Not only do they quickly drain power on weaker machines, but they also distract the audience. Stick to simpler and faster transitions like wipe or slide.

6. Avoid overloading your slides

In presentations, less is more.

Having a lot going on your screen confuses and overwhelms listeners.

Cramming too much info into your slides is a big no-no. Clutter is your enemy. Strip your slides down to essential words and images. Your audience will love you for it and leave you with many takeaways.

Pro looking Video Presentations – No longer an option

With Industry 4.0 fast coming into its own, going digital is no longer an option for businesses and speakers.

And one of the most important communication mediums in the digital age is video. That’s why you can’t afford to ignore video any more. Whether you’re speaking before a live audience or seeking to disseminate information to a global audience, video presentations are the way to go.

Need a great tool to create stunning video presentations? Then make sure to schedule a demo and see just how much you can do with InVideo for business. 

Let’s create superb videos

Home Blog Presentation Ideas Video Presentations: A Guide for Engaging Content

Video Presentations: A Guide for Engaging Content

Video Presentations: A Guide for Engaging Content

In a time when the Millennials’ attention span can be measured as little as 12 seconds, how can we create genuinely engaging presentations? Is continuously changing slides the answer these days?

A skilled presenter has to master different techniques; therefore, we will examine the potential for video presentations. Join us to discover what video presentations are, the reasons why you should use them amongst your presentation tools, and exciting tips on how to drive engagement from them. 

Table of Contents

What video presentations are

Video presentation stats to consider, different types of video presentations, why should you use video presentations, what are the components of a winning video presentation, the role of accessibility: advanced research on video presentations, 5 tips on how to make your video presentations engaging.

  • How to create a video presentation

Do you need special software to create video presentations?

Closing thoughts.

Presentations are a crucial part of business and academic environments. Thousands of presentations are delivered each day in different environments; still, many are doomed to fail. Although we can blame this on a lack of proper presentation skills , reality tells us there’s a change in how people prefer to see the content.

As a general rule, consider 10 minutes the Goldilocks Zone for traditional presentations in what comes to audience engagement . Inspirational presentations like the ones we see on TEDx don’t follow this rule, as the objective here is to share a compelling story as detailed as possible so the audience can relate. In some cases, academic presentations of the thesis defense style remain loyal to a specific format. Still, trends are also changing, and video presentations have much to offer in terms of exposing complex concepts more plainly.

A video presentation can be represented in multiple formats: as a compendium of animated slides in video format, video files and audio sources packed on a single video file, a video recording made in interview format, a video documentary, etc. Although this definition may sound redundant, the concept behind a video presentation is that they don’t require a presenter to change between slides or windows to browse different assets . Hence, the importance to create a story behind the video presentation, so the various elements don’t feel segregated without logic.

We can say people use the video format to convey information in courses, job training, edutainment, conferences, and any kind of message-sharing purpose that requires connecting with the audience for engagement.

Before dwelling on the specifics of building a video presentation, here we share some video presentation stats that speak about the importance of video presentations these days from a marketing perspective.

  • Online search continues to be the most common way (45%) for users to find instructional and informational video content. ( source )
  • The most commonly-created types of videos are explainer videos (72%) , presentation videos (49%), testimonial videos (48%), sales videos (42%), and video ads (42%). ( source )
  • 57% of consumers said that product videos make them more confident in a purchase and less likely to return an item ( source )
  • Millennials’ attention span can be measured as little as 12 seconds ( source )
  • A minute of video is worth 1.8 million words in terms of information retention ( source )

As you can see, the effort of building a video presentation is well-paid in terms of consumption and content information retention from the audience.

Depending on the requirements of the presentation itself, we can classify video presentations as follows:

In-Company Video Presentations

These video presentations belong to the business and corporate world, but their purpose is to distribute information among coworkers or to coach the personnel for a specific requirement. In-company video presentations are used in workspace training, as part of internal recruitment processes, or other kinds of internal presentations.

In-company video presentations usually carry the company branding; they have restricted access for people outside the organization, so their distribution methods happen in meeting rooms dedicated to these purposes. 

Business Video Presentations

Business video presentations are used for a variety of business purposes: business pitches, workspace training, advertisement, product releases, recruitment, and more. Business video presentations also include the ones dedicated to  B2B or B2C relationships. 

Like In-Company Video Presentations, they carry branding to identify the video presentation’s author quickly. They are shared through official mediums for the company (like a brand’s social media channels and website), during corporate meetings with investors or potential business partners, and through 3rd. party channels.

Example of Product Launch Video Presentation by Xiaomi

Examples of these kinds of videos are product launch sessions, much like what tech giants like Xiaomi do.

Another kind of business video presentation is the explainer video. Explainer videos can be defined as short online marketing videos that are used to explain the company’s product or service. Explainer videos are commonly used for sales, marketing, and training purposes. Here is a real example of a 1-minute video presentation introducing

Another application of business video presentations is when sponsorship deals are involved, as brands can present their value to influencers through short reels.

Resume Video Presentations

This is a relatively recent but incredible turn of resume presentations. In resume video presentations , the candidate offers a detailed introduction of their capabilities, skills, interests, and potential value to the employer in a visually engaging format.

Unlike traditional CV presentations, the video format gives little room for anxiety, answering most of the interviewer’s questions or even driving admiration for the effort and dedication to this job-hunting adventure. 

We recommend the usage of resume presentation templates for this purpose, as they save tons of time in crafting a high-quality resume video presentation. 

Educational Video Presentations

This category can be divided into three different sub-categories:

Academic Video Presentations

Intended for University-level presentations or post-Doctorate work, these presentations follow strict format guidelines. They are mainly designed to distribute data comprehensively, with proper documentation backup. Animations usually don’t take part in these video presentations.

Despite being commonly associated with business events, conferences also belong to the academic video presentations category, as the live sessions are recorded to spread the message about important research discoveries. 

Teaching & Training Video Presentations

Teachers introduce the presentations to their students on various topics to understand abstract issues better. Chemistry, Physics, and Geography are typical examples of subjects that use video presentations. However, subjects like History and Philosophy can save countless hours of whiteboard sessions by using educational video presentations. 

Webinars fall under this category, either being released to the public or in-company webinars, as they share common aspects in their structure. Do keep in mind that educational content recorded as video presentations is not the same as a webinar, as the latter requires the presence of a live audience, a moderator, and usually a Q&A session at the end of it. If we talk about educational content being recorded and released as a course platform, then we can say it is a workshop.

According to recent studies, visualizations through video presentations and video-based learning can enhance understanding. It is demonstrated that students who watched learning videos on Statistics, influenced engagement and motivation positively .

Student Video Presentations

Finally, students also make video presentations as requested by their teachers to present a lesson or project exhibition. These presentations vary as the students grow older, becoming less dependent on animated effects, setting the bases for future work or academic presentation formats.

Informal Video Presentations

If you remember seeing videos in situations like 50th birthday parties, baptisms, wedding anniversaries, etc., then you have already experienced informal video presentations. 

These informal presentations are free from any format restriction. As the term implies, they are used for any kind of meetup, making it simpler to share a story rather than to tell a lengthy story.

Inspirational & Motivational Video Presentations

The final category belongs to the video presentations with a strong emotional component. They are built to connect, to empathize with the audience in specific situations or problems. Examples of this are TEDx , Evan Carmichael, or similar influencing platforms.

In general lines, motivational video presentations are recordings of live events shared with the purpose of getting the message to the biggest audience possible (internet consumers). Another possible format for these presentations is recorded interviews or testimonials intended to speak about a person’s contributions to society. An example of this, from an organization’s point of view, are the videos produced by the UK’s NHS to highlight and thank their medical personnel for their efforts during the COVID-19 pandemic. 

Inspirational video presentations share common aspects with motivational speeches. A list of requirements for these video presentations would be:

  • Have a clear purpose
  • Make it personal
  • Get the message tailored for the target audience
  • A strong conclusion

Compared with traditional presentation methods, such as presentation slides or speaking in front of an audience, video presentations can offer a series of advantages. 

For starters, as you write the “ story ,” you are also rehearsing the points to be covered. In that way, anxiety or shyness won’t trigger you to forget about essential points or lose track of time. The length of the presentation can be predetermined, depending on the external requirements of the organization party, or how comprehensive or concise you need it to be. 

In the case of people struggling with camera shyness , an animated video presentation with voiceover is the answer to deliver quality work. Since psychologists and doctors agree the common point on fear of public speaking is the delivery of the presentation itself, video presentations shall reduce work-induced anxiety to a great degree. Since psychologists and doctors agree the common point on fear of public speaking is the delivery of the presentation itself, video presentations shall reduce work-induced anxiety to a great degree. You can also convert images to video online using video editor platforms to easily create video from images and voiceover on video.

Video presentations can be persuasive thanks to the usage of graphics and audio. It is far easier to convey emotions through video presentations than to put them in the presentation design. Also, research by Dr. James McQuivey proved that a minute of video is worth 1.8 million words in terms of information retention.

Regarding engagement, the popularity that both TikTok and YouTube gained among the younger generations reflects the behavioral changes in content consumption . It has come to the point that even professionals use TikTok to demystify health hoaxes and help users worldwide. Therefore, using video format for presentations can help to boost your presentation performance, making it attractive for your audience and less effort-demanding. 

The most significant factor in delivering a successful video presentation is keeping the audience engaged. To ensure this, make sure the presentation doesn’t feel robotic-like but that it conveys a personal message. Don’t get this point wrong if we talk strictly about business or academic scenarios; making video presentations to deliver your personal touch can become as simple as selecting the proper color combination to enforce your message . Other solutions come from watching your voice tone not to make it too monotonous. 

Structure your presentation accordingly. In business or academic video presentations is a good idea to introduce a slide in the fashion of a table of contents . It is an extra touch that brings the audience closer to the topics due to be discussed. 

Consider the audience’s perspective as a vital element in video presentations. Check relevant examples of the topic discussed on platforms such as YouTube or DailyMotion. Compare their approach to yours and assert if you would watch your presentation as a spectator or not. This simple test gives insights into which aspects you should work on.

Winning video presentations never miss the usage of CTAs. It’s a good method to direct the audience’s interest to a specific goal.

Video presentations can become an incredible tool for driving engagement, yet there is a problem that not so many presenters address: accessibility. Think about how many times a presenter ends a phrase like “over here,” assuming the audience is watching the item being shown. But what if members of the target audience have visual impairments?

Much like we consider the importance of adding Closed Captioning (CC) to our videos, accessibility in terms of the narrative is a must. On this behalf, we want to introduce an interesting research that led to the production of a tool named Slidecho . Using state-of-the-art technology like video scene detection, AI, and OCR, Slideshow follows these very steps:

  • Step 1: Extract slide frames
  • Step 2: Selecting slide elements
  • Step 3: Detecting described elements from the slide elements
  • Step 4: Aligning slides with the speech

Therefore, Slidecho uses an algorithmic methodology to extract the visual elements from the slides, converting them to an audio reading format whilst aligning it with the original speaker’s narration. Moreover, its interface instantiates new interactions that augment the plain video interface with synchronized slide information and audio notifications to alert users to undescribed elements.

This technological advance helps the audience better understand what is being presented, regardless of the context of the presentation. Imagine an award ceremony where many references apply to visual cues. People with visual impairments get half of the message, with luck, when presenters fall into colloquial language usage, not understanding the context or having to ask for clarification. If instead, the synced narration is available, we then talk about making presentations available for everyone. This is an accurate definition of enriching an event experience.

If we talk about attending to the needs of people with hearing impairments, we have to consider the social factor as a motivator in presentations. It is a common mistake to leave slides filled with text and voiceover narration in the background providing detailed information. A study made by Stanford University speaks about the value of having the presenter’s face available through these slides, as it delivers both social cues plus helps users through lip reading. The human factor also reduces distractions since the audience must check the presenter’s input on written slides.

Example of video instruction with lecture slides in the back - Effects on information retention, visual attention and affect.

Tip #1 – Be mindful of the presentation topic

It’s not the same to create a presentation for a business audience as an inspirational presentation. The category of the presentation shall determine items like

  • Background music
  • Color theme
  • Visual hierarchy
  • Videos to include

Tip #2 – Limit the number of words to include

The whole idea behind the video presentation is to make a dynamic presentation, not having to pause every 5 seconds to allow the spectator to read.

Instead, use words to transmit powerful messages, such as quotes relevant to the presented topic, key information, or CTAs. Use the 7×7 rule: no slide should have more than 7 lines of text, and no sentence should have more than 7 words. 

Tip #3 – Voiceovers can become your best friends

The whole point behind a video presentation is not to create a boring one-person video speaking in front of the camera. Use voiceovers effectively to introduce charts, data feedback, etc., with your voice connecting the points of the entire presentation.

Be mindful of the tone. A monotonous or flat tone can divert attention and induce people to ignore your work. Your voice skills should articulate the importance of the point being discussed as well as your interest in it.

Tip #4 – The power of transitions

Adding suitable transitions and animations makes the presentation more engaging . However, this isn’t equal to adding countless effects. Less is more.

Ask a professional for guidance if you don’t have experience with animation effects. The transition can be part of the conversation, being subtle if the presentation is flowing between data sets or similar topics, or contrasting and powerful to deliver a persuasive message. You may also want to insert a transition when you’ve used a video cutter to remove an unwanted part to smooth out the video flow. Don’t abuse any of the two extremes, or the audience may find it uncomfortable.

Tip #5 – Make video presentations accessible

As we mentioned before, quite often presenters assume the audience can understand every part of a video presentation. Reality tells us to attend to the needs of people with visual and auditory impairments by making audio and video media accessible .

Subtitles or translator screen-over using sign language is a perfect opportunity to help people with auditory impairments feel part of the presentation, making the message available to them as well. 

For people with visual impairments, be mindful about how you create the narrative for your presentation, in particular, avoiding visual cues like: “over here,” “this,” and “there” and gesticulating over an object or person, assuming everyone can get the same reference information. Instead, opt to be descriptive in your speech; software solutions can help a great deal, but you can also use native PowerPoint or Google Slides tools such as voiceovers .

How to create a video presentation & recommended video presentation templates

You can create your own video presentations as easily as using Microsoft PowerPoint, Apple Keynotes, or Google Slides.

Check these links for relevant information on how to create a video presentation:

  • How to Convert a Google Slides Presentation to a Video
  • How to Convert a PowerPoint Presentation to a Video
  • How to Embed a YouTube Video in PowerPoint

In case you feel stuck about which content to input or how to make your video presentation outstanding, a brainstorming technique can do wonders for interactive presentations and creative thinking. It is known as the SCAMPER technique .

Since video presentation templates make our life easier, we also recommend you check the following product categories to access extremely visually appealing designs created by professionals to help you deliver your message in style:

  • Animated PowerPoint Templates
  • Animated Text Banner Templates
  • Academic PowerPoint Templates
  • Business PowerPoint Templates
  • Marketing PowerPoint Templates

Additionally, here you can preview some of our presentation templates that you can use to create a video presentation in PowerPoint.

1. Animated PowerPoint Charts Collection Template

Business Charts Template Slide

Present data in a visually appealing format by using this collection of animated charts in PowerPoint. Fully customizable, this template brings ease to speak about data-driven presentations; hence becoming a vital asset for any presenter in the corporate world.

Use This Template

2. Animated Network Diagram PowerPoint Template

creating video presentations powerpoint

Simplify the different streams that take part in your project or product release with the help of this animated template design. This Animated Network Diagram template can help you expose the processes that, with integrated effort, evolve into a successful outcome. It has animations applied to the objects, plus transitions to make the presentation more fluid.

Fully editable with any version of PowerPoint.

3. Free Animated Editable Professional Infographics PowerPoint Template

creating video presentations powerpoint

Infographics are a powerful tool that every presenter must consider for their work. This Free Animated Infographics template allows presenters to communicate complex data pieces, build marketing strategies, or prepare professional-looking reports. 

You can find a broad variety of charts and graphs. These are fully editable by using the chart filter option to edit on a spreadsheet.

4. Free Animated Editable Infographic PowerPoint Slides

3D Circular Stack Diagram PPT

If you intend to present financial data or KPIs for your marketing projects, look no further: this Free Animated Editable Infographic Template for PowerPoint has it all. 

Arranged in an 8-slide deck, we find a compendium of graphic elements to represent complex data in a visually compelling manner. Fully editable in all versions of PowerPoint

5. Free Animated Business PowerPoint Template

creating video presentations powerpoint

This versatile free presentation template for PowerPoint makes the perfect tool for more than business presentations: it works perfectly for educational video presentations and even inspirational video presentations.

With 9 fully editable slides, you can build your video presentation by using a unique combination of graphic elements, animations, and transitions. The graphics elements on this template are oriented to highlight leadership concepts.

6. Free Animated Business Infographics PowerPoint Template

creating video presentations powerpoint

Use this free template to create powerful statements backed by data in your video presentations. With a broad selection of graphs, diagrams, and charts, this fully editable template can help presenters to discuss topics ranging from demographics, economy, marketing indicators, or other relevant research results in an easy-to-understand format.

Compatible with all versions of PowerPoint, Google Slides, and Keynote.

You also need to consider the output format of your video presentations. For maximum compatibility, you can use  MP4 or MOV. Other alternatives include:

  • MKV : The native format of most 4K videos due to being able to store multiple audio tracks. Ideal for presentations with different voiceover languages that presenters can pick from.
  • WMV : It’s a quality format for rendering videos to be shared via e-mail, although not compatible with some devices. Installing codecs is advised. 
  • WebM : This format is one of the preferred choices for online video libraries or live streaming services, but it can present compatibility issues. 

The answer to this question entirely depends on your aim for creating video presentations. For most presenters, PowerPoint and Google Slides will do a good job, allowing them to use features such as voiceovers, transitions, animations, and high-quality graphics.

If instead, you desire to make advanced effects, screen recordings, or toon-like animations with voiceovers, then you should check the following list of solutions:

  • Camtasia (Techsmith) : It is a professional video editing software, much lighter and easier to use than Adobe Premiere or Sony Vegas. You can create professional transition or animation effects, work with layers to add multiple sounds or video sources and create screen recordings.
  • Adobe Premiere Pro : The industry-leading software in video editing. This often intimidating software by Adobe has all the requirements for professional video editing, plus full integration with third-party plugins or other software from the Adobe suite to enhance the video result.
  • Sony Vegas Pro : It is considered a direct competitor to Adobe Premiere Pro, less demanding in hardware requirements, and somewhat more user-friendly.
  • Final Cut Pro : For Mac users, this is the option to consider if we talk about video editing. Powerful and tailored for the hardware the Mac device has.

As we have seen in this article, video presentations are far from obsolete. It is a truly engaging method to divulge our ideas, especially if we target a younger audience. 

Take your time to write a compelling story to tell rather than spilling animations and transitions along the way. Professional-made video presentations always care about details and the takeaway message for the spectator. 

creating video presentations powerpoint

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How to create a video presentation in PowerPoint?

 · Create Courses

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What is a video presentation in PowerPoint?

Why make video presentations, tips to create killer video presentations on powerpoint, how to create a video presentation in powerpoint, graphy, the online course creation, and selling platform.

In this blog, we’ll take you through each and every step on how to create a video presentation in PowerPoint.

Video is one of the best ways to get people’s attention. People like it because it’s entertaining, easy to digest, and evokes strong emotions. 

Videos have challenged other mediums like images, articles, infographics, and other plain media to become the most engaging form of interaction. 


That’s why marketers spend 49% of their time creating video presentations. Videos have become an irreplaceable part of every business’s marketing strategy. Research has revealed that people are more inclined to videos when learning about new products or services. 

That’s why we are here to help you create a video presentation in PowerPoint step-by-step. 

Table of Contents

A video presentation consists of all the slides played sequentially from beginning to end. Users that opt for video presentations often use them to explain the slides in detail.

Video presentations are used in onboarding and training new team members, marketing campaigns, internal meetings, product launches, or direct presentations with clients.


PowerPoint slides are an excellent way to create video presentations. You can add graphics, animations, videos, text, charts, and other elements to slides for users to create holistic videos. 

Also read: YouTube tools for creators in 2022

It’s no secret that videos are the most popular choice to consume content today. But, there are many more reasons why you should make more video presentations, including:

Higher retention rates

A report by Insivia says that viewers retain 95% of the message when they watch it in the form of videos, compared to 10% when reading it in text. That’s why more businesses are including video presentations in their methods of conveying ideas. 

They understand that people are bored of reading just text and want the content to be story-driven. Simply adding text and infographics won’t have much effect compared to appropriate narration and animation for better understanding. 


Before you even think of persuading someone into doing anything, you need their attention. 

Humans have an attention span of 8 seconds, making it impossible to grab their attention. But that’s where videos come in. Video information is processed 60,000 times faste r than text. This makes it easier to transmit information with higher inspirational quotes through videos. 

Compared to other mediums, videos are still the most persuasive form of content available on the internet. 

Easy to digest 

Videos are entertaining and easy to digest. Users are tired of reading through text and understanding graphics without context. Video presentations are often termed boring because of their inability to grab attention and retain information. 

However, including videos charges the viewer, and they will be part of a conversation. You will find people more attentive while watching videos than reading text. Video gives you a platform to combine storytelling with multimedia to create exceptional content. 

Also read: How to add a video to PowerPoint?

Powerpoint is a staple software used in business presentations. Here are some tips on how to create a video presentation in PowerPoint-

Keep videos short and simple

Business people often make the mistake of keeping a video too long, leading to an unengaged audience. There is no strict rule about the length of your video, but 3-6 minutes is considered ideal. 

Keep your videos long enough to deliver the required information, but not too long; it takes away the curiosity. Your goal when creating a PowerPoint video presentation is to maintain the viewer’s interest until the end. 

The simpler, the better 

Simplicity is the key to getting complex things done. When creating your video presentation in PowerPoint, you will have many templates and tools to choose from. However, doing so isn’t always the right option. 

Keep your video presentation simple. You don’t need various functions; just some simple designs and an eye-appealing color palette are enough for your presentation to shine.

Also read: 11 ways to get more views on YouTube in 2022  

Use fewer words and animation

It’s easy to over-board your presentation with too many words and animations. However, doing so makes the audience read rather than listen. And, you don’t want that, right?

Instead, have fewer words and simpler animations so that your audience is glued to what you are saying. Cut down on all the not-so-needed words, and you can use them during your presentation.

Have a good visual contrast 

People often lose interest in the presentation because of its overpowering backgrounds and light fonts. They can’t stand such bad visual contrast and seem disengaged. 

If you want your audience to join in your presentation, then make sure to use the best visual contrast. Some of the best color schemes to use while creating a video presentation in Powerpoint are teal and white, shades of grey and yellow, minimalist light colors, orange bursts, dark with splashes of color, and more. 

Do a test slide to check your color combination. See if you don’t have to put in much effort reading through your PowerPoint slides. 

Now, let’s jump into the steps of how you can create a video presentation in PowerPoint.

Step #1: Go to your device’s video and audio settings where you plan to record the video. Check whether your microphone and camera are connected and working properly. 

Step # 2: Open Microsoft PowerPoint slides which you will present

Create a Video Presentation in PowerPoint

Step #3: Click “Record Slide Show” under the Slide Show tab. 

Create a Video Presentation in PowerPoint

Step #4: Once you click on it, choose whether you want to start recording from the beginning of the current slide. After selecting, you will see the following view with your selected slide at the center and the recording button at the top left corner.  

Create a Video Presentation in PowerPoint

Step #5: If you wish to highlight specific information during your presentation, you can do it using these tools. 

Step #6: Once done recording your video presentation, click on the stop button on the top left corner beside the record button. 

Step #7: You can preview your presentation and, once satisfied with it, go to file->export-> create a video to save your presentations in PowerPoint. 

Step #8: Make sure you select “Use recorded times and narrations” while saving your video in PowerPoint. Now name your final video file and store it in your preferred location. 

Create a Video Presentation in PowerPoint

And, you are done. See how simple it is to create a video presentation in Powerpoint. 

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How to Create a Video Presentation in PowerPoint

creating video presentations powerpoint

Table of Contents

creating video presentations powerpoint

Once the iSpring Narration Editor window appears, you can either record a new video narration or import an existing video file.

How to import a video file

To import an existing video file, click on the Video button in the Import tab.

Importing a video file in iSpring Suite

Find the video file and click on the Open button.

Pro tip : You can insert multiple videos at the same time. To do that, press and hold the Ctrl key while selecting several files.

In the Import Video window, you have the choice of importing your video at the current cursor position or at the beginning of the slide of your choice.

Import video window in iSpring Suite

Note: If you choose to import your video at the beginning of a certain slide, you will have the option of selecting the Adjust slide duration option. This will adjust the slide you have selected to the length of your video. 

Adjusting slide duration in iSpring Suite

How to record a video in PowerPoint

To film yourself on a webcam, you can use the video narration feature. Click on the Record Video button on the editor’s toolbar.

Record video button in iSpring Suite

The Record Video Narration panel will appear.

You can add a video narration for one or several slides at a time. To start recording video for the current slide, mark Process current slide only.

Processing current slide only in iSpring Suite

Step 2. Synchronize video with slides

Now it’s time to synchronize your video with your slides and animation effects. The latter are displayed as yellow bars on the Slides timeline. The great thing is that you’ll be able to choose the exact moment when an animation will appear while watching the video. This way, the effects will perfectly correspond to the narration in your video presentation.

Note : This is only applicable if you have animation effects attached to your slides. 

The sync process is quite simple to use. Just place the cursor where the sync should begin and click the Sync button on the toolbar.

Synchronizing video with a presentation in iSpring Suite

A Sync panel will appear above the timeline. Click on the Start Sync button to start the process.

The Start Sync button will be replaced with the Next Slide or Next Animation button, depending on the next element in the sequence. Click on those buttons at the appropriate moment. Hit the Next Animation button at the point in the narration where you would like to start the next animation. For example, if you are listing information, you can have each new item appear when the narrator mentions it in the video narration.

Synchronizing video with slides in iSpring Suite

Once you have finished, click on Done to quit the Sync mode. Then hit the Save & Close button in the upper-left corner.

Step 3. Switch layouts in Slide Properties

iSpring allows you to publish materials using one of two players: the highly customizable Universal player or the Video Lecture player. The latter displays the video presentation in a 50/50 layout and allows viewers to change the proportion between video and slides at any time.

The Universal player features three layouts for a video presentation:

  • The Full layout displays the slide, sidebar, and navigation panel.

Full layout display in iSpring Suite

The No Sidebar layout displays the slide and the navigation panel only.

No sidebar layout in iSpring Suite

The Maximized Video layout displays the video in the center, the slide on the sidebar, and the navigation panel.

Maximized video layout in iSpring Suite

Your presentation doesn’t have to have the same layout everywhere. You can highlight key points by changing the proportion between the on-screen information and the video for each slide. 

To do that, click on Slide Properties on the toolbar.

Changing layout in iSpring Suite

In the Layout column, pick the desired layout for a particular slide from the drop-down list.

Desired layout column in iSpring Suite

The layouts for the Video Lecture player can be changed at any time during  playback. You can still preset them, and they will work as follows:

  • The Full layout displays video and the presentation in equal proportions.

Video lecture full layout display in iSpring Suite

The No Sidebar layout displays the full slide with a miniaturized video.

Video lecture no sidebar layout display in iSpring Suite

The Maximized Video layout will show the enlarged video and a smaller slide.

Video lecture maximized video display in iSpring Suite

It is recommended that you set slides to advance automatically during the entire presentation. To do that, in Presentation Explorer , select all slides and click on the Auto button .

Step 4. Customize your player template

The built-in presentation player has flexible customization options for creating presentation templates: you can provide your viewers with the presenter’s info, a brand logo, an outline, and more. First, let’s choose which player to use. Click on Player on the product ribbon, and choose whether to use the Universal or Video Lecture player, as shown in the image below.

Customize player select player in iSpring Suite

For this guide on making a video presentation, we’ll use the Universal player. To customize it, click on Templates . There are several player templates to choose from. We’ll use the Online Lecture with Video template as an example.

Player templates in iSpring Suite

You can also experiment with the settings, doing things like turning off the outline and notes by clicking on the Layout button on the ribbon. Here’s what our player will look like:

Player layout in iSpring Suite

Additionally, you can customize a presentation to match your brand colors by choosing one of the built-in color schemes or creating your own.

Player color scheme in iSpring Suite

When you have finished customizing the player, click on Apply & Close in the upper left corner. Well done! You’ve put the finishing touches on your video presentation. 

Step 5. Publish your video presentation

When your video presentation is ready, the last step is to publish it to a web format so it can be easily accessed via a browser.

In the Publish Presentation window, select the My Computer tab from the menu at the left. Enter the presentation title and select a local folder where the presentation will be saved. Under Output Options , choose a format. We’ll be publishing to the HTML5 format to make our video presentation play seamlessly across all platforms and devices. You can learn more about publishing presentations here .

Publishing a video presentation with iSpring Suite

In case you want to know more about other presentation software to create engaging video presentations, there are software solutions available that also come with a shallow learning curve. These apps range from video recording or video editing software to animating your cartoons. Here’s an overview of five of the most powerful yet easy-to-learn video presentation makers.

1. Camtasia 

If you want to create a video presentation but don’t have the time to put layouts together, you can use the Camtasia video recorder software. Camtasia offers a library of video presentation templates and assets that users can use to make their own presentation videos. Users can also create their own video templates and save them for future projects. 

Like iSpring, Camtasia is a video presentation maker that allows you to record both screen and webcam. You can’t create a slide deck in it, but it’s a good solution if you need to record and show yourself as well as everything you do on your screen.

Camtasia Screen Recorder and Video Editor

2. PowToon 

Animation is a universal language without limits; it hooks any audience immediately. Promotional cartoons are now available to everyone, thanks to software like PowToon . This service can function as a video presentation maker that has an intuitive user interface and amazing comic-style graphics. You can start from scratch or use ready-made scenes and layouts that are editable with a drag-and-drop feature. The complete animated presentation can then be uploaded to YouTube channels or social media with a single click.

Powtoon Animated Video Maker

3. Biteable

Biteable  is a video presentation maker and video editing software that allows you to make professional-quality video presentations and animated videos online within minutes. It sacrifices the ability to capture video and record voice in favor of the creation of powerful animations. The ingredients are your photos, texts, pre-made templates, and stock video footage. Styles of presentation videos produced vary from animated illustrations to live action. What’s cool about this video presentation maker is its ability to create engaging video infographics.

Bitable- the world's simplest video maker

4. Emaze 

With Emaze , spectacular video presentations are at your fingertips. With an intuitive creator interface and a number of ready-made templates available, creating a video presentation is no longer time-consuming. If you already have a PowerPoint presentation that you want to enhance, you can import it into Emaze and use its collection of tools to attach photos, GIFs, videos, and 3D images.

Emaze Video Software Systems

Animoto  is an online video presentation maker that allows you to create video presentations by simply dragging and dropping your own images and video clips into a pre-built video presentation template. To customize your videos, you can quickly adjust colors, fonts, background music, add your company watermark, and more. No video editing experience is required.

Animoto cloud-based video creation

If you’d like to know more about other tools for making video presentations, read our article on the Top 10 Video Presentation Makers for Promotion and Education .

By default, you can make your PowerPoint presentation into a video by saving it as one. This can be a solid choice if you don’t need narration for your video. But if you need to, you’ll still be able to record narrations from that menu without going back to the original PowerPoint presentation.

Here’s what you need to do to download your slides as a video in PowerPoint:

Export as A Video

  • Click on the Create video tab to start downloading your video.

To make your presentation even better, consider the following tips for creating a successful video presentation:

  • Make your videos short and sweet . Keep your video clips long enough to grab the attention of your target audience but short enough to incite curiosity. Your goal is to maintain the viewer’s interest. Remember, the optimal length of a video presentation is no longer than 4-7 minutes.
  • Keep to the point . Make your goals and objectives known at the start of the presentation, and don’t stray from the message. Your text and visuals should relate to the subject matter and not detract from the goal of your video presentation.
  • Add engaging elements . Enrich your video presentation with useful and interesting content. For example, add background music, colorful infographics, embed YouTube videos, or insert interactive quizzes to engage learners.
  • End on a meaningful note . Leave your audience with something they can take away from the presentation. A new idea, a short story, a visual representation of your product, or even a link to your website works to provide the strong ending needed to create a lasting impression.

FAQ on Creating Video Presentations

Here are answers to a few popular questions about making a video presentation.

How do I make an effective video presentation?

First and foremost, think about your target audience before you create video presentations. What are their ages, genders, and occupations? What is their prior knowledge on a topic or their level of proficiency? After you define the audience, choose the way you will be presenting accordingly. You should connect with your audience emotionally and ‘speak their language.’ In this way, you’ll communicate the right message to the viewers.

Second, it will be useful to prepare a script for your video. Of course, the slideshow will support you, and you can base your speech on its content. But if you write an intro, outro, some key points, and transition words in advance, you will present more confidently and reduce rambling or unnecessary pauses. This will help you focus on the effectiveness of your message.

How can I prepare myself for a video presentation?

Make sure you’re physically and technically prepared. When delivering a presentation, prevent your mouth and throat from getting dry. You can use a lip balm and have a glass of water nearby to refresh during pauses. This will make you sound better, and your recording will be clearer. For recording, it’s better to choose a smaller, quieter space to avoid echoes and check your microphone’s sound.

Also read  →  How To Record PowerPoint Presentation With Audio  

What is the best video format for a PowerPoint presentation?

PowerPoint allows you to save your presentation in these video formats: MPEG-4 (or MP4 / .mp4) , Windows Media Video (.wmv), or MOV (if it’s PowerPoint on a Mac). MPEG-4 is the most common video format and is widely supported. Opt for this if you have PowerPoint versions 2013, 2016, or 2019. With PowerPoint 2010, the Windows Media format is preferable.

We hope this post will help you turn static slides into an engaging video presentation that captivates your audience. To start creating video presentations and other kinds of eLearning content, try iSpring Suite today. Get a 14-day free trial and access all of its advanced features without spending a cent.

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She enjoys combining in-depth research with expert knowledge of the industry. If you have eLearning insights that you’d like to share, please get in touch .

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Video Presentation Maker

Create memorable video presentations that drive your message home. Start making a video presentation with your own content or generate one with AI. 

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Everything you need to make a presentation you’re proud of

Start creating a video presentation without having to set up any equipment. With a screen recorder and a microphone, you can record video presentations online yourself. Or, browse the stock footage library to craft the perfect presentation video. 

Visualize your presentation with Video Generator

Easily experiment with different visual elements using the AI video generator . Spark inspiration from each generated video or choose one to edit directly.

Perfect for slideshows, reviews, video presentations

Make a video presentation your audience will remember. This video presentation maker is perfect for creating any kind of presentation from slideshows to talking head videos. 

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How to Make a Video Presentation

How to Make a Video Presentation

Open a new project with a blank canvas. Choose the size you want your video presentation to be; apply preset aspect ratios 9:16, 4:5, 1:1, and vice versa.

Open the “Record” tab in the left-hand side and choose your recording settings to start recording. Or, browse the stock footage library to create a presentation without recording. 

(Optional): Use the AI video generator to create a video presentation for you with subtitles, background music, and an AI voiceover. 

Trim, crop, or add subtitles to your video presentation. Apply subtle background music to fill in silences, or remove silences automatically with Smart Cut.

Export your video presentation, download a video file, and share its unique video link. Have others leave comments at specific points in your video—all in real time.

The best way to create video presentations without feeling overwhelmed

Unless your racing against the clock and coming up on a deadline (we've all been there), create video presentations online without feeling overwhelmed by a complex-looking video editor.

Kapwing's video presentation maker offers you a full creative suite of video editing tools with a user-friendly interface. Start creating video presentations without a learning curve.

Professionalize your video with AI-powered features

Use the AI voiceover generator to add an AI voice so you don't have to record narration yourself. (TIP): Apply text-to-speech for both subtitles and a voice over.

Store brand colors and logos in a shared Brand Kit

Easily access brand assets to have consistent branding across different social media platforms. Create video presentation templates and save them for your team to create the next video presentation in a breeze.

Make a video presentation in under 10 minutes

Jump directly into the editor and generate a video presentation using the slideshow generator. Edit the generated subtitles accordingly and make any additional changes to your video. Create and edit a video presentation all on one platform—no download or software installation required.

Collaborate with your team in real-time

Leave feedback at key points directly on the playback timeline. Share your video presentation with just a link. Never see a "file upload limit" notification on your screen again.

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AI presentation maker

When lack of inspiration or time constraints are something you’re worried about, it’s a good idea to seek help. Slidesgo comes to the rescue with its latest functionality—the AI presentation maker! With a few clicks, you’ll have wonderful slideshows that suit your own needs . And it’s totally free!

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Generate presentations in minutes

We humans make the world move, but we need to sleep, rest and so on. What if there were someone available 24/7 for you? It’s time to get out of your comfort zone and ask the AI presentation maker to give you a hand. The possibilities are endless : you choose the topic, the tone and the style, and the AI will do the rest. Now we’re talking!

Customize your AI-generated presentation online

Alright, your robotic pal has generated a presentation for you. But, for the time being, AIs can’t read minds, so it’s likely that you’ll want to modify the slides. Please do! We didn’t forget about those time constraints you’re facing, so thanks to the editing tools provided by one of our sister projects —shoutouts to Wepik — you can make changes on the fly without resorting to other programs or software. Add text, choose your own colors, rearrange elements, it’s up to you! Oh, and since we are a big family, you’ll be able to access many resources from big names, that is, Freepik and Flaticon . That means having a lot of images and icons at your disposal!

creating video presentations powerpoint

How does it work?

Think of your topic.

First things first, you’ll be talking about something in particular, right? A business meeting, a new medical breakthrough, the weather, your favorite songs, a basketball game, a pink elephant you saw last Sunday—you name it. Just type it out and let the AI know what the topic is.

Choose your preferred style and tone

They say that variety is the spice of life. That’s why we let you choose between different design styles, including doodle, simple, abstract, geometric, and elegant . What about the tone? Several of them: fun, creative, casual, professional, and formal. Each one will give you something unique, so which way of impressing your audience will it be this time? Mix and match!

Make any desired changes

You’ve got freshly generated slides. Oh, you wish they were in a different color? That text box would look better if it were placed on the right side? Run the online editor and use the tools to have the slides exactly your way.

Download the final result for free

Yes, just as envisioned those slides deserve to be on your storage device at once! You can export the presentation in .pdf format and download it for free . Can’t wait to show it to your best friend because you think they will love it? Generate a shareable link!

What is an AI-generated presentation?

It’s exactly “what it says on the cover”. AIs, or artificial intelligences, are in constant evolution, and they are now able to generate presentations in a short time, based on inputs from the user. This technology allows you to get a satisfactory presentation much faster by doing a big chunk of the work.

Can I customize the presentation generated by the AI?

Of course! That’s the point! Slidesgo is all for customization since day one, so you’ll be able to make any changes to presentations generated by the AI. We humans are irreplaceable, after all! Thanks to the online editor, you can do whatever modifications you may need, without having to install any software. Colors, text, images, icons, placement, the final decision concerning all of the elements is up to you.

Can I add my own images?

Absolutely. That’s a basic function, and we made sure to have it available. Would it make sense to have a portfolio template generated by an AI without a single picture of your own work? In any case, we also offer the possibility of asking the AI to generate images for you via prompts. Additionally, you can also check out the integrated gallery of images from Freepik and use them. If making an impression is your goal, you’ll have an easy time!

Is this new functionality free? As in “free of charge”? Do you mean it?

Yes, it is, and we mean it. We even asked our buddies at Wepik, who are the ones hosting this AI presentation maker, and they told us “yup, it’s on the house”.

Are there more presentation designs available?

From time to time, we’ll be adding more designs. The cool thing is that you’ll have at your disposal a lot of content from Freepik and Flaticon when using the AI presentation maker. Oh, and just as a reminder, if you feel like you want to do things yourself and don’t want to rely on an AI, you’re on Slidesgo, the leading website when it comes to presentation templates. We have thousands of them, and counting!.

How can I download my presentation?

The easiest way is to click on “Download” to get your presentation in .pdf format. But there are other options! You can click on “Present” to enter the presenter view and start presenting right away! There’s also the “Share” option, which gives you a shareable link. This way, any friend, relative, colleague—anyone, really—will be able to access your presentation in a moment.

Discover more content

This is just the beginning! Slidesgo has thousands of customizable templates for Google Slides and PowerPoint. Our designers have created them with much care and love, and the variety of topics, themes and styles is, how to put it, immense! We also have a blog, in which we post articles for those who want to find inspiration or need to learn a bit more about Google Slides or PowerPoint. Do you have kids? We’ve got a section dedicated to printable coloring pages! Have a look around and make the most of our site!

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Create a presentation

Create a presentation in PowerPoint

Your browser does not support video. Install Microsoft Silverlight, Adobe Flash Player, or Internet Explorer 9.

Create presentations from scratch or start with a professionally designed, fully customizable template from Microsoft Create .

Open PowerPoint.

In the left pane, select New .

Select an option:

To create a presentation from scratch, select Blank Presentation .

To use a prepared design, select one of the templates.

To see tips for using PowerPoint, select Take a Tour , and then select Create , .

Create new PowerPoint

Add a slide

In the thumbnails on the left pane, select the slide you want your new slide to follow.

In the  Home tab, in the  Slides  section, select  New Slide .

In the Slides section, select Layout , and then select the layout you want from the menu.

PowerPoint slide layouts

Add and format text

Place the cursor inside a text box, and then type something.

Select the text, and then select one or more options from the Font section of the Home tab, such as  Font , Increase Font Size , Decrease Font Size ,  Bold , Italic , Underline , etc.

To create bulleted or numbered lists, select the text, and then select Bullets or Numbering .

PowerPoint format text

Add a picture, shape, and more

Go to the  Insert  tab.

To add a picture:

In the Images section, select Pictures .

In the Insert Picture From menu, select the source you want.

Browse for the picture you want, select it, and then select Insert .

To add illustrations:

In the Illustrations section, select Shapes , Icons , 3D Models ,  SmartArt , or Chart .

In the dialog box that opens when you click one of the illustration types, select the item you want and follow the prompts to insert it.

Insert Images in PowerPoint

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Don’t Present Without These 16 PowerPoint Dos and Don’ts

Don’t Present Without These 16 PowerPoint Dos and Don’ts

Table of Contents

Have you ever struggled to hold your audience’s interest during a presentation? Painstakingly created slide after slide only to be met with bored, disengaged faces? 

Even the most confident speakers can falter when it comes to crafting compelling PowerPoint decks. Without proper slide design best practices, it’s easy to lose your audience in a sea of dense text, chaotic graphics, and disorganized content.

You don’t have to suffer through presenting lackluster slides anymore. In fact, following simple PowerPoint best practices can totally transform your deck from meh to marvelous.

In this post, we’ll share 16 PowerPoint dos and don’ts to level up your presentations and captivate audiences. These tips will help you create professional, visually striking slides your viewers will remember.

A man presenting on stage

16 Dos And Don’ts Of Powerpoint Presentations

Here are some important 16 presentation dos and don’ts you need to keep in mind while creating slides and presenting them.

PowerPoint Dos

Let’s start with the best practices and strategies to implement when designing PowerPoint presentations . What techniques should you use to create memorable, polished slides?

1. Keep It Simple With Minimalist Design

Let’s start with a common mistake – overcrowded, distracting slide design. We get the temptation to tart up slides with fancy backgrounds. But resist the urge! Fancy templates with complex colored patterns or photos unrelated to your content just make it harder to digest key information.

Instead, embrace the power of simplicity. Stick to minimalist templates and avoid template themes with extra decorations. Use neutral backgrounds and empty negative space to let your content shine. Remember, your audience came for your message, not for clip art kittens. Keep slides clean and attention stays where it should be.

2. Cut the Clutter – Follow the 6×6 Rule

Now for another slide buzzkill – mammoth blocks of dense text. You may be tempted to pack slides with long sentences and paragraphs. Don’t give in! Text-heavy slides are guaranteed to lose audiences fast.

For easy-to-digest nuggets, follow the handy 6×6 rule. Limit slides to just 6 lines of text maximum, with each line containing 6 words max. Anything more turns into an overwhelming wall of words.

Stick to concise phrases, short sentences, and bulleted lists. Use just keywords and supporting stats – leave nonessential info out. With this less is more approach, key points will stick better.

SlidesAI is a text-to-presentation add-on tool that converts walls of text into beautiful slides. It does this automatically generate condensed phrases and bullet points from your text ensuring clutter-free slides throughout your presentation.

3. Boost Engagement With Quality Visuals

Speaking of key points sticking better…you know what helps even more? Quality graphics and visuals!

Research shows we process images 60,000 times faster than text. So reinforce your points with strong visuals. Use high-resolution photos, charts, illustrations, and infographics. But avoid clipart or random stock photos – ensure every graphic clearly supports your narrative.

Well-designed visuals make presentations more memorable and engaging. Just remember to optimize graphics for high-resolution viewing and include alt-text (alternative text) descriptions for accessibility. Then watch those visual aids boost information retention and audience interest.

SlidesAI has a library of 1.5M high-quality premium stock images that you can select and include in your slides.

4. Create Brand Consistency With Formatting

Imagine a presentation where every slide had a totally different layout, colors, and font… no visual consistency at all. It would look sloppy and amateurish, right?

Formatting matters – big time! Brand your presentation by using consistent design elements throughout all your slides.

Pick one professional font combination and stick to it. Limit your color palette to 2-3 colors max. Maintain alignment and space elements consistently.

With unified branding, your deck will feel polished, intentional, and visually pleasing. Bonus – consistent branding also boosts memorability as the audience becomes familiar with your “look”.

SlidesAI ensures complete branding consistency across all presentation slides by applying your color schemes , fonts, etc to designs through artificial intelligence.

5. Check Accessibility Settings

Speaking of memorability, if some audience members can’t actually view your slides, they certainly won’t remember your message.

Ensure your presentation is inclusive and accessible to all by checking key settings. Use color contrast and legible fonts so those with visual impairments can still grasp the content. Optimize images with alt text descriptions. Verify videos are captioned.

It may take a bit more effort up front but making your presentation accessible opens your message to a wider audience. It also demonstrates corporate responsibility.

6. Create Custom Icons and Illustrations

Most PowerPoint templates come with generic icons. However, you can amplify brand personality and memorability by creating custom icons and simple illustrations.

Don’t just use a generic checkmark when you can insert your own branded indicator relevant to your company. Design illustrated characters to represent concepts. Even use emojis strategically to inject fun and improve recall.

Handcrafted visuals, even if basic in style, make presentations stand out and drive home key points better than generic clip art ever could.

7. Use Subtle Animations – But Not Too Many!

Animations, when used well, can help guide the audience’s eye and transition between ideas smoothly. Emphasize key points and important transitions with subtle animations.

Entrance and exit effects can focus attention while builds and motion path animations can demonstrate processes dynamically. Use sparingly and subtly for the best impact.

But avoid going animation crazy with sounds and excessive movement. That becomes more distracting than engaging. Limit animations so they enhance content rather than detract.

8. Pace Your Delivery

Creating stellar slides is an excellent start but don’t stop there. The live delivery is just as crucial. Invest time practicing your presentation with your slides.

Rehearse the flow and pace of your narrative. Refine and memorize transitions between slides . Nail your timing to keep the audience engaged. Get so comfortable delivering your content that the slides become natural visual aids.

With great slides and honed delivery skills, your audience will hang on to your every word from the introduction to a powerful conclusion.

A woman presenting traditional advertising

PowerPoint Donts

Just as important as the dos are the don’ts. What pitfalls should you avoid when designing PowerPoint presentations?

9. Don’t Use Distracting Backgrounds

Remember our tip to embrace minimalism? Well, the opposite is using distracting backgrounds. Avoid loud colors, complex patterns, or images totally unrelated to your content. At best, they are distracting. At worst, they make key info harder to comprehend.

Stick to simple, neutral backgrounds. If using an image, ensure it directly reinforces your narrative. Anything extra risks your message getting visually lost. Keep backgrounds clean so content remains the focal point.

SlidesAI avoids using distracting backgrounds like crowded templates or unrelated images in the presentations. It focuses on simple, clean backgrounds to keep attention on your key content.

10. Don’t Overwhelm With Walls of Text

We covered the 6×6 text limit rule earlier. But even with 6 lines and 6 words, slides can become text walls without good visual breakdown. Big blocks of text are tiring to read and make retainment tough.

Instead, thoughtfully chunk text into concise sections. Use headers, subheaders, and bullet points to organize key bits. Align text left for easier scanning. Supplement with supporting imagery. Breaking up text improves comprehension drastically.

11. Don’t Rely On Boring Bullets

Speaking of bulleted lists, bullet overkill is another issue that turns slides into snore fests. Slides crammed with back-to-back bullet points lose audiences fast. The endless text blurs together with minimal memorability.

For memorable content, limit bullets to key takeaways only. Then reinforce each point visually – a photo, icon, chart, etc. Quality visuals boost memorability way more than a slide stuffed with 11 bullet points ever could.

12. Don’t Use Inconsistent Formatting

Remember, formatting matters! Shifting layouts, fonts, and color schemes appear disjointed and sloppy. The mismatched design screams amateur hour.

Establish a visual style and stick to it slide to slide. Use the same fonts, limit your color palette, and space elements consistently. Most importantly – maintain alignment across all slides. With unified branding, your presentation will look polished and professional.

SlidesAI ensures your presentation formatting stays consistent slide to slide by applying your preferred color palette, fonts, etc through its intelligent algorithms.

13. Don’t Include Unnecessary Animations

Animations can be great for guiding the viewer’s eye and demonstrating motion. But avoid going overboard. Excessive animations, sounds, and movement become more distracting than engaging.

Use animations subtly and intentionally . Emphasize only key points and important transitions with simple builds or entrance effects. Anything superfluous, whether flying text or whooshing sounds, pulls attention away rather than enhancing content.

Keep it simple and purposeful. Let smooth, minimal animations work behind the scenes rather than take center stage away from your narrative.

14. Don’t Use Unsupported Graphics

Only include images, photos, charts, etc that directly support the ideas and messaging in your presentation. Don’t insert fluffy visuals that have no clear tie to your content.

Every visual aid you present should clearly reinforce your narrative rather than derail tangents. Unsupported graphics quickly become distractions. They also undermine your credibility if audiences can’t grasp the connection.

Keep it focused. Be intentional about every visual you include. Remove anything superfluous that doesn’t serve a purpose.

15. Don’t Plagiarize Content

While it’s fine to find inspiration from other presentations, copying chunks of text or visuals without proper attribution is unethical. Never pass off someone else’s hard work as your own.

Always credit sources directly within your presentation if incorporating external ideas, quotes, charts, images, etc. Also, avoid violating copyright laws by inserting visuals without licensing them appropriately first.

Your presentation should showcase your unique ideas, voice, and message. Ensure you create original content or properly cite anything derived from others. Your integrity depends on it.

16. Don’t Wing Your Speech

With great slides completed, don’t just wing it on presentation day. The live delivery is just as crucial. Invest time to refine your pacing, transitions, slide timing, and flow.

Practice your speech thoroughly with the deck so your narrative and movements feel natural. Nail down transition phrases between slides. Get 100% comfortable presenting your content.

With stellar slides and a well-rehearsed delivery, your presentation is sure to wow audiences from start to finish.

A girl student presenting in front of class

There you have it – 16 PowerPoint dos and don’ts for creating memorable, professional PowerPoint presentations. Apply the dos to make high-impact slides, and avoid the don’ts for mistake-free presentations.

Put these PowerPoint best practices into play and watch your ordinary slides transform into extraordinary visual stories. Your audiences will be engaged from start to finish.

But even with these tips, crafting stunning presentations can be time-intensive. Instead, let SlidesAI do the work for you using the power of AI.

SlidesAI integrates with Google Slides and PowerPoint (coming soon) to instantly generate professional presentation decks from your content. Simply input your text – SlidesAI will turn them into visually cohesive slides designed for audience engagement.

SlidesAI saves tons of time by handling slide layouts, formats, graphic design, and branding tailored to you. The AI delivers presentation-ready slides in seconds.

Take your Presentation skills from amateur to pro – try SlidesAI for free today!

What are the dos and don’ts of PowerPoint presentations?

Key PowerPoint dos include simple designs, concise text, quality visuals, consistency, accessibility, custom icons, subtle animations, and practice. Don’ts involve distracting backgrounds, walls of text, boring bullets, inconsistent formatting, excessive animations, irrelevant graphics, plagiarism, and winging it.

What is the 5 by 5 rule in PowerPoint?

The 5 by 5 rule recommends having no more than 5 lines of text per slide and 5 words per line. This keeps each slide focused and text easy to digest. Too much text overwhelms audiences.

What is the 7 rule on a PowerPoint presentation?

The 7 rule states that your slides should have no more than 7 bullet points. Like the 5 by 5 rule, this maintains simplicity for the audience. More than 7 bulleted items become hard to retain.

What are the 5 rules of PowerPoint?

5 key rules are: don’t cram slides with too much text, minimize slides for emphasis, utilize quality visuals, stick to a consistent format, and limit animations. Following these makes presentations professional, clean, and engaging.

Frequently Asked Questions

Key PowerPoint dos include simple designs, concise text, quality visuals, consistency, accessibility, custom icons, subtle animations, and practice. Don'ts involve distracting backgrounds, walls of text, boring bullets, inconsistent formatting, excessive animations, irrelevant graphics, plagiarism, and winging it.

5 key rules are: don't cram slides with too much text, minimize slides for emphasis, utilize quality visuals, stick to a consistent format, and limit animations. Following these makes presentations professional, clean, and engaging.

Save Time and Effortlessly Create Presentations with SlidesAI

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Create interactive course video content using PowerPoint and VoiceThread

Presenter(s): Justin Tricarico (Center for Online Learning)

Th e new Cameo video recording feature in PowerPoint coupled with the new release of VoiceThread gives you even more power and flexibility to create polished, interactive video lectures and presentations. In this workshop, we will go over how to add audio and video annotation to your existing PowerPoint presentations and import them directly into VoiceThread to embed in your Blackboard course site. Using the powerful annotation tools built into VoiceThread, students can comment and ask questions using text, audio, and video. This workflow is ideal for creating review videos for in-person and synchronous online lectures, as well as creating video lectures for asynchronous online classes.

Register for Create interactive course video content using PowerPoint and VoiceThread


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